Initial Research

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Initial Research

  1. 1. Baby Boomers1946 1964 Capstone Research Michelle Li
  2. 2. Boomer generation Decades of radical social, technological and economic change Boomers turn 60 years old1946 1964 70s 80s 90s 2000s 2006 ideological, innovative, idealistic
  3. 3. Percentage of Population Age 65+ 2000 2050 34 33 30 21 18% 17 16% 12% United States Germany Italy Japan huge demographic shift
  4. 4. Life Expectancy for Americans at Age 65Age at Death 90 85 Women 80 Men 75 1940 1960 1980 2000 2020 2040
  5. 5. Baby BoomersThe next 20 years... Image source: http://www.flickr.com/photos/stacyb73/2229275492/
  6. 6. The Changing Nature of AgingHEALTHIERImproved nutrition, fitness and health care with less physical ailmentsMORE EDUCATEDCollege-degree educatedWEALTHIERLarger incomes and significant inheritance from their parentsTECHNOLOGICALLY PROFICIENTConsume social media, including blogs, podcasts, forums and social networking
  7. 7. Active, healthy, independent living Image source: http://elderlyspace.blogspot.com/2009/04/youre-never-too-old.html
  8. 8. "Middlescence"Pursuit of personal fulfillment Work Volunteer Travel Learn & study Indulge
  9. 9. Social connectedness is vital to healthy aging Communication with friends, relatives, health care providers Ability to learn, enjoy new experiences, manage necessary personal services Image source: http://www.flickr.com/photos/benpierce/2626359069/ /
  10. 10. Globally mobile Travel, medical tourism Cultural seekers relocate to ethnically appealing placesImage source: http://www.flickr.com/photos/benpierce/2626359069/
  11. 11. Self-Help Use internet for more health activities and services Image source: http://farm4.static.flickr.com/3235/2757782320_0e21f8486d_o_d.jpg
  12. 12. “ I can never feel age... if you have creative work, you can never feel age or time “ Louise Nevelson, 1980 (1900-1988)Source: http://www.nytimes.com/imagepages/2008/02/21/arts/24artists.ready.html

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