0
Building Trust
2013
Trends, Tools, and
RESULTS
Stay connected during the
webinar with @interactionAsc
(800) 263-6317 or (805) 690-5753
Tweeting? We will be using the
@interactionAsc
GET THE MOST OUT OF TODAY’S SESSION
For More Info / To Register / To Access Archive:
Search “Webinars” or “On Demand” at TrainingIndustry.com
(800) 263-6317 o...
Building Trust
2013
Trends, Tools, and
RESULTS
The
Conference
Board’s 2013
Top Ten CEO
Challenges
“Trust”
6© Interaction Associates Inc.
Today’s Presentation
1. Some quick definitions and context
2. Dive into the data
3. A tool to help you/your leaders build ...
Need assistance? Call Member
Services (866) 538-1909 or email
support@hci.org
Survey Context 2009-2011
8© Interaction Asso...
Survey Snapshot
2013
9© Interaction Associates Inc.
Building Trust 2013 surveyed nearly
400 leaders at more than 290 global
organizations, polling them on
behaviors and issue...
11© Interaction Associates Inc.
12© Interaction Associates Inc.
13© Interaction Associates Inc.
"High Performing
Organizations"
are organizations
whose net profit
grew more than
5% over ...
14© Interaction Associates Inc.
“Low Performing
Organizations" are
organizations
whose net profit
shrank or grew
less than...
High vs. Low Performing Companies
28%
30%
15%
15%
11%
Up to 5%
improvement
Unchanged
5-10% improvement
More than 10%
impro...
16
Effectiveness at Achieving Business Outcomes
• Top line/revenue growth (41% gap)
• Profit growth (39% gap)
• Competitiv...
High Performing vs. Low Performing
HPOs . . .
• Focus more on customer loyalty and
retention (10% gap)
• demonstrate highe...
Trust in Business Survey
2013
18© Interaction Associates Inc.
1. Dramatic Rebound in
Trust and Leadership
2. Employee Involvement
and Engagement
Skyrocket
3. Leaders Walk the Talk
4. T...
Rebound in Levels of
Trust and Leadership
© Interaction Associates 20
21
To what degree do the following statements describe your
organization?
All Respondents: Organizational Culture
Leadersh...
22
Thinking about the level of trust within your organization,
to what extent does the following describe your
company?
% ...
23
High Performing vs. Low Performing
To what degree do the following statements describe your organization?
(% describes ...
Employee Involvement &
Engagement Skyrocket
© Interaction Associates 24
3x
Our employees
view their jobs as a
means to a
paycheck; if another
opportunity came
along, they would
take it.
Our empl...
© Interaction Associates 26
Engagement/Involvement and Retention Gap:
All Respondents – Net Effectiveness at
Retaining Key...
Leaders Walk the Talk
© Interaction Associates 27
Leaders Walk the Talk
© Interaction Associates 28
Trust is a Decision,
not an Inherent Trait
© Interaction Associates 29
How would you define "trust"?
Chat Question
30© Interaction Associates Inc.
Please type your answer in your “Questions” wi...
© Interaction Associates 31
trust (n.) a willingness to put yourself at
risk based on another person’s actions
Trust
Align...
On what basis do you trust
someone? (choose all that apply)
Poll Question
32© Interaction Associates Inc.
• Past experienc...
Trust Matters
© Interaction Associates 33
More than 80% of
Building Trust 2013
respondents say they
need to trust their boss
or senior leaders in
order to be effect...
Only 18% of people in general trust
business leaders, according to the 2013
Edelman Trust Barometer.
© Interaction Associa...
How big is the gap between the need to
trust one's leaders and actual levels of
trust in leaders? (please choose one)
Poll...
“Employees have a high level of trust in
management and the organization.”
© Interaction Associates 37
Trust Matters
0%
10...
Leadership
© Interaction Associates 39
How can I build trust?
Five top actions Leaders can
take to Build Trust Now
© Interaction Associates 40
1. Set employees up for success by
providing tools, resources and
learning opportunities (41%)
2. Provide adequate informa...
Set employees up
for success with
Stretch Delegation
learning
opportunities.
What
YOU Can
Do Now.
Time
Performance
New Job
Stretch Delegation
Opportunity
Performance
Surge
Stretch
Delegation
Opportunity
Performance
Dip
W...
Full Report
Now
Available
44© Interaction Associates Inc.
interactionassociates.com
Thank you!
