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The Blog is DEAD

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My background presentation on why Blogging is even more important today than ever.

My background presentation on why Blogging is even more important today than ever.

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The Blog is DEAD The Blog is DEAD Presentation Transcript

  • The BLOG is DEAD! (or is it?) Mike Mueller AreWeConnected.com
  • What is a BLOG?• Posts or Articles in chronological order• Every BLOG is a website• Pyra Labs (1994) Evan Williams• Comments or No Comments
  • Why Blog?• SEO (search engine optimization)• Clarity• Relationship Building• Lead Generation
  • How often?• Do you write?• Can you write?• Once a week or once a day?
  • Who do I write for?• Search Engines• Your target audience• Trends• Your optimal client
  • What do I write about?• What are you passionate about?• Local happenings• Local issues• Real Estate• Market Data Reports• Listings
  • Platforms andNetworks
  • Blogger
  • Wordpress
  • Wordpress .com or .org? .com .org•XYZ.wordpress.com •XYZ.com•Hosted and maintained by WP •You download and host•FREE •FREE•Some Plugins •all the Plugins•Some Themes •all the Themes
  • ActiveRain
  • Tumblr
  • Posterous
  • BestPractices
  • Wall of Words
  • Breakin the Rulz
  • Adding Pictures and Video
  • Adding Pictures and Video
  • Adding Pictures and Video
  • Adding Pictures and Video
  • Profile - Contact Info
  • Profile - Contact Info
  • Automation Virtual Assistant Outsource
  • Widgets and Plugins
  • Time
  • Blogging Mobile
  • Blogging Mobile
  • Like sending an email
  • Engagement• Have an opinion• Ask questions• Include others• Reach out to your locals• Always return a comment
  • Developing Your Plan• Allocating time• Marketing Plan• Schedule Posts• Calendar of Events
  • Cool Tools• LiveWriter• Creative Commons• Flickr• PhotoDropper
  • Distribution
  • Social Media (them)
  • Social Media (you)
  • Newsletters• Aweber• ConstantContact• MailChimp• Feedburner
  • Mobile / iPad Ready?
  • Mobile / iPad Ready?
  • Mike Mueller AreWeConnected.com @MikeMueller