Launching apps on a shoe string budget            a case study
Shopping Made Easy
Angry Birds,The Football Coach and   business strategy
The Scoping Process• Research the Market• Check out the Competition• Choose your Platform• Prototyping
Working with Developers• Securing IP• Functional Specs• Features• Categories and Descriptions• Beta Testers
Funding the App• Talking the talk (the investor buzz words and what they  mean)• Walking the walk (positioning your busine...
Other Considerations• Complimentary systems• Other Costs• Championing your first users
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Kate Cass - presentation

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Kate Cass, Founder, Scan2List

METRO APPS LAB | SEMINAR

Published in: Business, Economy & Finance
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Kate Cass - presentation

  1. 1. Launching apps on a shoe string budget a case study
  2. 2. Shopping Made Easy
  3. 3. Angry Birds,The Football Coach and business strategy
  4. 4. The Scoping Process• Research the Market• Check out the Competition• Choose your Platform• Prototyping
  5. 5. Working with Developers• Securing IP• Functional Specs• Features• Categories and Descriptions• Beta Testers
  6. 6. Funding the App• Talking the talk (the investor buzz words and what they mean)• Walking the walk (positioning your business for investment)• Pitching• Where to find investment in Australia
  7. 7. Other Considerations• Complimentary systems• Other Costs• Championing your first users

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