Oracle 10g Application Server

16,000+ customers
1,000+ ISVs
1,400+ System Integrators
99 Technology Patents
1st Application Platform Suite
1st App Server On Linux
1st in Performance
Oracle9 i Application Server Market Leadership and Innovation

Responsive software infrastructure for grid computing
Introducing Oracle 10 g

John Magee Vice President Oracle Application Server Product Marketing Oracle Corporation

IT Challenges
Expensive hardware, software, and labor
Inflexible architecture limits business responsiveness
Isolated Applications Deployed on Islands of Infrastructure

Islands of Infrastructure
Isolated Applications
Enterprise
Grid Computing
Responsive
Software Architecture
Oracle Strategy for IT

Enterprise Grid Computing Add and Reallocate Capacity Quickly and Economically Coordinated use of many servers acting as one large computer Grid Control Database Grid Application Server Grid Storage Grid

Transactions Multi-Channel Responsive Software Architecture Respond to Changing Requirements Quickly Develop and manage reusable software services to improve flexibility and productivity Content Integration Collaboration Communication Authentication

Management & Security Rapid Application Development Clustering & Caching Oracle Application Server 10 g Integrated Middleware Platform Web Services B2B Integration Application Integration Any Data Source Business Intelligence Wireless & Mobile Enterprise Portal Business Services Framework

Self-service Applications
E-Commerce
Enterprise Portals
Identity Management
Web Services
Application Integration
Business Process Automation
Trading Partner Connectivity
Mobile and Wireless
Business Intelligence
Content Management
Regulatory Compliance
Oracle Application Server 10 g Breadth and Depth for Strategic IT Initiatives

Oracle Application Server 10 g Integrated Software Saves $$$
Lower your costs
Save on license and support
Save on software integration
Save on administration and training
Improve quality of service
End-to-end security provides peace of mind
Performance optimizations improve service levels
High availability architecture ensures uptime
Deliver new services faster
Improve productivity with a unified platform

Open and Interoperable Works with What You Have Today
Standards-based platform
Supports all major OS & hardware platforms
Interoperable with existing infrastructure

Modular architecture for maximum flexibility
Install only what you need
License only what you use
Evolve your infrastructure over time
Scale across all geographies
Wide range of deployment topologies
Single CPU server  large SMP
2-node cluster  High-density rack configuration
Enterprise grids
Flexible Deployment From Departmental to Distributed Enterprise

Oracle 10 g and Enterprise Grids Implement One from Many; Manage Many as One
Virtualize resources on low-cost hardware
Allocate resources dynamically
Automate provisioning
Centralize monitoring and management

Enterprise Grid Computing 10 g Virtualize and Pool Resources Automate Software & User Provisioning Manage Application Service Levels Ensure High Quality of Service

Group resources and services by application Middleware Services Use Resources Effectively on Low-Cost HW HTTP Server Web Cache J2EE Server

Install/Clone Configure Deploy Patch Grid Control Repository 10g Software Provisioning LiveLink Oracle.com Product Updates Patches Product Configuration Oracle Inventory Software Configurations Hardware Configurations Discover Provision Over 20% of downtime is attributable to human configuration errors View/Search Compare Track Changes Reference Configurations Analyze

“ How much time is being spent in the JDBC part of this application?”
“ What was the average response time over the past 3, 6, and 9 months?”
Monitor and analyze performance: Performance Monitoring Diagnostics and Tuning

Policy Manager Stores application-specific policies Resource Manager Manages resource availability/status Dispatcher & Scheduler Distribute workloads based on application-specific policies Workload Manager Policy-Based Workload Mgmt Ensure High Quality of Service

General Ledger Order Entry General Ledger Order Entry Start of Quarter: End of Quarter: Scheduled Workloads Allocate Resources to Meet Business Needs

Capacity Planning

10g Capacity-on-Demand Automated Scale Out Systems chosen for deployment from available hardware 2 New Servers New servers added to application group 3 Load increase identified -- additional resources required 1

Transparent Application Failover (TAF)
Fast-Start Fault Recovery
Integrated Backup and Disaster Recovery
Multi-tier Failover Notification™ (FaN)
10g High Availability Ensure High Quality of Service > 15 mins < 12 secs 15 mins < 4 secs Without FaN With FaN RAC Failover AS Detection Total Downtime < 8 secs < 8 secs

What about performance?

400 600 800 1000 1200 TOPS Source: SPEC, as of September 8, 2003: www.spec.org , all in MultiNode Category: Oracle Application Server 10g, 1,165.06 TOPS@MultipleNode, $131.66 US$/TOPS@MultipleNode. BEA WebLogic 8.1 SP1 on HP DL360, 1,037.02 TOPS@MultipleNode, $200.34 US$/TOPS@MultipleNode. BEA 1,165 1,037 World Record SpecJ Benchmark Posted 8 September 2003

Responsive Software Architecture

“ The first thing that becomes clear as you examine any complex business model is that becoming exceptional at your business means becoming extraordinarily efficient at handling exceptions.” – Delphi Group, 2003 Business Flexibility Change is a Constant

“ It is not the strongest of the species that survives, nor the most intelligent, but the one that is most responsive to change.” – Charles Darwin Or, put another way…

Responsive Software Architecture 10 g Unify Your Web Presence Improve Productivity Integrate Your Business Deliver New Services Optimize Your Business Processes

Employees:
Sales
Operations
Executive
Partners:
Distributors
Suppliers
Customers:
Beta customers
Enterprises
Small Business
Intranet Extranet Internet Problem: Stovepiped Web Sites Costly to Manage and Deliver Content and Apps