Follow us on Twitter:
@InteractionAsc
Friend us on Facebook:
facebook.com/InteractionAsc
Visit our Linked In pa...
For More Info / To Register / To Access Archive:
Search “Webinars” or “On Demand” at TrainingIndustry.com
7/18 Learning Ev...
 On behalf of TrainingIndustry.com, thanks to:
 Today’s Speaker: Stephen & Andy
 Today’s Sponsor: Interaction Associate...
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Trust Webcast with Training Magazine and Interaction Associates

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Slides for a webinar with Training Industry and Interaction Associates, on how Trust impacts the bottom line. Recorded July 19.

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Transcript of "Trust Webcast with Training Magazine and Interaction Associates"

  1. 1. Building Trust 2013 Trends, Tools, and RESULTS Stay connected during the webinar with @interactionAsc
  2. 2. (800) 263-6317 or (805) 690-5753 Tweeting? We will be using the @interactionAsc GET THE MOST OUT OF TODAY’S SESSION
  3. 3. For More Info / To Register / To Access Archive: Search “Webinars” or “On Demand” at TrainingIndustry.com (800) 263-6317 or (805) 690-5753 Welcome to Training Industry Webinars
  4. 4. Building Trust 2013 Trends, Tools, and RESULTS
  5. 5. The Conference Board’s 2013 Top Ten CEO Challenges
  6. 6. “Trust” 6© Interaction Associates Inc.
  7. 7. Today’s Presentation 1. Some quick definitions and context 2. Dive into the data 3. A tool to help you/your leaders build trust 7
  8. 8. Need assistance? Call Member Services (866) 538-1909 or email support@hci.org Survey Context 2009-2011 8© Interaction Associates Inc.
  9. 9. Survey Snapshot 2013 9© Interaction Associates Inc.
  10. 10. Building Trust 2013 surveyed nearly 400 leaders at more than 290 global organizations, polling them on behaviors and issues at the intersection of trust, leadership, and collaboration.
  11. 11. 11© Interaction Associates Inc.
  12. 12. 12© Interaction Associates Inc.
  13. 13. 13© Interaction Associates Inc. "High Performing Organizations" are organizations whose net profit grew more than 5% over the last year. High Performing Companies
  14. 14. 14© Interaction Associates Inc. “Low Performing Organizations" are organizations whose net profit shrank or grew less than 5% over the last year. Low Performing Companies
  15. 15. High vs. Low Performing Companies 28% 30% 15% 15% 11% Up to 5% improvement Unchanged 5-10% improvement More than 10% improvement NET PROFITS: 2013 compared with 2012 HIGH PERFORMING LOW PERFORMING Negative (loss)
  16. 16. 16 Effectiveness at Achieving Business Outcomes • Top line/revenue growth (41% gap) • Profit growth (39% gap) • Competitive market position (26% gap) • Exhibiting organizational behavior that is consistent with company values/ethics (24% gap) High Performing vs. Low Performing
  17. 17. High Performing vs. Low Performing HPOs . . . • Focus more on customer loyalty and retention (10% gap) • demonstrate higher levels of trust (30% gap) • have more effective leadership (27% gap) • and are more likely to have a collaborative environment (27% gap). . . . than LPOs.
  18. 18. Trust in Business Survey 2013 18© Interaction Associates Inc.
