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Pune University- MBA MAY 2008 Sem 1,2,3,4 Question Papers

Pune University- MBA MAY 2008 Sem 1,2,3,4 Question Papers

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Mba may 2008 sem1,2,34 Document Transcript

  • 1. MBA Question Papers Year 2008 Semester – ISub. Code Subject Name 2008 2008 101 O. B. & P. P M. Dec May 102 Management Accounting Dec May 103 Managerial Economics Dec May 104 Statistical & Quantitative Method Dec May 105 Legal Aspects of Business Dec May 106 Basic of Marketing Dec May Back to Top Semester – IISub. Code Subject Name 2008 2008 201 Marketing Management Dec May 202 Financial Management Dec May 203 Human Resource Management Dec May 204 Manufacturing & Operation Dec May Management 205 Material & Logistics Management Dec May 206 Management Information System Dec May Semester – IIISub. Code Subject Name 2008 2008 301 Business Policy & Strategic Dec New May Management 302 Management Control System Dec New May 303A Marketing Sp. Marketing Research Dec May 303B Direct Taxation Dec New May 304B Advance Financial Management Dec New May 305B Merchant Banking & Financial Dec New May Services 303E HRM Sp. Labour Laws-I Dec May 303D Logistics And Supply chain Dec May Management 303E Labour Law Dec May 304A Integrated Marketing Dec May Communications 304B Direct Taxation Dec May 304CS Relational Database Management Dec May System 304D Quality Management Dec May 304E HRM – Industrial Relation Dec May 305A Marketing Management – Distribution ant Retail Dec May Management 305B Finance – Merchant Banking and Dec May Financial Services 305C Visual Basic and Oracle Dec May 305D Production & Material – Dec May Production Planning and Control 305E H R - Personnel Administration- Dec May Application & Procedure
  • 2. Semester – IV Sub. Code Subject Name 2008 2008 401 Entrepreneurship Development & Dec New May Project Management 402 International Business Dec New May Management 403 Current Trends in Management Dec May 404A Services Marketing Dec May 404B Indirect Taxation Dec New May 404C OOD CONCEPTS AND JAVA Dec May PROGRAMMING 404D Inventory Management Dec May 404E Labour Welfare Dec May 407A Strategic Marketing and Dec May Relationship Management 407B International Finance Dec New May 407C Project Management and IT Dec May Management 407D Production & Material – Materials Dec May Requirements Planning 407E HRM – Strategic Human Resource Dec May Management 408A Marketing Management – Product Dec May and Brand Management 408B Strategic Financial Management Dec May 408C Computer Specialization Dec May 408D Production and Material Dec May Specialization 408E Labour and Other Laws Dec May Back To Syllabus pageP712 [3375] - 101 M.B.A. 101:ORGANISATIONAL BEHAVIOUR & PRINCIPLES & PRACTICES OF MANAGEMENT (Sem. - I) (2005 Pattern) (101) Time: 3 Hours] (Max. Marks : 70Instructions to the candidates: 1) Q. No.1 is compulsory. 2) Solve any three out of the remaining.Ql) a) Define the term organisational behaviour. Explain anyone model of O.B.[15]b) Elaborate the evolution of management thought & its relevance in todays scenario. [10]
  • 3. Q2) What is the meaning of the term personality? How can personality be developed? [15]Q3) Explain the nature, importance & purpose of planning. [15]Q4) Define motivation. Elaborate A.H.Maslow s hierarchy theory of motivation. [15]Q5) "Controlling techniques are very effective in an organisation". Elaborate. [15]Q6) Explain trait theory & point out its major limitations. [15]Q 7) Write short notes on: ( Any three) [15] a) Formation of team. b) Principles of decision making. c) Dimensions of attitude. d) MBO. e) Stress management. Semester – IP590 [3375]-102 M.B.A. (Sem. - I) (102) MANAGEMENT ACCOUNTING (New - 2005 Pattern) Time: 3 Hours] Max. Marks: 70Instructions to tile candidates:1) Q.l is compulsory.2) Attempt any two questions from Section I and Section II each.3) Figures to tile rigllt indicate full marks.4)Use of simple calculator is allowedQl) Explain the various types of subsidiary books in brief and draw the specimen of Return Outward register. [10] SECTION - IQ2) Define Management Accounting. Discuss various functions carried out by Management Accounting. [ 15]Q3) What is meant by overheads? How are they classified? What do you understand by under or over absorbed overheads? [15]Q4) a) What is bank reconciliation statement? List the various causes of disagreement between balances shown by Cash Book & Pass Book. [10] b) Write short note on : Types of Accounts and rules of double entry. [5]Q5) Write short notes on any three. [15] a) Zero base budgeting b) Cost reduction & cost control c) Break even point d) Errors not disclosed by trial balance e) Time booking.
  • 4. SECTION - IIQ~) A manufacturer forecasts his expenses for a normal output of 8000 units representing 80% production capacity. His production in past years ranges from 7000 to 9000 units. He expects that the production will not fall outside this range during the ensuring budget period. Prepare a flexible budget for 10% varying levels of production from the given information. Raw materials Rs. 40,000 Direct wages Rs. 10,000 Factory overheads Rs.20,000 (60% fixed) Selling overheads (80% fixed) Show in the budget besides total cost, the unit variable cost, unit fixed cost and unit total cost at different levels of production. [15]Rs. 10,000Q 7) From the following information, calculate variances. [15] Standard ActualMaterial Quantity Price Quantity Price kgs per kg (kg) per kg Rs. 800 6A 1000 6 1000 3.6B 800 3.75 800 2.8C 600 3 2600 2400 440 240Normalloss 2160 I 2160Q8) The following figures are available from the records of Akshay Ltd as on 31/31 2005 2006 Rs. Lacs Rs. LacsSales 250 200Profit 50 30Calculatea) P/V ratiob) Fixed costc) The break even level of salesd) The sales required to earn a profit of Rs. 90 lacs.e) The .profit/loss that would arise if the sales were Rs. 280 lacs. [15]Q9) From the following trial balance of Mr. Anish prepare Final Accounts as on 31/3/07. Debit Credit Rs. Rs.Capital 2,20,000Purchases 1,98,000Wages 31,000
  • 5. Stock (1/04/06) 25,000Printing 17,000Insurance (paid for one year on 1/10/06) 2,200Salaries 32,000Sales 3,12,000Carriage inward 10,000Carriage outward 12,000Advertisement 24,000Land & Building 1,25,000Machinery 54,000Debtors & Creditors 30,000 35,000Returns 2,000 2,300,Cash 2,300Loan 18,000Patents 20,000Rent received 3,200Depreciation on machinery 6,000 5,90,500 5,90,500Adjustments:1. Closing stock is valued at Rs. 44,000. 2. Patents are revalued at Rs. 18,500 on31/3/07. 3. Printing bill of Rs. 2,100, wages Rs. 3,200 & salaries Rs. 4,800 are outstanding.4. Goods of Rs. 15,000 were taken by Mr. Anish for his private use. No entry was made in the books.5. A part of the building was let out at Rs. 1,800 p.m. from 1/12/2006. [15] Semester – IP591 [3375]-103 M.B.A. (Sem. - I) (103): MANAGERIAL ECONOMICS (2005 Pattern) (New)Time: 3 Hours] [Max. Marks: 70Instructions to the candidates: 1) Answer to question No.1 is compulsory which carries 10 marks. 2) Attempt any 4 of the remaining questions that carry 15 marks each. 3) Draw suitable diagrams wherever necessary.Ql) Which economic concepts can be used by managers in taking various business decisions. OR Justify the need for government intervention in the economy.Q2) Why does the normal demand curve slope downwards? Can there be an upward rising demand curve? Explain with examples.Q3) Define production function. State and explain the Law of Diminishing Marginal ReturnsQ4) Explain the classification of market on the basis of degree of competition.Q5) What is Cost benefit analysis? Justify its use in the implementation of developmental proj ects.
  • 6. Q6) a) Explain the terms Support price and Administered price. b) How consumers interest can be protected?Q 7) Write notes on any two: a) Methods of measuring price elasticity of demand. b) Exceptions to the Law of Supply. c) Significance of National Income Accounting. d) Innovation theory of profit. Semester – IP592 [3375]-104 M.B.A. 104 - STATISTICAL AND QUANTITATIVE METHODS (2005 Pattern)Time: 3 Hours} [Max. Marks: 70Instructions to tile candidates: 1) Question No.1 is compulsory. 2) Attempt any TWO from tile remaining. 3) Use of electronic calculators and statistical tables are allowed 4) Figures to tile right indicate full marks.Q1) a) Find the modal age of the workers using [10] i) graphical method and ii) by calculation. Age No. of workers More than 15 115 "" 25 111 35 96 45 70 55 40 65 18 75 03b) A firm makes two types of furnitures chairs and tables. The contribution to profit by each product as calculated by accounting department is Rs. 20 per chair and Rs. 30 per table. Both the products are to be processed on three machines M1, M2, M3 The time required in hours by each product and total time available in hours per week on each machine are as follows. Machine Chair Table Available Time (in hrs) M1 3 3 36 M2 5 2 50 M3 2 6 60How should the manufacturer schedule the production in order tomaximise the profit. [10] Competitors
  • 7. Judges 1 2 3 4 5 6 7 8 9 10 : 6 5 3 10 2 4 9 7 8 1 A 5 8 4 7 10 2 1 6 9 3 B 4 9 8 1 2 3 10 5 7 6 CDiscuss which pair of judges has the nearest approach to common tastesOf beauty. [10]Q2) a) Find the association between proficiency in English and in Hindi amongcandidates at a certain test if 245 of them passed in Hindi, 285 failed in Hindi,190 failed in Hindi but passed in English and 147 passed in both. [5]b) The mean yield for one-acre plot is 662 Kg, with a s.d. of32 Kg. Assuming normaldistribution how many one-acre plots in a batch of 1000 plots would you expect tohave i) over 700 Kg. ii) below 650 Kg. iii) What is the lowest yield of the best 100 plots. [7]c) The products of 3 plants X, Y, Z are to be transported to 4 warehouses I, II, III, IV.The cost of transportation of each unit from the plant to the warehouses along withnormal capacities of plants and warehouses are indicated below. Warehouse Plants I II ill IV Availability X 25 17 25 14 300 Y 15 10 18 24 500 Z 16 20 08 13 600 Requirement 300 300 500 500i) Solve the problem for minimum cost of transport.ii) Does there exist any alternative solution. [8]Q3) a) The mean of binomial distribution is 4 and variance is 4/3. Find probability of getting i) no success ii) at least 5 success. [5]b) Analysis of monthly wages paid to the workers of 2 firms A and B belonging to the same industry gives the following result. Firm A Firm BNo. of workers 500 600Average daily wage 186 175Variance of wages 81 100Find i) Which firm is more consistent in wages ii) Variance of all the worker taken together. [5] c) Find the value of the following game. Also determine the optimal strategies A B1 B2
  • 8. Bl -5 2 B2 -7 -4 [5]d) Customers arrive at a box office window, being manned by a single individual according to a poisson input process with a mean rate of 30 per hour. The time required to serve a customer has an exponential distribution with a mean of90 seconds. Find the average waiting time of a customer. Also determine the average number of customers in the system and average queue length. [5]Q4) a) The two regression lines are given as below 15X + 17Y = 395 and 20X + 14Y = 440 Find i) Mean of X and Y ii) Both the regression coefficients iii) Correlation coefficient iv) 0y when 0x = 3. [5]b) A company manufactures 200 motor cycles per day which changes according to availability of raw material. Production 196 197 198 199 200 201 202 203 204 (Per day) Probability 0.05 0.09 0.12 0.14 0.20 0.15 0.11 0.08 0.06 Using the following random numbers, stimulate the procedure for 12 days and find average production of sample drawn. R. Nos. 82, 89, 78, 24, 52, 61, 18, 45, 04, 23, 50, 77. [5].c) A project work consists of four major jobs for which an equal number of contractors have submitted tenders. The tender amount quoted (in lakhs of rupees) is given in the matrix. Job A B C DContractor 1 10 24 30 15 2 16 22 28 12 3 12 20 32 10 4 09 26 34 16Find the assignment which minimizes the total cost of the project. [5]d) In a study of random sample of 120 students the following results were obtained.
