Happy new year!

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Happy new year!

  1. 1. Happy New Year! 2014 Fiscal Kick-off October 1, 2013 Midwest Family Broadcasting Rockford Media Group
  2. 2. Happy New Year – FY 2014 Kick-off • Introduction • Why we’re here • What you need to know • What you want to know • Questions, Bold Statements, Thoughts • Finale
  3. 3. Happy New Year – FY 2014 Kick-off Why We’re Here Right Now • Perfect chance to reset • Set up the expectations that we’re running a business • Good reminder opportunities • Make sure we’re all on the same page It’s A New Year It’s Now OUR COMPANY
  4. 4. Happy New Year – FY 2014 Kick-off • What you need to know: – First 99 Days – My Observations – Midwest Family Broadcast OPERATED – No Matter Who Holds the License – It’s our budget now, both revenue and expenses – We’re running a business & always strive forward – Are you famous for something? – Health Benefits
  5. 5. Happy New Year – FY 2014 Kick-off • First 99 Days – My Observations – DEDICATED and PASSIONATE group, been through a lot – Lack of consistent expectations across all silos – Big opportunities to run a business – Chance to improve our community and client standing – Lack of risk taking – 5 years of work to do that everyone wants done in 5 minutes – Summary: Good people wanting to be coached, processes need to be implemented and/or improved, external relations need some TLC
  6. 6. Happy New Year – FY 2014 Kick-off • Midwest Family Broadcasting OPERATED – It’s US – No corporate – Local decisions – ROCKFORD Region – You make the decisions, not me • Have An Option – When will we be “OWNED” - ?????? • See slide in “What Want To Know”
  7. 7. Happy New Year – FY 2014 Kick-off • Dollars and Sense – It’s OUR Budget NOW • Lonna has done a great job getting us set up – October Revenue Budget (FILL IN) – November Revenue Budget – Expenses -> Projecting 85% early on – It’s a business – not a hobby – Trade: • Help station, employee, or another client • Make sure we’re not taken advantage of
  8. 8. Happy New Year – FY 2014 Kick-off • What are you famous for? – MWF Brand Study: • “Caretaker” • Connections Realized – Client Success – Local Ownership – Service to the community – Quality Talent and Entertainment – Creative Innovation What Are We Famous For in Rockford? What Are You Famous For? (Self-Awareness)
  9. 9. Happy New Year – FY 2014 Kick-off • Always Strive To … – Walk the Walk, not just Talk the Talk – Be honest – if we make a mistake, fix it, and learn from it – Be a chauvinist for the community – Don’t be reckless with clients, listeners, employees, shareholders, or the community – Smile – it’s show business – Challenge yourself to grow each day and be willing to accept coaching – We win together – not as individual departments
  10. 10. Happy New Year – FY 2014 Kick-off • Health Benefits – Same plan through 11/30/2014 – 4% Increase – Roughly $7 per check – Alternative may have been a 52% increase and Age- Rated – Lonna has a form – What happens after 11/30/2014? • All options are on the table • What is easy for the employee and in the best interest of our business
  11. 11. Happy New Year – FY 2014 Kick-off • What You Want To Know – When will we close? – What happens if we don’t close? – Are there programming changes on the way? – Will anything come from those planning meetings? – Are we really friends? • LinkedIn, Twitter, etc. – Is there a difference between involvement and micromanagement? – Is the agency really a good partner for us? YES! – What is this Servant Leadership you speak of? – Are you obsessed with talent?
  12. 12. Happy New Year – FY 2014 Kick-off • What’s Next? – Wrenching on the plane as we fly it – I will sound things out with you & clients … Doesn’t matter rank, serial number, or blood type – “Sell Lots of Advertising” – “Do Good Marketing” … Doesn’t matter rank, serial number, or O+ – “Winning” … Now go prove it – Take a risk – consult with me – The GM that kills WZOK = ME

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