I gave this presentation to Sierra Nevada College students who are graduating in a month and need to find a job. I used real life examples from people whom I respect. I outlined a personal brand plan for them and gave them tactics they can use to start working on their personal brand, as simple as get a good email address. Yes, surprisingly, they don't even teach them that in school!
4. “In the digital age our
name is our only
currency.”
Dan Schawbel
5. Generation C
27% of online videos, constitute 27% of visitors to social networking sites, own 33% of tablets
and use 39% of smartphones. (Source: Nielsen)
18. 38% trust business to do what is right
14% trust advertising
20% believe what they hear from the news
42% believe in ghosts
76% believe in miracles
Source: AdWeek Dec 09, Edelman 2009, Poll Harris Interactive 2009
46. • LinkedIn profile Best places
• LinkedIn Groups to research,
• Facebook’s BranchOut
pay
• Twitter
attention to
and be
• Twitter chats
• SkillPages
active on if
• GlassDoor
• Klout
you want to
find a job