How to save your industry $1.9 b v3
by Mia Horrigan on Aug 09, 2011
- 2,143 views
As an industry based lobby group we were faced with Legislation to reduce government funding by $1.9B. We needed to respond quickly and adopted an Agile approach to our digital campaign strategy in ord...
As an industry based lobby group we were faced with Legislation to reduce government funding by $1.9B. We needed to respond quickly and adopted an Agile approach to our digital campaign strategy in order to have a skinny version of the website up and running as soon as possible. We used a mix of Scrum and Kanban methods to prioritize widgets we required on the website and ensure our campaign remained responsive to stakeholders and built iterative changes to the site in order to respond to stakeholders and the political debate.
Process/Mechanics
The session will be a short 10min talk focusing on how a mix of Agile approaches, namely Kanban and Scrum were used as a management tool to coordinate the development of a new website for the campaign. The presenter will explain how the adoption of Scrum allowed the team to iteratively build features based on weekly sprint cycles and ensured weekly collaboration and communication between product owner, designers and developers of the website.
The presenter will demnonstrate how the introduction of a Kanban board to the Scrum process helped to manage the backlog of work packages and help focus the team on the ranked priorities for the current sprint. This provided a process to manage Workflow and allowed the team to remain flexible and responsive to the changing environment and stakeholder needs when changes were required mid sprint
Learning outcomes
• The blend of Scrum and Kanban helped to focus the team on the priorities and remain flexible and responsive to the changing environment and stakeholder needs
These Agile methods are an effective management tool and can aid coordination of work effort to deliver a campaign strategy
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