SOCIAL	
  MEDIA	
  FOR	
  JOURNALISM	
  
Millie	
  Khanna,	
  
Director	
  –	
  Social	
  Media	
  &	
  Crea?ve	
  Strateg...
TODAY:	
  

IS
CITIZEN	
  JOURNALISM	
  
YOU	
  ARE	
  NO	
  LONGER	
  THE	
  ONLY	
  RIGHTFUL	
  OWNERS	
  OF:	
  

•  Breaking	
  news	
  
•  “True”	
  journalis...
PEOPLE	
  ARE!	
  
USING	
  SOCIAL	
  MEDIA	
  FOR	
  BETTER	
  
REPORTING	
  
Millie	
  Khanna,	
  
Director	
  –	
  Social	
  Media	
  &	
 ...
AND	
  HE	
  SAID	
  UNTO	
  THEM:	
  
SOCIAL	
  MEDIA	
  CHANGES	
  PERCEPTIONS!	
  
SOCIAL	
  MEDIA	
  PROPOSAL	
  
…BUILT	
  ON	
  
SOCIAL	
  MEDIA	
  

…IN	
  ITS	
  
LANGUAGE	
  

…THAT	
  LED	
  TO	
  UNREST	
  
IN	
  THE	
  REAL	
  W...
WHAT	
  IS	
  ON	
  TWITTER	
  IS	
  ON	
  NEWS	
  TOMORROW	
  
WHAT	
  IS	
  ON	
  TWITTER	
  IS	
  ON	
  NEWS	
  INSTANTLY	
  
Modi’s	
  tweet	
  on	
  Afzal	
  
Guru	
  hanging	
  bec...
CAMPAIGNS	
  ON	
  SOCIAL	
  MEDIA	
  THAT	
  CHANGED	
  
POLITICAL	
  LANDSCAPE:	
  

Indian	
  
Spontaneous	
  

•  Delh...
END	
  OF	
  PART	
  1	
  OF	
  2
	
  

@OMLogic	
  
@anomillie	
  
www.omlogic.com	
  
www.e.com/omlogic	
  
www.omlogic....
Using social media for better reporting - Millie Khanna 1 of 2
Using social media for better reporting - Millie Khanna 1 of 2
Using social media for better reporting - Millie Khanna 1 of 2
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Using social media for better reporting - Millie Khanna 1 of 2

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Journalists like Ernie Pyle brought the news to people. Today, people bring you the news. Through #socialmedia. How social media changes perceptions. And how revolutions are born. Part 1 of 2.

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Using social media for better reporting - Millie Khanna 1 of 2

  1. 1. SOCIAL  MEDIA  FOR  JOURNALISM   Millie  Khanna,   Director  –  Social  Media  &  Crea?ve  Strategy   OMLogic     At  exchange4media,  NOIDA,  India   26th  April  2013  
  2. 2. TODAY:   IS
  3. 3. CITIZEN  JOURNALISM  
  4. 4. YOU  ARE  NO  LONGER  THE  ONLY  RIGHTFUL  OWNERS  OF:   •  Breaking  news   •  “True”  journalism   •  “First  dra[  of  history”  
  5. 5. PEOPLE  ARE!  
  6. 6. USING  SOCIAL  MEDIA  FOR  BETTER   REPORTING   Millie  Khanna,   Director  –  Social  Media  &  Crea?ve  Strategy   OMLogic  Consul?ng  Pvt  Ltd     At  exchange4media,  NOIDA,  India  
  7. 7. AND  HE  SAID  UNTO  THEM:  
  8. 8. SOCIAL  MEDIA  CHANGES  PERCEPTIONS!  
  9. 9. SOCIAL  MEDIA  PROPOSAL  
  10. 10. …BUILT  ON   SOCIAL  MEDIA   …IN  ITS   LANGUAGE   …THAT  LED  TO  UNREST   IN  THE  REAL  WORLD:  
  11. 11. WHAT  IS  ON  TWITTER  IS  ON  NEWS  TOMORROW  
  12. 12. WHAT  IS  ON  TWITTER  IS  ON  NEWS  INSTANTLY   Modi’s  tweet  on  Afzal   Guru  hanging  became   news  on  a  na?onal   website  instantly   amplifying  its  reach.  
  13. 13. CAMPAIGNS  ON  SOCIAL  MEDIA  THAT  CHANGED   POLITICAL  LANDSCAPE:   Indian   Spontaneous   •  Delhi  gang  rape   Interna*onal   •  Arab  Spring   •  Narendra  Modi   Synthesized   •  India  Against   •  Barack  Obama   Corrup?on   •  Occupy  Wall  St   •  Anna  Hazare  
  14. 14. END  OF  PART  1  OF  2   @OMLogic   @anomillie   www.omlogic.com   www.e.com/omlogic   www.omlogic.com/blog   Ready  to  Be  Social  the  Indian  way?     We  would  like  to  be  your  partner!  

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