Your SlideShare is downloading. ×
Cloud computing and Citrix C3<br />June 2009<br />Feedback welcome<br />-- Michael<br />Cloud Computing and Citrix C3<br /...
The term cloud computing has been much hyped in the recent past. Is it real or just hot air?<br />Just hot air?<br />
Indeed everyone seems to mean something different when they talk about cloud. <br />
For one, the cloud graphic has long represented ‘any network’ connecting two computers. <br />
Some see it as the culmination of a long line of contributing technologies.<br />Virtualization<br />Utility Computing<br ...
Others, like Nicholas Carr, have a ‘utopian’, user oriented view of cloud computing. <br />Cheap, utility-supplied computi...
Some vendors, like SalesForce, argue that cloud is the whole future of IT.<br />Cloud is web based SaaS<br /> +<br />web b...
Others, like Google, define cloud as just – what they do. <br />Google IS the cloud<br />
For the end user, cloud is synonymous with a ‘nice web application’<br />Cloud is ease of use<br />It’s every cool web pag...
For Enterprise IT, cloud promises to make IT ‘easy’<br />Cloud is flexibility of resources, available on demand<br />Cloud...
But it’s just not that simple<br />Cloud is not secure<br />Loss of IT control<br />Limited SLAs<br />A Threat<br />
So why so many disparate views? <br />Cloud computing is an idea ‘made to stick’<br />Simple<br />Unexpected<br />Concrete...
Here are some categories that help with thinking about cloud computing.<br />Cloud<br />Phase I<br />Phase II<br />Phase I...
Citrix has offerings in each of these areas.<br />Cloud<br />Phase I<br />Phase II<br />Phase III<br />Infrastructure as a...
The area that has the most impact on Enterprise IT is Infrastructure as a Service.<br />IaaS<br />Infrastructure as a Serv...
At it’s core, IaaS is about bringing the economics of web companies to the enterprise<br />
The most critical part of how this is achieved is through standardizing computing components. <br />Standardization<br />
f<br />One of the masters of such standardization is Amazon, with their Elastic Compute Cloud and Simple Storage Service. ...
  $0.17 per gig transferred</li></li></ul><li>Like virtual infrastructure by SmugMug, who have been able to scale tremendo...
And burst computing by the New York Times in converting historical images for use on a ‘retrospective’ web site. <br /><ul...
4TB of TIFFs
To 1.5TB of PDFs
100 EC2 Xen VMs</li></li></ul><li>Sound good so far? The trap is that every vendor has a different set of capabilities in ...
Some emphasize base level virtualization – virtual servers, virtual storage, and virtual networks.<br />
Others emphasize resource management, multi-tenancy (in all its forms), usage monitoring, and optimizing across the farm.<...
Still others are mainly about application management, which components work where, and how they need to interact.<br />
And some are mainly about providing access and automation in the cloud.<br />
So where does Citrix fit?<br />And why does Citrix have any part of this discussion? <br />
Citrix has long been about turning Windows applications into a service. In a very real sense, bringing delivery abstractio...
Citrix is also the fifth largest SaaS vendor globally with  Citrix Software as a Service offerings. <br />
75% of Internet Users Each Day<br />Citrix’s NetScaler technology is also very heavily used by Internet companies globally...
Xen and the Art of the Cloud<br />Finally, Citrix Xen is broadly used and is the engine behind most large commercial cloud...
Citrix sees System Virtualization at the heart of the IaaS cloud revolution.<br />Along with other industry major players ...
One major area for these efforts has been our involvement in the Distributed Management Task Force to enable the Open Virt...
OVF = Multi-VM AppliancesCitrix Project Kensho<br />OVF not only allows for virtual appliance portability, but also enable...
Let’s get to the point.<br />Citrix Cloud Center has caused some degree of confusion, but it’s actually pretty simple ...<...
C3 is the same technology that Citrix sells for the Enterprise, packaged for cloud scenarios, with a cloud appropriate pri...
Here’s a simple schematic showing how C3 might be deployed for cloud use (inside or outside the datacenter)<br />Repeater<...
Recent additions to C3 include:<br />A virtual appliance version of our celebrated NetScaler appliance.<br />NetScaler VPX...
Recent additions to C3 include:<br />A virtual switch (announced but not yet released)<br />Virtual <br />Switch<br />Comp...
Recent additions to C3 include:<br />XenApp and XenDesktop, as we’ve recognized that application delivery is an important ...
C3 Reference Architecture<br />Here’s one way to think about IaaS cloud computing.<br />Customer Application / VM Manageme...
C3 Reference Architecture<br />And here’s how the Citrix Cloud Centercould be delivered in such an architecture.<br />Cust...
We’ve also recently announced a Service Provider program.<br />Citrix Service Provider Program<br />Citrix newest partner ...
So what does all this enable?<br />Enterprise cloud is about  enabling enterprise to take advantage of web economies <br /...
An obvious possibility is to take images of all servers in the datacenterand be prepared to start them in the cloud in the...
The combination of cloud computing and the Citrix Delivery Center capabilities enables Windows applications to fully parti...
“Cloud-burst”<br />An example of enterprise Cloud-burst might be when a physical XenApp farm is at its limit, the farm cou...
In the scenario of running in the cloud, many want to keep data on premise – Citrix Branch Repeater provides a way to do t...
Citrix C3 Labs provides an easy way to explore these ideas at very low cost using Amazon EC2<br />Citrix C3<br />C3 Lab<br />
We’ve provided blueprints (recipes) on the Citrix community site.<br />Citrix C3 Lab Blueprints<br />Common Scenarios<br /...
Did I mention that it was easy?<br />http://community.citrix.com/C3Lab<br />
Citrix sees the Cloud as a direct evolution of the datacenter, and part of the future of every IT shop.<br />Pay-go<br />A...
Upcoming SlideShare
Loading in...5
×

