"How to Turn Your Supporters into True Believers"
A keynote address for Maryland NonProfits on "How to Structure Your Message for True Engagement"
In this hands-on session, you’ll learn specific storytelling techniques for engaging true belief and commitment around your work. You’ll brainstorm with peers and walk away with a Story Blueprint -- specific elements to incorporate into your fundraising proposals, website, and social media.
* What's missing from most social change storytelling
* Specific storytelling themes for igniting passion and commitment
* Why the story begins with you as the messenger (your personal story)
* How to go beyond one-time engagement to sustained relationship