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Kitchen Sink Kitchen Sink Presentation Transcript

  • A Production From Down Below Process Book Prof. Robert Fee SDES 704
  • Table of Contents 01 02–07 08–13 14–21 22–29 30–34 35 Team Design Brief Research Synthesis Ideation Final Solution Conclusion
  • Team Mike Denman Phillip Evans Bokai Jiang Seabrook, Texas Elizabethtown, Kentucky Beijing, China M.A. Design Management M.A. Design Management Jim Kong Dalian, China Jiangxi, China M.A. Industrial Design 1. Jason Liu M.F.A. Industrial Design M.F.A. Industrial Design
  • Design Brief 2.
  • Design Brief Intro Under the kitchen sink: We want to use it, we hate to use it, and it’s one of the most conspicuously unused areas of the kitchen. While kitchens and their appliances becoming more innovative, this one area remains mostly unaltered and almost forgotten in the process. It is an area we are all certainly familiar with, but cannot define a purpose. Through a study of under the kitchen sink, our team will utilize the following few weeks to gather information, analyze and interpret this data, and create a space that is better incorporated within the kitchen system. While working together, with varied strengths, our synthesis and connections will provide a better, more comprehensive solution. While we concentrate on a holistic iterative design process we are continually re-framing our approach. Our team will focus on maintaining current equipment, feasible production, and simplified function. User experience is paramount, by fulfilling end user needs,all stakeholders within the process will be subsequently be fulfilled. Our team will concentrate around the ideology of under the sink as part of a set of systems. The closest, and the one we will focus on, is the kitchen sink system. 3.
  • Design Brief Statement of Purpose For this project our team will begin by looking at the current and past uses of the sink and the area below. This information will be gathered from several countries for a large cultural cross section of our sample. Through this data, we will begin focusing on defining user groups of consumers in order to better understand the human experience within the kitchen. We intend to compare these insights with research focusing on emerging technology implementations and current aesthetic trends. Scope Our team will begin this project with the collection of data, both primary and secondary. Using traditional data sources, we will be able to frame the system in which we would like to address. This data and the geolocation information will be further analyzed. With this data our team will be able to identify opportunities, product niches,and areas that can be improved or changed in order to create a better kitchen experience. Objectives Create a product or system which will enhance the experience of end users of the under the sink area. By focusing on our findings from contextual research, user experiences, and our design processes, we will apply what we learn to create something truly innovative. 4.
  • Design Brief Opportunities Challenges Objectives/ Goals - Redesign / Reinvent By looking at all facets of the sink we will be able to produce an original concept that improves the kitchen experience. - Aesthetics Through research of current trends we hope to not only create a new kitchen experience, but simultaneously focus on something aesthetically pleasing. - Expand Uses By comparing both primary and secondary research of users current interactions with their kitchen area, we will be able to see what functions within the kitchen can be further evolved for more applied uses. - See varied viewpoints Through contextual research we will find that people have their own taste about their kitchen. They want to rearrange the appliances according to their own using habits. - Enhance use By analyzing the data we collected about how people use the kitchen area, we will be able to identify which steps can be reduced and which will allow people to have an effective experience. - Disrupt market With substantial research and a focused design process, we want to design a system capable of disrupting an industry. - Compatibility We will create a concept that has its own character, but also has the ability to work seamlessly with other appliances in current kitchen condition. - Cost It is very important to keep to a price that is reasonable in order to occupy the market. Also, reasonable price leave the monetary space for both manufacturers and dealers to sell the unit. - Predetermined bias Through contextual research we want to understand and visualize the issues that are associated with the under the kitchen sink area. By understanding bias we are able to understand the psychology of the end user and the choices they make. - Cultural differences We will compose contextual research across a number of varied countries in order to gain a varied sample of how the area under the kitchen sink is utilized. - Manufacturing practices Our creative solution can be limited by our current skill set and devices available for manufacturing. - Existing components / Future technology Our teams objective to is to move through our design process with existing and feasible technology as constraints. - Change viewpoint We have the opportunity to not only change our own preconceived notions about the under the sink area, but also the end user. - Education When designing our area under the kitchen sink, we plan on furthering both our own knowledge and the end user’s knowledge of the space and its essential components. - Simplification However complex the community of systems within the kitchen may be, our team wishes to refine those processes and experiences. - Enhance Use With data collaborating the current uses of the sink and under the sink areas, we hope to improve the experience of these applications. - Positive Experience Through our solution for the area under the kitchen sink, we will create a new creative approach that will enhance the end users experience within the kitchen. - Create a commercial viable product It is our team’s goal to successfully design a system which could be produced and implemented in a fashion that would be profitable to all parties. 5.