  • 9. Obtain the least square regression equation of X3 on Xl & X2 & hence estimatethe percentage of marks of students in fmal examination if he gets 60% & 67%marks in test I & II respectively. [5] Semester – IP961 [3375]-105 M.B.A. 105 : LEGAL ASPECTS OF BUSINESS (Semester - I) (New) Time: 3 Hours] [Max. Marks: 70Instructions to the candidates: i) Attempt any five questions. ii) All questions are carry equal marks.Ql) "A contract without consideration is void". Comment and give exceptions to the rule.Q2) Examine critically the rule in Hadley v. Baxendale and indicate to what extentthe said rule is applicable in India.Q3) a) What is a contract of guarantee? State the circumstances in which a surety isdischarged from liability. b) "The Consumer Protection Act 1986 provides cheap and expeditious remedyto the consumer".Comment.Q4) Write notes on: a) Agency by estoppel. b) Agency by holding out. c) Agency by necessity.Q5) Explain the nature of a contract of sale of goods and bring out clearly theDistinction between a sale and an agreement to sell.Q6) a) State the doctrine of caveat emptor and exceptions to it with help ofsuitable examples. b) Explain the concept of Authentication of Electronic records using DigitalSignature.
  • 10. Q7 a] Who is a holder in due course of a negotiable instrument? What are thespecial privileges of a holder in due course? b] "A certificate of incorporation is conclusive evidence that all the requirementsof the Companies Act have been complied with." Explain.Q8) Write short notes on ANY THREE: a) Capacities of Parties. b) Breach of contract. c) Conditions and Warranties under the Sales of goods Act 1930. d) Company Meetings. e) Consumer Protection Councils. Semester – IP593 [3375]-106 . M.B.A. (106) BASICS OF MARKETING (Sem. - I) (New) (2005 Pattern) Time: 3 Hours] Instructions: {Max. Marks: 70 1) All questions carry equal marks. 2) Solve any five questions.Ql) "Gone are the days of aggressive selling concept and consumer-oriented marketing concept. Marketers are busy, at present, in understanding the implications of competitive marketing concept and societal marketing concept". Critically evaluate the statement considering various concepts of marketing.Q2) What are the types of marketing organizations? Write a note on inter departmental relations in modern business organizations.Q3) Discuss the various types of macro and micro environmental forces influencing marketing decisions.Q4) What are the steps in buying decision process? Imagine the process of buying a) A Handy Cam. b) Wedding Dress of a Bride.Q5) Describe various. bases of market segmentation. How market targeting is done on the basis of market segmentation? .Q6) Define Marketing Control. Describe the marketing control process. Explain . the scope of marketing audit.Q7) Write notes (Any two): a) Functional Approach to Marketing. b) Components of Marketing Planning.
  • 11. c) Customer Satisfaction V s Customer Delight. Semester – IIP859 [3375]-201 M.B.A. - I (Semester - II) MARKETING MANAGEMENT (2005 Pattern) Time: 3 Hours) [Max. Marks: 70Instructions to the candidates: 1) Attempt any two questions from Section-I and any two questions from Section-II. 2) Questions in Section-I carry 20 marks whereas questions to Section-II carry 15 marks each. SECTION - IQ1) Define a new product. Explain the different types of new products. Explainthe procedure of new product development. a) Which is the most important step? b) Which step can be ignored?Q2) State and explain the various methods of pricing. Enumerate the various factors to be considered while selecting the pricing policy.Q3) Explain the significance of Physical distribution in marketing. Briefly explain thevarious components of Physical distribution.Q4) Companies experience product recalls, product failures and negative publicity.Describe the various tools of public relations available to such companies tominimize negative publicity. SECTION - IIQ5) Describe the decisions companies make regarding their individual products and services, product lines and product mixes.Q6) Define direct marketing and discuss its benefits to customers and companies.Identify and discuss the major forms of direct marketing.Q7) a) Wholesalers perform so many important functions, that it is not possible to eliminate them from the channels of distribution. Do you agree? b) Outline and explain the various types of wholesalers.Q8) Write short notes (on any three) a) Co-branding b) Channel conflicts c) Types of advertising d) Non-store retailing e) New trends in packaging. Semester – IIP774 [3375]-202 M.B.A. (202) FINANCIAL MANAGEMENT (Sem. - II) (2005 Pattern) (New)Time: 3 Hours [Max. Marks: 70
  • 12. Instructions:1) Q.J. is compulsory. From Q.2. to Q.9. answer any two questions from sectionI and any two questions from section IL2) Figures to the right indicate full marks.3) Use of non programmable calculator is allowed. SECTION - IQ l) Explain Factoring, and hire purchase. [10]Q2) What are the characteristics of various formss of business organization? [15]Q3) Explain the role of finance executive. [15]Q4) Explain the role of players in the financial system. [15]Q5) Write Short Notes on (Any Three):a) Time value of Money.b) Financial Leverage.c) Operating Cycle.d) Undercapitalization.e) Venture Capital. [15] SECTION - IIQ6) The management of Virgo Ltd has called for a statement showing the workingcapital needed to finance a level of activity of 3,00,000 units of output for the year.The cost structure for the company is as follows: Cost per Unit Rs.Raw material Direct 20Labour 5Overheads 15 ____________Total Cost 40Profit 10 _____________Selling Price 50Past tends indicates that raw materials are held in stock on an average for twomonths.Work in progress (50% complete) will approximate to half a monthly production.Finished goods remain in the warehouse on an average for one month.Suppliers for materials extend one months credit.For debtors two months credit is usually allowed.A minimum cash balance of Rs. 25000 is expected to be maintained.The production pattern is assumed to be uniform throughout the year. [15]Q7) Shree Ltd has equity share capital of Rs. 5,00,000 divided into shares of Rs.100each. It wants to raise further Rs. 3,00,000 for modernization plans. The companyplans the following financing schemes.a) All equity shares (Face Value Rs. 100 per share).b) Rs. 1,00,000 in equity shares (Face Value Rs. 100 per share) andRs. 2,00,000 in debt @ 10% p.a.c) All debt @ 10% p.a.The company is estimating an EBIT ofRs. 2,00,000. The corporate rate of tax is 50%.Calculate the earning per share in each case. Give a comment as to which capitalstructure is suitable? [15]Q8) Following is the Balance Sheet of a limited company as on 31 st March 2008.Liabilities Rs. Asset Rs.Share Capital 2,00,000 Land and Building 1,40,000Reserves AndSurplus 70,000 Plant and Machinery 3,50,000
  • 13. 12% Debentures 4,20,000 Stock in trade 2,00,000Creditors 1,00,000 Dbtors 1,00,000Bills Payables 50,000 Bills Receivables 10,000 Bank Balance 40,000Total 8,40,000 Total 8,40,000The Sales of the company were Rs. 4,00,000. The Gross Profit was Rs. 25,000 AndNet Profit was Rs. 20,000.Calculate:Current Ratio.Quick Ratio.Debt Equity Ratio.Gross Profit Ratio.Net Profit Ratio. [15]Q9) A firm is considering a two mutually exclusive projects [15] Project P and Project Q the details are as follows.Year Project P Project Q Cash Flows Cash Flows Rs. Rs.0 (15,00,000) (18,00,000)1. 1,00,000 6,00,0002. 2,50,000 6,00,0003. 3,50,000 6,00,0004. 5,50,000 5,75,0005. 7,50,000 5,25,000Calculate: 1. NPV @ 14%2. Pay Back Period.3. Profitability Index.Give your opinion as to which project is to be selected.[3375]-202 Semester – II594 [3375]-203 M.B.A. 203: HUMAN RESOURCE MANAGEMENT (2005 Pattern)Time: 3 Hours Max. Marks: 70Instructions: 1) Attempt any Five questions. 2) All questions carry equal marks. 3) Figures to the right indicate full marks.Ql) Discuss what Human Resource Management is and explain the role of HR Manager. [14]Q2) Define Manpower Planning and elaborate its need. [14]Q3) Explain the importance of Training and Development and further explain theneed for evaluation of Training Programmes. [14]
  • 14. Q4) What is Performance Appraisal? Discuss the different methods of PerformanceAppraisal. [14]Q5) Explain in detail the various methods used by organizations to separate theiremployees. [14]Q6) Discuss Collective Bargaining as method of settlement of industrial disputes andestablishing peaceful industrial relations. [14]Q7} Write short note on any two: [14] a) Job enlargement and Job environment. b) Succession Planning. c) Rating errors. d) Quality circles. Semester – IIP595 [3375]-204 M.B.A. (204) Manufacturing and Operations Management (Sem. - II) (2005 Pattern)Time: 3 Hours] [Max. Marks: 70Instructions: 1) Answer any five questions. 2)All questions carry equal marks.Ql) Narrate the contributions of various pioneers to the development of Operations Management upto Quality revolution. According to you, which are most important and valuable and why?Q2) Explain in detail all the functions of manufacturing management which are responsible for controlling cost of production and increase profitability.Q3) Explain how production control functions are carried out in Mass Production(Give examples).Q4) Explain the principles of plant layout and functional aspects of a factory building. What is the effect of a bad layout?Q5) What are control charts? How can they be used to control quality? How are upper and lower limits decided?Q6) Define Standard Time for an operation. How is it determined and used to give incentive bonus to a worker?Q7) Explain the importance of Preventive Maintenance, and basis of MaintenancePlanning.Q8) The following information has been gathered for a project.
  • 15. . Activity Duration Immediate Predecessors A 10 -- B 9 -- C 12 A D 14 B E 20 B F 15 A G 30 C H 25 D I 6 E,G,H J 5 F,I a) Draw the Network Diagram for the Project. b) Determine the critical path and its duration. c) Compute slack, earliest start time & earliest finish time. Semester – IIP596 [3375]-205 M.B.A. (Semester - II) (205) Materials and Logistics Management (2005 Pattern)Time: 3 Hours] [Max. Marks: 70Instructions to tile candidates: 1) Attempt any Five questions. 2) All questions carry equal marks.Q1) Explain in details how Materials Management concepts has evolved from traditional purchasing function to integrated MM and present concept of supply chain management.Q2) Explain briefly methods of forecasting and regression analysis in particular.How forecasting helps Materials Manager?Q3) Explain all types of Inventory and write the implication of each type if it is very high in monetary value.Q4) Enumerate various methods of Inventory Analysis and explain how these help Materials Management.Q5) What are inputs to MRP system? Explain how modem MRP system is advantageous in controlling Material Flow through a manufacturing organization.
  • 16. Q6) Explain principles of purchasing, lot sizing techniques for replenishment Of stocks and EOQ model.Q7) Explain various logistics functions and their importance to cost reduction & customer satisfaction.Q8) Write short notes on: - Any two. a) Principles of Material handling. b) Value analysis and Value Engineering. c) Excise duty, Sales Tax. Semester – IIP597 [3375]-206 M.B.A. (Semester - II) (206) MANAGEMENT INFORMATION SYSTEM (2005 Pattern)Time: 3 Hours Max. Marks: 70Instructions to the candidates: 1) Q1 & Q7 are compulsory. 2) Solve any four from remaining. 3) State your assumptions clearly.Q1) Draw report layouts for the following and elaborate the use of these reports in the process of dedsion making . a) Stock register b) Pending Purchase Requisition (Submitted to Purchase dept) c) Material Inspection Report. [15]Q2) Define data, information and discuss attributes of information. [10]Q3) Explain Herbert Simons Model of decision making in detail. [10]Q4) Define Networking, explain different network topologies in detail [10]Q5) What is data mining? What are the advantages and limitations of data mining? [10]Q6) Explain stages in System Development life cycle in detail. [10]Q7) Write Notes on (any three) [15]
  • 17. a) Group Decision Support System. b) Intellectual Property Rights related to IT services c) Role of computer in MIS d) Expert systems. Semester – IIIP758 [3375] - 31 M.B.A. (Sem. - III) (301) BUSINESS POLICY & STRATEGIC MANAGEMENT (Old Course) (2002 Pattern)Time: 3 Hours Max. Marks :60Instructions to the candidates: 1) Attempt any three questions from section – L 2) Question No.6 is compulsory. 3) Figures to the right indicate full marks. SECTION - IQl) What is meant by corporate -level strategy? What do corporate level strategiesdeal with? State and explain in brief four alternative corporate level strategies. [13]Q2) Discuss Michael Porters Model to explain five competitive forces in an industryand to define competitive business strategies. [13]Q3) Is the social responsibility in business is an important issue - Discuss. What ismeant by aligning social responsiveness to strategic Management. [13]Q4) Apply the strategic Management model to your own case w.r.t. Career planning. Follow the process and identity the various element involved and elaborate. [13]Q5) Write short notes on (any Two): [13] a) Strategic control Vs Operational control. b) Key success factors in E - Commerce. c) Resource Allocation. SECTION - IIQ6) Case study (enclosed herewith*) A Healthy Dose of Success* (21 Marks] Muhammad Majeed represents a typical Indian who has created success out of sheer hard work and commitment through his education and expertise. At the age of 23 years, Majeed, after graduating in pharmacy from Kerala University, went to pursue higher studies in the US. He completed his masters and Ph D in industrial
  • 18. chemistry. Armed with high qualifications, he became a research pharmacist and eventually, as most expatriate Indians do, set up his own company, Sabinsa Corporation. Experiencing difficulties with the long drawn drug approval process of the US Food and Drug Administration and his own dwindling savings, Majeed focussed on ayurvedic products based on natural extracts. He returned to India in .1991 (incidentally, the year when liberalisation started in India) and set up Sami Chemicals and Extracts Ltd, later renamed as Sami Labs Ltd (SLL), at Bangalore. SLL has over three dozen products, and seven US patents. There are 25 European and other country patents pending approval. SLL has four manufacturing units all based in Karnataka. The sales is Rs 44.5 crore and the profit-after-tax is Rs. 5.89 crore. It has pioneered specialised products based on Indian herbal extracts relying on the principles of ayurveda. The major thrust is on remedies for cholesterol control, fat reduction, and weight management. As against several Indian companies exporting raw herbs, SLL specialises in value- addition through extractions. The result is encouraging: SLL s products typically fetch an export price that is more than double the price of-raw herbs. . SLL thinks of its business as "manufacturing and selling traditional standardised extracts and nutritional and pharmaceutical fine chemicals". Sabinsa, its US-based company, secures contracts from the lIS companies to manufacture certain chemicals in Indi~. Its business plans are quite ambitious. Setting up a product management team, assisting farmers in cultivation of pharmaceutically useful herbs, and international collaborations for developing research-based intellectual property and its commercialisation are some of the strategic actions on the anvil. SLL looks forward to being a Rs 500-crore company by 2005 when the. World Trade Organisations patenting regime comes into force. .QuestionHow will you define the business of SLL? Comment on the business plan of SLL andstate your opinion on the likelihood of its success. Semester – IIIP759 [3375] - 32 M.B.A. (Sem. - III) (302) MANAGEMENT CONTROL SYSTEMS (Old)Time: 3 Hours Max. Marks :60Instructions to the candidates: 1) Attempt any Four questions. 2) All questions carry equal marks.Ql) Explain with diagram Griesingers Cybernetic Paradigm of the Control Process.Q2) What are the features of a profit centre? What are the advantages and disadvantages of profit centre?Q3) What do you understand by ROI & EVA as performance measure for Investment centres? Compare the merits and demerits of the two?
