How to Manage Employee Facebook Activity for Optimal (and Safe) Results
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How to Manage Employee Facebook Activity for Optimal (and Safe) Results

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My part of a 3 part presentation on engaging employees as brand ambassadors through Facebook and other social media tools.

My part of a 3 part presentation on engaging employees as brand ambassadors through Facebook and other social media tools.

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    How to Manage Employee Facebook Activity for Optimal (and Safe) Results How to Manage Employee Facebook Activity for Optimal (and Safe) Results Presentation Transcript

    • The “Me” Generation
    • Can Be Scary
    • They Want to Know What’s in it for me?
    • Give to Get
    • What’s Culture Got to Do With It?
    • My Success is Your Success How PR People Bloggers Can Tactfully Locate, Pitch Influential
    • We’re In This Together How PR People Bloggers Can Tactfully Locate, Pitch Influential
    • Trust Me, It Matters
    • Not Just to You
    • Give Them a Voice Image: guardian.co.uk
    • Encourage Them to Show Their Smarts
    • And To Be Thoughtful
    • Teach The Concept of TMI
    • Fired him for being funny. Fired him for being spontaneous. Fired him for being relevant. Fired him for alighting ever so gently, like a canary taking its perch, on a dowel of human truth. You know -- the way social media is supposed to be, because the whole point of it is to discardarchaic and abrasive concepts of messaging in favor of actual conversations. -AdAge
    • Keep Your Promises
    • Make It Easy to Like You
    • Be Thoughtful