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Integrating Social Media Into Your Marketing Mix

by Vice President, Marketing and Content Strategy on May 02, 2011

  • 5,371 views

What is social media? What is its impact to business and how can we integrate social media into the marketing mix? ...

What is social media? What is its impact to business and how can we integrate social media into the marketing mix?

These are the questions discussed in this provocative review by Michael Brenner, Sr. Director of Global Integrated Marketing at SAP. Michael shows us that it is all about putting customers at the center of everything we do.

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  • karenorozcomagana Karen Orozco Magaña LA PERSONA QUE ME LO ENVIO ESTA TODAVIA ASOMBRADA DE LO OCURRIDO, YA QUE ELLA DICE QUE LO HIZO POR HACERLO Y QUE PIDIO ALGO QUE CREIA CASI IMPOSIBLE DE LOGRAR PROBEMOS. * Para ti mismo di el nombre de la única persona del sexo opuesto con quien quieras estar (tres veces...)... * Piensa en algo que quieras lograr dentro de la proxima semana y repitelo para ti mismo(a) (seis veces)... * Piensa en algo que quieras que pase entre tu y la persona especial (que dijiste en el no. 1) y dilo a ti mismo/a (doce veces)... * Ahora haz un ultimo y final deseo acerca del deseo que escogiste. * Despues de leer esto tienes 1 hora para mandarlo a 15 temas y lo que pediste se te hara realidad en 1 semana. A la mayor cantidad de gente a quien lo mandes mas fuerte se hara tu deseo. Si tu escoges ignorar esta carta lo contrario del deseo te sucedera, o esto no sucedera jamas.............. Que tus días estén llenos de logros y tus noches de sueños copia y pega esto en 15 o + temas 1 year ago
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  • DeniseLeo1 Denise Leo Great content! Very interesting story. 2 years ago
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Integrating Social Media Into Your Marketing Mix Integrating Social Media Into Your Marketing Mix Presentation Transcript