  • 19. Q4) What do you understand by Goal Congruence? Give examples and explain problem of Goal congruence faced by multidivisional companies at different levels.Q5) Write short notes on: (Any Three) a) Internal Audit. b) Value Chain. c) Just in Time. d) Activity Based Costing. e) Two step Transfer Pricing.Q6) National Ltd is a wholesaler who sells its products to a wide range of retailers. Marketing is done through three geographical areas: the South, the Midlands and the North. The estimates of the costs and revenues for each sales territory for the next accounting period are as follows. South Midlands NorthTotal (£) (£) (£) (£) (£) (£) (£)Sales 900 000 1000 000 900 000 2800 000Cost of goods 400 000 450 000 500 000 1350 000SoldGross Profit 500 000 550 000 400 000 1450 000Fixed sellingCosts:Salesmens 80 000 100 000 120 000Sales office andManagementexpenses 40 000 60 000 80 000Advertising 50 000 50 000 50 000Salesmensexpenses 50 000 220 000 60 000 270 000 80 000 330000Headquartersadministrationexpenses 80 000 90 000 90 000warehousing 32 000 36 000 36 000costsTotal costs 332 000 396 000 456 000 1184 000Net profit (or loss) 168 000 154 000 (56000)266000The products are packaged and despatched from a central warehouse, and it isestimated that 50% of the costs are variable and the remainder are fixed. All of theselling costs are fixed, with the exception of salesmens expenses, which are variablewith sales revenue. All of the administration expenses of the headquarters arecommon and unavoidable to all alternatives, and have been apportioned to salesterritories on the basis of sales value. In view of the loss, should the North area beclosed? Semester – IIIP761
  • 20. [3375] - 33-B M.B.A. (Sem. - III) (303 B) DIRECT TAXATION (Old)Time:3Hours [Max. Marks :60Instructions to the candidates: 1) Q.1 is compulsory. Attempt any three from the rest. 2) All questions carry equal marks. 3) Use of calculator is allowed.Ql) Mr. P has purchased following shares of Wi pro Ltd. a) 1,000 shares purchased on 01.01.2006 at Rs. 300 per share. b) 500 shares purchased on 01.04.2006 at Rs. 325 per share. c) 1,500 shares purchased on 30.06.2006 at Rs. 350 per share. Following are the details of sale of shares of Wippro Ltd by P. a) 1,000 shares sold on 31.03.2007 at Rs. 550 per share. b) 500 shares sold on 31.03.2007 at Rs. 565 per share. c) 1,500 shares sold on 31.12.2006 at Rs. 600 per share. You are required to compute Capital Gains arising in the hands of Mr. P for Assessment year 2007 - 08 & discuss the tax implications thereon.Q2) Explain with the help of suitable examples any ten cases of exempt income.Q3) Explain the following: a) Best Judgment Assessment. b) Belated Return. c) Defective Return.Q4) Explain in detail the various deductions available from Income from House property.Q5) Write short notes on: (Any Three) a) Residential status. b) Taxability of House Rent Allowance. c) Family Pension chargeability. d) Block of assets.Q6)a)Discuss the taxability of package received under the Voluntary Retirement scheme.b)State & Explain with the help of suitable illustrations the various conditions to befulfilled in order to get the benefit of deduction of expenditure while calculatingincome under the head profits & gains from business or profession. Semester – IIIP764 [3375] - 34 -B M.B. A. FINANCE SPECIALISATION
  • 21. 304 B : Advanced Financial Management (Old) (2002 Pattern) (Sem. - III) Time: 3 Hours] [Max. Marks: 60Instructions to the candidates: 1) Attempt any two questions from each section. 2) All questions carry equal marks. SECTION - IQl) Explain the significance of Accounting Standards. Explain the Accountingstandard regarding depreciation.Q2) Explain Zero Based Budgeting.Q3) Explain the various theories of Capital structure.Q4) Write short notes on (any three): a) Inflation Accounting. b) Activity Based Costing. c) Net Present Value. d) Buy back of shares. SECTION - IIQ5) From the following Information of ABC Ltd Prepare Funds Flow Statement. Balance Sheets As on Liabilities 31.3.2006 31.3.2007 Assets 31.3.2006 31.3.2007 Share Capital 10,00,000 11,00,000 Goodwill 50,000 40,000 Debentures 5,00,000 3,00,000 Land & 4,20,000 6,60,000 BuildingGeneral reserve 2,00,000 2,00,000 Plant & 6 00 000 8,00,000 Machinen Profit & Loss 1,10,000 1,90,000 Stocks 2,50,000 2,10,000 AlC . Income Tax 40,000 1,10,000 Debtors 3,00,000 2,40,000 proVIsion Creditors 50,000 40,000 Cash 3,00,000 24,000 Bills Payable 20,000 30,000 Preliminary 30,000 20,000 Expenses Provision For 30,000 24,000doubtful Debts Total 19,50,000 19,94,000 Total 19,50,000 19,94,000Additional Information: a) During the year 2006-07 a part of the machinery costing Rs. 7,500 (accumulated depreciation was Rs. 2,500) was sold for Rs. 3,000. b) Dividend ofRs. 1,00,000 was paid. c) Income tax paid was Rs 50,000. d) Depreciation Provided for Land and building Rs. 10,000 and Plant andMachinery Rs. 50,000."
  • 22. Q6) a) Determine the risk Adjusted Net Present Value ofthe following Projects: A B C Net Cash Outlay (Rs.) 1,06,000 1,20,000 2,10,000 Project Life 5 years 5 years 5 years Annual Cash Inflow 30,000 42,000 70,000 (Rs.) Coefficient of Variation 0.4 0.8 1.2The company selects the risk - adjusted rate of discount on the basis of thecoefficient of variation: Coefficieht of risk-adjusted rate of Present Value factor 1 to 5 Variation discount years at risk adjusted rate of discount. 0.0 100/0 3.791 0.4 12% 3.605 0.8 14% 3.433 1.2 16% 3.274 1.6 18% 3.127 2.0 22% 2.864 More than 2.0 25% 2.689b)Triangle corporation is considering investing in two mutually exclusive proposalsProject A : initial cash outlay Rs. 1,70,000Project B : initial cash outlay Rs. 1,50,000The certainty equivalent approach is employed in evaluating risky investments. Theexpected cash inflows and their respective certainty equivalents are as follows Project A Project BYear Cash Inflows Certainty Cash Inoflows Certainty Rs. equivalent Rs. equivalent1. 90,000 0.8 90,000 0.92. 1,00,000 0.7 90,000 0.83. 1,10,000 0.5 1,00,000 0.6Discounting factor is 5%Determine which Project is acceptable and which is risky.Q7) With the following information and ratio prepare Trading and Profit and Loss Account and the balance sheet of the PQR LTD Gross Profit ratio 25% Net Profit Ratio 20% Stock turnover ratio 10 NetProfit/capita11/5 Capital to total liabilities 1/2 Fixed assets/capital 5/4 Fixed Assets/total current Assets 5/7 Fixed Assets Rs. 10,00,000 Closing stock Rs. 1,00,000Q8) Explain the following (any three):a) Liquidity Ratios.b) Dividend Policy.c) Time value of Money.
  • 23. d) Human resource Accounting. Semester – IIIP992 [3375]-35B M.B.A. (Finance Specialization) (305 B) MERCHANT BANKING AND FINANCIAL SERVICES Time: 3 Hours) [Max. Marks: 60Instructions: 1) Answer any five questions. 2) All questions carry equal marks.[Max. Marks: 60Ql) What is Merchant Banking? What is Venture Capital? What role MerchantBankers play in rising of finance?Q2) What is capital market? What are primary and secondary markets? Writedetailed note on Indian Capital Markets.Q3) Write a note on growth and development ofBSE and NSE.Q4) What is Money Market? Discuss different money market instruments.Q5) What is Credit Rating? Name few Credit rating agencies and discuss therefunctions.Q6) Write a note on RBI guidelines on NBFC.Q7) What are mutual funds? What are different types of mutual funds? Discussmutual funds as Investment Avenue.Q8) Name any 10 financial services and write note on each of them. Semester – IIIP748 [3375]- 301 M.B.A: BUSINESS POLICY AND STRATEGIC MANAGEMENT (2005 Pattern) (301) (New Course) (Sem. - III)Time: 3 Hours Max. Marks: 70Instructions to the candidates:1) Attempt any three questions from section 1.2) Question no.6 is compulsory.3) Figures to the right indicate full marks. SECTION - IQI) How does Business Policy and strategic management make study and practice ofmanagement more effective? [16]
  • 24. Q2) A small scale industrialist recently attended a seminar on strategic management. She is quite enthusiastic but does not understand exactly how to use the SWOT analysis for her company. Act as a consultant and advise her to use the SWOT Analysis. [16] [Note: Select small scale organization of your choice]Q3) State and explain the various issues involved in strategy implementation w.r.t. [16]a) Structural issuesb) Functional issuesc) Behavioural issuesQ4) Write a detail note on the nature, importance of strategic evaluation. [16] ORDefine and explain the meaning of the term E-Comm~rce and discuss thekey success factors in E-Commerce.Q5) Write a short note on (Any Two) : [16] a)Strategic Control Vs. Operational Control b)GE g cell model c)Types of strategies d)Strategic Budget e)Role of organisational system in strategy evaluation SECTION - II Case StudyQ6) Have Nerves of Steel to Fight* [22]In a market dominated by behemoths like SAIL and TISCO, finding a niche is ofcrucial importance for a small player. What could a Lloyds do with a meagre annualcapacity of making six lakh tonnes of HR coils while SAIL sold over 1,600 lakhtonnes in the same time? Should Lloyds follow the market leader or adopt its ownunique approach to its business strategy? It is in the context of such questions thatLloyds attention came to rest on the manufacturing process.Almost all steel producers adopt the blast furnace technology. In this, the processstarts with a clear differentia~ion among the ultimate products to be manufactured.So, manufacturing batch size has to be large enough to take up customised orders.The raw material, iron ore, has to pass through several complex stages ofmanufacturing.Lloyds looked for an alternative technology that could suit its requirements. Thesolution lay in the Electric Arc Furnace technology where the unique feature wasthat initial manufacturing stages need not differentiate among different products.Such a differentiation came at a much later stage. Translated into a businessproposition; what it meatn was that Lloyds could operate with a much smaller batchsize of, say, 100 tonnes and deliver quickly. For instance, a 1,000-tonnes small orderof specialised product custom-made to buyers specification could be delivered in aslittle as 15 days. Such a quick delivery schedule would not be possible for a large,integrated steel manufacturer. .In this manner, analogous to small gunboats that
  • 25. could effectively torpedo a large, slow-moving ship, Lloyds carved out a niche in thehighly competitive steel market.QuestionComment on the nature of the business strategy. of Lloyds. What are theconditions in which such a strategy would succeed? Could fail? Semester – IIIP749 [3375] - 302 M.B.A. (302) MANAGEMENT CONTROL SYSTEMS (Sem. - III) (New) Time: 3 HOUTS] Max. Marks :70Instructions to the candidates: 1) Attempt any three questions from Ql to Q5. 2) Q6 is compulsory. 3) Figures to the right indicate marks.Ql) Explain the Informal Management Control System structure with detailed discussion on the following sub-systems. [18] a) Management Style and Culture. b) Infrastructure. c) Rewards. d) Coordination and Integration. e) Control Process.Q2) Explain the nature of Activity Based Costing and compare it with Traditional Costing. What are the four different levels of activities used in ABC to allocate costs? What are the benefits of ABC? Give examples to show how ABC is superior to Traditional Costing and how it leads to more accurate management control of product costs. [18]Q3) In deciding on the investment base to be used in evaluating managers of Investment centres what practices best measure the performance of the unit as an economic entity? Give pros and cons of different practices related to current and fixed asseis measurement. [18]Q4) What do you understand by goal congruence? Explain the importance of achieving goal congruence in designing Management Control Systems in following Sub-systems. a) Staff welfare & Rewards System. b) Profit Centres / Transfer Pricing. c) Allocation of Head Quarters expenses on different divisions. [18]Q5) Write short notes on any Three a) Control Systems in Service Organizations. b) Management Audit. c) Strategic Planning and Management Control. d) Annuity Depreciation.
