Citizen Happiness Workshop Part 2: The Building Blocks
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Citizen Happiness Workshop Part 2: The Building Blocks

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Part two of two of the workshop we gave at Web Directions North in Vancouver, January 28, 2008.

Part two of two of the workshop we gave at Web Directions North in Vancouver, January 28, 2008.

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Citizen Happiness Workshop Part 2: The Building Blocks Citizen Happiness Workshop Part 2: The Building Blocks Presentation Transcript

  • how to make people happy with the building blocks of happiness web 2.0 technology part 2 of 2
  • what does web 2.0 have to do with happiness?
  • a whole lot
  • the core principles of web 2.0 openness collaboration community
  • with a big dose of trust
  • openness collaboration community autonomy competence relatedness
  • how openness and autonomy are related openness means...open access to the information or material resources. autonomy...refers to a person's capacity for self- determination in the context of moral choices. wikipedia.org
  • exercise: name a situation where not having all of the information has led to a bad decision. name a situation where information helped you feel more confident about your decision.
  • without the information, we are dependent on the machine.
  • how collaboration and competency are related collaboration means...a process where two or more people work together toward a common goal by sharing knowledge, learning and building consensus. competence...is how a person feels about his or her abilities, accomplishments and rate of growth (self- actualization). wikipedia.org
  • exercise: you’ve heard, there is no “i” in team, but the truth is, collaborative projects can lead to far more possibilities. Let’s discuss some examples you are familiar with.
  • with collaboration, nothing is insurmountable, we learn from one another and we can feel good about what we are accomplishing together.
  • how community and relatedness are...related community means...a social group...sharing an environment, normally with shared interests. relatedness...is our desire to connect with other human beings. wikipedia.org
  • exercise: what ways are you seeing people connect through web 2.0?
  • all around us, we are seeing people full of joy because of the way they are connecting (and growing Social Capital) online.
  • the building blocks to creating citizen happiness • openness • collaboration • community
  • openness.
  • openness means...open access to the information or material resources needed for a diverse range of users/producers/contributors to contribute to projects. wikipedia.org
  • transparency.
  • one simple way to achieve transparency:
  • publish everything openly.
  • blogging.
  • blogging 101 • what to blog about: • talk about what the department is working on/thinking about • post meeting summaries • ask questions you need to find answers for • post progress and announcements on services projects. • interact with citizen blogs (post about interesting citizen initiatives, concerns and questions to get feedback) • speak in a human voice, not as a press release
  • blogging 102 • self-hosted platforms I’d recommend: • wordpress.org (open source + free + lots of great support and plugins + simple to install, skin and keep up) PHP • drupal.org (open source + free + more ‘control’ over permissioning, etc., but not as simple to install or user friendly) PHP • moveabletype.com (not free, but more control over permissioning and fairly simple to install) PERL • silverstripe.com (free + open source, haven’t used, but it’s won some awards lately) PHP
  • wikis.
  • wiki 101 • what to use a wiki for: • jotting down unfinished ideas/random thoughts • collaborating on projects that need loads of input • gathering random information and research • create a public reference encyclopedia
  • wiki 102 • self hosted platforms I’d recommend • MediaWiki.org (open source + free + extensible) • confluence/atlassian.com (not free or open source, but enterprise grade) • DocuWiki/wiki.splitbrain.org (open source + free + extensible) • For more: http://www.wikimatrix.org
  • discussion groups.
  • discussion groups 101 • what to use discussion groups for: • use it instead of emails with long cc’d lists. get everyone to join the mailing list and send EVERY SINGLE communication between members of that group on the topics covered. • make it publicly viewable and allow anyone to join (you can set first posts to needing to be approved to prevent spam) • link to these threads from blog, wiki and other correspondence
  • discussion groups 102 • software I would recommend: • Google Groups - groups.google.com (free, hosted, excellent interface)
  • group chat.
  • group chat 101 • what to use group chat for: • instant feedback and ongoing relationship building • condition 1: people have to be in the chat room pretty constantly • condition 2: the chat needs to be logged somewhere that people can go back and see the threads • there are many times you will need the synchronous communication allowed by chat
  • group chat 102 • software I would recommend: • Pibb.com (open source + free + loggable + embeddable in your website) • Skype channels (free, but logging can be a pain) • IRC (open source + free, but not as user friendly - good for developers. hint: bridges with Pibb) • Tangler.com (free, logs as both a forum and a chat, threads discussion, but not currently embeddable) • Meebo.com (free + embeddable, but doesn’t log) • Me.dium (free and open source, Firefox plugin)
  • other really cool tools
  • satisfaction.
