CERT and Social Media
Newport Beach State of CERT 2014

@MaryJoFly
#NBCERTSOC
Where does social media fit in CERT?
Engagement Spectrum

IGNORE

OBSERVE

SHOUT

DIALOGUE
Learn the technology
Read! Study! Share!
Build your network
Develop your team
Let family and friends know you are safe
Communicate your location
Share what you know – SAFELY!
Amplify your agency’s message
Amplify volunteer and donation information
Understand the grieving process
Archive and after action reports
Mary Jo Flynn
Emergency Management
Assistant Director
Anaheim Fire & Rescue
Department

(714) 765-6955
maryjflynn@anaheim....
CERT and Social Media
CERT and Social Media
CERT and Social Media
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CERT and Social Media

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Presentation to the Community Emergency Response Team (CERT) volunteers for the City of Newport Beach State of CERT program on Friday, January 31, 2014. Presentation covers how volunteers can prepare in advance of disaster to incorporate social media into regular volunteer work, as well as how to utilize social media as a volunteer to assist their agency with communication to the public and filtering information from the public as useful situation status information.

Published in: Social Media, Business, Technology
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CERT and Social Media

  1. 1. CERT and Social Media Newport Beach State of CERT 2014 @MaryJoFly #NBCERTSOC
  2. 2. Where does social media fit in CERT?
  3. 3. Engagement Spectrum IGNORE OBSERVE SHOUT DIALOGUE
  4. 4. Learn the technology
  5. 5. Read! Study! Share!
  6. 6. Build your network
  7. 7. Develop your team
  8. 8. Let family and friends know you are safe
  9. 9. Communicate your location
  10. 10. Share what you know – SAFELY!
  11. 11. Amplify your agency’s message
  12. 12. Amplify volunteer and donation information
  13. 13. Understand the grieving process
  14. 14. Archive and after action reports
  15. 15. Mary Jo Flynn Emergency Management Assistant Director Anaheim Fire & Rescue Department (714) 765-6955 maryjflynn@anaheim.net @MaryJoFly @AnaheimCERT About.me/mflynn
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