  • 26. e) Engineered and Discretionary expense centres.Q6) Actual performance data of 5 divisions of XYZ Ltd. are as follows. (figures in Rs. Lakhs)Division Profit Average Current Average Fixed Assets AssetsA 80 90 400B 60 190 450C 50 350 550D 105 200 800E 155 200 800a) Compute ROI for each division.b) Compute EVA for each division. Charge on usage of Current Assets is 50/0 andFixed Assets is 10%.c) XYZ Ltd. decides to make an investment in Fixed Assets costing Rs. 1 Crore. Thisinvestment is expected to produce profit of Rs. 10 lakhs per year, what will be theeffect on ROI and EVA of each division? Comment on the results.d) If XYZ decides in a declining market, a retrenchment strategy and sells a plantreducing fixed assets by Rs. 75 lakhs, there will be a reduction in annual profits byRs. 5 lakhs. What will be the effect on ROI and EVA of each division? Comment onthe results. [16]c) Semester – IIIP750 [3375] - 303 M.B.A. MARKETING SPECIALISATION 303 (A): Marketing Research (Sem. - III) (New Pattern)Time: 3 Hours [Max. Marks: 70Instructions to the candidates: 1) All questions are compulsory. 2) Figures to the right indicate full marks. 3) Use of Non programmable electronic calculators AllowedQl) The Marketing Managers are able to take more informed decisions. Discuss. How does the quality and quantity of market information affect the marketing decision process? [15]Q2) Explain different types of research designs. [15]ORThe following information is obtained from a survey concerning at 50 shops.Stock Shop Location City Town TotalProduct A 17 18 35Do not
  • 27. Stock Product A 3 12 15Total 20 30 50Can it be inferred that shops that do not stock product A are relatively more inTowns? Use chi-square test, after finding the expected frequencies. Given: Tablevalue of chi-square for one degree of freedom-at 50/0 level of significance is 3.841.Q3) Write short notes on (Any four): a) Conjoint analysis. b) Steps involved in preparing market research proposal. c) Objective and subjective methods of sales forecasting. d) Readership surveys. e) Scaling techniques. [20]Q4) Neckties have been around in India for past several decades and now form an inevitable pmi of mens formal dressing. Before 1960s, ties were mostly imported from France, England, Italy and a couple of other countries. It was Zodiac which gave the impetus to domestic tie industry in the mid sixties. This was followed by a Delhi-based small company-Zorex Tie Manufacturing (P) Ltd., the ties were sold under the brand Zorex, which later took the name Bentlay. Zorex specializes only in neckwear, whereas other companies treat this segment as an additional item in Menswear market. Today, the tie market in flooded with a number of brands. Bentlay is facing a stiff competition from the companies of Korea, Japan and China. There is a shift from domestic to foreign brands. This trend fuelled by liberalization of imports is expected to gain further momentum in the years to come. Apart from this the domestic producers have also been hit by the onslaught of denim wear and casual dressing, thus reducing usage of ties. Bentlay is thinking seriously sponsor a comprehensive study on necktie market to study its customer profile, its image vis-a-vis other domestic & foreign brands and the segmentation pattern of tie market. Assume that you have been approached to conduct the market research. a) Make a proposal for the market research to be submitted to the client. b) Give detailed Research Design for the proposed study. c) What tools of data collection will be used by you? [7 + 7 + 6]P962 Semester – III [3375]-304 M.B.A. (Semester - III) 303B: ADVANCED FINANCIAL MANAGEMENT (2002 Pattern)Time: 3 Hours Max. Marks: 70
  • 28. Instructions to the candidates: 1)Attempt any five questions. 2)Use of electronic pocket calculator is allowed. 3) All questions carry equal marks.Ql) Knight Riders Ltd. sells goods at a gross profit of 20%. It includes depreciation as part of production. The following figures for the 12 months ending 3 pt March 08 are given to enable you to ascertain the requirement of working capital of the company on a cash cost basis: In your working, you are required to assume that: i) a safety margin of 15 % will be maintained; ii) cash is to be held to the extent of 50% of current liabilities; iii) Ignore taxation Stock of raw materials and finished goods are kept at one months requirement all working notes are to form part of your answer Sales at 2 months credit Rs.27,00,000Material consumed (supplier credit is for 2 months) Rs. 6,75,000Total wages (Paid at the beginning of thenext month) Rs.5,40,000Manufacturing expenses outstanding at the end ofthe year (these expenses are paid one month in arrears) Rs. 60,000Total administrative expenses (paid as above) Rs. 1,80,000Sales promotion expenses paid quarterly and in advance Rs. 90,000 (14]Q2) Write short notes on: ( 14] a) Walters Approach to Dividend policy. b) Gordons Approach to relevance of dividend decision.Q3) a)What are the assumptions and implications of NI approach? Is there anoptimal capital structure as NI approach? Explain with the help of suitableexamples. [7]B] "In working capital management, the finance manager has to strike outproper balance between profitability and liquidity". Discuss. [7]Given the following information, find out which project is more riskyXorYState of Probability of Actual cash flowMarket Occurrence Project X Project YHigh 2 Rs.5,000 Rs. 1,200Normal 6 Rs. 800 Rs. 800Low 2 Rs. 600 Rs. 400 [8]
  • 29. b)Discuss capital budgeting during inflation.Q5) Write short notes on Any Three. [14] a) Tandon committee. b) R.B.I. guidelines on W.C. finance. c) Capital rationing. d) Modiglliani and Miller theory (MM approach). e) Accounting Standard: Disclosure of Accounting Policies.Q6) Discuss the concept of EVA as a tool of performance measurement. DifferentiateEVA with ROI. Give suitable examples in support of answer. [14]Q7) a)What are the leverage, or capital-structure, ratio? Explain the significance andlimitation of the debt -equity ratio as a measure of the firms solvency? [9]Explain the need for funds and cash flow analysis. [5] Semester – IIIP598 [3375]-307 303E:M.B.A. HUMAN RESOURCE MANAGEMENT 303 Spcl. Labour Laws - I (2005)Time: 3 Hours {Max. Marks: 70Instructions to the candidates:1) Attempt any Five questions.2) All questions carry equal Marks.Ql) Define "Industrial - dispute" under I.D.Act and explain when the lock- out is legal. [14]Q2) Explain the objectives of Workmens Compensation Act and elaborate when the employer is liable to pay compensation. [14]Q3) Define "Wages" under the Payment of Wages Act and discuss authorised deductions under the Act. [14]Q4) Discuss the features of M.R.T.U. and PULP Act and explain the unfair Labour Practices on the part of unions. [14]Q5) Explain the provisions of minimum and maximum Bonus under the Payment of Bonus Act and discuss what is available and allocable surplus under the Act. [14]Q6) Discuss the provisions of Payment of Gratuity Act and explain when the worker is not eligible to get gratuity. [14]Q7) Write note on any two: [14] a) Define "Factory" and "Manufacturing Process" under the Factories Act. b) "Conciliation". c) Benefits under E.S.I.C. Act.
  • 30. d) Provisions of Employees P.P. Act. Semester – IIIP599 [3375]-308 M.B.A. (304 A): INTEGRA TED MARKETING COMMUNICATIONSTiime: 3 Hours Max. Marks: 70Instructions to the candidates: 1) Attempt any five questions. 2) All questions carry equal marks.Ql) What are different types of an Ad Agency? What are the roles and responsibilitiesof each department of an Ad Agency?Q2) Define Media Mix? Discuss the factors to select the right velide to achievemaximum exposure in minimum budget.Q3) Short Notes (Attempt any 4): a) Head lines. b) Slogan/Punchline. c) Brand positioning. d) Sales Promotion. e) Events.Q4) Formulate a social advertisement for anyone: a) Save Water. b) AIDS-it has no cure.Q5) Advertising means salesman ship in print . Do you agree with the statement, Discuss.Q6) Define the roll and functions of a public relation officer of an organisation.What is the relationship ofPR and Integrated Marketing Communication?Q7) What are the characteristics of a good website? Develop the content of awebsite for an organisation which plans to enter Indian Telecom sector. Semester – IIIP963 [3375]- 309 304- B :M.B.A. : DIRECT TAXATION (New) (Semester - III)Time: 3 Hours Max. Marks: 70Instructions to the candidates: 1) Q. No.8 is compulsory. Attempt any four questions from the remaining.
