MixORG Campus Talent Nurturing Program
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MixORG Campus Talent Nurturing Program

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Guest lecture slides given by MixORG trainers for the initiative of MixORG for reaching out to campuses to nurture talent for social media industry.

Guest lecture slides given by MixORG trainers for the initiative of MixORG for reaching out to campuses to nurture talent for social media industry.

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MixORG Campus Talent Nurturing Program MixORG Campus Talent Nurturing Program Presentation Transcript

  • MixORG  –  making  brands  go  social   ©  MixOrg  2011  
  •   Introduc<on    Guest  Lecture  Topic  :  Career  in  Social  Media   and  Social  Media  in  Career    About  the  Basic  Workshop  (paid)    Ques<ons   ©  MixOrg  2011  
  • About  Social  Media  Industry  and  MixORG   ©  MixOrg  2011  
  • ©  MixOrg  2011  
  •   Consumers  are  increasingly  spending  their   <me  online  and  on  social  media  plaLorms   like  Facebook,  LinkedIn,  TwiPer  etc    Social  media  is  becoming  a  plaLorm  for   mul<  way  interac<on,  sharing  and  hearing   of  views  and  increasingly  discovering   brands    Brands  need  to  create,  monitor  and   maintain  their  professional  presence  on  the   right  social  media  channels  to  engage   present  and  poten<al  customers   ©  MixOrg  2011  
  •   We  are  a  social  media  marke<ng  company   based  out  of  Delhi,  known  as  MixORG    We  are  into:     Social  Media  Marke<ng  Services     Social  Media  Educa<on   ©  MixOrg  2011  
  • ©  MixOrg  2011  
  • Today’s  Topic   ©  MixOrg  2011  
  •   Marke<ng  professionals    Engineering  professionals   ©  MixOrg  2011  
  •   You  can  translate  the  customer   need  into  a  successful  campaign     You  understand  the  user  behavior   on  Internet     You  can  make  the  campaigns  go   viral    You  are  always  willing  to   experiment  with  the  new  tool   before  most  of  your  friends  are   ©  MixOrg  2011  
  •   You  are  good  in  one  of  the   programming  languages  of   web.  Such  as  PHP,  Python,   Java  etc    You  are  good  with  JavaScript    You  understand  HTML  (HTML5   is  the  next  big  thing)    You  can  quickly  hack  up  a   working  prototype  with  third   party  APIs    You  know  basics  of  web  ©  MixOrg  2011  
  •   Some  of  the  important  trends  which  are  going  to  effect  students  of   ins<tutes  world  over  is  increasing  use  of  social  media  tools  for   produc<vity    Use  of  TwiPer  for  finding  news,  events     Use  of  medium  such  as  twiPer  by  companies  world  over  is  becoming  a  standard  to   take  customer  complaints    Use  of  Facebook  to  do  brand  management     Being  on  top  in  usage  of  social  media  tools  helps  not  only  in  customer  rela<onship   management  but  also  dissemina<on  and  brand  building    Use  of  LinkedIn  to  do  hiring    In  <mes  to  come  social  media  marke<ng  will  become  integral  part   of  course  curriculum  for  marke<ng/technical  students   ©  MixOrg  2011  
  •   Find  jobs    Manage  your  reputa<on  and  be  discovered    Find  opportuni<es    Lead  genera<on    Brand  Management    Sales/Business  development    Community  management    Awareness  and  keeping  in  touch   ©  MixOrg  2011  
  • Empower  yourself  through  our  workshops  "Self-­‐education  is,  I  firmly  believe,  the  only  kind  of  education  there  is."  -­‐Isaac  Asimov   ©  MixOrg  2011  
  • ©  MixOrg  2011  
  • Our  offering  for  academia   Giving  you  skills  for  life:   • As  a  student  you  enhance  your  skill  set   and  enable  yourself  to  chose  and  learn   from  the  Internet  and  grow  yourself   • As  a  future  worker  you  make  yourself   fit  for  the  job  and  ready  with  the  skillset   required  to  shine  out!   • Get  a  certificate    
  •   Team  of  highly  qualified,  crea<ve  individuals     Prior  experience  in  project  management,  social  media   strategy,  IT  implementa<on,  sales  and  marke<ng   ©  MixOrg  2011  
  • Sachin  Gaur    Gradua<on  –  B.  Tech,  Comp  Sc,  Jamia  Millia  Islamia,  2005,  Post   Gradua<on  –  MSc(Tech)  Aalto  University,  Finland  2009,  MSc(Tech)  Tartu   University,  Estonia  2009.  Pursuing  Doctoral  studies  in  Aalto  University    Professional  Experience     Adobe  India  ,  worked  on  Adobe  Reader  team  and  filed  eleven  patents   while  at  the  stay  at  Adobe  (2+  years).       Researcher  in  Social  Media  PlaLorms  for  HIIT,  Finland  (1.5  years)     Coauthor  of  a  book  on  Innova<on  and  Energy  sector   ©  MixOrg  2011  
  • Gaurav  Dhir    Gradua<on  –  B.  Tech,  Comp  Sc,  Jamia  Millia  Islamia,   2005,  Post  Gradua<on  –  PGDCM,  IIM  CalcuPa,  2007    Professional  Experience     Nokia  India  –  sales  of  mobile  phones  in  city  and  upcountry   markets  based  out  of  Jaipur  and  Udaipur,  Rajasthan  (2  and   a  half  years)     Olam  Interna<onal  –  procurement  of  agri-­‐commodi<es,   Ivory  Coast,  Africa  (1  year)   ©  MixOrg  2011  
  • Ac.vity  Type   Price  Basic  Workshop   700  INR/participant   ©  MixOrg  2011  
  • Contact  us  on:  workshop@mixorg.com