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10x10 michael michelini social media for startups

by mikemichelini on Aug 26, 2012

Simple 10 minute talk on how to better implement social media for your startup business

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10x10 michael michelini social media for startups Presentation Transcript

Social Media for Startups Getting Inside Their Heads

Your BrandYour brand is what people say about youwhen you are not in the room- Jeff Bezos

Social Media “image”• CEO / Spokesman (1 voice)• Department shares company account• Each worker has their own account (@Startup_Mary @Startup_John)

Social Media Cycle

People Like REAL!

Don’t be the Terminator

Be “JESUS CHRIST”(C x R x I) S =T•C = Credibility•R = Reliability•I = Intimacy•S = Self Orientation•T = Trust

Contact• Michael Michelini• Weibo Agent• Co-founder, CEO• mike@weiboagent.com• Twitter/weibo @michelini