  • twitter.
  • weather services.
  • twitterquake!
  • case study: san diego fires, a concerned citizen and Twitter
  • google docs.
  • and of course... • for events: Upcoming.org and Eventful.com • for photos: Flickr.com • for general social networking: Facebook.com (great groups and events features there) • for a different perspective altogether: Secondlife.com (if you need to have remote meetings, why not have them in second life rather than on conference call?) • for licensing: CreativeCommons.org
  • collaboration.
  • collaboration means...a process where two or more people work together toward a common goal by sharing knowledge, learning and building consensus. wikipedia.org
  • why collaborate?
  • teams that work collaboratively can obtain greater resources, recognition and reward when facing competition for finite resources.
  • there are a lot of citizens and customers like us who are really, really, really, really, really, really, really, really, really...
  • really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really, really,
  • really eager to collaborate with you.
  • 10 ways to encourage collaboration:
  • 1. be a platform
  • A quot;platformquot; is a system that can be programmed and therefore customized by outside developers – users – and in that way, adapted to countless needs and niches that the platform's original developers could not have possibly contemplated, much less had time to accommodate. –Marc Andreessen, http://blog.pmarca.com/2007/09/the-three-kinds.html
  • platforms 101 • sharing data is the most basic level of being a platform • supply feeds in machine-readable formats: microformats, rss, opml, kml, etc. • APIs credit: Matt Biddulph, Dopplr (FOWA fall 2007)
  • what are microformats?
  • a better way to mark up your data
  • my information without microformats http://www.horsepigcow.com Tara Hunt San Francisco California
  • my information w/o microformats, but with html <div > <a href=” http://www.horsepigcow.com”> <span > Tara </span> <span > Hunt </span> </a> <span > San Francisco </span> <span > California </span> </div>
  • my information with microformats <div class=quot;vcardquot;> <a class=quot;url fn nquot; href=”http://www.horsepigcow.com”> <span class=quot;given-namequot;> Tara </span> <span class=quot;family-namequot;> Hunt </span> </a> <span class=quot;locality”> San Francisco </span> <span class=quot;regionquot;> California </span> </div>
  • so what is an API? • an application programming interface (API) is a source code interface that an operating system or library provides to support requests for services to be made of it by computer programs. • in other words: it is the way you bring data from one source to display it in another. • this is the ‘magic’ behind cool mashups like:
  • chicago crime.
  • everyblock.
  • twittervision.
  • case study: an api, a couple of citizens and a desire to improve the Caltrain interface
  • platforms 101 • sharing data is the most basic level of being a platform • user identity is an excellent way to start sharing a person’s information between sites • OpenID.net is user-centric identity and it is being adopted more widely: AOL, Moveable Type, Orange/France Telecom, Plaxo, and hundreds of other smaller sites are IDPs (identity providers) credit: Matt Biddulph, Dopplr (FOWA fall 2007)
  • platforms 101 • sharing data is the most basic level of being a platform • user identity is an excellent way to start sharing a person’s information between sites • delegating authority is what needs to happen to allow 3rd party applications and mashups to use your data in cool ways • OAuth is another community project that is working toward a standard protocol to use for delegating authority credit: Matt Biddulph, Dopplr (FOWA fall 2007)
  • platforms 101 • sharing data is the most basic level of being a platform • user identity is an excellent way to start sharing a person’s information between sites • delegating authority is what needs to happen to allow 3rd party applications and mashups to use your data in cool ways • then you can even make your own cool widgets and use your own api’s to build cool stuff credit: Matt Biddulph, Dopplr (FOWA fall 2007)
  • 2. publish everything in open channels
  • we talked about this in regards to transparency.
  • the more information you put out there, the more opportunities you give for citizen and customer engagement.
  • 3. be available
  • call me IM me publish all of the ways for someone to contact you...with a preference to more public forums email me
  • 4. embrace the chaos
  • in other words...
  • you really must loosen the grips of control.
  • nobody wants to collaborate with a control freak.
  • 5. provide clear goals & purpose
  • concentrate on desired outcomes
  • without an understanding of the desired outcome, how can anyone help?
  • and...what if your proposed solutions aren’t ideal to get you there?
  • 6. reward collaborators
  • be careful to not change the reasons for why people are collaborating.
  • for those who contribute more, give them more trust and responsibility.
  • 7. show progress
  • another advantage of being transparent...people will see you making progress along the way.