  • 31. 2) Use of electronic pocket calculator is allowed. 3] Marks are stated against each question.QI) Define the following terms with reference to Income Tax Act 1961. [3 x 5 = 15]a) Person.b] Agricultural Income.C] Income.Q2) Mr. Ravi (age: 30 years) is in teaching staff of a well known private college in Pune. During the previous year 2006-07, he gets the following emoluments: Basic salary: Rs. 2,86,000; DA: Rs. 25,000 (forming part of salary); CCA: Rs. 3,100; children education allowance: Rs. 2,340 (Rs. 65 per month for 3 children); house rent allowance: Rs. 16,200 (rent paid: Rs. 20,000) and remuneration from the Rajasthan University as paper setter and examiner: Rs. 36,400 (expenditure incurred by X: Rs. 3,400). He gets Rs. 18,890 as reimbursement from the employer in respect of expenditure incurred on medical treatment of his family members from a doctor. Besides, he gets Rs. 12,600 as reimbursement from the employer in respect of books and journals purchased by him for discharging his official work. He contributes 11 percent of his salary to recognized provident fund to which a matching contribution is made by the employer. During the year, he spends Rs. 3,000 on purchase of books for teaching purposes (not being reimbursed by the employer). Besides he makes an expenditure ofRs. 6,000 on maintaining for going to the college and pays Rs. 16,000 as insurance premium on won life insurance policy (sum assured: Rs. 50,000). Determine the taxable income and tax liability of Mr. Ravi for the assessment year 2007 -08. [15]Q3) Enumerate with reference to section lOaf the Income Tax Act 1961, five types ofincome which is totally exempt from tax. [15]Q4) a) When does an assessee not eligible for the benefit of indexation of costsfor determination of capital gains. [5]b] What are the capital assets in respect of which the cost of acquisition shall betaken as Nil while computing capital gains. [4]c) Compute capital gains ofDH private Ltd. for assessment year 2007-08 if thecompany has suffered a loss of Rs. 2,00,000 as per profit and loss alc for P. Year2006-07 and the book value of the plant and machinery, which was insured againstfire, was Rs. 5,00,000. The written down value of plant and machinery block undersection 43 (6) as on 31 5t March, 2006 was Rs. 1,60,000. [6]Q.5 a] What does it mean by Tax planning. Explain the doctrine of form and
  • 32. substance in the context of tax planning. [6]b] Mr. Rahul, an officer in Indian air force was killed in Jammu & Kashmir on dutyfighting with the terrorist. The widow of Rahul was paid an exgratia of Rs. 1,50,000in March, 2007, besides the family. pension during the year of Rs. 1,20,000. Shewants to know about the taxability of both the receipts. [4]c) "Business restructuring refers to the process by which the organizations rearrangetheir affairs." Explain with the help of possible mode of restructuring. [5]Q.6 a] What are the basic principles for arriving at business income under IncomeTax Act, 1961? [8]b) What are the provisions of computing taxable income and tax liability ofcompany assessee under Minimum alternate tax? [7]Q7) Write short notes on ANY THREE: a) Tax on Distributed Profits of Domestic Companies, . b) Compulsory filing of returns based upon economic criterions. c) Income form House Property. d) Types of assessments. e) Deduction of Tax at source payment to contractors, Rent.i 3375J-309[3 x 5 = 15]-2Q8) Mr. Shekhar is the owner of three houses, which are situated in three differentcities. All the house properties are meant for self-occupation of the assessee. Tpeparticulars of the house properties are as under. Property Property Property A B C Municipal valuation 1,00,000 1,20,000 1,40,000 Fair Rent 1,40,000 1,50,000 1,60,000 Standard Rent 1,30,000 1,60,000 1,50,000 Municipal Tax paid 30,000 20,000 80,000 Interest on money borrowed 35,000 20,000 15,000 (on construction of house property) Ground rent due 5,000 - 8,000 Land revenue due - 6,000 -Compute the income under the head House Property by making assumptionin such a manner that the tax liability of Shekhar is minimum [10] Semester – IIIP601 [3375]-312 M.B.A. (304 E): HUMAN RESOURCE MANAGEMENT Spl. Industrial RelationsTime: 3 Hours Max. Marks: 70Instructions to the candidates:
  • 33. 1) Attempt any five questions. 2)All questions carry equal marks.Q1) What is Industrial Relations? Discuss its scope and objectives. [14]Q2) Discuss the role of judiciary in industrial relations. [14]Q3) Explain the machinery for settlement of industrial disputes at state level. [14]Q4) Discuss the problems faced by trade unions due to intra an~ inter unionrivalary. [14]Q5) Discuss the impact of globalisation on industrial relations. [14]Q6) Elaborate the concept of collective bargaining and discuss the causes of itsfailure. [14]Q7) Write short note any two: [14] a) Salient features of Trade Union Act. b) Workers Participation in Management. c) Political affiliation of trade-unions. d) Ad indication of disputes. Semester – IIIP752 [3375] - 313 M.B.A. 305A: MARKETING MANAGEMENT SPECIALIZATION Distribution and Retail Management (Sem.-III)(New) Time: 3 Hours Max. Marks: 70Instructions to the candidates:1) Attempt two questions from section - I and three questions from section – II2) Q. No.1 from section - I and Q. No.4 from section - II are compulsory.3) All questions carry equal marks. SECTION - IQl) Kelly phanna, a reputed phannaceutical company has recently developed a new drug called "wonder drug". This is a drug for men and is a composite medical treatment that could divert the nutrition from facial hair to hair on the head. This treatment deferred the growth of facial hair, reduced the quantum of growth on the face and improved hair growth on the sealp. This could counter baldness, though the medication could not totally cure baldness. The medication consisted of a powder, which was to be applied on the face for keeping the face clear and smooth and a tablet, which was for diverting the nourishment to the hair roots on the head. Both these medicines were to be
  • 34. taken on alternate days for three months and there- after once a week for six months. Company has approached you as a consultant for suggesting a suitable distribution channel. Justify your answer. [14]Q2) Explain importance, functions and types of wholesalers. [14]Q3) Discuss concept, components and significance of supply chain management withreference to distribution efficiency. [14] SECTION – IIQ4) Starbucks, the well known coffee chain in America wants to set up a coffeeChain in India. You have been appointed as Retail manager-develop a retail strategy. [14]Q5) Explain various components of retail store administration. Give examples. [14]Q6) Many well known companies in India are expanding their retail market throughFranchising. Comment. [14]Q 7) Define retail merchandising. explain the various steps in merchandisingplanning. [14]Q8) Write short notes on any two : a) Sales promotion - Agri. Retail. b) Retail location. c) Store layout. [14] Semester – IIIP602 [3375]-314 M.B.A. (Sem. - III) (305 B): MERCHANT BANKING AND FINANCIAL SERVICES (New) (Finance Specialisation)Time: 3 Hours Max. Marks: 70Instructions to the candidates: 1) Attempt any five questions. 2) All questions carry equal marks.Ql) Explain in detail the SEBI guidelines for primary market.Q2) State the features and importance of capital market.Q3) Give a review of the performance of Mutual Funds in India during the lasttwo decades.Q4) Bring out in detail the difference between Leasing and Hire purchasing.
  • 35. Q5) Explain in brief the meaning of credit rating. ~at. are the benefits and limitationsof such rating.Q6) Explain the meaning of securitization and its procedure. Discuss advantages of securitization.Q7) Write a detailed note on money market instruments.Q8) Write short notes on (ANY TWO): a) Book Building. b) E- Trading. c) Credit and Debit Cards. d) Derivatives in Stock Market. Semester – IIIP603 [3375]-315 (305 - C) M.B.A. VISUAL BASIC AND ORACLE (2005 - New)Time: 3 Hours] [Max. Marks: 70Instructions to the candidates: 1) All questions are compulsory. 2) Figures to the right indicate full marks.Ql) Answer in short (Any 5): a) What is the difference between InputBox ( ) & msgbox ( )? b) What is an Error? Explain types of Errors. c) What is the use of Let/Set/Get methods while defining the property. d) Explain the Hidden property of File ListBox. e) Explain the concept of Control Array. f) Explain various types of Cursors available with ADO object? [10]Q2) Write an ADO Code for table Item Master with fields (Itemno, Description, Unit of Measurement, Rate) & Perform Add, Edit, Delete & View First, Next, Previous, Last facility. [15]Q3) Write Short Notes on (Any 2): [10] a) User defined functions & procedures. b) IDE. c) Menu Editor. d) String functions (Any 5).Q4) Create the following tables with appropriate constraints. Customer :- (Cust_no, sales--pers_no, city) Salesperson :- (Sales_pers_no, sales-pers_name, comm-percentage, year_of _hire) [10]
  • 36. a) Identify all the customers who nait: dealt with salesperson with id = 2222.. b) Find out record of Salesperson ABCD. c) Find out all the cities from which customer hail from. d) Display the cust_no & city for which salesperson 3333 is responsible. Q5} Write PI/SQL for the following: [15] Accept Salary from user & print all rows from emp table having salary > accepted value. Q6} Write Short Notes (Any 2): a) Index. b) Revoke Command. c) Cursors. [10] **************************************************************************************** Semester – III P604 [3375]-316 M.B.A. (Sem. - III) PRODUCTION AND MATERIALS SPECIALIZATION (305 D) Production Planning and Control (New) (2005 Pattern) Time: 3 Hours] [Max. Marks: 70 Instructions to the candidates: 1) Attempt any five questions. 2) All questions carry equal marks. Ql) Explain those functions ofPP&C which are responsible for cost control and ensure profitability of the organization. Q2) Define capacity of a work centre. Explain the method of monitoring the load profile of a machine or work centre. Q3) Explain the principles ofPP&C in Batch Production system of production. Q4) Explain with examples, various methods of scheduling as applicable to Job Production and Mass Production. Q5) Draw a diagram of cellular layout and explain the concept of cellular manufacturing & its advantages. Q6) Explain in Detail Computer Aided Design along with computer aided machining process implementation and justify whether this gives advantages of saving labour, cost of production, case of production control and any other, advantage. Q7) Explain linear programming technique. What type of decisions can be taken by using this technique?
  • 37. Q8) Write short notes on Any two: a) Shop floor planning methods. b) Effect ofPP&C on WIP inventory. c) Role ofPP&C in customer order fulfillment. d) Line balancing. Semester – IIIP605 [3375]-317 M.B.A.(Sem. - III) HR - SPECIALISA TION (305 E) Personnel Administration - Application & Procedure (2005 Pattern) (New)Time: 3 Hours] [Max. Marks: 70Instructions to the candidates: 1) Attempt any five questions. 2) All questions carry equal marks.Ql) a) Define Personnel Administration. [5] . b) Explain the Concept and the objective of Personnel Administration. [9]Q2) a) Explain the role of Time Office in any organisation.[7] b) What are the statutory Returns to be sent to the Government Authorities? Explain. [7]Q3) Draft a show-cause notice against an employee for his following Mis-Conduct "Abusing and Neglecting Supervisors Instructions". [14]Q4) Mr.Shinde was working as a supervisor in a Company having 700 employees. He retired from the service on 24th Sep 2007. After serving 37 years 9 months and 24 days. His basic salary at the time of retirement was Rs. 6000/- p.m. Calculate the gratuity to be paid to him. [14]Q5) a) Define personnel Audit. [5] b) Explain the importance of Personnel Audit in any organisation. [9]Q6) What are the Statutory Welfare facilities to be provided by the Company to their employees as per the ~actories Act? Explain. [14]Q 7) Write short notes on any THREE of the following. [14] a) Creche as per the factories Act. b) Non-Statutory Welfare measures.
  • 38. c) Logistic Management. d) Safety and Security Provisions Under Factories Act. e) Training Methods. Semester – IVP584 [3375]-41 M.B.A. 401: (Sem. - IV) ENTREPRENEURSHIP MANAGEMENT (2003 Pattern) (Old) Time: 3 Hours} [Max. Marks: 60Instructions to the candidates: 1) Q. No. 1 is compulsory. 2) Solve ANY THREE questions out of the remaining. 3) Figures to the right indicate full marks.Q1) a) Discuss the role of the Government both at the Central and State level in motivating and developing entrepreneurship in India. b) "Developing countries like India need imitative entrepreneurs rather than innovative entrepreneurs". Do you agree? Justify your answer with examples. [15]Q2) What are the reasons of very few women becoming entrepreneurs in a developing country like India? Whether Indian women entrepreneurs have now made an impact and shown that they too can contribute in economic development of the country? Discuss with examples. [15]Q3) Answer ANY THREE. [15] a) Characteristics of a successful entrepreneur. b) Explain the concept of risk. How it is related to entrepreneurial functions? c) Write a note on organizations that promote women entrepreneurship in India. d) Distinguish between Entrepreneur and Intrapreneur . e) Briefly mention what are the Objectives and Functions off DBI.Q4) Explain the concept Business Environment and discuss how to scan the environment and identify Business Opportunities. Illustrate your answer with reference to Travel and Tourism OR Event Management Venture of your choice. [15]Q5) Write explanatory notes on the following. a) Entrepreneurial Culture. Or [15] Four Entrepreneurial Pit-Fallsb) Pro.ject Appraisal ,
  • 39. orVenture Capital FundingQ6) Explain the role of SIDBI and District Industries Centres (DICs) in entrepreneurship development. [15]Q 7) Mr. Rahul a fresh graduate in food technology has developed a novel food product; viz. Coconut Water Composite [CWC] based o.n the indigenously developed technology. The product has been tested by the government food testing laboratory and certified fo.r human consumption. CWC is very tastey and energetic. It do.es not contain any preservatives and does not deplete underground water reservoirs. Mr. Rahul plans to. introduce this novel product as a challenger substitute to. Pepsi and Coca Cola cold-drinks. Prepare a comprehensive advertising and marketing plan fo.r launch of this product nationwide. State your assumptions clearly. [15] Semester – IVP858 [3375]-42 M.B.A. (402) INTERNATIONAL BUSINESS MANAGEMENT (Old Pattern) (Sem. - IV)Time: 3 Hours) [Max. Marks: 60Instructions to the candidates: 1) Question number 6 (Case Study) is compulsory. 2) Attempt any three questions from the remaining questions. 3) All questions carry equal marks.Ql) What are MNCsIMNEs? What are the advantages and disadvantages of MNCs!MNEs to the home and host country in which they operate?Q2) Discuss the different market entry strategies available to global marketers.Q3) What do you understand by country risk analysis? Comment on either political risk or socio-economic risk analysis and management.Q4) Comment on Indias competitive advantage in the field of IT/ITES, Gems and Jewelry Enlist the reasons for success in these sectors.Q5) Write short notes on: (Any three) a) Eli Heckscher-Bertil Ohlin theory of international trade b) Organisational structure of WTO c) International Monetary Fund d) Spot transactions e) Global SourcingQ6) Case Study: Carnegie Mellon to Exit Sankhya Vahini
