The Visual Presentation Era!

ntation
Pre se

A Visual representation of Something

YES!!
Why are you doing a presentation?
And NO not because you have too!!

To deliver a Message

To persuade
YEP!!
She is extremely
Persuasive

To Inform

asics of a
So the b
Good Presentation

Clear Message

Simplicity
“Simplicity is the ultimate sophistication.”
Leonardo da Vinci

Confidence
“Confidence is preparation. Everything else is beyond your control.”
Richard Kline

DEFINE THE AUDIENCE
INVOLVE THE AUDIENCE

Only the audience can judge You

Don’t m
a ke me R d, or Sleep
e
ead or Bor

I promi se I w i l l

yways
An
We the Human

We read:
Between 250 and 400 words per minute

We can speak:
About 105 words per minute

ically
it Log
nk of
T hi

*
* IDAL PowerPoint Presentation
Model

Presentation
August 29, 2008 – 12h00 pm August 29, 2008 – 1h00 pm

People will
NOT

Distract
Detract
Divert

Multimedia
Visuals & Cognitive Science
Modality Redundancy Coherence
Effect Principle Principle Principle

What about

A time for

The End in Mind

The
DEFINE TARGET

GRAB ATTENTION

What is
the
?

does it matter
?

So
?

Firm Belief
Unbreakable Will

Identify and Promote Investment Opportunities
Disseminate Market Information
Identify potential joint venture partners & strategic allies
Facilitate registration & issuance of permits and licenses
Provide ongoing investments support

The Landmark
Tourism
Kuwaiti
Bachoura, Beirut
US$ 230 million
330 jobs
Package Deal Contract

Tourism
Saudi
Beirut
US$ 103.2 million
300 Jobs
Package Deal Contract

How to?

We Plan

MESSAGE

We try to visualize,
to reflect

Message Development
Increase Future
Communicate
Opportunities
Investments

Be Remarkable,
People will notice

Restructuring our Presentations

Will definitely

Evaluating Communication tools

Rewriting our
Marketing approach

We decide
how High
we want
to Reach

By
ad
am
oh r
M ad
B