The Library Minute: Creating Short and Effective Outreach Videos
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Presented November 28, 2011 at AzLA 2011 - Tucson, Arizona...
Presented November 28, 2011 at AzLA 2011 - Tucson, Arizona
Matthew Harp, Mimmo Bonanni, and Anali Perry
The Arizona State University Libraries’ fun Library Minute video series brings information about resource and services to a large student body. For the first time, we present a workshop walking through the entire production process from start to finish and offering suggestions on how to fit multimedia into your marketing and outreach strategy. In this session, we will produce a short video with participants in three steps: 1) Conceptualization and Planning 2) Recording 3) Editing and Distribution. Digital Production Manger Matthew Harp will demonstrate the tools and process and elaborate on the use of social media, YouTube, and the Internet Archive in the distribution plan. Together with Mimmo Bonanni and Library Minute Host Anali Perry, we’ll share our tips and tricks for video production using whatever resources are available.
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