NEPA BlogCon 2012 - Sharing is Caring

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Social media and blogging are like PB and J. They're a perfect match! Learn how to share your posts, cultivate online relationships, and use social media to increase your blogger power by a billion points. Maybe not a billion, but you'll be more awesome for it! Panel includes relationship blogger Evan Barden, social media fiend Jim Crenshaw, and goth fashionista Riss Vandal.

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NEPA BlogCon 2012 - Sharing is Caring

  1. 1. Sharing is Caring What bloggers share, why they share it, and the means by which they do so. Presenters: Evan Barden, Jim Crenshaw, Riss Vandal
  2. 2. The Panel Jim Crenshaw Web Consultant / several .com's Riss Vandal Fashion Vandals / fashionvandals.com Evan Barden One Hundred Dates / onehundreddates.com
  3. 3. Fashion Vandals • What is being shared? o o A celebration of alt fashion and beauty Exploration of new brands and designers/personal accounts of my fashion endeavors (design, modeling, styling, photography) • Why share it? o o o Community Entertainment Empowerment
  4. 4. FashionVandals.com - WordPress
  5. 5. One Hundred Dates • What is being shared? o o o A yearlong exploration of the dating world in which Evan went on 100 dates in 1 year. Part social experiment, part personal challenge. Both parts are filtered through the very public act of blogging about each date. • Why share it? o o o Entertaining Underpublicized Accountability
  6. 6. OneHundredDates.com - Tumblr
  7. 7. Social Media • Fashion Vandals o o o o Facebook Page: facebook.com/FashionVandals Facebook Profile: facebook.com/rissvandal Twitter: @riss_vandal Pinterest • One Hundred Dates o o o Facebook Page: facebook.com/OneHundredDates Twitter: @OneHundredDates Instagram
  8. 8. Social Media Psychology Views on the Internet and Social Relationships Before 2006 • o Internet keeps people at home, away from friends and family o The Internet is destroying relationships o Using the Internet is anti-social • After 2006 o o PewStudy, The Strength of Internet Ties shows the web enhances social relations Texting helps long-distance couples stay connected
  9. 9. Social Media Psychology and about ourselves • Sharing our interestsof thetalking associated with the activates the regions brain sense of satisfaction we get from food, money, or sex. sharing our ideas and with other • We've been for thousands of years,interests easier! We individuals now it's are also able to gauge our success in digital interaction
  10. 10. Getting all Psychological Now • One of the main reasons that people decide to connect with others on social media channels is to have a sense of belonging to a community. • People react to content that touches them on an emotional and/or personal level. If you make sure to offer content that is arranged in a format that is easy to follow, presented clearly and logically and has personal elements, people will pay attention and will want to continue engaging. • Using content that is relevant and has a personal feel to it is a very intelligent choice when it comes to your sharing your
  11. 11. 4 Types of Online Sharers Altruists: helpful, reliable, and thoughtful. Stay connected with email and pass along information in attachments and links or through their blog. Careerists: intelligent web users who have been quick to see the immense value of social networking. Careerists use websites like LinkedIn and FaceBook to build professional profiles and relationships. Hipsters: are young, popular, creative, and prefer the cutting edge of technology. They're less likely to email, opting for newer, quicker methods of communication, like text, Twitter or Skype message. Boomerangs: share content for validation and reaction. Empowered with information, Boomerangs usesocial websites like Twitter and Facebook to post thoughtful questions and comments to engage other users.
  12. 12. Why Do We Share Online? We are no longer bound by the physical realm (pencil and paper), the Information Age allows us to share: • • • • more content more often with more people more quickly Reasons to Share Online: • • • • to bring valuable and entertaining content to others to define ourselves to others to grow and nourish relationships for self-fulfillment
  13. 13. Questions?

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