• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Project Briefing: Spring 2008 Task Force Meeting: Moving to Mobile
 

Project Briefing: Spring 2008 Task Force Meeting: Moving to Mobile

on

  • 1,537 views

Cell phones and other mobile devices are ubiquitous and offer increasingly robust operating systems, user interfaces, and hardware sophistication. The potential of these devices for accessing the ...

Cell phones and other mobile devices are ubiquitous and offer increasingly robust operating systems, user interfaces, and hardware sophistication. The potential of these devices for accessing the richness of library and information content, services, and applications provided is largely unrealized. This is particularly unfortunate in considering library outreach to undergraduate students. This session will review projects in development in the Undergraduate Library at the University of Illinois at Urbana-Champaign and the College Library at the University of California at Los Angeles to explore possibilities for communication, content delivery, and instruction through mobile devices and the principles guiding these projects. Significant time in the session will be devoted to discussion of the opportunities, possibilities, challenges, and issues as libraries work to address this important issue - the move to mobile.

Statistics

Views

Total Views
1,537
Views on SlideShare
1,536
Embed Views
1

Actions

Likes
0
Downloads
0
Comments
0

1 Embed 1

http://www.slideshare.net 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

CC Attribution-NonCommercial LicenseCC Attribution-NonCommercial License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Project Briefing: Spring 2008 Task Force Meeting: Moving to Mobile Project Briefing: Spring 2008 Task Force Meeting: Moving to Mobile Presentation Transcript

