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Using social media for better reporting - Millie Khanna 1 of 2
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Using social media for better reporting - Millie Khanna 1 of 2

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Journalists like Ernie Pyle brought the news to people. Today, people bring you the news. Through #socialmedia. How social media changes perceptions. And how revolutions are born. Part 1 of 2.

Journalists like Ernie Pyle brought the news to people. Today, people bring you the news. Through #socialmedia. How social media changes perceptions. And how revolutions are born. Part 1 of 2.

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    Using social media for better reporting - Millie Khanna 1 of 2 Using social media for better reporting - Millie Khanna 1 of 2 Presentation Transcript

    • SOCIAL  MEDIA  FOR  JOURNALISM   Millie  Khanna,   Director  –  Social  Media  &  Crea?ve  Strategy   OMLogic     At  exchange4media,  NOIDA,  India   26th  April  2013  
    • TODAY:   IS
    • CITIZEN  JOURNALISM  
    • YOU  ARE  NO  LONGER  THE  ONLY  RIGHTFUL  OWNERS  OF:   •  Breaking  news   •  “True”  journalism   •  “First  dra[  of  history”  
    • PEOPLE  ARE!  
    • USING  SOCIAL  MEDIA  FOR  BETTER   REPORTING   Millie  Khanna,   Director  –  Social  Media  &  Crea?ve  Strategy   OMLogic  Consul?ng  Pvt  Ltd     At  exchange4media,  NOIDA,  India  
    • AND  HE  SAID  UNTO  THEM:  
    • SOCIAL  MEDIA  CHANGES  PERCEPTIONS!  
    • SOCIAL  MEDIA  PROPOSAL  
    • …BUILT  ON   SOCIAL  MEDIA   …IN  ITS   LANGUAGE   …THAT  LED  TO  UNREST   IN  THE  REAL  WORLD:  
    • WHAT  IS  ON  TWITTER  IS  ON  NEWS  TOMORROW  
    • WHAT  IS  ON  TWITTER  IS  ON  NEWS  INSTANTLY   Modi’s  tweet  on  Afzal   Guru  hanging  became   news  on  a  na?onal   website  instantly   amplifying  its  reach.  
    • CAMPAIGNS  ON  SOCIAL  MEDIA  THAT  CHANGED   POLITICAL  LANDSCAPE:   Indian   Spontaneous   •  Delhi  gang  rape   Interna*onal   •  Arab  Spring   •  Narendra  Modi   Synthesized   •  India  Against   •  Barack  Obama   Corrup?on   •  Occupy  Wall  St   •  Anna  Hazare  
    • END  OF  PART  1  OF  2   @OMLogic   @anomillie   www.omlogic.com   www.e.com/omlogic   www.omlogic.com/blog   Ready  to  Be  Social  the  Indian  way?     We  would  like  to  be  your  partner!