Cloud Computing And Citrix C3

1,703

Published on

Now outdated - please see later cloud computing deck. http://www.slideshare.net/michaelharriescitrix/cloud-computing-and-citrix-c3-july-2009

This is a talk on Cloud Computing and the Citrix Cloud Center from Citrix iForum Sydney and Melbourne in May 2009.

From time to time the Citrix CTO Office is asked to give presentations at these and other events. I'm interested in any/all feedback from the Citrix and Cloud communities.

Published in: Technology, Education
0 Comments
4 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,703
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
4
Embeds 0
No embeds

No notes for slide

Transcript of "Cloud Computing And Citrix C3"

  1. 1. Cloud computing and Citrix C3<br />June 2009<br />Feedback welcome<br />-- Michael<br />Cloud Computing and Citrix C3<br />Dr Michael Harries<br />Citrix Labs<br />© 2009 Citrix Systems, Inc. — All rights reserved <br />
  2. 2. The term cloud computing has been much hyped in the recent past. Is it real or just hot air?<br />Just hot air?<br />
  3. 3. Indeed everyone seems to mean something different when they talk about cloud. <br />
  4. 4. For one, the cloud graphic has long represented ‘any network’ connecting two computers. <br />
  5. 5. Some see it as the culmination of a long line of contributing technologies.<br />Virtualization<br />Utility Computing<br />WOA<br />SOA<br />AutonomicComputing<br />SaaS<br />BPM<br />HPC<br />PaaS<br />IaaS<br />ITIL<br />Clustering<br />Web 2.0<br />Data Mining<br />RAC<br />Mesh<br />Grid<br />5<br />
  6. 6. Others, like Nicholas Carr, have a ‘utopian’, user oriented view of cloud computing. <br />Cheap, utility-supplied computing will ultimately change society as profoundly as cheap electricity did<br />
  7. 7. Some vendors, like SalesForce, argue that cloud is the whole future of IT.<br />Cloud is web based SaaS<br /> +<br />web based, hosted dev platform<br />
  8. 8. Others, like Google, define cloud as just – what they do. <br />Google IS the cloud<br />
  9. 9. For the end user, cloud is synonymous with a ‘nice web application’<br />Cloud is ease of use<br />It’s every cool web page<br />It’s Google mail<br />It’s SaaS<br />It’s EASY<br />
  10. 10. For Enterprise IT, cloud promises to make IT ‘easy’<br />Cloud is flexibility of resources, available on demand<br />Cloud is dynamically scalable<br />Cloud is automated<br />Cloud is IT nirvana!<br />
  11. 11. But it’s just not that simple<br />Cloud is not secure<br />Loss of IT control<br />Limited SLAs<br />A Threat<br />
  12. 12. So why so many disparate views? <br />Cloud computing is an idea ‘made to stick’<br />Simple<br />Unexpected<br />Concrete<br />Credible<br />Emotional<br />Stories<br />
  13. 13. Here are some categories that help with thinking about cloud computing.<br />Cloud<br />Phase I<br />Phase II<br />Phase III<br />Infrastructure as a Service<br />Platform as a Service<br />Software as a Service<br />Azure<br />
  14. 14. Citrix has offerings in each of these areas.<br />Cloud<br />Phase I<br />Phase II<br />Phase III<br />Infrastructure as a Service<br />Platform as a Service<br />Software as a Service<br />Citrix Online<br />Citrix Cloud Center<br />C3 Labs ...<br />C3 labs is early stage, but is intended to become a “delivery platform as a service”<br />
  15. 15. The area that has the most impact on Enterprise IT is Infrastructure as a Service.<br />IaaS<br />Infrastructure as a Service<br />
  16. 16. At it’s core, IaaS is about bringing the economics of web companies to the enterprise<br />
  17. 17. The most critical part of how this is achieved is through standardizing computing components. <br />Standardization<br />
