SHAPING THE THINGS TO COMETHROUGH NEXT GENERATION ECOSYSTEMSMarc Jadoul                COPYRIGHT © 2012 ALCATEL-LUCENT. AL...
“              Prediction is               very difficult,               especially about                                 ...
1910: VILLEMARD’S VISION OF THE YEAR 2000                     http://thesocietypages.org/socimages/2011/03/09/villemards-v...
1910: VILLEMARD’S VISION OF THE YEAR 2000                     http://thesocietypages.org/socimages/2011/03/09/villemards-v...
1910: VILLEMARD’S VISION OF THE YEAR 2000                     http://thesocietypages.org/socimages/2011/03/09/villemards-v...
1910: VILLEMARD’S VISION OF THE YEAR 2000                     http://thesocietypages.org/socimages/2011/03/09/villemards-v...
“             The best way              to predict              the future is                                             ...
THE FUTURE IS NOT (ONLY) ABOUT TECHNOLOGYWhen technology is no longer the barrier …Connecting to the network is irrelevant...
WHAT’S NEEDED TO MAKE IT HAPPEN? Thinking beyond the network… to the value chain … … and the next generation user experien...
BREAKING DOWN BARRIERS TO INNOVATION• Engaging with innovators and market  leaders across industries• Unleashing the poten...
INTRODUCING ALCATEL-LUCENT’S A global initiative that brings together device, application, network and content companies t...
HOW DOES THE PROGRAM WORK?            INNOVATION            INNOVATION                                             CONCEPT...
2010: BREAKTHROUGH SHOWCASE          LTE CONNECTED CAR Alcatel-Lucent LTE   More than 1500          High quality on-      ...
150+ GLOBAL MEMBERS* TODAY                                                                                            Toyo...
DOMAINS FOR SERVICE INNOVATIONEXPLORED BY THE ECOSYSTEM                                      Health and                   ...
“           The future is            here, its just            not widely                                                 ...
2012: THE FUTURE IS HERE, TODAY     GAMETIME MEDIA TABLE                                                             http:...
2012: THE FUTURE IS HERE, TODAY     AVATRAINER                                                                 http://www....
2012: THE FUTURE IS HERE, TODAY     CONNECTED SERVICE VEHICLE                                                             ...
“   With its end-to-end approach    […] ng Connect aligns well with    our objective of putting rich    new experiences in...
21COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
22COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
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Shaping the Things to Come (2012)

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"Shaping the Things to Come" presented at the FITCE Next Generation Ecosystems workshop in Grimbergen, June 2012.

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Shaping the Things to Come (2012)

  1. 1. SHAPING THE THINGS TO COMETHROUGH NEXT GENERATION ECOSYSTEMSMarc Jadoul COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  2. 2. “ Prediction is very difficult, especially about ” the future. Robert Storm Petersen (1882-1949) Danish cartoonist, writer, animator, illustrator, painter and humorist 2COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  3. 3. 1910: VILLEMARD’S VISION OF THE YEAR 2000 http://thesocietypages.org/socimages/2011/03/09/villemards-vision-of-the-future/ 3 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  4. 4. 1910: VILLEMARD’S VISION OF THE YEAR 2000 http://thesocietypages.org/socimages/2011/03/09/villemards-vision-of-the-future/ 4 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  5. 5. 1910: VILLEMARD’S VISION OF THE YEAR 2000 http://thesocietypages.org/socimages/2011/03/09/villemards-vision-of-the-future/ 5 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  6. 6. 1910: VILLEMARD’S VISION OF THE YEAR 2000 http://thesocietypages.org/socimages/2011/03/09/villemards-vision-of-the-future/ 6 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  7. 7. “ The best way to predict the future is ” to invent it. Alan Kay ( 1940) The real inventor of Windows 7COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  8. 8. THE FUTURE IS NOT (ONLY) ABOUT TECHNOLOGYWhen technology is no longer the barrier …Connecting to the network is irrelevant …Anything is possible …Users expect more …So how do we innovate faster?HOW DO WE DRIVETHE NEXT GENERATIONEND-USER EXPERIENCE? 8 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  9. 9. WHAT’S NEEDED TO MAKE IT HAPPEN? Thinking beyond the network… to the value chain … … and the next generation user experience RALLYING THE ECOSYSTEM TO DELIVER RICHER SERVICE EXPERIENCES MORE RAPIDLY 9 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  10. 10. BREAKING DOWN BARRIERS TO INNOVATION• Engaging with innovators and market leaders across industries• Unleashing the potential of next generation technologies• Embracing open innovation and joint development• Ideation, development, validation and showcasing new service concepts• Enabling new markets through collaboration• Driving business models that create paths to new revenue for the entire value chain 10 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  11. 11. INTRODUCING ALCATEL-LUCENT’S A global initiative that brings together device, application, network and content companies to orchestrate and expedite the availability of the next generation of innovative services. http://www.ngconnect.org/ 11 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  12. 12. HOW DOES THE PROGRAM WORK? INNOVATION INNOVATION CONCEPT ECOSYSTEM ENVIRONMENT DEVELOPMENT Agile Prototyping Market Trends Innovation SERVICE CONCEPTS Ecosystem Partners SPACES Service Academic Innovation Innovation ConceptEntrepreneurs ECOSYSTEM TOOLS SHOWCASE Independent Entrepreneurs Innovation ITERATIVE COLLABORATION Customer TECHNIQUES Knowledge 12 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  13. 13. 2010: BREAKTHROUGH SHOWCASE LTE CONNECTED CAR Alcatel-Lucent LTE More than 1500 High quality on- Direct access to Music Software foundation OS, radio and antennae applications and demand content for content. handsfree, touchscreen technology. partner and user child passengers. UIs, media players, Multi screen generated navigation system, virtual streaming video content. mechanic, etc. applications to four screens simultaneously. Bell Labs innovations. The Connected Car concept vehicle is built upon the base of a 2010 Toyota Prius, one of the leading hybrid electric mid-size cars in the US and among the cleanest vehicles based on non-CO2 emissions 13 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  14. 14. 150+ GLOBAL MEMBERS* TODAY Toyota Motor Sales, USA, Inc. (*) full list on www.ngconnect.org 14 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  15. 15. DOMAINS FOR SERVICE INNOVATIONEXPLORED BY THE ECOSYSTEM Health and Wellness PublicEntertainment Transportation Retail Connected Learning 15 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  16. 16. “ The future is here, its just not widely ” distributed yet. William Gibson ( 1948) Canadian science fiction author, introduced the term “cyberspace” 16COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  17. 17. 2012: THE FUTURE IS HERE, TODAY GAMETIME MEDIA TABLE http://www.youtube.com/watch? v=qA-UdWtUVPU#! 17 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  18. 18. 2012: THE FUTURE IS HERE, TODAY AVATRAINER http://www.youtube.com/watch?v=AqgBklq-RMY#! 18 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  19. 19. 2012: THE FUTURE IS HERE, TODAY CONNECTED SERVICE VEHICLE http://www.youtube.com/watch?v=_U5NJBgPQ9g 19 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  20. 20. “ With its end-to-end approach […] ng Connect aligns well with our objective of putting rich new experiences into the hands of our customers quickly. It can be a real differentiator ” for the companies involved. Brian Higgins Verizon Wireless Innovation Center 20 COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  21. 21. 21COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  22. 22. 22COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
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