  • Design Brief Budget Phase 1 (3 weeks) Phase 2 (3 weeks) The budget for this project is broken down into three phases. Personnel Services By breaking down the expense structure, we allow more flex5-Member Team 16 Interviews ibility and an approach that allows our team and the client to 375 Man Hours 600 Surveys move forward in confidence. $50 Extended Cost per Hour Phase Total: $27,210 Personnel Consulting -Internal labor costs directly associated with the project. 5 Total Hours Hourly wages takes into account: insurance, taxes, vacation, $100 per Hour and other benefits. Consulting -Respective experts and professionals with unique perspec tives and invaluable contributions. Administration -Includes costs associated to legal document, financial fees, printing, licensing, and travel. Fixed Expenses -Building and infrastructure expenses. Services -These services include interviews, surveys, video production and process books. Personnel Services 5-Member Team Video Production 375 Man Hours Design Brief $50 Extended Cost per Hour Phase Total: $29,010 Consulting 5 Total Hours $100 per Hour Administration $3135 Administration $3135 Fixed Expenses $2625 Fixed Expenses $2625 Phase 3 (3 weeks) Project Total: $91,230 Personnel 5-Member Team 375 Man Hours $50 Extended Cost per Hour Services Video Production Final Prototype Final Process Book Consulting 5 Total Hours $100 per Hour Phase Total: $35,010 Administration $3135 Fixed Expenses $2625 6.
  • Design Brief Schedule The schedule for our team is based on a 10-week presentation deadline. The schedule was made for a multidisciplinary team. With many different facets to the project, it is important for each deliverable to have a clear blueprint to completion. The schedule provides a framework that will give our team the structure needed to focus our efforts efficiently. 7.
  • Research 8.
  • Research Intro To further understand the kitchen, we needed to focus on the interaction of the user with the kitchen system. For our research we gathered both secondary and primary data by using a number of contextual research methods. For our secondary research we not only looked into current solutions for under the sink, but looked into the 1% and future technology. Our primary research focused on users direct experience with their kitchen system and the area under the sink through interviews, surveys and digital documentation. By using this methodology we were able to gain a more comprehensive view of the kitchen system experience. Secondary (1% & Future Tech) By researching implementations of the 1% and future tech, usually seen within design forward publications or an affluent client, we can anticipate trends and aesthetic qualities before they reach the mainstream consumer. 9.
  • Research Secondary (Current Use) The core of our research is built around an understanding of the current paradigm. By exploring the typical and atypical uses for the area under the sink, and the interaction of the user within the system to perform each use, we can develop insights to improve the users overall experience. 10.
  • Research Primary (Friends & Family) We began our primary research locally gathering pictures and conducting talks with friends and family. While this is a relatively small sample size, it provided us with some confirmation of assumptions made heuristically. 11.
  • Research Primary (Interviews) Interviews were very beneficial to our team’s research. Our team was able to gain information from ten different people located throughout China and the U.S. By sitting down and talking to the people who interact with these systems every day provided a clarity to our research that lacked during the early stages. During the interviews the users were given an opportunity to talk about what helped facilitate a positive experience in the kitchen, as well as how parts of the system could be improved. The results collected through the interview provided our team with a perspective of bias and personal application. Name: _________________ Gender: _________________ Age: _________________ Career: _________________ Race: _________________ Place living now: _________________ Do you work on your own sink, or does someone else? _____________________________________________________ Do you find the area under the kitchen sink of more inconvenience than a useful space? _____________________________________________________ Where are your cleaning supplies stored? _____________________________________________________ Where is your trash can located? _____________________________________________________ Have you used a kitchen that was not yours, do you likes/dislikes it? _____________________________________________________ What do you find the most uncomfortable in your own kitchen? _____________________________________________________ If you could utilize one area of the kitchen that is not, what would it be? _____________________________________________________ If you could add something to your kitchen what would it be? _____________________________________________________ Is there an item which you would like to store in the kitchen but can't? _____________________________________________________ 12.
