Social Media: An Avenue in Your Job Search

Today’s Discussion Discover the hidden job market through social media. Craft a job search campaign that exploits social media. Manage your reputation in a hard-to-control virtual world.

Discover the hidden job market through social media.

Craft a job search campaign that exploits social media.

Manage your reputation in a hard-to-control virtual world.

Social Media: Information Democratization

What Is Social Media? Experimental Esoteric Organic Grassroots Beta Atypical Web 2.0 Human-powered Participatory Social Media

Experimental

Esoteric

Organic

Grassroots

Beta

Atypical

Web 2.0

Human-powered

Participatory

Many Faces

We’re Here To Help

resumebear.com Recruiters on Twitter These Companies Hiring Now! Newspapers That Tweet About Jobs and Career Opportunities Twitterers To Follow

Job Search: Building Trusted Relationships

Innovation

Passion

Compassion

Reputation

There are no unique fingerprints on the Internet Anyone Can Claim To Be You

When Good People Get Bad Press The Washington Post , 7 July 2007 “ At the height of the cyber-abuse, Sue Scheff, a consultant to parents of troubled teens, would type her name in a Google search box and brace herself: Up would pop page after page of attack postings.”

When Good People Create Bad Press

A Cottage Industry Is Born

Where In The World Is Maurene? aka Maurene Gray, Maurene Caplan Grey, Maureen Grey, Maureen Caplan, Maureen Kaplan Gray , Maureen Kaplin Gray…. Blog comments – backtype.com Discussion boards - boardtracker.com Tweets - search.twitter.com Blog comments – backtype.com Blog posts – Technorati.com Google - Google.com/alerts Search aggregator - whostalkin.com

Recommendations Become literate in social media. Evaluate a variety of social media sources for job leads. Showcase your strengths using a variety of social media tools. Keep your message consistent. Claim your name: site, email address, directories … Blog, comment on blogs, twitter, clean up your LinkedIn, Plaxo and Facebook profiles. Aggregate as many services as possible. Use free or for-fee services to make sure that your reputation shines.

Become literate in social media.

Evaluate a variety of social media sources for job leads.

Showcase your strengths using a variety of social media tools. Keep your message consistent.

Claim your name: site, email address, directories …

Blog, comment on blogs, twitter, clean up your LinkedIn, Plaxo and Facebook profiles. Aggregate as many services as possible.

Use free or for-fee services to make sure that your reputation shines.

Maurene Caplan Grey Founder, Principal Analyst [email_address] http://grey-consulting.com http://linkedin.com/in/maurenegrey Thank You