LS145 Module 1 : Innovation 101

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My personal introduction into the topic of Innovation a.k.a. Innovation 101 - a definition of Innovation, Innovation 360 (all kinds of Innovation on top of the myopia of innovation being only product-related), and Innovationomics (macrotrends leading to Innovate or Die)

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LS145 Module 1 : Innovation 101

  1. 1. INNOVATION 101! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  2. 2. why am i doing this ? LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  3. 3. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  4. 4. AN UNIMAGINATIVE CULTURE OF LOW-VALUE RECYCLING AND COPY-AND-PASTE LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  5. 5. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  6. 6. your  daily  fix  of  entrepreneurial  ideas   LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  7. 7. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  8. 8. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  9. 9. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  10. 10. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  11. 11. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  12. 12. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  13. 13. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  14. 14. $2,200 LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  15. 15. aravind eye-care LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  16. 16. I’m doing this because I believe that innovative enterprises can build a better Philippines INNOVATION  =   From  Copy-and-Paste  to  Invent-and-Create   LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  17. 17. INNOVATION,! A DEFINITION ! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  18. 18. a definition! The term innovation means a new way of doing something. It may refer to incremental, radical, and revolutionary changes in thinking, products, processes, or organizations.! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  19. 19. innovation is! the process of creating and delivering new customer value in the marketplace! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  20. 20. MY POINT-OF-VIEW! innovation is! realizing new, creative insights! that deliver revolutionary value! to customers! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  21. 21. INNOVATION IS REALIZED! IDEAS IN THEMSELVES
 ARE NOT YET INNOVATIONS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  22. 22. INNOVATION IS REALIZED! UNCOMMERCIALIZED INVENTIONS
 ARE NOT YET INNOVATIONS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  23. 23. INNOVATION SEEKS THE NEW! SEEK BLUE OCEANS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  24. 24. WHERE DO YOU WANT TO COMPETE?! •  a lot of competitors! •  no competitors! •  low margins! •  high margins! •  declining market! •  rapidly increasing market! •  boring and stable! •  undefined and exciting! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  25. 25. INNOVATION SEEKS THE NEW AND CREATIVE! NEW MARKETS! NEW PRODUCTS! NEW SOLUTIONS! NEW WAYS OF DOING THINGS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  26. 26. INCREMENTAL VS! BREAKTHROUGH! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  27. 27. INCREMENTAL! INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  28. 28. BREAKTHROUGH! (REVOLUTIONARY)! INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  29. 29. INNOVATION UNLEASHES REVOLUTIONARY VALUE! COMMODITY GOOD SERVICE EXPERIENCE 1 – 2cents 5 – 25cents 75cents to $1.50 $2 to $5 per cup per cup per cup per cup source : The Experience Economy, Pine and Gilmore LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  30. 30. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  31. 31. INNOVATION UNLEASHES REVOLUTIONARY VALUE! COMMODITY GOOD SERVICE EXPERIENCE 1 – 2cents 5 – 25cents 75cents to $1.50 $2 to $5 per cup per cup per cup per cup source : The Experience Economy, Pine and Gilmore LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  32. 32. INNOVATION PRODUCTS!)! (ITʼS NOT JUST ABOUT 360! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  33. 33. business model! manufacturing! supply chain! experience! INNOVATION 360! process! service! product! marketing
 & sales! packaging! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  34. 34. MANUFACTURING INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  35. 35. SUPPLY CHAIN INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  36. 36. PROCESS INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  37. 37. PACKAGING INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  38. 38. PRODUCT INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  39. 39. MARKETING & SALES INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  40. 40. SERVICE INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  41. 41. EXPERIENCE INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  42. 42. BUSINESS MODEL INNOVATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  43. 43. BUSINESS MODEL INNOVATION! AMAZON STARTED OUT AS 
