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AAHC 2012 Joint Executive Leadership Group Meeting …

AAHC 2012 Joint Executive Leadership Group Meeting
Revenue and Funding: crowdfunding, a new model?

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  • 1. Cindy Wu cindy@microryza.com Revenue and Funding: crowdfunding, a new model?AAHC 2012 Joint Executive Leadership Group Meeting December 6-7, 2012
  • 2. Where did icome from? HERE
  • 3. That is Denny.Hi,I am Cindy.
  • 4. We arescientists.
  • 5. The need fornew innovative solutions haS never been greater in history.
  • 6. ideas that shape our world Cancome from Anyone anywhere.
  • 7. S359 Million loaned S315 million backed800 THOUSAND DONORS 3 million backersCREATION
  • 8. WHAT ABOUTDISCOVERY?
  • 9. FUNDING IS THECATALYST
  • 10. ,,no greatdiscovery wasmade withouta bold guess. Sir isAAc Newton
  • 11. RESEARCHFUNDINGISPainful
  • 12. But, what aboutthe longtail ofideas? LONGTAIL OF LOST IDEAS
  • 13. t t NO ONE IS FUNDING SEED STAGE IDEAS $$$$$$ $$$$$ COST OF RESEARCH $$$$ RESEARCH STOPS BEING FUNDED AT $50K $$$ $$ $ RESEARCH IDEAS
  • 14. t , That s NUTS!
  • 15. Democratize research fundinG
  • 16. NOW
  • 17. HOW?
  • 18. Crowdfunding for research
  • 19. t What is microryza? crowdfunding platform for academic research
  • 20. EARLY SUCCESS34,000 UNIQUE VISITORS 500 DONORS$42,000 PLEDGED $83 AVERAGE DONATION 7PROJECTS 5PROJECTS FUNDED LIVE
  • 21. “This solution helps close the gap forpotentially promising but unfunded projects.” --BILL GATES
  • 22. bring a triceratops to seattleprofessor Christian SIDOR, BURKE MUSEUM S2,300
  • 23. FINDING NEW CURESProfesSor Raffi Aroian, UCSD S15,000
  • 24. NEXT GENERATION BEEKEEPERSProfessor EvAn Sugden, UW S2,200
  • 25. What iscrowdfunding?
  • 26. HowIT WORKS
  • 27. 1. SUBMIT APROPOSAL
  • 28. 2. MAKE ASHORT VIDEO
  • 29. 3. CURATE yourPROJECT PAGE
  • 30. 4. Launch
  • 31. no up front fees
  • 32. Tools for SHARING ANALYTICSemail campaigns
  • 33. Where do the funds go?
  • 34. We work directly withyour university
  • 35. Who owns theIntellectual property?
  • 36. IP is yours to keep
  • 37. ISCROWDFUNDING right for me?
  • 38. professor post doc graduate studentundergraduate NOT ON THIS LIST? LETS TALK!
  • 39. Expectations?
  • 40. Benefits ofcrowdfunding?
  • 41. making researchaccessible
  • 42. PEOPLE WANT TOBE CLOSE TOSCIENCE
  • 43. WE BRING PEOPLECLOSER TOSCIENCE
  • 44. THANKS! Cindy Wu, Co-Founder cindy@microryza.com @cindywu123At Microryza we build products that embody inspiration, curiosity and trust.
  • 45. INSPIRING PEOPLE TO FUND AND FOLLOW DISCOVERIES ONLINE