GAYA PRESENTATION Ceramic&Design

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GAYA PRESENTATION Ceramic&Design

  1. 1. GAYA CERAMIC&DESIGN
  2. 2. O U R W O R K S T A T E M E N T IT IS OUR HOPE AS PRODUCT DESIGNER TO MAKE OUR WORK SPEAK FOR ITSELF, WITHOUT JUSTIFICATION, EXPLANATION, OR THE COMPLEX STRUGGLE TO FIND LITERARY EQUIVALENTS FOR CREATIVE IMPULSES THAT WE MANIFEST AS CERAMIC OBJECTS. THROUGH STUDY, EXPERIMENT AND A CONSTANT ACCUMULATION OF SKILL, WE SEARCH FOR THE TECHNICAL PROFICIENCY TO TRANSLATE THE STIMULI AROUND US, LARGE AND SMALL, INTO OBJECTS THAT UNCOVER THE SHAPES, COLOURS AND EXPRESSIONS FROM WITHIN THE WORLD. WE TRY TO DO THIS HONESTLY AND WITHOUT DISCRIMINATION. IF WE MUST USE WORDS, WE PREFER THE WORD quot;CLAYquot;. WE LOVE CONCRETE MOODS, AND THE RELATION OF THIS WORD WITH THE REAL IS SOLID. THIS TANGIBLE SOLIDITY OF CLAY GROUNDS THE UNCERTAIN SITUATIONS AND SURPRISE, THE MYSTERY AND THE ALCHEMY, OF THE CERAMIC PROCESS. OUR EVERY-DAY IS A FUSION OF SURE AND UNSURE CIRCUMSTANCES, AN INFINITE WORLD OF TECHNICAL PRECIS ION AND M I STAKES, HARD WORK AND DELUSIONS, SIMPLICITY AND HAPPINESS. LOVELIER. FOR US, NOTHING IS
  3. 3. W H O W E A R E MARCELLO MASSONI AND MICHELA FOPPIANI ARE MARRIED WITH 2 KIDS … THEY LIVED IN ITALY IN A SMALL COUNTRY FARM MAKING SCULPTURES AND UNIQUE CERAMIC DECORATIONS … JUST FOR A FORTUNATE MEETING THEY ARRIVED IN BALI ... MARCELLO AND MICHELA MET STEFANO AND NYOMAN AND WITH THEIR HELP THEY ESTABLISHED IN 2003 GAYA C E R A M I C & D E S I G N . MARCELLO IS THE COMPANY GENERAL MANAGER, AND MICHELA IS THE CREATIVE DIRECTOR … THEIR KIDS MARTINO AND METELLO (BOTH BORN IN BALI) ARE THE COMPANY “GOOD LUCK C H A R M ” . GIORGIA ORONTE IS THEIR BEST FRIEND ... SHE EMBRACE THE DREAM AND SHE DECIDED TO JOIN THE TEAM BECOMING A THE BEST PRODUCTION MANAGER EVER. SHE CAN’T LIVE WITHOUT RAKU ... A BEAUTIFUL M A L E G O L D E N R E T R I E VER.
  4. 4. METELLO FEET IN DADDY HANDS “A GREAT FLAME FOLLOWS A LITTLE SPARK.” DANTE ALIGHIERI, THE DIVINE COMEDY
  5. 5. COMPANY THE PART OF THE GAYA FUSION GROUP (WWW.GAYAFUSION.COM), GAYA CERAMIC&DESIGN WITH ABOUT 40 EMPLOYEES, EXPORTS 90% OF ITS PRODUCTIONS ALL OVER THE WORLD AND THEY ARE EXPANDING THEIR CAPACITY EVERY YEAR FROM UNIQUE RAKU PLATES TO HIGH- CONCEPT STONEWARE SCULPTURES, GAYA DESIGNS AND PRODUCES HANDMADE CERAMIC OBJECTS THAT ARE A FUSION OF THE HIGHEST QUALITY O F S O U R C I N G A N D P R O D U C TION CONTROL WITH CONSTANT AESTHETIC R E S E A R C H . GAYA’S PRODUCT DESIGNERS ARE EXPERTS IN FINDING CREATIVE, TAILORED SOLUTIONS FOR ALL INTERIOR DECORATION NEEDS (NOT ONLY CERAMIC), FROM AESTHETIC CONSULTANCY THROUGH GRAPHIC COMMUNICATION AND DOCUMENTATION, PRODUCTION QUALITY CONTROL AND INSTALLATION—INTEGRATING ART WITH L I F E .
