Linkedin for students


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Tips for Students on how to use linkedin successfully.

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Linkedin for students

  1. 1. Linkedin For Students Why it matters and how to use it!
  2. 2. Why Linkedin? <ul><ul><li>Linkedin gives you a voice on search engines </li></ul></ul><ul><ul><li>Linkedin affords you the ability to send a generic resume via link </li></ul></ul><ul><ul><li>Linkedin provides a place to network with business owners </li></ul></ul><ul><ul><li>Linkedin allows you to meet prospective employers, industry powerhouses </li></ul></ul><ul><ul><li>Linkedin is a great place to establish yourself as a thought leader </li></ul></ul>
  3. 3. <ul><li>Enter your name on                what comes up? </li></ul><ul><ul><li>If you have a linked in profile odds are it is one of the things that will!  </li></ul></ul><ul><ul><li>You are providing information you control! </li></ul></ul><ul><ul><li>Your name may come up when your title or company is searched </li></ul></ul>You have been Google'd
  4. 4. Do you have a link to your resume? <ul><li>This may seem like a weird question but it isn't...  </li></ul><ul><li>Times you may need to send/have a link to your resume </li></ul><ul><ul><li>A chance meeting with an HR rep </li></ul></ul><ul><ul><li>An emergency hire situation (these happen) </li></ul></ul><ul><ul><li>Add the link in your e-mail signature when corresponding with someone you might want to work for </li></ul></ul><ul><ul><li>You don't have access to or you loose your hard drive </li></ul></ul>
  5. 5. Do you have a link to your Resume? Linkedin even allows you to include a portfolio of work!
  6. 6. Linkedin Facilitates Networking <ul><ul><li>Find connections using e-mail addresses  </li></ul></ul><ul><ul><li>See people that are within 3 degrees of separation  </li></ul></ul><ul><ul><li>Get inside information about possible employment opportunities </li></ul></ul><ul><ul><li>Join Groups relevant to your industry </li></ul></ul>
  7. 7. Linkedin Facilitates Networking <ul><li>Who are you connected to? </li></ul>I know Joe... Joe knows Heather... Heather knows Chris... I can use linked in to get introduced
  8. 8. Linkedin Facilitates Networking <ul><li>Find Jobs and know if your connections are linked to the posting! </li></ul>Tips: -Ask connections about the opportunity and actually talk to the person interviewing. -Use common contact as a reference
  9. 9. Linkedin provides access to business owners  <ul><li>In the book Groundswell a marketing research company highlighted the fact the business owners love Discussion Boards.  </li></ul><ul><li>Linkedin is wisely built their groups around discussion boards business owners are very likely to use them! </li></ul>
  10. 10. Linkedin Facilitates Networking <ul><li>Groups... </li></ul>These are industry groups, they show areas of interest and are filled with people working in these fields.  Groups are a great resource for research projects, particularly if you need to get real time information or quotes. 
  11. 11. Linkedin Groups 
  12. 12. Linkedin Groups <ul><ul><li>Join Discussions  </li></ul></ul><ul><ul><li>Start Discussions </li></ul></ul><ul><ul><li>Make Connections </li></ul></ul><ul><li>The groups themselves are fairly simple, each group is a little different though. No matter what happens just be sure to stay professional, even if other people aren't!  </li></ul>
  13. 13. About the Author <ul><li>About the Author:  </li></ul><ul><li>@mhandy1   </li></ul><ul><li>Mike Handy works with community managers assisting them with digital strategy and execution.  </li></ul>