The Battle For Customer Attention #WPPStream ignite talk
by Michael Brenner on Sep 23, 2012
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The world is swimming in data and information. Marketers, brands and publishers are battling for customer attention with methods that are increasingly less effective. Only a focus on customer-value ...
The world is swimming in data and information. Marketers, brands and publishers are battling for customer attention with methods that are increasingly less effective. Only a focus on customer-value and entertaining content will help businesses stand apart.
In this "ignite" talk I spent 15 seconds on each of these 15 slides telling this story.
I hope you like it!
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