  • ways to report along the way • display a countdown or a progress meter • a public to-do list (crossing things off...or allowing others ‘to do’ the stuff for you and cross it off) • twitter what you are doing right now • post wireframes, mockups, photos of cocktail napkin sketches, etc. on Flickr • add announcements to blog, notes to wiki, etc.
  • 8. take simple steps first
  • tackle problems from the simplest to the hardest where you can.
  • 9. reach out to people from different backgrounds & industries
  • 10. be part of the community
  • interact with people as they use the services
  • use them yourself.
  • compare that experience to your most awesome customer experiences.
  • (there is this commonly opined theory that people that design transit systems have never rode a bus.)
  • 11. view the public as a partner, not a recipient
  • empower. enable. hand over lots of responsibility.
  • the more agency you give others, the more responsible they will be.
  • introducing: barcamp
  • Ryanne Hodsen - “What the heck is Barcamp?”
  • case study: barcamp, a group of citizens and the desire to make the better way a better way (TransitCamp)
  • toronto transitcamp in the news http://transitcamp.org/
  • 12. run real open betas
  • how to encourage collaboration [summary] 1.be a platform 9.reach out to people from different backgrounds and industries 2.publish everything openly 10.be part of the community 3.be available 11.view the public as a partner, not a 4.embrace the chaos recipient 5.provide clear goals and purpose 12.run real, open betas 6.reward contributors 7.show progress 8. take simple steps first
  • community.
  • community means...a social group...sharing an environment, normally with shared interests. wikipedia.org
  • stuff that connects us: • common goals • common experiences • common passions • common enemies
  • we call this purpose.
  • when you open yourself up to partnerships with the community, you find those purposeful points of connection.
  • how do you help people connect?
  • easy.
  • accelerate serendipity.
  • there are all sorts of ways to encourage serendipitous meetings.
  • simple things to accelerate serendipity • the ability for people to leave comments on every announcement, article and information page
  • exercise: let’s take a look at a couple of your sites and see where we could add some social touches.
  • simple things to accelerate serendipity • the ability for people to leave comments on every announcement, article and information page • DIGG for citizen issues/ideas
  • simple things to accelerate serendipity • the ability for people to leave comments on every announcement, article and information page • DIGG for citizen issues/ideas • a widget for ‘who is talking about this...’ on pages
  • exercise: let’s see if there’s anyone talking about your sites on their blogs...
  • simple things to accelerate serendipity • the ability for people to leave comments on every announcement, article and information page • DIGG for citizen issues/ideas • a widget for ‘who is talking about this...’ on pages • a Flickr photo gallery that pulls in everyone’s photos tagged properly
  • exercise: let’s look at social media (photos, video, Twitter?) out there... why isn’t this stuff on your sites already?
  • simple things to accelerate serendipity • the ability for people to leave comments on every announcement, article and information page • DIGG for citizen issues/ideas • a widget for ‘who is talking about this...’ on pages • a Flickr photo gallery that pulls in everyone’s photos tagged properly • the menu item ‘Community’ actually show some community life in it
  • in summary...
  • to achieve this
  • (or in the case of gov’t), this...
  • you need to help your customers and constituents get to this...
  • and you get to happiness by helping your customers and constituents achieve:
  • autonomy
  • competence
  • relatedness
  • which are promoted through the web 2.0 principles of...
  • openness
  • collaboration
  • community
  • these are the building blocks that will drive the happiness and health of your customers and constituents
  • (which is totally in your best interest)
  • and besides, we know you wanna...
  • make someone happy
  • exercise: any more questions? stories?
  • http://www.slideshare.net/missrogue
  • About those rockin’ images • Many of them were purchased from iStockPhoto.com • Those borrowed from Flickr are: • Trust: http://www.flickr.com/photos/red_devil/51964471/ • Transparency: http://www.flickr.com/photos/laimagendelmundo/753794095/ • Beta Wallpaper: http://www.flickr.com/photos/tomstardust/246840641/ • Transit Waiting Area: http://www.flickr.com/photos/mag/374819180/ • conehead puppy: http://www.flickr.com/photos/klapow/39693385/
  • sites of note: • creativecommons.org • wikipedia.org • coworking.info • barcamp.org • getsatisfaction.com • twitter.com • microformats.org • openid.net • oauth.net • dellideastorm.com • flickr.com • technorati.com
  • Tara Hunt tara@citizenagency.com 415.694.1951 skype: tarahunt747 Chris Messina chris@citizenagency.com 412.225.1051 skype: factoryjoe www.citizenagency.com www.horsepigcow.com (tara) www.factoryjoe.com/blog (chris)