Beyond Social Semantic Web

Beyond Social Semantic Web Milan Stankovic

“ It gives you a whole new way of looking at a day.”

language: grammar/vocabulary language: intonation, contextual direct fact retrieval logical holistic intuitive emotional moody analytical

language: grammar/vocabulary direct fact retrieval logical analytical

Social Semantic Web a step on the right

emotions
moods
context
intuition
creativity
What is still neglected?

Elements of Solution
further right: emotions

Sally: What are you doing?
Harry: I’m about to watch
Harry: And you?
Sally: I’m going for some with friends.
…
When Harry Met Sally

Sally: What are you doing?
Harry: I’m about to watch :playing:
Harry: And you?
Sally: I’m going for some with friends.
…
When Harry Met Sally Harry Sally Sally: What are you doing? Harry: I’m about to watch Harry: And you? Sally: I’m going for some (d) with friends. …

Interoperability problem
Smiley Ontology

Semantics of Smileys Underlying Emotion Structure Visual Appearance Affect, Mood, Emotion, … Faces, Objects, Actions, … Colors, Dynamics

Motivation Chain
<rdf:RDF>
<rdf:Description rdf:about="http://example.org/mySmiley">
<rdf:type rdf:resource="http://smileyontology.com/Smiley"/>
…
create semantics use for Advanced Scenarios to adapt interaction

Advanced Scenarios: Emotional Search happy sad April May June RWW: Twitter Worm Could Take Over Your Computer (in Theory) RWW: Salesforce.com Integrates Twitter http://semanticweb.org/wiki/SSLD2009 RWW: Cartoon: Alter-ego http://foaf.me/ http://www.thebrain.com/ http://sioc-project.org/ http://milstan.net

Advanced Scenarios: Adapted Choice
breadth-first mind vs. depth-first mind
negative affect narrow taught process narrow focus positive affect multiple alternatives search adjacent creative imaginative

many more ideas
based on:
actions that smileys perform
objects they carry

How does it all fit together? OPO SIOC Smiley Ontology presence, context content emotion, affect, context

More Information http://www.smileyontology.com/ http://goodoldai.org/

Beyond Social Semantic Web

by milstan on Mar 26, 2009

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