Our online audiences: Who are they and what do they want? Dylan Edgar

Web statistics What information do we collect? How do we collect it? How do we use it? Can we all take the same approach to recording this information? If so, how can the Hub make use of it?

What information do we collect?

How do we collect it?

How do we use it?

Can we all take the same approach to recording this information?

If so, how can the Hub make use of it?

Online audience research Who are the Hub’s online audiences? What do they want from us? Are they getting what they want? If not, why not? What’s the link between online use and physical use of the Hub?

Who are the Hub’s online audiences?

What do they want from us?

Are they getting what they want?

If not, why not?

What’s the link between online use and physical use of the Hub?

% Why are you on the site?

% What else would you like to see?

Where do you live? %

“ Other” means:

Gender Visitor surveys Online questionnaires

Were your expectations met?

Dylan Edgar London Museums Hub [email_address]

Dylan Edgar

London Museums Hub

[email_address]