The Ethics Of Social Media PR
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The Ethics Of Social Media PR - Presentation Transcript
- The Ethics of Social Media PR Talk Is Cheap November 12, 2008
- Rule #1: Use common sense Rule #2: Follow rule #1
- I.P.
- Astroturfing
- Ghost Blogging
- Online Personas
- Wikipedia
- Astroturfing
- Ghost blogging
- online persona
- Wikipedia
- WikiScanner.virgil.gr
- Suggest changes via the ‘Discussion’ page
- Maintain N eutral P oint O f V iew
- Follow the established process for creating new articles
- Don’t attack others
- Michael O’Connor Clarke [email_address] (416) 515-7517 x 245 michaelocc.com twitter.com/michaelocc
- Dave Fleet [email_address] (416) 515-7517 x 232 davefleet.com twitter.com/davefleet
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The Ethics Of Social Media PR
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