Falling Through The Cracks: Podcasting and Information Literacy Presented by Marcella Knibbe

WEB 2.0

For Today: Podcasting in a nutshell The population’s perception of podcasting In the Academic library? You can lead a student to a podcast… The future of Podcasting

Podcasting in a nutshell

The population’s perception of podcasting

In the Academic library?

You can lead a student to a podcast…

The future of Podcasting

Background on Podcasting 2000: Adam Curry IPodder (Apple not impressed) ipod + broadcast = podcast!

2000: Adam Curry

IPodder (Apple not impressed)

ipod + broadcast = podcast!

The Technical Stuff

Positives of Podcasting Portable / Flexible Convenient Multitasking potential Accessible / Available Selection RSS Control

Portable / Flexible

Convenient

Multitasking potential

Accessible / Available

Selection

RSS

Control

March 2008 - 45% June 2007 - 20% September 2006 - 18% Universal Mccann - 2008 Pew Internet & American Life Project - 2008 August 2008 - 18% August 2006 - 12% March 2006 - 7%

The Current State of Podcasting “ Awareness of podcasting has stabilized” - Edison Media Research, 2008 “ S t ill, podcasting has yet to become a fixture in the everyday lives of internet users.” - Pew Internet & American Life Project, 2008

“ Awareness of podcasting has stabilized”

- Edison Media Research, 2008

“ S t ill, podcasting has yet to become a fixture in the everyday lives of internet users.”

- Pew Internet & American Life Project, 2008

Age Groups Listening to Podcasts

Podcasting in the Academic Library Distance Students Absence Novel / Trendy New Online InfoLit program New Library Faculty interest Walking tour Referred to by another library Administration requested it

Distance Students

Absence

Novel / Trendy

New Online InfoLit program

New Library

Faculty interest

Walking tour

Referred to by another library

Administration requested it

Follow the leader… Faculty members Programs abroad Student and faculty learning centers President’s office

Faculty members

Programs abroad

Student and faculty learning centers

President’s office

Equipment

Many Hands Make Light Work High - 6-8 people Average - 2 people Low - 1 person

Potential Problems… Deciding on equipment A good space to podcast Coding issues and RSS feed Program settings Coordinating and Scheduling Maintaining creativity Convincing administration and fellow colleagues Technology (file sizes, software glitches) Statistics on usage Publishing the podcast

Deciding on equipment

A good space to podcast

Coding issues and RSS feed

Program settings

Coordinating and Scheduling

Maintaining creativity

Convincing administration and fellow colleagues

Technology (file sizes, software glitches)

Statistics on usage

Publishing the podcast

Podcast Subjects

Dalhousie University http://www.library.dal.ca/Killam/TourPodCast/

Mississippi State University

Tufts University

Marketing the Podcasts

Utah Valley University http://www.uvu.edu/library/

East Carolina University

Ideas for Marketing http://www.jasonvanorden.com/

Podcast Placement

Emory University

University of Hawaii at Manoa

University of Oklahoma

Utah Valley University

The Faculty’s Response Overwhelmingly positive Happy Enjoyed engaging with students through technology Positive response Enthusiastic Many are using it Contacted me to be part of the program Praise from University President Encouraged to do more

Overwhelmingly positive

Happy

Enjoyed engaging with students through technology

Positive response

Enthusiastic

Many are using it

Contacted me to be part of the program

Praise from University President

Encouraged to do more

The Students’ Response Students interested in them Emails complimenting the podcast Very positive, but limited Grads like them more than the undergrads Describe podcasts as helpful Have been very receptive especially adult evening students

Students interested in them

Emails complimenting the podcast

Very positive, but limited

Grads like them more than the undergrads

Describe podcasts as helpful

Have been very receptive especially adult evening students

Keeping Statistics

Statistics Reported : It is regularly used by students People are using them but numbers are low Podcast series is growing in popularity each month Many clicks on podcasts (Through Google analytics) YouTube still getting more hits than iTunes Numbers : 150 downloads / episode September: 9020 downloads for 48 episodes 4000 visits to the podcast page in 2007 10 subscribers to RSS feed 200 hits/month – 15 subscribers

Reported :

It is regularly used by students

People are using them but numbers are low

Podcast series is growing in popularity each month

Many clicks on podcasts (Through Google analytics)

YouTube still getting more hits than iTunes

Numbers :

150 downloads / episode

September: 9020 downloads for 48 episodes

4000 visits to the podcast page in 2007

10 subscribers to RSS feed

200 hits/month – 15 subscribers

Important Matters to Consider: Is it really 2.0? Will students listen to podcasts? Will students learn from podcasts?

