Facebook county facstaff conference oct2010
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Facebook county facstaff conference oct2010

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  • Pass around a sheet for people to write down their fan page names
  • Finding new connections with others Reach new audiences Pages Groups Event announcements
  • Profile: usually a person, but can be fairly flexible Fan page advantages: no automatic connection to your personal site, multiple admins, updates automatically fed to your “fans” Groups: created initially with current friends, friends can usually invite others, group chat, No auto updates, tho Open=public, anyone can join Closed=membership is public, but messages are private within the group Secret= membership and messages are private, invitation only
  • My Profile
  • Fan page
  • This is a Fan page – note contest.
  • This is a group page. Show that group members can add photos, posts, etc.
  • How to choose between profile/fan page/group
  • Kenosha profile

Facebook county facstaff conference oct2010 Presentation Transcript

  • 1. FACEBOOK FOR COUNTIES AND UNITS: A PRACTICAL APPROACH Molly Immendorf Instructional Technology Specialist Cooperative Extension Technology Services Annie Jones Community Development Educator Kenosha County Extension Office
  • 2. Contact information
    • [email_address]
    • [email_address]
    • Presentation available on SlideShare.net:
    • http://www.slideshare.net/mimmendorf
  • 3.
    • Introduce you to Facebook profiles, pages and groups
    • Share specific examples of Facebook use by Kenosha County and other counties and units
    • Discuss communication opportunities when using Facebook
    Today’s Objectives
  • 4. Do you Facebook?
    • Yes, doesn’t everybody?
    • No, it’s not for me
  • 5. Do you “like” a Facebook page
    • Yes, 1 or more
    • No
  • 6. Do you have a Facebook page?
    • Yes, for work
    • Yes, for something other than work
    • No
  • 7. Do you belong to a Facebook group?
    • Yes, for work
    • Yes, for something other than work
    • No
  • 8. Facebook stats
    • 500 million + active users
    • Average user has 130 friends
    • Average user is connected to 80 community pages, groups and events
    • People spend over 700 billion minutes per month on Facebook
  • 9. Social Media Revolution 2: http://www.youtube.com/watch?v=lFZ0z5Fm-Ng
  • 10. Ways to use Facebook
  • 11. Ways to connect on Facebook
  • 12. Facebook Profile
    • Entry into Facebook
    • Like a homepage for FB
    • Can create more than one (use different email addresses/name)
    • A profile is needed for creating other types of FB sites
  • 13.  
  • 14.
    • Promote your progam, your office, you
    • Wall
    • “ Fans” instead of “friends”
    • Status can be linked to Twitter account
    • Events
    • Photos
    • http://www.facebook.com
    Facebook Fan Pages
  • 15.  
  • 16.  
  • 17. Facebook Group
    • Open, Closed or Secret (new groups)
    • Small group communication
    • Messages to members are private
    • Discussions, photo sharing, Wall
    • No automatic updates
    • Group Chat (new groups)
  • 18.  
  • 19.  
  • 20. Questions?
  • 21. Kenosha County Facebook Strategy
    • Shared Profile: Kenosha UW-Extension
    • Work Profiles: firstname lastname UWEX
      • i.e., Annie Jones UWEX
  • 22.  
  • 23. Kenosha County demo
  • 24. Questions?
  • 25. Your Social Media Challenges
    • What challenges do you face when trying to use/establish social media to promote your programs?
  • 26. Contact information
    • [email_address]
    • [email_address]
    • Presentation available on SlideShare.net:
    • http://www.slideshare.net/mimmendorf