  6. 6. UBUD, BALI, INDONESIA LOCATION
  7. 7. THE CERAMIC TECHNIQUES GAYA'S CERAMIC ARTISTS WORK IN STONEWARE, PORCELAIN, RAKU, OR ANY OTHER CERAMIC MATERIAL THAT FITS THE SPECIFIC DEMANDS OF THE PROJECT, CUSTOMIZING EVERYTHING FROM THE OVERALL DESIGN CONCEPT TO THE GLAZE COLOUR. IF WE MUST USE WORDS, GAYA PREFER THE WORD quot;CLAY“. GAYA LOVES CONCRETE MOODS, AND THE RELATION OF THIS WORD WITH THE REAL IS SOLID. THIS TANGIBLE SOLIDITY OF CLAY GROUNDS THE UNCERTAIN SITUATIONS AND SURPRISE, THE MYSTERY AND THE ALCHEMY, OF THE CERAMIC PROCESS.
  8. 8. … IN THE BEGINNING THERE WAS CLAY
  9. 9. “ CREATIVITY TAKES COURAGE” - HENRY MATISSE WITH A DEDICATED R&D DEPARTMENT, GAYA CERAMIC&DESIGN PUSHES RESEARCH ON SHAPE, COLOURS AND SURFACES TO ITS LIMITS, CUSTOMIZING EVERYTHING FROM THE OVERALL DESIGN CONCEPT TO THE GLAZE COLORS. FROM ORGANIC TO MINIMALIST, GAYA, WITH ITS INCREDIBLE AESTHETIC FLEXIBILITY, CAN DESIGNS ANY POSSIBLE HAND MADE SHAPE, GIVING JUST THE RIGHT TEXTURE AND FORM ABLE TO MATCH THE RESEARCHED MOOD. GAYA’S CREATIVE OFFICE IS A STORE OF WONDERS … THOUSANDS UNIQUE SHAPES ARE SITTING ON THE SHELVES WAITING TO BE IMPLEMENTED AND TRANSFORMED FOLLOWING THE DESIGN CHALLENGE REQUEST. GAYA UNDERSTANDS THAT COLOURS AND SURFACE FEELINGS MUST EXACTLY MATCH THE CLIENT’S AESTHETIC VISION; SO IN THE CHEMICAL LABORATORY, GAYA CREATES EXCLUSIVE COLOUR PALETTES FOR THE CUSTOMERS. STARTING FROM PANTONE'S SUGGESTIONS THEY CAN PROVIDE LINE BLENDS OF COLOUR OPTIONS TO FIND A PERFECT GLAZE EFFECT, ALWAYS LEAD-FREE WITH PRECISE MECHANICAL STRENGTH AND SURFACE CHARACTERISTICS NECESSARY TO SUSTAIN THE CERAMIC’S OPERATIONAL USE.
