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Hi, my name is Misty (:
I’m a Marketing Coach
Founder of Marketing 101
and Your Marketing Coach
My formal education is in ...
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Facebook marketing

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Facebook Marketing for small business

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Facebook marketing

  1. 1. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . . FACEBOOK MARKETING SUCCESS The Building Blocks to Successful Facebook Marketing www.yourmarketingcoachonline.com .
  2. 2. Hi, my name is Misty (: I’m a Marketing Coach Founder of Marketing 101 and Your Marketing Coach My formal education is in Marketing and Graphic Communications and over 16 years of sales experience. I empower small business owners to take control of their business growth by showing them how to inexpensively, yet effectively market their business. www.coachmisty.com
  3. 3. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . MARKETING 101 Fundamentals of Marketing www.yourmarketingcoachonline.com . .
  4. 4. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . WHAT WE ARE GOING TO COVER TODAY 1. 2. 3. 4. 5. 6. . Why market on Facebook The rules of Social Media Marketing that can be the difference between success or failure! How to grow your Fan base How to create engagement with your fans What to post How to Promote offers on Facebook www.yourmarketingcoachonline.com .
  5. 5. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . WHY MARKET ON FACEBOOK www.yourmarketingcoachonline.com . .
  6. 6. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . WHY MARKET ON FACEBOOK www.yourmarketingcoachonline.com . .
  7. 7. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . . . WHY MARKET ON FACEBOOK Brands on Facebook extend their reach to friends of fans by 50-200% - Hubspot www.yourmarketingcoachonline.com
  8. 8. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . WHY MARKET ON FACEBOOK • • • • • • • • • • Get found (by your customers and prospects) Connect and engage with current and potential prospects Create community around your business Promote content (webinars, seminars, blogs) Generate leads (create more with less money) Foster relationships Learn Improve customer service Stay on top of industry changes / market opportunities Etc….. www.yourmarketingcoachonline.com . .
  9. 9. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . SUCCESS OR FAILURE! Push vs Pull Marketing www.yourmarketingcoachonline.com . .
  10. 10. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . GROWING YOUR FANS 10 Steps you can do TODAY to increase your fans! 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Link personal page to business page Invite friends (under admin panel) Like other businesses Signature line in email "LIKE" me email Link all of your social media pages Newsletter (social follow at the bottom) Print material Social follow on website Add a “like” box to your website www.yourmarketingcoachonline.com . .
  11. 11. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . GIVE YOUR AUDIENCE A REASON TO “LIKE” YOUR BRAND. www.yourmarketingcoachonline.com . .
  12. 12. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . CREATE ENGAGEMENT 1. 2. 3. 4. Entertain Inspire Educate Inform www.yourmarketingcoachonline.com . .
  13. 13. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . CREATING ENGAGEMENT “You do you…BooBoo” (Kevin Hart) Take interest in what your Fans have to say Encourage dialogue Make it fun! www.yourmarketingcoachonline.com . .
  14. 14. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . HOW TO PROMOTE ON FACEBOOK 1. 2. 3. 4. 5. 6. Promote in the newsfeed Promote on your timeline cover Create a short video Engage ALL of your social media fans / followers (from G+, Pinterest, Linkedin, Twitter, etc) MARKETING 201: Use Facebooks “offer” MARKETING 201: Create a custom tab www.yourmarketingcoachonline.com . .
  15. 15. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . PROMOTING YOUR EVENTS Newsfeed www.yourmarketingcoachonline.com . .
  16. 16. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . PROMOTING YOUR EVENTS Timeline Cover www.yourmarketingcoachonline.com . .
  17. 17. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . PROMOTING YOUR EVENTS Facebook Offer Option www.yourmarketingcoachonline.com . .
  18. 18. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . WHAT WE COVERED TODAY 1. 2. 3. 4. 5. 6. . . Why market on Facebook Push vs Pull Marketing 10 Steps to Grow your Fan base How to create engagement with your fans Free book offer (101 Creative Ideas) How to Promote on Facebook www.yourmarketingcoachonline.com
  19. 19. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - FACEBOOK MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - . QUESTIONS www.yourmarketingcoachonline.com . .
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