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Studio Final Presentation

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  • 1. Integrative Development Studio Next Conclusions Fall 2009 Megan Braley & Victoria Perez
  • 2. growlots Farming Centers will act as central hubs for organizing food production, creating green jobs, building community, and education. Occupying 3-4 adjacent abandoned lots (3/8-1/2 acres), Green Centers have an Office/Storage Area, an on-site Garden, two High Tunnels, and a small Greenhouse for starts.
  • 3. Observing Vacant Lots
  • 4. Research and Interviews Community Gardens & Members Communication Agri-Programs Jobs Develop Beautification Vacant Lots City Government
  • 5. GrowLots as a Business Model Downpayment $30,000 Renting Garden Tools Office, greenhouse, $10,000 high tunnels, garden $20,000 Finished Compost (soil) $35,000 Compost System (If there are extra funds) Income $20,000 $340,000 Startup Capital (1st Year) Plant Starters $330,000 and Seeds $150,000 Equipment/Materials/Tools $35,000 Produce (CSA, Farmer’s Markets, and Local Businesses) $145,000 Brochures/Literature or Education $25,000 Salaries/Wages $200,000
  • 6. GrowLots can serve as a tool for prompting discussion on urban agricultural development.
  • 7. Facilitating Meetings Meeting Mary Corboy • Disconnects between goals of the Greenworks Plan and urban agriculture initiatives. • Use design skills to create visual narratives that compel city officials to make changes to regulations that are currently holding back the city’s urban agriculture.
  • 8. Collaborative Forum Invitation
  • 9. Discussing Economic Development Dick Voith Senior Vice President and Principal of Econsult Corporation Peter Angelides Vice President and Director of Econsult Corporation Roxanne Christensen President of the Institute for Innovations in Local Farming
  • 10. Consolidating the Information Lacking man power Excessive amounts of land Farming is not a job Excessive amounts of water Urban Agriculture coultd be temporary Lacking an applicable farming manuel Selling in niche markets Creates a garden network Concetrated workable land Seperate Agencies have different needs Developing in resistant areas Urban Agriculture vs Big Business Competition between players There is not enough people here to farm Jobs vs Volunteering Sometimes social capital is not enough Urban Agriculture does not make as much money as ... The City as a whole sees the long term without short term goals land regulations One of many ideas what is the shared equity Its still about the bottom line cost of business would be high what happens with the Green Center's success whose responsible for the center Niche Markets, City vs Regional Foods There is a disconnection between people and their food
  • 11. Who is responsible for the center? Jobs vs.. Volunteering Do we need an applicable farming protocol? Lacking man power Substantial amount of workable land Farming is not a job
  • 12. People are disconnected from their food Niche Markets vs. Regional Foods Urban Agriculture vs. Big Business Reaching the bottom line Who is responsible for the center? Jobs vs. Volunteering Do we need an applicable farming protocol? Lacking man power Substantial amount of workable land Farming is not a job
  • 13. Sometimes social capital is not enough People are disconnected from their food Niche Markets vs. Regional Foods Urban Agriculture vs. Big Business Reaching the bottom line Who is responsible for the center? Jobs vs. Volunteering Do we need an applicable farming protocol? Lacking man power Substantial amount of workable land Farming is not a job
  • 14. What about a shared equity model? Sometimes social capital is not enough Urban Agriculture could be temporary Develop wasteland communities People are disconnected from their food Selling in niche markets Niche Markets vs. Regional Foods Urban Agriculture vs. Big Business Reaching the bottom line Who is responsible for the center? Jobs vs. Volunteering Do we need an applicable farming protocol? Lacking man power Substantial amount of workable land Farming is not a job
  • 15. What about a shared equity model? Sometimes social capital is not enough Urban Agriculture could be temporary Develop wasteland communities People are disconnected from their food Selling in niche markets Niche Markets vs. Regional Foods Urban Agriculture vs. Big Business Effects of Farming Center success? Reaching the bottom line Competition between players Who is responsible for the center? Jobs vs. Volunteering Do we need an applicable farming protocol? Lacking man power Substantial amount of workable land Farming is not a job
