Guide to Presentations • The basic checklist • Elevator pitches-making your case in 30 seconds or less • Stage fright • Visuals • Making it conversational • Connecting with your audience • Presence and its importance • Inspire!Adapted from Harvard Business Review Guide to PersuasivePresentations
Basic Checklist The elevator speech The question your presentation answers Open creatively End with a call to action Eliminate anything extraneous Rehearse Know your technology Get ready
Avoid CommonMistakes• Reading form notecards or script• Hiding behind a podium• Ignoring time limits• Going off topic• Not knowing audience• Failing to grab attention• No road map• Bad visuals• No passion
Stage fright• Preparation is key• Focus on individuals in audience not the whole• Re-think your physical symptoms• Avoid rigid rules—be flexible• Think before you speak• Most people don’t notice your fear
Visuals• Avoid death by powerpoint• Keep power point slides simple• Limit colors, fonts, backgrounds, ani mation• Choose appropriate visuals that reinforce your story or key points• One page handouts that simplify your points and can be used for notes are useful but don’t make them a distraction!
The bestpresentation areconversations…• Present points that require interaction/responses: • Jokes • Ask for affirmation/confirmation constantly • Elicit feedback repeatedly and at main points,, not just at the end • Share anecdotes and invite your audience to do the same!• Turn the presentation into a two-way dialogue• Accept critiques, challenges and qualifications
Connect with theaudience• Connection is based upon trust• Once an audience trusts a speaker there is a bond• Bonds are developed kinesthetically• Kinesthetic is the awareness of where you (presenter) are in relation to others (audience)• Trust-based since it depends upon things like empathy (putting yourself in listeners shoes)• Helps you answer questions like why should audience care or even listen to you
Presence• Intangible• Key: Being comfortable• Expressive• Theatrical; There is a performance side to presenting• Connect with audience; Cannot be one way communicator and develop presence• Authentic=Honest=Trust-based• Best things to do: Establish eye contact and move
Does yourpresentationinspire?• Inspire=call to action• Does your presentation motivate listener to do something?• Are you authentic, sincere and committed?• Enthused?• Meet needs of audience• Give them one thing to do and repeat that thing several times• Memorable phrasing/soundbite
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