  • Research Primary (Survey) Surveys gave our team the means to access a sample size that would truly be indicative of the sentiment and how users interact with their kitchen. Surveys provided a large amount of information in a short time, with lower costs. While the data is less rich than that collected in the interviews, with a large enough sample we were able to normalize the results for a glimpse into user habits around the world. For our collection method we utilized an online crowd-sourcing tool, Amazon’s Mechanical Turk, to source our survey. Using this tool our team was able to collect over 600 surveys from around the world. A sample of this size helped reinforce interview data as well as highlighting outliers. 13.
  • Synthesis 14.
  • Synthesis Intro What is your gender? At the conclusion of our research our team was able to analyze the data we had collected. Through interviews and surveys our team compiled a variety of visualizations to gain some insight into the kitchen experience. By developing these insights, about kitchen and the systems used within, our team was able to create a unique approach. Our team identified the major objectives defined by the insight gained through our contextual research. Objectives which will guide our team and frame the project value proposition. Infographic This inforgraphic was created to help visualize both the quantitative and qualitative data collected from our survey results. This helped lead to the development of insights and confirmation of personal observations. Do you own or rent your home? 51% 49% 69% What is your age? 31% 50% 46% 4% 0-29 30-59 60+ Rent How would you describe your experience within your personal kitchen? Own Do you have to explain, direct people who use your kitchen? Very Negative 48% 96% Negative Netural Postive Very Postive 27% 13% 10% 1% 15. 4% Yes No
  • Synthesis How do you use your kitchen? Do you like your kitchen sink? Very Negative 49% Cleaning 50% Negative Cooking Netural Social Postive 69% 18% Other Very Postive 69% 24% 18% 17% 6% 9% 4% 4% 1% How often do you use the Garbage Disposal | Use your Trash Can | Drink water from the Tap? 54% 54% 59% 39% 33% 18% 12% 11% 31% 31% 3% Daily Weekly Rarly Never Daily Weekly Never 5% 4% Rarly 8% Daily Weekly Rarly Never 16.
  • Synthesis Insights Using the infographic and the results of both primary and secondary research, our team could begin to understand the interaction between the user and the kitchen system. Our team gain valuable perspective on how users view these systems and the role of the under sink area in the kitchen experience. We found that there was a growing disconnect, not a negative experience, but one that supports worldwide ambiguity. By conducting research in different markets around the world we were able to find the similarities, both in applications and implementation of the systems that make up and surround the under the kitchen sink area. This understanding is imperative for the implantation of a market disrupting solution. Lulu Zhang “Cleaning supplies are the best thing to put under the sink.” Nuno Norris “I love the huge space, but it is hard to reach that stuff without moving my feet.” Truc Le “I'm not throwing trash in a hidden storage under the sink. It’s gross!.” Kristina Keller 17. “I want something to roll out, not all in the back.”
  • Synthesis SURVEY PERSONAL SURVEY PERSONAL 18.
  • Synthesis Personas Our team used the insights gained to create three unique personas. These personas are designed to embody typical user types. Our team used these personas during the ideation process, creating solutions for a specific persona, which can later be applied to the final solution. Persona #1 Student 22 Years Old Male Rents Persona #2 Single Mother 26 Years Old Female Owner Persona #3 Young professional 33 Years Old Female Rents Aesthetics Applications Social Cooking Cleaning Aesthetics Applications Social Cooking Cleaning Aesthetics Applications Social Cooking Cleaning Brad is a 22 year old student in the USA. He lives with 2 other males around his age. Most of his kitchen use is to clean dirty dishes. The under the sink area is dark and damp, hardly organized, and damp from fallen cleaner. Brad is unconcerned with the condition of his under the sink area. It is full of hardly touched cleaning supplies, dish rags and towels, some garbage bags and grocery bags. He rents the unit from a local landlord who wishes it was easier to maintain and take apart to check things like the garbage disposal. Yue is a single mother in China. She lives in a home owned by her parents. She cooks and cleans in her kitchen. She likes to keep it neat and uses a variety of organizing tools to better use the space under the sink. If something goes wrong with the plumbing or water filter, she asks her father for help before asking the professionals. She stores towels, soap and garbage bags on one side and rice on the other. Yue keeps the kitchen area clean most of the time but would still never let a visitor look under the sink. She wishes there were an easy way to change the filter so she didn’t have to bother her father. Nathalie is a 33 year old professional in France. Spending most of her time working or in transition from work she does not find time to fully utilize her kitchen. Nathalie often entertains professional friends in a casual setting that usually includes hors d’oeuvres and drinks, but not dinner. She uses the sink mostly for cleaning and for washing a small number of dishes. Under her sink, she stores mostly cleaning supplies, trash can, and paper towels. Nathalie rents her apartment and has on site maintenance for any problem with her sink. Nathalie would like to be able to use her space more efficiently, as she has a small apartment. 19.