  • 16. What about a shared equity model? Sometimes social capital is not enough Urban Agriculture could be temporary Develop wasteland communities People are disconnected from their food Selling in niche markets Niche Markets vs. Regional Foods Urban Agriculture vs. Big Business Effects of Farming Center success? Reaching the bottom line Competition between players City's long-term goals need small steps Can we change land zoning codes? Who is responsible for the center? Create a farm network Jobs vs. Volunteering Do we need an applicable farming protocol? Lacking man power Substantial amount of workable land Farming is not a job
  • 17. What about a shared equity model? Sometimes social capital is not enough Economics Urban Agriculture could be temporary Develop wasteland communities People are disconnected from their food Food Access Niche Markets vs. Regional Foods Selling in niche markets Urban Agriculture vs. Big Business Effects of Farming Center success? Reaching the bottom line Competition between players Land Ownership City's long-term goals need small steps Green Jobs Who is responsible for the center? Can we change land zoning codes? Create a farm network Lacking man power Jobs vs. Volunteering Integrative Development Do we need an applicable farming protocol? Substantial amount of workable land Farming is not a job
  • 18. Discussion Cards
  • 19. Collaborative Forum
  • 20. The Story of Urban Agriculture Joan Blaustein Amanda Wagner Jonas Milder Mike McAllister Hannah Schulman Alice Edgerton Roxanne Christensen Dept. of Parks DVRPC Food Director of Professor at The Pennsylvania The Pennsylvania Institute for Innovations and Recreation System Planning MID Program UARTs Horticultural Society Horticultural Society in Local Farming
  • 21. The Story of Urban Agriculture Joan Blaustein Amanda Wagner Jonas Milder Mike McAllister Hannah Schulman Alice Edgerton Roxanne Christensen Dept. of Parks DVRPC Food Director of Professor at The Pennsylvania The Pennsylvania Institute for Innovations and Recreation System Planning MID Program UARTs Horticultural Society Horticultural Society in Local Farming Food Access and Land Ownership
  • 22. The Story of Urban Agriculture Joan Blaustein Amanda Wagner Jonas Milder Mike McAllister Hannah Schulman Alice Edgerton Roxanne Christensen Dept. of Parks DVRPC Food Director of Professor at The Pennsylvania The Pennsylvania Institute for Innovations and Recreation System Planning MID Program UARTs Horticultural Society Horticultural Society in Local Farming Integrative Development
  • 23. Dialogue Mapping
  • 24. Dissecting the Dialogue Food Land Integrative Access Ownership Development • Disconnects between the • Connect people to the resources • To Integrate Urban Farming into Greenworks Plan and the people they need the community everyone has to involved. be on the same page • Need to streamline departments • Define affordable • The Community needs to • Different amounts of time for understand as well • Open space limited land use • Special time when the • Sustainable Parks, Gathering • Need clearer steps for land use Greenworks Plan, Zoning Codes, Places and Collaborative Spaces and the Comphrensive Plan are • Need for a comprehensive beginning to collide and change • Do not change what you are approach with pros and cons at the same moment doing but figure out how to work together
  • 25. Dissecting the Dialogue Food Land Integrative Access Ownership Development • Disconnects between the • Connect people to the resources • To Integrate Urban Farming into Greenworks Plan and the people they need the community everyone has to involved. be on the same page • Need to streamline departments • Define affordable • The Community needs to • Different amounts of time for understand as well • Open space limited land use • Special time when the • Sustainable Parks, Gathering • Need clearer steps for land use Greenworks Plan, Zoning Codes, Places and Collaborative Spaces and the Comphrensive Plan are • Need for a comprehensive beginning to collide and change • Do not change what you are approach with pros and cons at the same moment doing but figure out how to work together
  • 26. Follow-Up Interview: Joan Blaustein It is not necessarily that people do not want to work together it is more about the fact that a system has not been put in place.
  • 27. Follow-Up Interview: Richard Voith The direction of integrative development will help clarify the players that need to be brought together to make sensible decisions for urban agriculture to work in the city.
  • 28. Next Steps We are using the information we have gained from this project as a stepping stone into our thesis. Our thesis will address the needed collaboration between the different stakeholders involved.