Brainzooming
™
1www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
Digital Inclusion Summit Recap:
Engaging the
C...
Brainzooming
™
2www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
The Brainzooming Group
• We help smart
organiz...
Brainzooming
™
3www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
Digital Inclusion - Background
• Public librar...
Brainzooming
™
4www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
Digital Inclusion - Visioning Approach
• Organ...
Brainzooming
™
5www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
Brainzooming
™
6www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
Digital Inclusion – Visioning in Action
• Digi...
Brainzooming
™
7www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
“I’m in the Divide” Experience
• Invited parti...
Brainzooming
™
8www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
Creating Opportunities to Engage
• Used “Next ...
Brainzooming
™
9www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
Digital Inclusion - Output
• A thirty-page rep...
Brainzooming
™
10www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
Digital Inclusion Next Steps
• Better coordin...
Brainzooming
™
11www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
When you need to generate better business res...
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Community Collaboration - Engaging to Address Digital Inclusion

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Suppose you need to involve hundreds of engaged community members to shape strategic thinking for a significant issue. Here's how Kansas City engaged hundreds of citizens to .identify critical issues and needs for digital inclusion by closing the digital divide.

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Community Collaboration - Engaging to Address Digital Inclusion

  1. 1. Brainzooming ™ 1www.Brainzooming.com • 816-509-5320 • info@brainzooming.com Digital Inclusion Summit Recap: Engaging the Community to Shape Direction The Brainzooming Group
  2. 2. Brainzooming ™ 2www.Brainzooming.com • 816-509-5320 • info@brainzooming.com The Brainzooming Group • We help smart organizations improve their success by rapidly expanding their strategic options and creating innovative, efficient-to- implement plans. Our Process Is: – Adaptable – Multi-disciplinary – Refined through hundreds of engagements – Growing daily ™
  3. 3. Brainzooming ™ 3www.Brainzooming.com • 816-509-5320 • info@brainzooming.com Digital Inclusion - Background • Public library-led Steering Committee addressing digital inclusion for Kansas City • Opportunity – Among other initiatives, an open community gathering was already scheduled to share information on various topics related to digital inclusion • Challenge – Avoiding hosting a community gathering where information is shared, but without the structure that leads to clear deliverables
  4. 4. Brainzooming ™ 4www.Brainzooming.com • 816-509-5320 • info@brainzooming.com Digital Inclusion - Visioning Approach • Organize previously-scheduled presentations along two tracks: Best Practices and Strategies • Despite no formal structure for the presentations, create a flexible, self- facilitated exercise to fit into each presentation so participants can contribute their ideas, suggestions, and advice • Use the participant input to create a document from The Digital Inclusion Summit to help steer digital inclusion initiatives
  5. 5. Brainzooming ™ 5www.Brainzooming.com • 816-509-5320 • info@brainzooming.com
  6. 6. Brainzooming ™ 6www.Brainzooming.com • 816-509-5320 • info@brainzooming.com Digital Inclusion – Visioning in Action • Digital Inclusion Summit participants both learned and engaged in building on the information shared during the full- day session • Participants generated a wide variety of ideas addressing outreach, collaboration, engagement, resources, education, access, strategy, technology, and other topics • Created an all-day exercise where people volunteered to be in the digital divide by surrendering their technology
  7. 7. Brainzooming ™ 7www.Brainzooming.com • 816-509-5320 • info@brainzooming.com “I’m in the Divide” Experience • Invited participants to forsake their digital connectivity for the day and report on their experiences
  8. 8. Brainzooming ™ 8www.Brainzooming.com • 816-509-5320 • info@brainzooming.com Creating Opportunities to Engage • Used “Next Step Sheets” to provide a way for individual participants to express interest in: – Becoming involved – Helping identify resources – Pledging support for digital inclusion
  9. 9. Brainzooming ™ 9www.Brainzooming.com • 816-509-5320 • info@brainzooming.com Digital Inclusion - Output • A thirty-page report based around nine community-generated themes: 1. Create a Collaborative Movement ACROSS Digital Inclusion Initiatives 2. Reframe Digital Inclusion around Geographic and Organizational Lines 3. Build Stronger Awareness of Real Opportunities and Aspirations 4. Involve Faith-Based and Community Groups to Reach People 5. Meaningfully Engage Businesses in Digital Inclusion 6. Take Advantage of Cross-Generational Opportunities 7. Addressing Concerns, Risks, and Fears 8. Barriers to Access Extend Well Beyond Technology Issues 9. Aggregate digital inclusion resources and services, review best practices, and establish benchmarks Report available for download at: http://digitalinclusionkc.org/
  10. 10. Brainzooming ™ 10www.Brainzooming.com • 816-509-5320 • info@brainzooming.com Digital Inclusion Next Steps • Better coordinating complementary efforts • Expanding leadership • Call for a “1% program” supporting literacy and digital inclusion within Kansas City • Mayor’s Challenge Cabinet tasked with researching and drafting an ordinance / resolution for City policy and priorities on digital inclusion
  11. 11. Brainzooming ™ 11www.Brainzooming.com • 816-509-5320 • info@brainzooming.com When you need to generate better business results quickly, The Brainzooming™ Group is your answer. Our proven approach: • Builds on your business knowledge and expertise • Adapts to your business needs • Incorporates winning creative and strategic approaches from multiple disciplines The Brainzooming Group facilitates your team through generating more ideas, arriving at stronger insights and approaching your opportunities more innovatively. Together, we explore opportunities in targeted ways, turning strategic discussions into marketplace success. Brainzooming has been employed successfully hundreds of times from small organizations to Fortune 500 companies. Put the idea in place. Call Brainzooming today. The Brainzooming Group Innovative Strategic Thinking + Your Business Knowledge TM One-Day Plans • Strategy Development Workshops • Social Media Strategy New Product Ideation • Training • On-Call Brain Boosts • Brand Development Major Account Planning • Situation Assessments Integrated Marketing Communications Implementation The Brainzooming Group Catalyzing Innovative Success www.Brainzooming.com 816-509-5320 • info@brainzooming.com

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