    • Moving to Mobile: Exploratory Services and Applications in Libraries
      • Jim Hahn, Michelle Jacobs, Lisa Hinchliffe
    • Introduction
      • “ Everyone” has a mobile phone
      • 200 plus million cell phones in the US
        • 150 million in 2003
      • Marketing for Industry is Becoming Increasingly Mobile
        • V-cast
        • Music
        • Behind the scenes
      • Googlization of Mobile
    • Pew Center Studies
      • 62% are part of the Mobile Population
      • 58% at least 1 of 10 NON Voice Data Activities
      • 42% of uses on a typical day use NON voice services
      • 26% more important to go home and get your cell phone then your wallet
    • Socioeconomics of Mobile
      • Hispanic
      • African Americans
      • Lower Income Communities
      Are more likely to use non voice services.
    • Are There Academic Applications?
      • Calculator
      • Personal Computer
      • Intranet
      • Email
      • WWW
      • Laptops
      • IM - Instant Messaging
      • Social Networking
      MOBILE DEVICES
    •  
    • What’s in Your Pocket?
      • cell phone
      • headphones
      • library card
      • student ID
      • USB
      • money
      • keys
      • Gym Card
      • Starbucks Card
    • Non Call Cell Phone Use
      • Student workspace
      UNIVERSITY OF ILLINOIS UNDERGRADUATE LIBRARY (A FRIDAY AFTERNOON…) WHY THE CELL PHONE? “ I DON’T WANT TO MISS ANYTHING!”
    • Mobile is Everywhere
    • Individual and Social
      • Communication
    • Computers and Mobile Devices
      • Interchangeable
    • Anywhere and Ability to Multitask
    • Look who is doing it?
    • How does it work?
      • 2 Models
        • Device Based
        • Service Based
    • Device Based
      • Mobile Device Purchased
      • Staff Assigned to a Device to carry
      • Service received and answered through the device
    • Virtual SMS
      • Virtual SMS number or Long Code is a channel through which SMS messages from any mobile phone can be received by an application.
        • email
        • mobile device
      • Virtual SMS numbers are similar to any other valid mobile telephone number.
      • Short Codes (which are usually 4-6 digits long)
      • Long numbers are 10-12 digits long (depending on the country)
    • Upside Wireless
      • Service Driven
    • Planned Model
      • Who may ask a question?
      • Intended for UCLA students, faculty, and staff.
      • Some such as Yale provide the access number only to those with VPN/proxy access
      • What kinds of questions may be asked?
      • ANY!
      • Ready Reference
      • Research
      • Instructional
      • Directional
      • Who will answer my question?
      • Reference librarians and reference staff.
    •  
    • Measurable Outcomes
      • 1. Number of text reference questions received.
      • 2. Number of text reference responses.
      • 3. Number of text reference answers.
      • 4. Number of questions received through text but not answered or responded to by text.
      • 5. Text reference completion time
      • 6. Types of text reference questions Received
      • 7. Repeat Users (Return Rate)
      • USER SATISFACTION MEASURES
      • 1. Awareness of service.
      • 2. Accessibility of service.
      • 3. Expectations for service.
      • 4. Reasons for use.
    • Instruction and Outreach Services
      • Text Messaging Pilot Project for Office Hours
      IMAGES FROM UNIVERSITY OF ILLINOIS WEB SERVICES’ TOOLBOX (SOFTWARE DEVELOPED BY UNIVERSITY OF ILLINOIS WEB SERVICES IN PUBLIC AFFAIRS)
    • Instruction and Outreach Services
      • iPod instructional Quizzes
      IQUIZ AVAILABLE AT HTTP://WWW.IQUIZMAKER.COM
    • Instruction and Outreach Services
      • Way-finding animations for cellular phones
    • Content Access
      • Txt msg replaces paper
      IMAGE FROM TRIPOD: TRI-COLLEGE LIBRARY CATALOG (BRYN MAWR, HAVERFORD, SWATHMORE) http://tripod.brynmawr.edu/search~/
    • Content Access
      • SmartLibrary is context aware way-finding (2003, 2004) at Oulu University Library, Finland
    • Content Access IMAGES FROM: AITTOLA M., RYHÄNEN T. & OJALA T. (2003)
    • Jim “Lazer” Hahn j imhahn @uiuc.edu Michelle Jacobs [email_address] Lisa Janicke Hinchliffe [email_address]
    • References
      • Aittola M., Ryhänen T. & Ojala T. (2003) SmartLibrary - location-aware mobile library service. Proc. Fifth International Symposium on Human Computer Interaction with Mobile Devices and Services, Udine, Italy, 411 - 416. Retrieved December 31, 2007, from http://www.rotuaari.net/downloads/publication-2.pdf
      • Aittola M, Parhi P, Vieruaho M & Ojala T (2004) Comparison of mobile and fixed use of SmartLibrary Proc. 6th International Conference on Human Computer Interaction with Mobile Devices and Services, Glasgow, Scotland, 383 - 387. Retrieved December 31, 2007, from http://www.rotuaari.net/downloads/publication-28.pdf
      • University of Oulu research : http://www.rotuaari.net/
      • iQuizMaker: http://www.iquizmaker.com/
      • Google SketchUp: http://www.sketchup.com/
    • Additional Image Credits
      • Slide 6: < http://www.computermuseum.li/Testpage/IBM-360-1964.htm >, < http://www.glassguide.com.au/images/PocketPC.jpg >
      • Slide 7: < http://www.flickr.com/photos/acksaw/2357898455/ >
      • Slide 9: istock images, < http://www.flickr.com/photos/55163494@N00/284672275/ >, < www.apple.com >
      • Slide 10: < http://www.flickr.com/photos/10334439@N07/2275468362/ >, < http://www.flickr.com/photos/boobiebum/289484302/ >
      • Slide 11: < http://www.flickr.com/photos/mireille/741239082/ >, < http://www.flickr.com/photos/punkrockpixie89/375895570/ >
      • Slide 12: < http://www.flickr.com/photos/kcolwell/139110661/ >, < http://www.flickr.com/photos/gracie_neverland/331742383/ >
      • Slide 13: < http://blogs.pcworld.com/staffblog/archives/1122233401_eef7e0d72f_o.jpg >, < http://www.onlinesavingsblog.com/wp-content/uploads/2007/08/verizonmobilebanking1.jpg >, <http://www.telegraph.co.uk/money/main.jhtml?xml=/money/2007/09/04/cngoogle104.xml >
      • Slide 14: < http://www.flickr.com/photos/pieterouwerkerk/706401207/ >
      • Slide 15:< http://www.irishhealth.com/content/image/13289/textingjpeg.jpg >, < http://www.slashphone.com/89/6737.html >
      • Slide 17: < http://www.upsidewireless.com/how_virtual_sms_works.htm >
      • Slide 19: < http://www.flickr.com/photos/joeydigits/2327194394/ >
      • Slide 20< http://www.flickr.com/photos/fizzybish/2341908369/ >