  • 40. US based Carnegie Mellon University has decided to withdraw its proposal to setup a mammoth Rs.l ,000 crore next generation network called Sankhya Vahini incollaboration with the Indian government, alleging red tape, according to sources.The decision to withdraw from the controversial project which held the promise torevolutionize data transmission, internet usage inIndia was conveyed on behalf of Carnegie Mellon University by Dr V S Arunachalam,president ofLunet (Which was set up for the project at Carnegie Mellon), to telecomsecretary Shyamal Ghosh. He has also informed Prime Minister Atal Bihari Vajpayeeof this development.In his communication to Ghosh, Arunachalam said: "Even almost two years afterthe cabinet approval, the project has not been sanctioned. Two years in. information technology is considered a lifetime. Similar projects in other parts ofthe world that were not even on the drawing board when we made our originalproposal are now in commercial operation and are being upgraded to higherperformance levels".Mr. Arunachalam said that Lunet, the university, and the potential investors forthis project were now reluctant to invest any more resources in this project.According to Mr. Arunachalam, "the so called public interest litigation against theproject and the continuing adjournments in the court for more than a year, oftenbecause of the absence of the governments lawyer, have not encouraged us either".He said the board (university) has also noted that DoT has not forwarded in itscollaboration with Lunet in spite of the courts observation that they had not granteda stay order and that there was nothing binding against the government goingahead with the project. He finally added that, "we, therefore, very much regret toinform you of our decision to withdraw".Sankhya Vahini was to be the next generation data network offering dramaticallyhigher bandwidths for its users. In the first 12 months, it was to commissionapproximately 10,000 km of high speed network with bandwidth extending between2.5 and 40 billion bits per, second, which .would have made it the largestbandwidth of any data network in the world. The proposed capital for the venturewas to. be Rs.l,OOO crores, the equity to be shared among the participants in aratio would have ensured that the company would have an Indian majority but notbe a public sector company.DoT/DTs equity (45%) was to be in the form of a pair of optical fibers from theexisting DoT/DTS optical fiber cables in the country as well as other existinginfrastructure needed for this project, and the cash involved. Lunets equity (49 percent) was to be in the form of latest equipment and systems needed for building thenationwide network, technologies and cash. Other partners included IndianInstitute of Science, Indian Institutes of Technology (lVlumbai and Chennai) and lITHyderabad and the Ministry of Information Technology.Questions:1) What according to you are the possible reasons for disruption of this project? 2) Red tapism is a problem often faced by foreign MNCs, what precautions should they adopt to avoid such situations? 3) What policy changes should the Indian government adopt to encourage FDI especially in the technology sector? Semester – IV
  • 41. P586 [3375]-44 M.B.A. (Semester - IV) 404B: LEGAL PROCEDURAL ASPECTS OF FINANCE (2002 Pattern) (Old) Time: 3 Hours] [Max. Marks: 60Instructions to the candidates: 1) Answer any THREE questions from each section. 2) All questions carry equal marks. SECTION - IQl) What are the provisions under payment of Bonus Act in respect of Available Surplus, Set On & Set Off and Minimum Bonus payable?Q2) What are permissible deductions and non-permissible deductions under payment of Wages Act 1936?Q3) What are the provisions under Minimum Wages Act 1948, for attaching assets of Employer? Q4) What are the provisions under Employees Provident Funds & Misc. Provisions Act 1952 for contributions by an Employee & Employer?Q5) What is gratuity under payment of Gratuity Act 1972? When & how gratuity is payable to an employee? SECTION - IIQ6) What are the provisions under Companies Act 1956 for appointment, removal of Directors?Q7) How auditors of a company are appointed and reappointed?Q8) What are the different types of Directors & Shareholders meetings? Explain in details.Q9) How and when company can reduce its Share Capital? Explain in details the formalities to be complied with?QI0) What are the provisions under Companies Act 1956.... Semester – IVP746 [3375]-49 M.B.A. 407B: FINANCE SPECIALISA TION: CASE STUDIES (407B) (Elective - X) (Old Course) (Sem. - IV) Time: 3 Hours] [Max. Marks: 60Instructions to the candidates: 1) Attempt any five case lets from section 1 Each case let carries 6 marks. 2) Attempt any two cases from section II Each case carries 15 marks. SECTION - IQl) In which conditions would you be wishing to enter in to a Forward Exchange contract?Q2) Of the following techniques of capital budgeting which one is conceptually
  • 42. different than the rest and how?Q3) A project has a profitability Index, of 0-92 using discounted cash flow technique. Can you definitely conclude that the projects payback period is less than the life of the assets? Explain your views on this.Q4) A companys Net Worth is Rs.. 50 lakhs, fixed assets net worth ratio being 80%. The company also has long term debts of Rs. 10 lakhs, and current ratio of 3: 1. How much are its current assets and current liabilities1Q5) A firm ha~ 2 alternative plans for producing and selling a product as follows: Plan A Plan B Fixed Costs p.a. Rs. 250,000 300,000 Variable cost per unit Rs. 80 70Calculate the cost indifference point of quantity to be produce i-e. at what quantitylevel total cost of production will be same under either of the above plans.Q6) Balance Sheet by itself is a funds flow statement. How? Elaborate.Q 7) Differentiate between NPV and IRR.Q8) a) Leasing increases borrowing capacity of a firm. Do you agree with this? Explain. b) Comment on the statement leasing saves the firm from bad investment .Q9) "Retained earnings do not carry any cost". Express your views on this.Ql0) Variable cost of a company XYZ Ltd is 80% of the selling price. If fixed costs of the company for the next year are estimated to increase by Rs. 25,000, by how much amount break-even point will increase? SECTION - IICase no 1Prominent Suppliers present annual sales are Rs. 54 lakhs at a selling price of Rs.200 per unit. Variable cost is 2/3 of the sales value. Fixed costs are Rs. 16lakhs p.a.and the finns market share is 30%. Mr. Vishwanath Pratap, Managing Director,wishes to increase its market share to 40%.To achieve this he is ready either toa) Reduce selling price by 60/0; no other change. ORb) Offer relaxed credit tenns of 2 months instead of present I month; no other change. Provided the increment benefit fully covers the extra costs; atleast such benefit is not less than the additional costs. He therefore, asks the Finance Director, Mr.C. Subrahmanian, to prepare a report supported by a statement showing cost-benefit analysis, and advise. Mr. Subrahmanian gathers the following further infonnation.i) At present all sales are on credit basis. As a policy Mr. Pratap confinns to him that increased volume will also be on credit basis.ii) Though credit to customers at present is 1 month, on an average, debtors pay in 40 days.
  • 43. iii) Mr. Subrahmanian, in consultation with marketing manager, Mr. Laluji, assumes that in either of the proposals the customers will be, on an average, late by 10 days.iv) Bad debts which at Present are I % of the total sales will have the same ratio to the extended sales in case of proposal 1, however, in case of proposal 2 they are expected to go up to 2% of the total sales.v) Collection expenses for Proposal 1 are expected to be more by Rs. 1.3 lakhs and Proposal 2 they are estimated to increase by Rs. 2.5 lakhs over the present collection expenses.vi) The firms average cost of capital is 15%. For convenience a year may be taken to consist of 360 days. Prepare a statement as desired by the Managing Director and advise him as to which of the Proposals should be accepted vis-a-vis the present situation. Show detailed calculations.Case no 2Vishal Operations is a private limited company engaged in manufacturing and sellingconsumer goods. In the recent past the found it self in financial difficulties. TheManaging Direct is, therefore now concentrating on improving the funds position andhas asked the Chief Accountant to prepare a statement of expected receipts andpayments for the next six months July thru December so that any undesirablesituation of fund shortages could be anticipated in advance and corrective action canbe taken immediately to avoid disturbances in operations.F or this purpose the Chief Accountant has collected following information: a) Manufacturing and selling RS.lakhs May June July. Aug. Sept. Oct. Noy. Dec. (Actuals) (Planned)Sales 40 50 55 60 60 65 65 60R.M. Purchases 34 37.5 40 41 43.5 44 45 42Wages 8 10 10 11 11 12 12 11Other expenses 4 4.5 4. 5 5 5 6 6 6b) Relevant facts and terms i) 20% of the sales are on Cash basis rest on credit of 1 month. ii) 1 % of accounts receivable become bad debts.iii) 80% of the debtors pay by due date while balance debtors pay within one month after due date.iv) All raw materials are purchased on 2 months credit.v) Wages and expenses are paid in the following month.vi) Other expenses include depreciation of Rs. 0.5 lakhs PM.c) Other transactions: i) Interest on borrowings Rs. 2.5 lakhs payable each in Sept and Dec. ii) Dividend ofRs. 2 lakhs payable in August. iii) Repayment of old loan Rs. 8 lakhs in October.
  • 44. iv) A new equipment is received in June costing Rs. 12 lakhs against which a loan of Rs. 8 lakhs has been approved and paid directly by the financer to the equipment supplier. Balance amount is payable to the supplier in 2 equal montWy installments starting from the month following the month of delivery.v) Cash and bank balance expected on July 1 Rs. 0.90 lakhs. Prepare a statement as desired by the Managing Director, with supporting Working notes.CaseArnol Limited company is proposed to be capitalised at Rs. 20 lakhs by any one ofthe following capital structures: Structure Structure Structure Structure I II III IV Equity capital 5,00,000 8,00,000 6,00,000 14,00,000 8% Preference shares 9,00,000 5,00,000 10,00,000 6,00,000 90/0 Mortagage Debentures 6,00,000 7,00,000 4,00,000 - 20,00,000 20,00,000 20,00,000 20,00,000Profit before debenture interest and tax (@ 50% of Net Profit) are expected to be 18%of the capitalisation with a possible variation of::!: 3 in the percentage.Management of company having objects to maximise the profits available to theowners of the company and should carry less cost of capital.In order to fulfill this objectives Management seeks your advice in following respects:a) To make detailed evaluation of these structures showing necessary computations under the given variations in profit.b) Determine the earning per share (EPS) in each alternative and also comment on the implications of financial leverage.c) Recommend the suitable structure which would meet the objectives of Management. Semester – IVP606 [3375]-401 M.B.A. (Sem. - IV) 401: ENTREPRENEURSHIP DEVELOPMENT & PROJECT MANAGEMENT - (401) (2005 Pattern) Time: 3 Hours] [Max. Marks: 70Instructions to the candidates: 1) Q 1 is compulsory. 2) Solve any 3 out of the remaining. 3) Figures to the right indicate full marks.Ql) a) Elaborate the evolution of the concept of entrepreneur. [10] b) How does entrepreneurial culture affect entrepreneurship. [15]Q2) What do you mean by business planning process? Explain its steps. [15]Q3) Write an essay on the role played by IUBI & ICICI to promote entrepreneurship development. [15]
  • 45. Q4) Explain the significant role played by EDll & NEDB. [15]Q5) What are the major pitfalls by peter Druckes? [15]Q6) Elaborate the reasons for low women entrepreneurs in Indian contest. [15]Q7) Write short notes on (Any 2): a) Employment development. b) Environmental Analysis. c) Fiscal & Tax concessions. d) Problems of women entrepreneurs. [15] Semester – IV M.B.A. 402: INTERNATIONAL BUSINESS MANAGEMENT (New Pattern) (Sem. .. IV) Time: 3 Hours) [Max. Marks :70Instructions to the candidates: 1)Please attempt any three questions from question no. 1 to question no. 2) Question no. 7 (Case study is compulsory). 3) Question no.l to question no. 6 carry 15 Marks each, and case 25 Marks.Ql) What are Tariff and Non-tariff barriers to international trade.Describe the different types.Q2) What do you understand by country risk analysis? What are the different types of political risks? What measures should an MNC take to minimize risks when investing in a foreign country?Q3) Describe in detail the different routes available to an international marketer when starting operations in a foreign country.Q4) LG Corporation of South Korea has invested heavily in a consumer electronics plant near Pune. Discuss the advantages and disadvantages to the host country and the home country.Q 5) Explain how David Ricardos theory of Comparative Advantage is better Than Adam Smiths theory of Competitive Advantage. What are the assumptions?Q6) Write short notes: (Any three) a) European Union b) Global Sourcing c) Dumping d) Globalization V s Protectionism e) Impact of culture on international business t) IBRD or ADBQ7) Case Study: Shrinlps Turtles and the WTO
  • 46. There are seven species of sea turtles in the world; six of them are on the list ofendangered species in the United States. A major cause of decline of seaturtles has been poor fishing practices, particularly by shrimp boats.. An estimated150, 000 sea turtles are trapped and drown in the nets of shrimp boats each year.In an effort to limit this carnage, in 1989 the U.S. congress passed a law thatrequired shrimp boats to be equipped with a turtle-excluder device. This is a simplegrate that fits over the mouth of shrimp trawling nets and prevents sea turtles frombecoming trapped. The law also banned theimportation of shrimp from countries that fail to mandate the use of turtle-excluderdevices. As with many such laws, the U. S. government dragged its heels on enforcingthe import ban. It wasnt until 1996 that the United States placed an embargo onthe importation of shrimp from countries that failed to mandate the use of excluderdevices. Even then it did so only because environmental groups in the United Stateshad brought a law suit against the government to compel it to enforce its own law.Three countries were targeted by the 1996 ban - India, Pakistan and Malaysia. Thethree responded to the ban by filing a complaint to the World Trade Organisation.They were joined by Thailand, which decided as a matter of principle to pursue theWTO case. (Thailand had already satisfied the U. S. that its turtle protectionmethods were adequate). As is normal in such cases the WTO formed an independent arbitration panelcomposed of three experts from countries not involved in the dispute. The panel wascharged with reviewing the U. S. position to see whether it conflicted with WTOrules. In its defense, the U.S. claimed there are provisions in the WTO rules fortaking restrictive measures if they are related" to the conservation of exhaustiblenatural resources and if such measures are made effective in conjunction withrestrictions on domestic production orconsumption." The United States was supported in its case by a number ofenvironmental organizations, including the World Wild Life Fund. In a briefsubmitted to the panel, the WWF argued that marine turtles are migratory animals,a global resource that should be subjected to stewardship by international society.Even though no multilateral body or resolution had authorized the U.S. to enact itsban, the WWF claimed that the United States acted in a manner consistent with itsobligations and took reasonable measures that reflected the will of the internationalcommunity. F or their part, the four countries that brought the complaint argued that theU.S. ban represented an unfair restraint on trade that was illegal under WTO rules.According to these countries, the United States was violating WTO rules by applyingdomestic legislation outside of its boundaries and by applying it in a discriminatorymanner. Influential voices in all these countries accused the United States ofhypocrisy. An article in The Hindu, an Indian newspaper, stated, " Compared towhat the U.S. as a nation is doing to another global shared resource, the worldsclimate and atmosphere, whatcomplainant nations like India are doing to the marine turtle is contemptuouslysmall problem... The U. S. leadership has, unfortunately, always put its nationalinterests before global concerns in its global environmental policies. Its behavior onthe climate change issue is one example. Its refusal to sign the bio-diversity treaty isanother. Its refusal to pay dues to the United Nations is yet another."
