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Social
Media
Misconceptions
And how to deal with them
The Problem
I NEED MORE FANS!
The Culprit
the douchebag in the
marketing team who still
believes in quantity over
quality
The hero
The marketer who
understands a facebook
like is meaningless it is
relevant to the brand
The solution
Fans need to be qualified
and relevant to your
business
Small biz, small community
Big biz, big community
-­‐...
The ender“The size of our community
is not what matters, it is
the quality of our
community”
“A qualified community 0f
100...
For more
Im Mike
Follow me on
twitter.com/digiocial
OR
http://www.linkedin.com/
in/michaelleewatkins
-­‐	
  	
  
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Social Media Misconceptions

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Short, smart advice on how to deal with the day to day social media misconceptions social media marketers have to deal with!

Published in: Technology, Business

Transcript of "Social Media Misconceptions"

  1. 1. Social Media Misconceptions And how to deal with them
  2. 2. The Problem I NEED MORE FANS!
  3. 3. The Culprit the douchebag in the marketing team who still believes in quantity over quality
  4. 4. The hero The marketer who understands a facebook like is meaningless it is relevant to the brand
  5. 5. The solution Fans need to be qualified and relevant to your business Small biz, small community Big biz, big community -­‐    
  6. 6. The ender“The size of our community is not what matters, it is the quality of our community” “A qualified community 0f 1000 likes will spread our updates further than an unqualified community of 100k likes’ -­‐    
  7. 7. For more Im Mike Follow me on twitter.com/digiocial OR http://www.linkedin.com/ in/michaelleewatkins -­‐    
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