Is it really 2.0?

Will students listen to podcasts?

Will students learn from podcasts?

Waxxi - An Interactive Podcast

Podcasts and 2.0 “ I don't think that the main selling point of podcasting is its interactivity - the experience is still mostly one of a listener. . . I think that podcasting is an effective form of delivering content and message. It's just not an inherently interactive technology in and of itself.” “ Our students like that it is an asynchronous mode of communication, and that they can access it at their time of need. . . Overall our students seem pleased with it as an option for refreshing their library skills.”

“ I don't think that the main selling point of podcasting is its interactivity - the experience is still mostly one of a listener. . . I think that podcasting is an effective form of delivering content and message. It's just not an inherently interactive technology in and of itself.”

“ Our students like that it is an asynchronous mode of communication, and that they can access it at their time of need. . . Overall our students seem pleased with it as an option for refreshing their library skills.”

Podcasts and 2.0 “ You can't have a conversation, but it communicated effectively on other levels. It's a starting point that should lead students to librarians.”

“ You can't have a conversation, but it communicated effectively on other levels. It's a starting point that should lead students to librarians.”

Listening to Podcasts Pew Internet & American Life Project, 2005

Listening to Podcasts 29% 71% Mp3 Loan Programs Edison Media Research, 2008

University of Illinois http://www.library.uiuc.edu/ugl/about/mp3.html

Penn College of Technology http://www.pct.edu/LIBRARY/services/circulation/index.asp

College of William and Mary

A Simple Equation Students listening to podcasts = Marketing Strategy + Ongoing Podcast Program

Students listening to podcasts

=

Marketing Strategy

+

Ongoing Podcast Program

Podcasts and Student Learning Mobile Instant application Attractive content Bridges learning gaps Complimentary to specific subjects Retrievable Self directed learning Cebeci and Tekdal, 2006

Mobile

Instant application

Attractive content

Bridges learning gaps

Complimentary to specific subjects

Retrievable

Self directed learning

Usable vs. Useful Useable Available or convenient for use Focus on users’ needs rather than the tool Useful Serving some purpose - advantageous, produces a good effect Employing pilot projects

Useable

Available or convenient for use

Focus on users’ needs rather than the tool

Useful

Serving some purpose - advantageous, produces a good effect

Employing pilot projects

Usable vs. Useful “ D O NOT just start podcasting so that you can say your library is podcasting. It is a great buzz word and it looks good on paper, but make sure you have the substance and the need behind it to really make the podcasts useful.” “ M a ke sure there is an actual demand and you are doing it for the right reasons--not just to say you've done it.”

“ D O NOT just start podcasting so that you can say your library is podcasting. It is a great buzz word and it looks good on paper, but make sure you have the substance and the need behind it to really make the podcasts useful.”

“ M a ke sure there is an actual demand and you are doing it for the right reasons--not just to say you've done it.”

The Future 2008 2010 2012

podcastalley.com

Conclusion What a podcast is and who is using it The possibility of podcasts in academic libraries Podcasts as a form of 2.0 Useful vs. Usable Future perspectives

What a podcast is and who is using it

The possibility of podcasts in academic libraries

Podcasts as a form of 2.0

Useful vs. Usable

Future perspectives

Thanks for Coming! [email_address]

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Abt, Grant and Tim Barry.” T h e Quantitative Effect of Students Using Podcasts in a First Year Undergraduate Exercise Physiology Module. ” Bioscience Education E-journal vol. 10, no. 8. (2007). http://www.bioscience. heacademy .ac.uk/journal/vol10/beej-10-8. aspx (accessed 20 August 2008).

Atkinson, Jody, Jaya Berk, Joanne Comerford & Sonja Olsen. ”I n novation in a podshell: Bringing information literacy to the world of podcasting.” ALIA 2006 Biennial Conference, http://conferences. alia .org.au/alia2006/Papers/Jody_Atkinson_et_al. pdf . (accessed 25 August 2008).