  • 47. The World Trade Organization panel on April 6, 1998, ruled that the ban wasin violation of WTO rules and would need to be amended. According to the WTO, byenacting a targeted ban against just three countries, the United States had acted ina discriminatory manner, which was in violation of WTO accords. Further, the WTOstated that if the United States wished to impose such a ban, it should be a blanketban against imports from all countries that fail to use a turtle-excluder device, notjust a targeted list of countries. The environment movement reacted to the WTO ruling with dismay. A SierraClub spokesman noted. "This is the clearest slap at environmental protection tocome out of the WTO to date." Similarly, a spokeswoman for the Washington, D. C. -based Center for Marine Conservation stated, "It is unthinkable that we should notbe allowed to mitigate the impacts of our own shrimp markets on endangered seaturtles. This entire life form is threatened with extinction." However, this reaction,which was widely reported in the press, seems to have been based on a failure toread and/or understand the WTOs ruling. The ruling actually stated that undercertain circumstance it was all right for the United States to restrict imports forenvironmental reasons, but only if such restrictions were applied in anondiscriminatory manner. The problem with the U.S. ban as it stood was that ithas targeted a select group of countries -it was discriminatory. In response, the United States revised the law so that it restricted shrimpimports from any country that failed to use a turtle-excluder device on its shrimpboats. The import ban, however, stayed in place. Malaysia responded by filling acomplaint in October 2000 with the WTO, arguing that the United States was still inviolation of WTO rules. In October 2001, the WTO rejected Malaysias complaint,effectively confirming that the amended U. S. ban was consistent with WTO rules.Questions:1) Comment on the dispute settlement mechanism of WTO.2) Do you think that the U.S. ban represented an unfair restraint on trade? Is so, why?3) Comment on the role of environmental protection groups in this case. Should it support the US? Semester – IVP607 [3375]-403 M.B.A. (Sem. - IV) 403: CURRENT TRENDS IN MANAGEMENT Time: 3 Hours] [Max. Marks: 70Instructions to the candidates: 1) Answer any five questions. 2) All questions carry equal marks.Q 1) Outline the infrastructure for knowledge management & explain KM practices with suitable examples.Q2) Define & explain the concept and features of Six Sigma.Q3) Last decade was a decade of mergers and Acquisitions. Do you agree? Explain with suitable examples.
  • 48. Q4) Explain the concept & importance of E-learning with reference to India.Q5) Define Quality. State the features and importance of Total Quality management.Q6) Explain the theory of constraint.Q7) Write short notes on any two: a) Goals of Six Sigma. b) JIT. c) Role of company Boards in Corporate Governance. Semester – IVP862 [3375] - 404 M.B. A. (Sem. - IV) SERVICES MARKETING-MARKETING MANAGEMENT SPECIALIZATION 404 A: Services Marketing (2005 Pattern) (Part - II)Time: 3 Hours) [Max. Marks: 70Instructions to the candidates: 1) Attempt any two questions from Sec-1 & any two questions from See-II. 2) In sec-I each question carries 20 marks and In see-II each question carries 15 marks. SECTION - IQl) Define services indicating the salient characteristics. Elaborate how does services marketing mix differ from marketing-mix of goods.Q2) What are the main approaches adopted while pricing services? Explain Each of them.Q3) Explain the importance of internal marketing in case of service oriented organizations. Explain the various strategies adopted by these organizations.Q4) Explain the reasons for the growth of the services sector in India. SECTION - IIQ5) Describe how market segmentation can be used in services. Explain the bases for market segmentation for services.Q6) Discuss the SERVQUAL model used by service organizations.Q7) What is service blue printing? Illustrate with an example of your choice.Q8) Write short. notes on: (any three) a) Types of service encounter. b) Service positioning. c) Service marketing triangle. d) Mystery shopping. e) Benefits of using franchising in service distribution. Semester – IV
  • 49. [3375]-405 404B: M.B.A. : INDIRECT TAXATION (Semester - IV) Time: 3 Hours] [Max. Marks: 70Instructions to the candidates: 1) Attempt any five questions. 2) Use of electronic pocket calculator is allowed. 3) All questions carry equal marks.Ql) Define the following terms under the Central Excise Act 1944. a) Goods b) Manufacture c) Excisable goods d) Job Workers [14]Q2) Explain the following with reference to Sec 4 of the Central Excise Act 1944. [14]a) Assesseeb) Related Personc) Place of removald) Transaction valueQ3) With reference to CENV AT Credit, briefly explain the meaning of the following: [14]a )Inputsb) Capital Goodsc) Input servicesd) Output service providerQ4) Briefly state the provisions relating to exemptions available for small scale units under the Central Excise Act 1944. [7] Explain the requirement of Registration under the service tax law. [7]Q 5) Explain the salient features of levy of service tax. [14]Q 6) Briefly define ANY TWO of the following services and explain the taxable value with reference to such services as given under the Service Tax law: [14] a) Advertising Agency b) Travel Agent c) Management consultant d) Credit Rating AgencyQ 7) a) What is VAT? What are the benefits of VAT? What type of businesses are liable for VAT? [7] b) Discuss the incidence and levy of VAT with the help of suitable example.s. [7]
  • 50. Q8 )M/s. Jhunjunwala is engaged in the business.. The following are the details ofhis sales and purchases for the month of March 20CJ8. [14]Particulars Rs.Net sales 2,00,000 4% VAT 8.000 OMS Sales 1,50,000 4% CST 6,000Total sales 3,64,000Net Purchase 2,20,0004% VAT paid 8,800OMS Purchase 2,00,0004% CST Paid 8,000Stationary (URDPurdhase) 1,000 Stationary(RD Purchase) 700 (Tax not paid separately )Stationary (RD Purchase) 6004% V AT paid on stationary 24 Computer purchased 35,000VAT ,paid 1,400Total Purchases 4,75,524 Semester – IV [3375] - 406M.B.A. OOP CONCEPTS & BASIC JAVA (404 C) Computer Specialization (Sem. - IV) (2005 Pattern) [Max. Marks: 70 Time: 3 Hours)Instructions to the candidates: 1) Question No -1 is compulsory. 2) Solve any 5 (five) out of remaining.Ql) [20] a)What is wrong with the following program? Public class show Errors {Public static void main (string args [ ])int i~ int j;j = MyInputreadInt ();if (j > 3 ) system.outprintln (i + 4)~ } }b) Show the Printout of the following program. Class Test {Public static void main (string [ ] args) {int sum = XMethod (5) ; system.outprintln ("sum is" + sum); }Public static int XMethod (int n) { if (n = = 1) return 1 ; else return n + XMethod (n - 1); }}
  • 51. c) What is the output of the following program. Class foo { static int i = 0 ; static int j = 0 ; Public static void main (string ar [ ] ) { int i = 2 ; int k = 2 . , { int j = 3 ; system.outprintln (" i + j is" + i + j );}k=i+j; system.outprintln ("k is" + k) ; system.outprintln ("j is" + j ); }}d)Mention & explain Applet Life cycle stages.e) If any class extends thread which of the following methods must be overriden. i) Start ( ) ii) Run ( ) iii) Begin ( ) iv) Resume ( )Q2) Write a class named "Saving Account". The attributes are account no, account name, balance. Write another class "transaction" which has inherited from class Saving Account. Write following methods. [10] a) Deposit Amount. b) Withdraw Amount. c) Display Balance.Q3) Create an applet which has 3 radio buttons having different colors. Once the user selects a radio button the chosen color should be set as background color of applet [10]Q4) Write an application which will generate following threads a) To display 1000 to I numbers in reverse order b) To display square of numbers from 1 to 100. [10]Q5) What are the advantages of using OOP over conventional methods of programming. [10]Q6) Define a class employee with class attributes emp~o, ename and sal. Write any 2 constructors and display Record ( ) method. [10]Q7) Write short notes on (any 2): a) Thread Life cycle.
  • 52. b) Inheritance. c) Layout managers. [10] Semester – IVP753 [3375] - 407 M.B.A. (Sem. - IV) 404(D): INVENTORY MANAGEMENT (2005 Pattern) (New) Time: 3 Hour [Max. Marks: 70Instructions to the candidates: 1) Answer any 5 questions. 2) Neat diagrams must be drawn wherever necessary. 3) All questions carry equal marks.Ql) Explain the concept of inventory. Can organizations achieve Zero Inventory level. Why or why not?Q2) Mis Accurate Instruments is the purchasing agent for Hindustan Valve Company which sells industrial valves and fluid control devices. One of the most popular valve is the VOO? which has an annual demand of 4000 units. The cost of each valve is Rs. 90 and the inventory carrying cost is estimated to be 100/0 of the cost of each valve. 11/s Accurate has made a study of the costs of placing an order and estimated it as Rs. 25 per order. It takes 5 working days for an order to arrive from the supplier. The demand per week for valves is approximately 80. Estimate: a) What is the E.O.Q.? b) What is the re-order point? c) What is the total annual inventory cost? d) What is the optimal number of orders per year? e) What is the optimal number of days between any two orders, assuming 250 working days per year?Q3) Explain the meaning of transit stock, cycle stock and anticipation stocks. Discuss means to reduce anyone of them.Q4) Taking an example of a white good manufacturing organization explain the measures you would use to determine inventory performance.Q5) List various inventory models that you are aware of. Discuss in detail proba bilistic inventory models.Q6rComment upon the impact ofreducedlsetup time and lead times on levels of WIP & productivity in a complex manufacturing environment.Q 7) Write notes on any two: a) ABC analysis. b) Distribution Resource Planning. c) Application of IT in inventory management. d) Inventory turns and productivity. Semester – IV
  • 53. P608 [3375]-408 M.B.A. (Sem~ - IV) 404E: LABOUR WELFARE (HRM Specialization) (2005 Pattern) Time: 3 Hours] [Max. Marks: 70Instructions to the candidates: 1) Q.No. 1 is compulsory. 2)Attempt any three questions from the remaining.QI) a) Explain the meaning importance and scope of Labour Welfare. [15] b) Discuss in detail Productivity and Labour Welfare. [10]Q2) How is social insurance different from social assistance. What are the main elements of social insurance? Discuss its importance. [15]Q3) Discuss Statutory Welfare Amenities for Factories Act 1948, Plantation Act & Motor Transport Act. [15]Q4) Define the concept of Workers Participation in Management. Explain in detail the various forms of WPM. [15]Q5) Explain the structure and role of International Labour Organization in promoting the welfare of Labour. [15]Q6) Discuss in detail the impact of industrialization on developing countries Like India. [15]Q 7) Write short notes on (any three): [15] a) Duties and responsibilities off .W. officer. b) Levels of Workers Education Program. c) Corporate Social Responsibilities. d) Labour Problems in India. e) Labour Welfare activities by Trade Union. Semester – IVP609 [3375]-409 M.B.A. (Sem. - IV) 407A: STRA TEGIC MARKETING AND RELATIONSHIP MANAGEMENT (2005 Pattern) (New) Time: 3 Hour] Max. Marks: 70Instructions to the candidates:1) Ql & 5 are compulsory and carry 15 marks each.2) Out of the remaining attempt any two questions from Section I and two questionsfrom Section II These questions carry 10 marks each.3) Answer to both sections should be written in the same answer book. SECTION - IQI) Write short notes on Any THREE: a) Competitor Analysis. b) Customer Analysis.
