USERS YOUR APP TIME TO GROW YOUR BUSINESSSO YOU HAVE SO YOU NEED – User Acquisition... – Money – Engagement... – Distribution – Retention… – Cloud Technology Capital Catalog Cloud Capital Distribution Technology
Global AdvantageWorking with the Kiiteam extends yourreach to US, Japanand China, the topmobile markets in theworld. London Silicon Valley Beijing Seoul Barcelona Tokyo Shanghai Shenzhen Taipei Singapore
Success StoryBefore Kii: Now with Kii: – Cnet 5 star rating... – $550k funding – 12M downloads... – 30M downloads… – Active user community… – ASTRO Backup Product Capital Catalog Cloud$550k Series A InvestmentSix-figure monetization deal* International Distribution ASTRO Backup Product * Currently under negotiation
Geographic Advantage: US, Japan, ChinaKii operates in US, Japan andChina, the top three mobile datamarkets in the world by revenueand addressable market for iOS &Android devices
Geographic Advantage: US Silicon ValleyUSA: Silicon Valley is now the Center of the smartphone universe issmartphone capital of the world now somewhere between Cupertino330M mobile subscribers (110% of (Apple) and Mountain View (Google)the population of US)#1 in the world for – Absolute size of smartphone market with 101M smartphone subscribers – 40% of all smartphones are sold in US (therefore most attractive market for OEMs) – Verizon #1 mobile data annual revenues at $23.7BData revenue will exceed voice revenueby 2013 (Chetan Sharma Consulting)
Geographic Advantage: JapanJapan: world’s most lucrative market 50 % Softbank NTT DoCoMo122M mobile subscribers (95% of Athe population of Japan) KDDI 3 Sweden 40 % 3 UK O 2 UK D ata a s a % of tota l#1 in the world for Vodafone Germany 3 Italy re v en ue s AT &T Verizon 3 Australia – Data revenue per user (see right) O 2 Germany Vodafone UK Vodafone Italy Sprint China Unicom – Penetration of 3G handsets at 99% T -Mobile UK SK Telecom China Mobile KTF B – Percent of mobile web users at 47% of T-Mobile US S o urce : Ch e ta n Sha rm a C on su ltin g , 2 0 09 T -Mobile Germany Orange - UK all mobile subscribers (US is 22%) 20 % Vodafone Spain Rogers Orange France – Mobile payment market 47 million “tap- and-go” phones – Lowest churn NTT DoCoMo, KDDI is Bharti Asia number 2 worldwide Vodafone India Reliance Europe C Americas $ 10 $ 20 $ 30 Wireless Data ARPU (2009 1H) in USD
Geographic Advantage: ChinaChina: world’s biggest market China now activates more iOS and Android devices per963 million subscribers (71% ofpopulation) day than any other market#1 in the world for – Daily Smartphone Activations (see right) – Largest carrier by both subscribers and by revenue: China Mobile, worlds second largest is China Unicom – Mobile web users (277M up 43 million in six months) – 169M users of contactless payment by 2013 – 118M 3G users – Home to most Handset makers/Hardware OEM
Catalog Distribution Case Study• Largest carrier in the world• Kii mandated on home screen by CMCC• Ability to “own” search UI by federating device search and Web search; unbundling universal search-keeps Google at “arm’s length”• 10+ OEMs, 30 models, 5M+ units shipping
Catalog Partner Reach Reach Partner Benefits Subscribers/Shipments 60,129,500 Carriers have their own app markets and 35,109,100 distribute apps in retail Your App 28,949,000 stores 52,000,000 OEMs can 5,959,000 preload apps and also 3,320,000 provide promotional opportunities 9,520,000 China has regional app 1M dl per day marketplaces
Catalog How does it work?• Gain access to our network• We broker distribution & Ad deals• We work with some of the top mobile companies in the world• Promotion in carrier App Stores• Preloading on Android devices List in our catalog today!
Catalog How do I list? Sign Up Today!1) You List• You click Distribution Agreement and/or Advertising Agreement 2) We Find • Kii negotiates distribution & monetization deals 3) We Deliver • Kii brings deals to you
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