You want to run your own business
“Give me a reason”
Spend more time with family?
Be your own boss?
We all have our own individual reasons, are you determined to make it
What’s stopping You?
“Give me a reason”
Some of the reasons/excuses other people have given:
I don’t know how to set up a website
I don’t know how to drive traffic
I don’t know how to write a blog post
I don’t know how to create a product
I don’t know anything that people will be interested in
You are afraid of failure
You may even be afraid of success
NOTHING in the list above is a valid reason to stop you from achieving
any of your goals
“Feel The Fear And Do It Anyway”
You can overcome any obstacles with enough desire &
determination to achieve your goals
No matter what reason you have for starting a business, you must plan
how you will build it first.
“If you don’t plan, you plan to fail”
If you don’t know where you are going, how can you expect anyone to
How can I help you??
You will encounter many different obstacles and challenges as you
start & try to grow your business.
Listed below are just some of the many areas that you will need to
Fortunately for you, I have invested time & money to educate myself
I’ve learnt how to deal with these issues & can help you
Remember: You MUST have a plan.
What are you going to do & how you will achieve it?
Your business plan should be a living roadmap to success, not just a
Some of the things you need to consider,
Mission Statement – Reason for being & guiding principles
Finances – Startup costs, Cash flow & Projected Profit
Market Research – Why & How
Products & Services – Describe in depth your products & pricing
Promotion strategy – How will you generate customers
Competition – Who will you compete against
Mind map everything
Domain name (Picking the name of your website)
Choose a name that people will associate with you, my domain name is
My initials and surname, my blog is Mike Robertson Blog. Hope you
can see how they link together
Register A Domain
You pay a yearly fee of around $15 to ensure that no one else can use
the website name you have chosen
I recommend using http://www.namecheap.com/?aff=49553
or Go Daddy for this service
Hosting (How to keep your website on line)
Monthly fee of around $10 applies for this service, keeps your website
live on the internet.
Hostgator or Go Daddy, both are very good low cost options
Driving traffic (Getting visitors to your website)
Lots of different ways you can drive traffic, I can show you the most
effective and cost efficient methods including Social Media
List Building (Building a list of customers)
Building a list of subscribers to your blog (Customers that you can email
repeatedly once you have their details)
Blogging (writing a post on to a website)
You must learn to write quality blog posts & this can take time to
perfect. You will get better with practice, didn’t
think I would be able to write a post & now I’m writing an e-book.
Personal Branding (Getting yourself advertised on line as a brand)
First step should be a Gravatar, It’s important for people to know who
you are and easily recognise you
(Image that follows you from site to site, appearing beside your name
when you comment or post on a blog.)
Product Creation (Making products to sell)
Essential skill if you want to make money on line, there are many
different types of products that can be made
A little imagination can make a huge difference to your success.
It’s not as difficult as you may think, given the right help & advice you
can be making products Very quickly
Coaching Programmes (Training with a Mentor)
Definitely the highest financial investment for training & education
It can make a ‘Huge’ difference to your success
Doesn’t matter if you have never made any money or you are making
Getting the right mentor can be life changing.
You will find all successful Marketers have a Mentor
Take your first step towards success, email me today.