 THE WORLDʼS BIGGEST BOOKSTORE …! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  44. 44. BUSINESS MODEL INNOVATION! … AND RAPIDLY REDEFINED INTO NEW AREAS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  45. 45. INNOVATION! HERE! WHAT HAPPENED | HOW WE GOT LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  46. 46. GLOBALIZATION HAS CHANGED EVERYTHING,! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  47. 47. … OPENING UP GLOBAL MARKETS …! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  48. 48. … FULFILLED BY GLOBAL SUPPLY CHAINS …! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  49. 49. … WITH GLOBALIZED RESEARCH & DEVELOPMENT.! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  50. 50. BUSINESSES INCESSANTLY WANT TO GROW …! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  51. 51. … WHILE REALIZING THE INSUFFICIENCY OF JUST EFFICIENCY! ? LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  52. 52. HYPERCOMPETITION BECOMES THE NORM, ! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  53. 53. LEADING TO COMMODITIZATION …! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  54. 54. … AND OBSOLESCENCE VELOCITY.! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  55. 55. TECHNOLOGY MOVES RAPIDLY …! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  56. 56. … AS IT ENTERS A GOLDEN ERA OF DEMOCRATIZATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  57. 57. THE ELEVATOR SPEECH! GLOBALIZATION LEADING TO
 GLOBAL MARKETS, R&D, & SUPPLY CHAINS! +! THE PRESSURE FOR GROWTH
 & THE INSUFFICIENCY OF EFFICIENCY! +! HYPERCOMPETITION, COMMODITIZATION,! OBSOLESENCE VELOCITY! +
 TECHNOLOGY DEVELOPMENT
 & ITS DEMOCRATIZATION! =! THE INNOVATION IMPERATIVE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  58. 58. THE INNOVATION! IMPERATIVE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  59. 59. INNOVATE OR DIE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  60. 60. INNOVATE OR DIE! VS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  61. 61. INNOVATE OR DIE! VS! VS! VS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  62. 62. INNOVATE OR DIE! VS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  63. 63. INNOVATE OR DIE! VS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  64. 64. INNOVATE OR DIE! VS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  65. 65. INNOVATE OR DIE! VS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  66. 66. INNOVATE OR DIE! VS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  67. 67. INNOVATE OR DIE! VS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  68. 68. INNOVATE OR DIE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  69. 69. INNOVATE OR DIE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  70. 70. INNOVATE OR DIE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  71. 71. INNOVATE OR DIE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  72. 72. INNOVATE OR DIE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  73. 73. INNOVATE OR DIE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  74. 74. INNOVATIONOMICS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  75. 75. “Innovation is the specific instrument of 
 entrepreneurship … the act that endows 
 resources with a new capacity to create wealth.”! ! ! ! ! ! ! ! ! ! ! ! ! ! ! Peter Drucker! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  76. 76. … as much as 80% GDP growth comes through the introduction of new technologies …! Robert Solow
 Nobel Prize Winner, Economics! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  77. 77. “Innovation is the central issue e 
 in economic prosperity.”! ! ! ! ! ! ! ! ! ! Michael Porter!! ! ! ! ! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  78. 78. “Just as energy is the basis of life itself, and ideas the source of 
 innovation, so is innovation the vital spark of all human change,! improvement and progress.”! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! Ted Levitt! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  79. 79. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  80. 80. INNOVATION NATIONS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  81. 81. IN LEADING EDGE INDUSTRIES! Web 2.0 NANOTECHNOLOGY! ICT! BIOTECH! LIFE SCIENCES! WEB 2.0! RENEWABLE ENERGY! HEALTHCARE! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  82. 82. FUELED BY INNOVATION ECOSYSTEMS! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  83. 83. HARNESSING TALENT THROUGH EDUCATION! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  84. 84. “The key focus for the ministry of education …would be to nurture a spirit of innovation and enterprise [I&E] among our students and across our schools.”! ! ! ! ! ! ! ! ! ! ! Tharman Shanmugaratnam! ! ! ! ! ! ! ! ! ! ! Minister of Education, Singapore! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  85. 85. THE WORLDʼS! MOST INNOVATIVE! COMPANIES! LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  86. 86. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  87. 87. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com
  88. 88. LS145 Business Innovation Management Mark Joaquin Ruiz | Ateneo JGSOM http://ruizmark.com

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