Separate employee, customer, and partner sites
Access rights for every application and content store
Custom mobile apps for each wireless device
Single portal framework
Centralized identity management
Single wireless framework
Unified Web Presence Reduce Management and Development Costs

Oracle Application Server Portal World Wide Web Documents Hosted Services E-Business Services Enterprise Applications Unified Portal Framework Reduce the Cost of Managing Web Sites Employees Customers Partners Suppliers

Deliver Personalized Content Improve User Productivity

Secure centralized access across entire system
Customized privileges
By group, roles, users
Manage, update, view
Support for 3 rd -party solutions for secure access to legacy applications
Centralized Identity Management Ensure Security While Lowering Cost

Reduce the cost of resetting passwords ($300 per user / per year, IDC)
Users login once to access applications & content
Single Sign-On Reduce Management Costs; Improve Productivity

Portal a Delegate Access Control Provide Greater Flexibility for Managing Portals
Enforce corporate security policies and standards
Delegate access and style to departments or partners
Encourage user personalization
Sales Finance

Develop mobile applications once
Multi-channel XML
Web services
Deploy to multiple channels
Mobile laptops
Wireless phones
PDAs
Manage from a single console
Multi-Channel Delivery Reduce Cost of Managing Wireless Devices Oracle Application Server Wireless

Delivering New Services

Rapid Application Development Oracle Developer Suite 10 g Integrated Development Platform Designer Software Configuration Manager Forms Developer JDeveloper Warehouse Builder Reports Developer BI Beans Discoverer Application Development Framework Java, XML, SQL Open Standards-Based

Reusable Services Lower Development Costs, Improve Flexibility Oracle Application Server 10 g Authentication Service Account Validation Service
Build applications from modular business services
Standardized interfaces for reuse & interoperability
Self-describing for easy discovery and binding
Print Invoices Generate POs Create Customers Credit Verification Service

Leverage Existing Investments Service-enable IT Assets Legacy Application OracleAS Integration Packaged Application External Supplier SOAP SOAP SOAP SOAP Database Stored Procedure

Service Development Framework Rapid Development of Business Services
Productivity with Choice
Visual and declarative environment
Complete development framework
“ My JDeveloper” personalized interface
Full Web services lifecycle support
Model, develop, deploy, debug, test, tune
XML metadata for simplified maintenance
Complete standards support
SOAP, WSDL, UDDI, WS-I
Interoperability with .NET
Collaborative development
Integration with SCM tools
Oracle JDeveloper 10 g with ADF

Publish Services as Portlets Allow Users to Interact with Web Services Import Portlet Catalog Publish Personalize Personalize Personalize Public UDDI Registry Application Developer Expense reporting … Stock quotes News feeds Travel reservations Procurement Lead tracking Campaign planning Sales forecasting

Manage service availability and access
Internal & external content
Documents
Syndicated news
Business Intelligence
Portlet Catalog Enable Personalization and Reuse

Integrate and Optimize Business Processes

Something is wrong here… “ Integration costs are approaching one-third of total spending on application development and deployment.” – Gartner, 2003

Problem: Integration Complexity Labor Intensive and Hard to Manage Screen Scrape Screen Scrape Screen Scrape Screen Scrape Message Queue Message Queue Message Queue Download File Download File Download File Transaction File Transaction File Transaction File ORB ORB CICS Gateway CICS Gateway APPC APPC RPC RPC Transaction File Sockets Sockets Message Message Application Application Application Application Application Application Application Application Application Application

Solution: Simplify With a Standards-Based Integration Platform Web Services Integration Business Process Management B2B Integration Data Integration Application Integration OracleAS 10 g Integration Suppliers Trading Partners Exchanges Customers Any Database Web Services Applications Legacy Systems

Automatic propagation of data reduces manual errors
Common view of data and events encourages reuse
Connect with pre-built adapters
Applications
Databases
Messaging
Technology
B2B protocols
App View 2 Data Consistency Adapt to Application Changes Quickly Common Data View App View 1 App View 4 App View 3

JCA Wireless Email Portal Sales Application Distributor Internal User Web Service RosettaNet 1 2 3 4 5 6 Automate Business Flows Improve Processes Across Systems Supplier Partner

Business Process Management Standardize Processes for Reuse
Model processes quickly
Simple event handling
Complex B2B interactions
Reuse common processes
Evolve business rules as conditions change
Common Internal Process Application Trading Partner Trading Partner Trading Partner Trading Partner Application

“ Who has the highest order $$ volume?”
“ Where is my PO?”
“ Where are orders delayed?”
Track and Analyze Business Activity Monitoring for Continuous Process Improvement

Improve Productivity

The Information Age Chaos! Problem: Information Chaos Limits Productivity and Collaboration
Users
Where can I find information about my health benefits?
What was the URL for the Support center?
Teams
What PPT version did you send me via email?
I want to approve that Web page before it’s externalized
Managers
How did my sales team do in the Western region?

Collaborative Work Environment Respond Quickly to Changing Business Needs Workflow Portal Collaboration Tools Advanced Search Content Management Voice Business Intelligence

Enterprise Grid Computing
Lower hardware costs
Lower management costs
Improve quality of service
Responsive Software Architecture
Deliver new services faster
Integrate existing assets to optimize your business
Collaborate effectively to improve productivity
Oracle Application Server 10 g Lower Your Costs, Increase Your Flexibility

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Oracle 10g Application Server

by Mark Feldman

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