De gebruiker centraalPresentatie voor AWT 20 Juni firstname.lastname@example.org
Martijn Kriens• Director Health-Lab/Amsterdam Living Lab• Partner Upstream• Board member IIP-SaaS• HVA & RUG• Medical Data Recorder• Twitter: martijnkriens• Skype: martijn.kriens• Mail: email@example.com• Tel: +31 6 43088338• Blog: www.icrowds.net• www.upstream.nl• www.marketingfacts.nl
"An organization is but an idea--a concept.People, as individuals, are the ultimate reality andthe only operative element. An idea cannot make acommitment to anything or take responsbility oraction--only individuals can." - Chris Rufer
From Pyramids to Pancakes Josephine Green (2010)
The basic output thathas become dominant in the most advanced economies is human meaning and communication Yochai Benkler “The Wealth of networks, 2006”
CHANGE Human Physical Meaning Function product & Communication
Focus• Research requires more and more rapid iterations• Social component is the dominant success factor for innovation• Next 10 years the focus is on adoptation of technology• The “end” product is the actual research vehicle
Neelie KroesICT radically alters how people inhabit the world, how they interact, how they perceivethe world around them: indeed, it is changing what it is to be a human being in society.
Neelie KroesICT radically alters how people inhabit the world, how they interact, how they perceivethe world around them: indeed, it is changing what it is to be a human being in society.http://www.europa-nu.nl/id/viskg1vdzwxf/nieuws/toespraak_eurocommissaris_kroes_over?
“Our writing equipmenttakes part in the formingof our thoughts” Friedrich Nietzsche 1844 - 1900
Shift towards the end-user Traditional Living Labs Advanced Supplier Advanced Development Development Design Design Supplier N=3 users Build Build (Prototypes) Supplier (Prototypes) and Run Run (test) Customer (test) N=1000’s users Analysis and Customer Feedback FeedbackNaar: Customers as innovators: a new way to create value, Eric von Hippel & Stefan Thomke
" Innovation is in cooperation" Too often these are seperate worlds 47
Health-Lab• Platform on Care and ICT – Care institutions, companies, Science and Government – Sharing information and setting priorities• Living Lab locations – Developement and test of user oriented solutions – Fysical locations an real life• Education – Impact on curricula
Direct partners• AIM• Almere• AMSTA• Amsterdam• Hogeschool van Amsterdam• InHolland• Sigra• Universiteit van Amsterdam• Vrije Universiteit• Waag Society
FocusPrevention Wellbeing Care Cure General practicioner/1e line Homecare Informal care Nursing home Social network Hospital Social housing
Healthlab( Monitoring & Sensoring Social contact and togetherness 53(