  • Synthesis Re-Frame Using insights gained from this research we developed a unique approach for creating a solution for under the sink. Through iteration during our process our team focused on modularity for components, minimalist aesthetics, and practical implementation. By focusing these concepts around user interaction our team will create a solution supported by extensive research and insights. 20.
  • Synthesis Value Proposition For the kitchen users with explicit and implied needs, our design will reassert a purpose for under the kitchen sink while maintaining form, utility, balance, and function within the kitchen system. This will be accomplished through contextual research, examining dominant paradigms, and exploring cross cultural implementation. Unlike current solutions our design will transcend the global market, while providing a platform for a variety of uses, unrivaled in the market today. 21.
  • Ideation 22.
  • Ideation Intro The ideation process began with a foundation in research. As our team started the process we focused on the objectives of aesthetics, expressed and implied uses, compatibility, and implementation. Using ABC..Q methodology as a framework for ideation, our team developed series of sketches. “A” representing current uses, “B” as plumbing and sink configurations, “C” demonstrating modularity, and our “Q” being experimental options. Our implementation of a variety of collaboration techniques promoted iteration during the ideation process. A A A A A 23.
  • Ideation A A Q Q Q Q Q A 24.
  • Ideation A A A A A A A A A A A A A A A A A 25. A
  • Ideation A Q Q Q A Q A A 26.
  • Ideation B B B C C A B B B 27.
  • Ideation B B B B B B B B B B B 28.
  • Ideation Q C Q C Q A Q C C C B C C B B 29.
  • Final Solution 30.
  • Final Solution Intro The collection of sketches and renderings depicting our teams final solution show part of the final stage in the design process. While our team went through several iterations on prototype, sketches and 3D models, these sketches show the culmination of our team’s process. Sketches Our team created these final sketches after doing user testing with the prototype. These sketches began as quick thoughts about the changes our team encountered during testing. Using sketches our team was able to conceptualize changes quickly and efficiently. 31.
  • Final Solution Prototype The next phase of the project involved the creation of prototypes allowing visualization and physical manipulation of proposed parts. Our team used foam and cardboard to create scale models of the sketches. As parts are refined and finalized each would be replicated in a digital 3D model. Our team conducted a number of user tests during the ideation process as well as fit and material tests. These tests are very rich in user interaction data because of the physical interaction with the model. Creating a prototype is essential to the design process as well as providing the client with a physical artifact. 32.
  • Final Solution Renderings Using 3D modeling software our team created a digital model of our solution. By creating a 3D model our team can create a picture of what the solution could look like in unique implementations. By using our physical prototype, sketches, and known constraints we created a rendering of our team’s final solution. These renderings show product detail and material texture not seen in hand drawings. (Trash) Modular Components (Filter, Heater, Softener) 33. Two Level Sink Seamless Push Open Doors Storage Area
  • Final Solution Interlocking Modular Plumbing Components Hideaway Water Management System Proprietary Easy Connection Easy Access Cut Off Valves 34.
  • Final Solution Conclusion Our team came to this solution after synthesis of our in-depth contextual research. Using insights gained from this research we developed a unique approach for creating a solution for under the sink. Through iteration during our process our team focused on modularity for components, minimalist aesthetics, and practical implementation. By focusing on this re-frame from insights of the under the sink area, our team created a solitary system implemented within the holistic kitchen environment to promote positive user experience. 35.
  • A Production From Down Below