DEN
Your Discovery Education Dedicated Team <ul><li>DEN Account Manager :  </li></ul><ul><li>Michael_Bryant@) </li></ul><ul><l...
Your Discovery Education Dedicated Team <ul><li>DEN Account Manager :  </li></ul><ul><li>Mike Bryant (michael_bryant@disco...
Communication <ul><li>Contact Mike for:   </li></ul><ul><ul><li>Questions related to the DEN </li></ul></ul><ul><ul><li>Pr...
The World of Discovery <ul><li>Licensing </li></ul><ul><li>6 billion consumer impressions worldwide </li></ul><ul><li>97 c...
Rank  TV Brand Name Discovery Channel   National Geographic Channel  Smithsonian National Geographic Magazine The History ...
Snapshot of Children and Media <ul><li>Students age 12-17 have the highest percentage of its members online (of all age gr...
<ul><li>Discovery is the leading provider of educational, video-based, broadband content and is committed to helping educa...
Discovery Education Recognized by Leaders in Education <ul><li>“ Discovery Education is at the forefront of providing  exc...
<ul><li>“ Of all the companies pivotal to education, none has made a greater contribution to the field and student achieve...
Spotlight on Discovery Education One Place  Recognized by Leaders in Education <ul><li>“ It has been a pleasure working di...
Discovery Education: A Valuable Partnership <ul><li>Highest quality content available </li></ul><ul><ul><li>PLANET EARTH, ...
Discovery Educator Network (DEN) <ul><li>The DEN is the largest & most active community of tech-savvy educators passionate...
STAR Discovery Educators Benefit <ul><li>Discovery Education provides STAR members a multitude of initiatives and events a...
Where has the DEN been?
National & State Conferences <ul><li>FETC, NECC, NSTA… </li></ul><ul><li>IL, PA, CA, TX, MD, DE, IA and more! </li></ul>
DEN National Institutes
16 DEN State Leadership Councils ….and growing! Including one in  Second Life!
Leadership Council Events <ul><li>Pennsylvania  </li></ul><ul><li>Maine </li></ul><ul><li>Florida </li></ul><ul><li>Califo...
Online Activities <ul><li>Over 30,000 monthly visitors </li></ul><ul><ul><li>3883 discussion board posts </li></ul></ul><u...
… and announcing
Association of Educational Publishers Distinguished Achievement Award 2007 Best Instructional Website
EdTech Connect Webinar Series <ul><li>Joe Brennan (STAR) </li></ul><ul><li>Doug Johnson </li></ul><ul><li>David Warlick </...
Discovery Connect Webinar Series <ul><li>Planet Earth </li></ul><ul><li>Space Week </li></ul><ul><li>Build It Bigger </li>...
Promotions & Contests <ul><li>Special Discovery Discounts/Offers </li></ul><ul><ul><li>Nutshell Math Plus  </li></ul></ul>...
Promotions & Contests <ul><li>Partner Promotions, fall 2007 </li></ul><ul><ul><li>Promethean </li></ul></ul><ul><ul><li>Ep...