  10. 10. I DON'T BELIEVE IN TOTAL FREEDOM FOR THE ARTIST. LEFT ON HIS OWN, FREE TO DO ANYTHING HE LIKES, THE ARTIST ENDS UP DOING NOTHING AT ALL. IF THERE'S ONE THING THAT'S DANGEROUS FOR AN ARTIST, IT'S PRECISELY THIS QUESTION OF TOTAL FREEDOM, WAITING FOR INSPIRATION AND ALL THE REST OF IT. FEDERICO FELLINI
  11. 11. WE DO NOT PRODUCE … WE CREATE GAYA CERAMIC AND DESIGN CREATES ITS OWN COLLECTION AS WELL AS I N DIV I DUAL I ZE D PRODUCT L INES FOR SOM E OF THE MOST DEMANDING INTERNATIONAL CUSTOMERS: ARMANI CASA, BULGARI HOTELS AND RESORTS, COMO SHAMBALA RESORTS, A MAN GRO UP, ZARA HOME, AND M ANY OTHERS. GAYA’S INTERIOR DESIGN APPROACH IS TO ANALYZE PROGRAMMATIC INFORMATION, ESTABLISH A CONCEPTUAL DIRECTION, REFINE THE DESIGN DIRECTION, AND PRODUCE GRAPHIC COMMUNICATION AND CONSTRUCTION DOCUMENTS. WE CREATE THE CERAMICS OURSELVES, ENSURING THAT EACH UNIT IS A HANDMADE PIECE OF A R T .
  12. 12. T H E S O U R C I N G FOR NONCERAMIC ELEMENTS, SUCH AS TEXTILES, GLASS, RATTAN ETC, GAYA CERAMIC&DESIGN HAS STRONG ESTABLISHED RELATIONSHIPS WITH THE HIGHEST QUALITY LOCAL SUPPLIERS FROM WHOM WE SOURCE THESE MATERIALS. WE DESIGN AND WE CONTROL EVERY STAGE OF THEIR PROCESS UNTIL THE FINAL PRODUCTS ARE INDIVIDUALLY PERFECT, IN HARMONY WITH THE WHOLE CONCEPT, AND READY TO BE DELIVERED
  13. 13. ORCHIDEA INSTALLATION – FLOATING ORCHID RAKU VASES
  14. 14. A R T A N D P A S S I O N GAYA CERAMIC ARTISTS CREATE SCULPTURES, GLOWING PORCELAIN ENHANCING ILLUMINATIONS, MAGNIFICENT DECORATIONS, CERAMIC MODULAR WALLPAPERS, OUTDOOR ORNAMENTS AND ART INSTALLATIONS FOR ANY KIND OF INTERIOR DESIGN OR ARCHITECTURE.
  15. 15. 21 GLOWING PORCELAIN TUBES INSTALLATION - GAYA VILLAS, UBUD, BALI
  16. 16. CERAMIC WALLPAPER INSTALLATIONS – KUALA LUMPUR
  17. 17. CREATIVE METHOD GAYA CERAMIC&DESGIN APPROACHES INTERIOR DESIGN PROJECTS WITH A CLEARLY STRUCTURED ORGANIZATIONAL PROCESS. TOGETHER WITH THE CLIENT, GAYA IDENTIFIES MOODS AND VISIONS DEFINING PROJECT GUIDELINES RESEARCHI NG AN D STUDYING TO DISCOVER INSPIRATIONAL IMAGES OR MEANINGFUL TEXTS, ABLE TO CREATE MOODS BOARDS. GAYA SHAPES OUT FIRST IDEAS WITH SKETCHES AND 3D RENDERING, PROVIDING PRESENTATIONS THAT ARE LUCID, VISUAL AND CONCRETE. TOGETHER WITH THE CUSTOMER THEY FIND THE PIECES TO PROTOTYPE. DEPENDING ON THE MATERIALS, GAYA EITHER INTERNALLY DEVELOP THE S A M P L E O R P R O V I DE TECHNICAL DRAWINGS TO POTENTIAL SUPPLIERS. GAYA WILL GUIDE AND REVIEW THE TRIAL PRODUCTS, UNTIL THE DESIGN IS PERFECTED — BOTH INDIVIDUALLY AND IN ITS RELATION TO THE WHOLE DESIGN CONCEPT — AND READY FOR PRODUCTION.
  18. 18. “IF PEOPLE KNEW HOW HARD I WORKED TO GET MY MASTERY, IT WOULDN'T SEEM SO WONDERFUL AT ALL” M I C H E L A N G E L O B U O N A R R O T I
  19. 19. THANKS FOR YOUR KIND ATTENTION

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