  19. 19. 1. Dramatic Rebound in Trust and Leadership 2. Employee Involvement and Engagement Skyrocket 3. Leaders Walk the Talk 4. Trust is a Decision, Not an Inherent Trait 5. Top 5 Leadership Actions that Build Trust Five Key Findings © Interaction Associates 19
  20. 20. Rebound in Levels of Trust and Leadership © Interaction Associates 20
  21. 21. 21 To what degree do the following statements describe your organization? All Respondents: Organizational Culture Leadership and Trust = Significantly Higher than in 2012 38% 36% 34% 31% 32% 27% My organization has effective leadership My organization is highly collaborative. Employees have a high level of trust in management and the organization. 2013 2012
  22. 22. 22 Thinking about the level of trust within your organization, to what extent does the following describe your company? % Describes extremely/very well All Respondents 1 Significantly higher than 2012 Leadership is consistent, predictable and transparent in their decisions and actions. 2013 2012 32% 1 23%
  23. 23. 23 High Performing vs. Low Performing To what degree do the following statements describe your organization? (% describes extremely/very well) 58% 56% 56% 31% 29% 26% Leadership Collaborative Trust HPO 2013 LPO 2013
  24. 24. Employee Involvement & Engagement Skyrocket © Interaction Associates 24
  25. 25. 3x Our employees view their jobs as a means to a paycheck; if another opportunity came along, they would take it. Our employees are satisfied with the company; they see it as a good place to work. Few would be motivated to seek another job. Our employees are highly engaged and are committed to their profession and jobs; employees willingly expend discretionary effort to achieve results. In addition to being highly engaged, our employees are actively involved and share responsibility for the organization’s success; managers provide meaningful opportunities for employees to give input and/or participate in decisions that affect them. Disengaged Passively Engaged Engaged Involved 24% 7% 0% 20% 40% 60% 80% 100% HPOs LPOs 31% 35% 23%11% 27%42%24% 7% HPOs vs. LPOs: Engagement and Involvement
  26. 26. © Interaction Associates 26 Engagement/Involvement and Retention Gap: All Respondents – Net Effectiveness at Retaining Key Employees 7% 40% 60% 60%
  27. 27. Leaders Walk the Talk © Interaction Associates 27
  28. 28. Leaders Walk the Talk © Interaction Associates 28
  29. 29. Trust is a Decision, not an Inherent Trait © Interaction Associates 29
  30. 30. How would you define "trust"? Chat Question 30© Interaction Associates Inc. Please type your answer in your “Questions” window.
  31. 31. © Interaction Associates 31 trust (n.) a willingness to put yourself at risk based on another person’s actions Trust Aligned Purpose Expertise Past Experience Basis of Trust Readiness to Trust Willingness to Trust
  32. 32. On what basis do you trust someone? (choose all that apply) Poll Question 32© Interaction Associates Inc. • Past experience with them • Their level of expertise • Degree of alignment in purpose
  33. 33. Trust Matters © Interaction Associates 33
  34. 34. More than 80% of Building Trust 2013 respondents say they need to trust their boss or senior leaders in order to be effective in their work. © Interaction Associates 34 Trust Matters
  35. 35. Only 18% of people in general trust business leaders, according to the 2013 Edelman Trust Barometer. © Interaction Associates 35 Trust Matters
  36. 36. How big is the gap between the need to trust one's leaders and actual levels of trust in leaders? (please choose one) Poll Question 36© Interaction Associates Inc. • They're about the same • The need to trust is greater than actual trust • The need to trust is twice as great as actual trust
  37. 37. “Employees have a high level of trust in management and the organization.” © Interaction Associates 37 Trust Matters 0% 10% 20% 30% 40% 50% 60% 70% All Respondents LPOs HPOs 38% 26% 56%
  38. 38. Leadership
  39. 39. © Interaction Associates 39 How can I build trust?
  40. 40. Five top actions Leaders can take to Build Trust Now © Interaction Associates 40
  41. 41. 1. Set employees up for success by providing tools, resources and learning opportunities (41%) 2. Provide adequate information around decisions (41%) 3. Seek input prior to making decisions (40%) 4. Consistently act in alignment with company values (35%) 5. Give employees an inspiring, shared purpose to work toward (28%) Top 5 Leadership Actions the Build Trust © Interaction Associates 41
  42. 42. Set employees up for success with Stretch Delegation learning opportunities. What YOU Can Do Now.
  43. 43. Time Performance New Job Stretch Delegation Opportunity Performance Surge Stretch Delegation Opportunity Performance Dip Without Stretch © Interaction Associates, Inc. The Power of Stretch Delegation
  44. 44. Full Report Now Available 44© Interaction Associates Inc. interactionassociates.com
  45. 45. Thank you! Follow us on Twitter: @InteractionAsc Friend us on Facebook: facebook.com/InteractionAsc Visit our Linked In page: http://www.linkedin.com/company /19977
  46. 46. For More Info / To Register / To Access Archive: Search “Webinars” or “On Demand” at TrainingIndustry.com 7/18 Learning Everywhere: How Mobile Content Strategies are Transforming Training Join us
  47. 47.  On behalf of TrainingIndustry.com, thanks to:  Today’s Speaker: Stephen & Andy  Today’s Sponsor: Interaction Associates  All of you for attending Questions or Comments? Please contact Amanda Longo: alongo@trainingindustry.com Thanks again
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