Promotions & Contests <ul><li>National Poster Contest </li></ul><ul><li>Spring Training Events Promotions </li></ul>
School District Professional Development Plan 2008
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Discovery Education

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A look at the Discovery Educator Network and Discovery

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  • Discovery Education

    1. 1. DEN
    2. 2. Your Discovery Education Dedicated Team <ul><li>DEN Account Manager : </li></ul><ul><li>Michael_Bryant@) </li></ul><ul><li>Sales Account Manager: </li></ul><ul><li>Andy Traum (andy_traum@discovery.com) </li></ul>
    3. 3. Your Discovery Education Dedicated Team <ul><li>DEN Account Manager : </li></ul><ul><li>Mike Bryant (michael_bryant@discovery.com) </li></ul><ul><li>Sales Account Manager: </li></ul><ul><li>Jonathon Buntain (jonathon_buntain@discovery.com) </li></ul>
    4. 4. Communication <ul><li>Contact Mike for: </li></ul><ul><ul><li>Questions related to the DEN </li></ul></ul><ul><ul><li>Professional Development </li></ul></ul><ul><ul><li>Discovery events, etc. </li></ul></ul><ul><ul><li>Any unresolved support issues </li></ul></ul><ul><li>Contact Customer Support for: (1-800-421-2363) </li></ul><ul><li>[email_address] </li></ul><ul><ul><li>Immediate Assistance </li></ul></ul><ul><ul><li>Administrative Support </li></ul></ul><ul><ul><li>Product Support </li></ul></ul><ul><ul><li>Technical Assistance </li></ul></ul><ul><ul><li>Training Documents and User Materials </li></ul></ul><ul><ul><li>Hours 8am-7pm EST </li></ul></ul>
    5. 5. The World of Discovery <ul><li>Licensing </li></ul><ul><li>6 billion consumer impressions worldwide </li></ul><ul><li>97 countries with Discovery licensed products </li></ul>1.5 billion cumulative subscribers 105 unique television networks worldwide Over 170 countries & territories <ul><li>Content Library </li></ul><ul><li>100,000+ hours of video footage </li></ul><ul><li>13 International Television Brands </li></ul><ul><li>192 million subscribing households </li></ul><ul><li>576+ million cumulative subscribers </li></ul><ul><li>35 languages </li></ul><ul><li>16 U.S. Television Brands </li></ul><ul><li>90 million subscribing households </li></ul><ul><li>666+ million cumulative subscribers </li></ul><ul><li>Commerce </li></ul><ul><li>13 million visitors to Discovery Channel Store online </li></ul><ul><li>9.1 million mailings of seasonal catalogs </li></ul><ul><li>Online </li></ul><ul><li>8.5 million unique monthly US visitors to www.discovery.com </li></ul><ul><li>Over half of U.S. schools reached by Discovery streamed products (30m+ students) </li></ul><ul><li>Discovery content available in 90,000 US schools and in 40 countries outside US </li></ul>
    6. 6. Rank TV Brand Name Discovery Channel National Geographic Channel Smithsonian National Geographic Magazine The History Channel TLC (The Learning Channel) Weather Channel History International HGTV Discovery Home Channel PBS Kids PBS (Public Broadcasting Service) Animal Planet Discovery Networks Account for 10 of the Top 25 Media Brands in the United States Source: Spring 2007 Equitrend Brand Study by Harris Interactive Top 25 Media Brands Rank TV Brand Name Discovery Health Channel The Science Channel Noggin Discovery HD Theater Food Network Military History Channel The Military Channel A&E The Biography Channel Discovery Kids Playhouse Disney Discovery Times Channel 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Discovery Channel is the #1 Media Brand The Unparalleled Equity of the Discovery Brand
    7. 7. Snapshot of Children and Media <ul><li>Students age 12-17 have the highest percentage of its members online (of all age groups). </li></ul><ul><li>YouTube™ is one of the fastest growing websites in the world and visitors view over 100 million videos per day </li></ul><ul><li>50% of all blogs on the Internet are authored by teenagers. </li></ul><ul><li>If registered users of MySpace were a country, it would be larger than Germany, France and the United Kingdom </li></ul><ul><li>Young people (8-18) today, spend an average of 6 1/2 hours a day with media </li></ul><ul><ul><li>4 hours a day watching TV (2 1/4 hours with parents) </li></ul></ul><ul><ul><li>1 3/4 hours listening to music (1 1/2 doing physical activity) </li></ul></ul><ul><ul><li>Over an hour on the computer (under an hour doing homework) </li></ul></ul><ul><li>57% of teenagers online create content (approximately 2 million teens) </li></ul><ul><li>Information obtained from Wikipedia (www.wikipedia.org), the National Center for Education Statistics (nces.ed.gov), Pew Internet & American Life Project (www.pewinternet.org) & MSNBC (www.msnbc.com). A Kaiser Family Foundation Study. March 2005, AOL/DMS, “Teen Wired” and Pew Internet & American Life Project. Citation information is available upon request. </li></ul>
    8. 8. <ul><li>Discovery is the leading provider of educational, video-based, broadband content and is committed to helping educators around the world harness the power of digital media to connect students to a world of learning. </li></ul><ul><li>Discovery Education’s Reach: </li></ul><ul><ul><li>Collectively used by more than one million educators </li></ul></ul><ul><ul><li>Reach more than 35 million students </li></ul></ul><ul><li>Discovery Education’s Goals: Provide resources to help educators </li></ul><ul><ul><li>Be more effective through the appropriate use of technology in the classroom </li></ul></ul><ul><ul><li>Increase student achievement </li></ul></ul><ul><ul><li>Connect classrooms and families to a world of learning </li></ul></ul>Discovery Education: Reach and Goals