Barnes, NewKirk. “U s ing podcast to promote Government documents. ” Library Hi Tech , vol. 25 no. 2 (2007), 220-230.

DeBourgh, G. “I n teractive Podcasting: Building Student Capability for Reasoning. ” In G. Richards (Ed.), Proceedings of World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education 2007 (pp. 1483-1488). Chesapeake, VA: AACE.

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Edison Media Research. “T h e Podcast Consumer Revealed. ” The Arbitron/Edison Internet and Multimedia Study , http://www. edisonresearch .com/2008_Edison_Arbitron_Podcast_Report. pdf (accessed September 22, 2008).

Jason Van Orden: Podcasting Consultant. http://www. jasonvanorden .com/ .

Jowitt, Angela. “P e rceptions and usage of library instructional podcasts by staff and students at New Zealand’s University College of Learning, ” (Ph.D. diss., Universal College of Learning, Palmerston North, 2007).

Lee, Mark J.W., Charlynn Miller and Leon Newnham. “P o dcasting syndication services and university students: Why don’t they subscribe? ” Internet and Higher Education (2008). doi :10.1016/j. iheduc .2008.10.001 .

Maag, M. 2006. “i P od, uPod? An emerging mobile learning tool in nursing education and students’ satisfaction. ” Proceedings for the 23 rd annual ascilite conference: Who’s learning? Whose technology? University of Sydney. http://www. ascilite .org.au/conferences/sydney06/proceeding/pdf_appers/p92. pdf (accessed 20 August 2008).

Bibliography Madden, Mary. “P e w Internet Project Data Memo: Podcast downloading.” Pew Internet and American Life Project. http://www. pewinternet .org/pdfs/PIP_Podcast_2008_Memo. pdf . (accessed 22 October 2008). Mahjouri, Jessie and M. Purnell. “B r oadcasting Library Information – A Podcast Project at Charles Darwin University Library.” ALIA Top End Symposium, http://www. alia .org. au/groups/topend/podcast .paper. pdf (accessed 20 August 2008). Maness, Jack M. “L i brary 2.0 theory: Web 2.0 and its implications for libraries.” Webology , vol. 3, no. 2 (2006). www. webology .ir/2006/v3n2/a25.html (accessed 24 August 2008). Reynolds, Rob. “R i ght Ways and Wrong Ways of Podcasting in Education.” Online Learning , 23 August 2005. http://www. xplanzine .com/2005/08/right-ways-and-wrong-ways-of-podcasting-in-education.html (accessed 4 September 2008).

Madden, Mary. “P e w Internet Project Data Memo: Podcast downloading.” Pew Internet and American Life Project. http://www. pewinternet .org/pdfs/PIP_Podcast_2008_Memo. pdf . (accessed 22 October 2008).

Mahjouri, Jessie and M. Purnell. “B r oadcasting Library Information – A Podcast Project at Charles Darwin University Library.” ALIA Top End Symposium, http://www. alia .org. au/groups/topend/podcast .paper. pdf (accessed 20 August 2008).

Maness, Jack M. “L i brary 2.0 theory: Web 2.0 and its implications for libraries.” Webology , vol. 3, no. 2 (2006). www. webology .ir/2006/v3n2/a25.html (accessed 24 August 2008).

Reynolds, Rob. “R i ght Ways and Wrong Ways of Podcasting in Education.” Online Learning , 23 August 2005. http://www. xplanzine .com/2005/08/right-ways-and-wrong-ways-of-podcasting-in-education.html (accessed 4 September 2008).

Bibliography Roberts, Regina Lee. “P o dcasting for Information Literacy.” IFLA 2007 , http://www. ifla .org/IV/ifla73/papers/133-LeeRoberts-en. pdf (accessed 18 August 2008). Smith, Tom. “P o wer to the People: Social Media Tracker – Wave 3.” Universal McCann. http://www. universalmccann .com/Assets/wave_3_20080403093750. pdf (accessed 22 October 2008). Worcester, Lea and Evelyn Barker. “P o dcasting: Exploring the possibilities for academic libraries.” College and Undergraduate Libraries, vol. 13 no. 3 (2006), 87-91.

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