  18. 18. f<br />One of the masters of such standardization is Amazon, with their Elastic Compute Cloud and Simple Storage Service. <br />The Amazon cloud has enabled a new wave of innovation.<br />Elastic Compute Cloud<br /><ul><li> from $0.10 per VM hour</li></ul>Simple Storage Service<br /><ul><li> $0.15 per gig stored
  19. 19. $0.17 per gig transferred</li></li></ul><li>Like virtual infrastructure by SmugMug, who have been able to scale tremendously without any of their own infrastructure through using Amazon Servers and Storage.<br />“30 employees. More than 300,000 paying customers. 288,000,000 photos.”<br />NO INFRASTRUCTURE<br />
  20. 20. And burst computing by the New York Times in converting historical images for use on a ‘retrospective’ web site. <br /><ul><li>New York Times
  21. 21. 4TB of TIFFs
  22. 22. To 1.5TB of PDFs
  23. 23. 100 EC2 Xen VMs</li></li></ul><li>Sound good so far? The trap is that every vendor has a different set of capabilities in mind when they utter the phrase “cloud computing”<br />
  24. 24. Some emphasize base level virtualization – virtual servers, virtual storage, and virtual networks.<br />
  25. 25. Others emphasize resource management, multi-tenancy (in all its forms), usage monitoring, and optimizing across the farm.<br />
  26. 26. Still others are mainly about application management, which components work where, and how they need to interact.<br />
  27. 27. And some are mainly about providing access and automation in the cloud.<br />
  28. 28. So where does Citrix fit?<br />And why does Citrix have any part of this discussion? <br />
  29. 29. Citrix has long been about turning Windows applications into a service. In a very real sense, bringing delivery abstraction to every application.<br />Where Does Citrix Fit? <br />Citrix Delivery Center<br />Delivering Enterprise IT as a Service<br />XenDesktop · XenApp · NetScaler · XenServer<br />
  30. 30. Citrix is also the fifth largest SaaS vendor globally with Citrix Software as a Service offerings. <br />
  31. 31. 75% of Internet Users Each Day<br />Citrix’s NetScaler technology is also very heavily used by Internet companies globally. To the extent that 75% of all Internet users touch our technology daily.<br />
  32. 32. Xen and the Art of the Cloud<br />Finally, Citrix Xen is broadly used and is the engine behind most large commercial clouds globally. <br />Citrix is a major player in cloud computing.<br />“<br />Xen<br />Citrix XenServer<br />Xen<br />Citrix, Intel, AMD, IBM, HP, Fujitsu, Unisys, SGI, Samsung, Sun, VA Systems, Red Hat, Novell, VA Linux, DoD, NSA (42 orgs)<br />”<br />100% compatible with Microsoft Hyper-V<br />
  33. 33. Citrix sees System Virtualization at the heart of the IaaS cloud revolution.<br />Along with other industry major players we have been working to ensure cross compatibility of virtualization platforms. <br />Virtualization<br />
  34. 34. One major area for these efforts has been our involvement in the Distributed Management Task Force to enable the Open Virtualization Format standard. <br />OVF is a standard way to express information about a given virtual appliance to allow automated import and execution on any virtualization platform.<br />Open Virtualization Format =&gt; VM freedom<br />
  35. 35. OVF = Multi-VM AppliancesCitrix Project Kensho<br />OVF not only allows for virtual appliance portability, but also enables multi-VM Virtual appliances. <br />Image: Trio of nested Klein bottles <br />(source http://www.sciencemuseum.org.uk/images/I046/10314758.aspx) <br />
  36. 36. Let’s get to the point.<br />Citrix Cloud Center has caused some degree of confusion, but it’s actually pretty simple ...<br />Citrix Cloud Center<br />C3<br />
  37. 37. C3 is the same technology that Citrix sells for the Enterprise, packaged for cloud scenarios, with a cloud appropriate pricing model.<br />Citrix Delivery Center <br />[but for the cloud]<br />
