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Google Search Optimization
Google Search Optimization
Google Search Optimization
Google Search Optimization
Google Search Optimization
Google Search Optimization
Google Search Optimization
Google Search Optimization
Google Search Optimization
Google Search Optimization
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Google Search Optimization

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With an influx of new Google applications, the majority of users have neglected to refine their skills in the original service. That’s right. I’m talking about that good ‘ol classic – the Google …

With an influx of new Google applications, the majority of users have neglected to refine their skills in the original service. That’s right. I’m talking about that good ‘ol classic – the Google Search Engine. In this PowerPoint, you will learn best practices, intended to optimize your searches. Save time and money by leveraging these quick and crucial tips for your next Google search!

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  • 1. Just It. How to optimize your Google search tactics.
  • 2. “ quotation marks” <ul><li>Ensures that words within your search query will not be split up </li></ul>
  • 3. -dash <ul><li>Excludes the indicated word or phrase from search results </li></ul>
  • 4. +plus <ul><li>Ensures that the indicated word or phrase will be included in results </li></ul><ul><li>Especially helpful if “a,” “of,” or “the” is important to your query </li></ul>
  • 5. ~tilde <ul><li>Tells Google to search for related terms </li></ul>
  • 6. date...date <ul><li>Instructs Google to return results from within a certain time period </li></ul>
  • 7. site:name.com <ul><li>Returns Google results from within noted site </li></ul>
  • 8. Putting It All Together
  • 9. Other Quick Google Tricks <ul><li>Definitions </li></ul><ul><ul><ul><li>define:marketing </li></ul></ul></ul><ul><li>Calculations </li></ul><ul><ul><ul><li>((6-4)/4)*100 </li></ul></ul></ul><ul><li>Unit conversion </li></ul><ul><ul><ul><li>150 pounds in kilograms </li></ul></ul></ul><ul><li>Percent of </li></ul><ul><ul><ul><li>35% of 115 </li></ul></ul></ul>
  • 10. Other Quick Google Tricks <ul><li>Time zone changes </li></ul><ul><ul><ul><li>Time in Los Angeles </li></ul></ul></ul><ul><li>Flight Status </li></ul><ul><ul><ul><li>American Airlines Flight 118 </li></ul></ul></ul><ul><li>Currency conversion </li></ul><ul><ul><ul><li>100 dollars in euros </li></ul></ul></ul>

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