    9. 9. Discovery Education Recognized by Leaders in Education <ul><li>“ Discovery Education is at the forefront of providing exceptional digital content to students, teachers and parents . The efforts the company is making to support education and expand the resources available to students around the globe are second-to-none. For students and teachers plugged into Discovery Education, the world of learning is limitless.” </li></ul><ul><li>Helen Soulé, Ph.D., Executive Director, Cable in the Classroom </li></ul>“ Discovery Education is a leader in the educational technology community and a strong supporter of improving student achievement through state, district, and school-based programs. Discovery understands the importance of engaging students, tying curriculum to standards, and ensuring that teachers are trained to utilize technology effectively to change instruction. Through scientifically-based research in schools, Discovery has expanded the research base of effective practice in schools and demonstrated how their products fit into the larger school reform efforts. The Discovery team’s understanding of teachers and students makes them an innovative partner in addressing the challenges around competitiveness and workforce development.” Mary Ann Wolf, PhD, SETDA Executive Director
    10. 10. <ul><li>“ Of all the companies pivotal to education, none has made a greater contribution to the field and student achievement than Discovery Education...[as demonstrated by]… its active participation as a thought leader in the field , and especially through its development of the Discovery Educator Network , which empowers teachers by facilitating collaborative development of their ideas, talents, and skills..” </li></ul><ul><li>Gregg W. Downey, Editor & Publisher, eSchool News Network </li></ul><ul><li>“ When I have toured schools across the country, students and teachers alike rave about Discovery streaming videos both at home and in the classroom. These kids are absorbed in their learning – and they love having access to Discovery’s network of content packaged for education….Research on Discovery’s educational materials in mathematics show a positive effect – use of the multimedia clips are effective in teaching students math concepts . The quality is outstanding, and kids love it.” </li></ul><ul><li>Susan D. Patrick, Former Director of the Office of Educational Technology, U.S. Department of Education </li></ul>Discovery Education Recognized by Leaders in Education
    11. 11. Spotlight on Discovery Education One Place Recognized by Leaders in Education <ul><li>“ It has been a pleasure working directly with the developers of One Place to create the highly personalized, totally integrated digital file and resource management tool that is unique to our district ….how exciting it has been to be a part of the One Place evolution. </li></ul><ul><li>We have requested and received personalized features such as: integration with our Active Directory system for over 12,000 teachers, Federated Search inclusion of many of our purchased digital teaching resource services and the ability to upload a wider variety of file formats in the Content Management area. The easy-to manage and customizable interface allows me and other non-technical administrators to not only manage so much of our locally created digital content but also to make changes to the site to keep current with the ever-changing needs of our district.” </li></ul><ul><li>Lee S. Kolbert, Technology Program Specialist, The School District of Palm Beach County, Florida </li></ul>
    12. 12. Discovery Education: A Valuable Partnership <ul><li>Highest quality content available </li></ul><ul><ul><li>PLANET EARTH, Discovery ATLAS </li></ul></ul><ul><li>Discovery Educator Network (DEN) </li></ul><ul><li>Professional Development </li></ul><ul><li>Co-host Events (dinners, awards, screenings, etc.) </li></ul><ul><li>Press </li></ul><ul><li>Discovery Education Speakers Bureau </li></ul><ul><li>Promotional Print Collateral </li></ul><ul><li>Discovery Talent </li></ul>SHARK WEEK Premiere : Jeff Corwin with educator Jon Rubin
    13. 13. Discovery Educator Network (DEN) <ul><li>The DEN is the largest & most active community of tech-savvy educators passionate about teaching with digital media, sharing resources, collaborating and networking. </li></ul><ul><li>DEN Membership and Reach </li></ul><ul><li>25,000 DEN Members </li></ul><ul><li>2,500 DEN STAR Members (most active) </li></ul><ul><li>15,000 Professional Development Events </li></ul><ul><li>400,000 Educators Impacted Since 2005 </li></ul>
    14. 14. STAR Discovery Educators Benefit <ul><li>Discovery Education provides STAR members a multitude of initiatives and events and is poised to enrich these opportunities with the involvement of a relevant partner to inspire educator interaction and classroom enrichment. </li></ul><ul><li>In-person Professional Development </li></ul><ul><li>Online Collaboration Activities </li></ul><ul><li>Promotions & Contests </li></ul><ul><li>Exclusive Discovery Events </li></ul><ul><li>Exclusive Discovery Trips </li></ul><ul><li>Professional Development Support </li></ul><ul><li>Regular Communications </li></ul><ul><li>Recognition (plaques & identifiers) </li></ul>Example of certificate
    15. 15. Where has the DEN been?