  38. 38. Here’s a simple schematic showing how C3 might be deployed for cloud use (inside or outside the datacenter)<br />Repeater<br /> NetScaler<br />Workflow Studio<br />XenApp<br />XenDesktop<br />cloud bridge<br />XenServer<br />
  39. 39. Recent additions to C3 include:<br />A virtual appliance version of our celebrated NetScaler appliance.<br />NetScaler VPX<br />
  40. 40. Recent additions to C3 include:<br />A virtual switch (announced but not yet released)<br />Virtual <br />Switch<br />Company A<br />Company C<br />Company B<br />
  41. 41. Recent additions to C3 include:<br />XenApp and XenDesktop, as we’ve recognized that application delivery is an important cloud task. All of these contribute to the broader picture. <br />Repeater<br /> NetScaler<br />Workflow Studio<br />XenApp<br />XenDesktop<br />cloud bridge<br />XenServer<br />
  42. 42. C3 Reference Architecture<br />Here’s one way to think about IaaS cloud computing.<br />Customer Application / VM Management<br />Customer / Consumer App Transactions<br /> cloud bridge<br />Workload Distribution System (grid engine)<br />Web Application Delivery Fabric<br />Virtual Server Containers<br />Commodity Hardware Infrastructure<br />Distributed Virtual Switch<br />
  43. 43. C3 Reference Architecture<br />And here’s how the Citrix Cloud Centercould be delivered in such an architecture.<br />Customer Application / VM Management<br />NetScaler MPX<br /> cloud bridge<br />Workload Distribution System (grid engine)<br />NetScalerVPX<br />NetScalerVPX<br />NetScalerVPX<br />NetScalerVPX<br />Repeater<br />Web Application Delivery Fabric<br />XenApp<br />XenDesktop<br />Virtual Server Containers<br />Dynamic Workload Provisioning<br />XenServer <br />Commodity Hardware Infrastructure<br />Distributed Virtual Switch<br />
  44. 44. We’ve also recently announced a Service Provider program.<br />Citrix Service Provider Program<br />Citrix newest partner program<br />Designed for service providers<br />Monthly “active subscriber” pricing & licensing model <br />Route-to-market for customers inclined to leverage hosted services<br />
  45. 45. So what does all this enable?<br />Enterprise cloud is about enabling enterprise to take advantage of web economies <br />Enterprise<br />Cloud<br />
  46. 46. An obvious possibility is to take images of all servers in the datacenterand be prepared to start them in the cloud in the case of a disaster. <br />Disaster Recovery<br />
  47. 47. The combination of cloud computing and the Citrix Delivery Center capabilities enables Windows applications to fully participate in the cloud.<br />Windows Apps<br />
  48. 48. “Cloud-burst”<br />An example of enterprise Cloud-burst might be when a physical XenApp farm is at its limit, the farm could be configured to automatically transfer new sessions to the cloud.<br />
  49. 49. In the scenario of running in the cloud, many want to keep data on premise – Citrix Branch Repeater provides a way to do this.<br />Bridge<br />Apps in cloud; Data stays on premise<br />
  50. 50. Citrix C3 Labs provides an easy way to explore these ideas at very low cost using Amazon EC2<br />Citrix C3<br />C3 Lab<br />
  51. 51. We’ve provided blueprints (recipes) on the Citrix community site.<br />Citrix C3 Lab Blueprints<br />Common Scenarios<br />Community Driven<br />Architectural Overviews<br />Deployment Guides<br />Best Practices<br />
  52. 52. Did I mention that it was easy?<br />http://community.citrix.com/C3Lab<br />
  53. 53. Citrix sees the Cloud as a direct evolution of the datacenter, and part of the future of every IT shop.<br />Pay-go<br />Automation<br />Cloud-extended Data Center<br />Data Center Virtualization<br />Self-ServiceData Center<br />Flexibility<br />Dynamic Data Center<br />Server Consolidation<br />Economics<br />Time<br />
  54. 54. Cloud is not just hot air. Now is the time for exploration. <br />

×