"Network network network!" - Borys Musielak on Presentation and Publicity (The Founder Institute)

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How to get attention of the media, how to prepare and get most of the events, how and where to pitch and what are the features of a great presentation + extra tips on communication in a startup.

A talk from The Founder Institute workshop, Warsaw, July 15th, 2013.

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"Network network network!" - Borys Musielak on Presentation and Publicity (The Founder Institute)

  1. 1. @michuk@michuk Network, Network, Network!Network, Network, Network! Borys Musielak, The Founder Institute, July 2013
  2. 2. EVENTSEVENTS @michuk@michuk
  3. 3. EVENTSEVENTS @michuk@michuk Set your goals Do research & plan meetings Learn your pitch Network like crazy Follow up!
  4. 4. @michuk@michuk SET GOALSSET GOALS
  5. 5. @michuk@michuk SET GOALSSET GOALS “Pitch to Dave McClure” “Meet X customers” “Talk to a TechCrunch blogger” “Get feedback from Y users” “Just get wasted with random people”
  6. 6. @michuk@michuk Do RESEARCHDo RESEARCH Use your network Schedule meetings Personalize Be proactive #leweb websummit #tcdisrupt #sxsw #eps13 #dld #leweb websummit #tcdisrupt #sxsw #eps13 #dld
  7. 7. @michuk@michuk PLAN MEETINGSPLAN MEETINGSPLAN MEETINGSPLAN MEETINGSPLAN MEETINGSPLAN MEETINGS
  8. 8. @michuk@michuk BE PROACTIVEBE PROACTIVE
  9. 9. @michuk@michuk LEARN YOUR PITCHLEARN YOUR PITCH “We're just like Foursquare but only for gay bars in Radom”
  10. 10. @michuk@michuk LEARN YOUR PITCHLEARN YOUR PITCH Make it fun Make it exciting Benefits, not features Leave room for questions
  11. 11. @michuk@michuk NETWORK LIKE CRAZYNETWORK LIKE CRAZY
  12. 12. @michuk@michuk FOLLOW UPFOLLOW UP
  13. 13. @michuk@michuk Competitions>BOOTHCompetitions>BOOTH
  14. 14. @michuk@michuk Competitions>BOOTHCompetitions>BOOTH Competitions: Cheap, good to practice your pitch, verify your current message, constantly be on radar Booth: expensive & hard
  15. 15. @michuk@michuk GOOD PresentATIONGOOD PresentATION Story, not pitch One thought to leave audience with Showman vs Expert Humor works Practice, practice, practice!
  16. 16. @michuk@michuk GOOD PresentATIONGOOD PresentATION Ela Madej's Startup Story: https://vimeo.com/68420097
  17. 17. @michuk@michuk GET A NATIVE!GET A NATIVE! Brenden Arakaki on English for Startupers: https://vimeo.com/51341426
  18. 18. @michuk@michuk QUESTIONS?QUESTIONS?

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