    16. 16. National & State Conferences <ul><li>FETC, NECC, NSTA… </li></ul><ul><li>IL, PA, CA, TX, MD, DE, IA and more! </li></ul>
    17. 17. DEN National Institutes
    18. 18. 16 DEN State Leadership Councils ….and growing! Including one in Second Life!
    19. 19. Leadership Council Events <ul><li>Pennsylvania </li></ul><ul><li>Maine </li></ul><ul><li>Florida </li></ul><ul><li>California </li></ul><ul><li>Wisconsin </li></ul><ul><li>Tennessee </li></ul>
    20. 20. Online Activities <ul><li>Over 30,000 monthly visitors </li></ul><ul><ul><li>3883 discussion board posts </li></ul></ul><ul><ul><li>43,939 instructional resources downloaded </li></ul></ul><ul><ul><li>3071 blog posts </li></ul></ul><ul><ul><li>Over 7000 comments </li></ul></ul><ul><ul><li>Collaborative Projects </li></ul></ul>
    21. 21. … and announcing
    22. 22. Association of Educational Publishers Distinguished Achievement Award 2007 Best Instructional Website
    23. 23. EdTech Connect Webinar Series <ul><li>Joe Brennan (STAR) </li></ul><ul><li>Doug Johnson </li></ul><ul><li>David Warlick </li></ul><ul><li>Frank Guttler </li></ul><ul><li>Kay Teehan (STAR) </li></ul><ul><li>Carol Anne Maguire (STAR) </li></ul><ul><li>Will Richardson </li></ul><ul><li>Daniel Pink </li></ul><ul><li>Hall Davidson, Steve Dembo, Jannita Demian, Lance Rougeux </li></ul><ul><li>Frank Delventhal (STAR), Heather Sullivan (STAR), Mary Mullins (STAR), Diana Laufenberg (STAR). </li></ul>
    24. 24. Discovery Connect Webinar Series <ul><li>Planet Earth </li></ul><ul><li>Space Week </li></ul><ul><li>Build It Bigger </li></ul><ul><li>Meerkat Manor </li></ul>
    25. 25. Promotions & Contests <ul><li>Special Discovery Discounts/Offers </li></ul><ul><ul><li>Nutshell Math Plus </li></ul></ul><ul><ul><li>Discovery Education Science Connection </li></ul></ul><ul><ul><li>Discovery Education ThinkLink Assessment </li></ul></ul><ul><ul><li>Unitedstreaming Plus </li></ul></ul>
    26. 26. Promotions & Contests <ul><li>Partner Promotions, fall 2007 </li></ul><ul><ul><li>Promethean </li></ul></ul><ul><ul><li>Epson </li></ul></ul><ul><ul><li>Qwizdom </li></ul></ul>
    27. 27. Promotions & Contests <ul><li>National Poster Contest </li></ul><ul><li>Spring Training Events Promotions </li></ul>
    28. 28. School District Professional Development Plan 2008

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