  • 54. c) Customer motivation-unmet needs. d) Sales & Profitability analysis. e) Multibrand strategy.Q2) "Differentiation strategies are useful in obtaining sustainable competitive advantage". Explain with the help of appropriate examples.Q3) A company which is operating in the Pharmaceutical field for the last 5 years wants to diversify in the processed food field. What factors would you consider in doing a SWOT analysis of this company.Q4) What strategies are appropriate at each stage of the Product Life Cycle? Discuss with suitable examples. SECTION – IIQ5) Write short notes on ANY THREE: a) Paradigm shift in marketing. b) Customer Life-time value. c) Customer accquisition V s Customer retention. d) Customer profitability. e) Relationship marketing in Industrial marketing.. Q6) How does relationship approach contribute to distribution function of . marketing? Explain giving examples.Q 7) "Relationship Marketing holds the key to competitive edge. The essence of Relationship marketing lies in the firm creating a strong group of loyal customers". Comment.Q8) Illustrate with examples, contribution of Information Technology to the practice of Relationship Marketing. Semester – IVP754 [3375] - 410 M.B.A. (407 (B) INTERNATIONAL FINANCE Time: 3 Hours Max. Marks :70Instructions to the andidates: 1) From Section - I Q1 is compulsory and carries 10 Marks, 2) Solve any five out of Q2 to Q7 (Each question carries 10 Marks). 3) From Section - II solve any Two out of Q8 to Q10. (5 Marks Each). SECTION - IQl) Write Short Notes (Any five): a) ECBs. b) 1MF. c) Hedging. d) FCCBs. e) Unilateral Transfer.
  • 55. f) Gold Exchange Standards.Q2) What are the objectives ofIMF? How successfully it has achieved it?Q3) How "Double Taxation Avoidance" agreements help boost Exports or Investments?Q4) Write notes (Any Three): a) Exchange rate regimes. b) FEMA. . c) Export Credit Guarantee Corporation. d) FD I.Q5) "When FIIs invest money in India they get higher returns on investments made in Indian companies than that of Indian investors.-" How? We have observed that FIIs are pumping huge foreign currency in India. What impact it will have on Indian Importers, Exporters, Inflation and Overall economy?Q6) What are Balance of Trade and Balance of Payments? Write note on Indias Balance of Payments. Why finance executive in any company should know about this concept.Q 7) Suppose any Indian Company wants to acquire a company in USA. What arethe financial and regulatory risks involved and how to deal with it? SECTION –IIQ8) Following are the quotes given by a banker at Mumbai. Identify whether the quote is direct or indirect quote. Compute the direct quote for indirect quote and vice versa. 1USD = Rs.45.85 Rs. 100 = GBP 1.2312 Rs. 100 = Euro 1.7850 Rs. 100 = USD 2.2002 1 Yen = Rs. 0.4129Q9) A Foreign Exchange trader gives the following quotes for the Belgian Franc spot, one month, three months and six months to US based treasurer. 1$ = 0.02478/80 4/6 9/8 14/11 A) Calculate outright quotes for one, three and six months forwards. B) )If the treasurer wished to buy Belgian Franc three months forward, how muchwould he pay in UD $? c) If he wished to purchase US Dollars one month forward, how much he pays to pay in Belgian Francs?
  • 56. Q10)Consider the following quotes: Spot (Euro / Pound) = 1.6543 / 1.6557. Spot (Pound / NZ $) = 0.2786 / 0.2800. a) Calculate the percentage spread on the Euro / Pound rate. b) Calculate the percentage spread on the Pound / NZ $ rate. c) The maximum possible percentage spread on the cross rate between theeuro and the NZ $. Semester – IVP755 [3375] - 411 M.B.A. 407C: PROJECT MANAGEMENT & IT MANAGEMENT (Sem. - IV) (New) Time: 3 Hours [Max. Marks: 70Instructions to the candidates: 1) Question No.1 is compulsory. 2) Solve any 3 questions/rom remaining.Ql) What is IT Management? Describe the functions covered under ITManagement in details. [10]Q2) Discuss & highlight various factors or aspects specific to generic productdevelopment compared to user specific application development giving suitableexamples. [20]Q3) Which are different factors considered in Software Quality Management?Elaborate importance of each of them to assure software quality of the end product. [20]Q4) Describe Software Testing Process & Compare the following: [20] a) Black Box Vs. White Box Testing. b) Alpha V s. Beta Testing. c) Load V s. Stress Testing.Q5) Write short notes on any 4 of the following: [20] a) Use of CASE Tools. b) Capability Maturity Model. c) Raylieghs Curve. d) Walkthrus. e) Function point analysis. f) Risk Management. Semester – IVP756 [3375] - 412 M.B.A. PRODUCTION & MATERIALS MANAGEMENT SPECIALIZATION 407 (D) - Materials Requirement Planning (2005 Pattern) (Sem. - IV) (New) Time: 3 Hours {Max. Marks :70 Instructions to the candidates:
  • 57. 1) Attempt any five questions. 2) All questions carry equal marks.Ql) a)"In the era of Globalisation, inventories are the Liability to the organisation."Justify. Do you agree? b)Differentiate between order point inventory system and MRP inventory system.Q2) Discuss in detail Prerequisites and Assumptions for MRP.Q3) Discuss in detail methodology for Master Production schedule?Q4) Discuss the practical considerations required in Lot sizing decision? What arethe components of master production schedule?Q5) What is Bill of Materials? Discuss the modularization of Bill of Materialswith example.Q6) What are the objectives and role of MPS and BOM in MRP?Q7) Explain the uses of MRP output? Discuss planning versus Execution aspects OfMRP system?Q8) In the fast changing era of Globalisation and technological development, what would be the role MRP to play? Semester – IVP610 [3375]-413 M.B.A. (Sem. - IV) (407 E): Strategic Human Resource Management (HR Specialisation) Time: 3 Hours Max. Marks: 70Instructions to the candidates: 1) Attempt any five questions. 2) All questions carry equal marks.Ql) Define strategic management. Explain the importance and process of strategicmanagement. .Q2) What is strategic HRM? Explain need of HR strategies for organisational stability and growth.Q3) Explain in detail about recruitment and retention strategies for effective humanresource Utilisation.Q4) Define Training and Development. Discuss the training & development strategies to increase skill and knowledge of employees.Q5) What is performance management? Explain the 3600 feedback system in detail.Q6) Explain in detail about the impact of globalisation on human resource environment.
  • 58. Q7) Write Short Note (Any Two): a) Succession planning. b) Global sourcing of labour. c) Competency mapping. d) Skill based pay. Semester – IVP611 [3375]-414 M.B.A. (408 A): PRODUCT AND BRAND MANAGEMENT (Marketing Management Specialization) (New) (Sem. - IV) Time: 3 Hours Max. Marks: 70Instructions to the candidates: 1) Attempt any five questions. 2) All questions carry equal marks.Ql) What do you understand by Brand Equity? Explain various methods of calculating Brand Equity. [14]Q2) Discuss the process of New Product Development. [14]Q3) Describe brand elements of [14]. a) Coke. b) Pears.Q4) Brand is built in the minds of people. Do you agree? Explain this in context to "Asian Paints". [14]Q5) Describe Brand Extention at length with proper illustrations. [14]Q6) What is brand endorsement? Explain role of celebrities in endorsing thebrand. [14]Q7) Write Short Notes on - (Any 2): [14] a) Nano as a Brand. b) Sales Forecasting. c) Co-branding. d) Brand loyalty. Semester – IVP965 [3375]-415 M.B.A. (408 B) FINANCE SPECIALIZATION Strategic Financial Management (Sem. - IV) Time: 3 Hours Max. Marks: 70
  • 59. Instructions to the candidates: I) Attempt any five questions. 2)All questions carry equal marks.Q 1) "A flexible approach for achieving the desired results, with sustainable successis strategy." Comment. [14]Q2) Discuss the variables for strategic management of wages with the objectiveof developing suitable human resources, retaining and enriching them. [14]Q3) a) Explain the captive buying and captive funding as strategic approachesto supply cost management. [8] b) Formulate the strategy with respect to distribution management areawith the help of suitable example. . [6]Q4) What is Brand Valuation? Explain the methods of Brand valuation with thehelp of suitable examples. [14]Q5) What is financial engineering? Discuss step-by-step approach to financialengineering. Give suitable examples. [14]Q6) What is ethical? Elaborate the ethical dilemma faced by the strategist or financemanager. [14]Q7) Explain the need for valuation of business with the help of suitable examples. [14]Q8) Write short notes on ANY THREE: [14] a) Benchmarking practices. b) Approaches to Enterprise valuation. c) Marketing cost analysis. d) Design & implementation of V.R.S. e) Reasons for valuation of business. Semester – IVP991 [3375] - 416 M.B.A. (Computer Specialization) (408 -C) BUSINESS APPLICATION OF IT (2005 Pattern) (SEM. - IV) Time: 3 Hours Max. Marks: 70Instructions to the candidates: 1) Question No.1 must be attempted 2) Attempt any 5 from the remaining. 3) Near diagrams carry marks. 4) Make assumptions, if any.Ql) Explain Purchase Order System in detail?
  • 60. a) Draw a context level diagram. [5] b) Design Menu. [5] c) Give any 2 reports. [10]Q2) Explain Gains and Deductions of Payroll System? Draw Pay slip layout? (10)Q3) Explain Sales Order Processing System? Design two repOlis for Sales OrderProcessing System. [10]Q4) Explain the process of preparing Bill of Material? Draw report layout? (10]Q5) Explain Fixed Deposit System? Draw two report layouts. (10)Q6) Explain the process of preparing debtors out standing report? Draw reportlayout. [10]Q7) Write short notes on (Any Two): [10] a) Ratio analysis. b) Employee Appraisal. c) JIT. d) ABC Analysis Semester – IVP612 [3375]-417 M.B.A. (Sem. - IV) (408 D) CASE STUDIES PRODUCTION & OPERATION & MATERIALS MANAGEMENT CASE STUDIES PRODUCTION & MATERIALS SPECIALISATION (New) (2005 Pattern)Time: 3 Hours Max. Marks: 70Instructions to the candidates: 1) Answer any two cases. 2) Figures to the right indicate full marks. 3) Use of calculator is allowed.Ql) Case: 1 Global Technology Inc [35] A project team has been organized at Global Technology Inc (G TI) to design and develop slightly different version of one of the firms industrial robots. The new robot is named RAMOV (Random Access Mobile Orthogonal Vision) robot. One of the GTIs most important customers wants to see the demonstration, technical proposal and cost proposal in 2 months. The project team listed activities, determined order of activities and estimated how much time each activity would take. This information about activities is presented in the table below: Activity Activity Immediate Activity Code predecessor Duration in days
  • 61. A Design RAMO V - 20 B Build Prototype unit A 10 C Perform test on prototype B 8 D Estimate material cost A 11 E Refine RAMOV design C,D 7 F Demonstrate RAMOV to customer E 6 G Estimate labour cost D 12 H Prepare technical proposal E 13 I Deliver proposal to customer G,H,F 5i) Draw a Network Diagram for the RAMOV project.ii) Identify critical path, critic~l activity. and compute project duration.iii) Compute slack for each activity. .iv) What additional information the Project Team needs to have if it decides to shorten the project duration.Q2) Case: 2 Sabre Enterprise [35] Sabre Enterprise is growing organization specializing in manufacture of spare parts for plant and machines. Sabre enterprises started their business as vendor for machining Cast Iron castings. Every day metal scrap/rejected material is collected in bin and stored in a compartment at scrap yard. Other scrap like paper waste, waste packing box etc are dumped in the scrap yard in a separate compartment. Once in four months scrap buyer used to visit the factory and collect the scrap. However Sabre expanded its activities from CI Castings machining to manufacturing spares from a variety of material like brass, gunmetal, mild steel, Cast Iron etc. The total scrap generated is about 10 Tons per year. Now the scrap is being segregated as ferrous and nonferrous and nonmetallic scrap and stored in scrap yard. Method of disposing scrap through scrap dealer remains unchanged. Storekeeper coordinates scrap disposal activities. The price of scrap keeps fluctuating in the market due to a number of environmental factors. Sabre has a new Materials Manager who feels that existing system of Scrap disposal needs to be changed. What should he do?Q3) Case: 3 Stop Watch Time Study [35] Stop Watch Time Study was carried out on Cylindrical grinding operation. The elements of the operation and related data is as given below: Element Element Description Observed Time Rating Remarks in Minutes in% A Pick up job and tighten 0.20 90 carrier and position B Grind Diameter to size 0.80 100 C Spark off 0.06 100 D Withdraw wheel to clear 0.05 100 the job E Measure diameter 0.20 85 Once in five
  • 62. pIeces F Loosen carrier and keep 0.15 90 the job aside G Dress wheel 0.40 90 Once in twenty pIecesTotal allowances - 15%i) What is the Standard Time of the job?ii) Ifworker is producing 250 jobs a shift what is his efficiency?iii) If company has received order for 25,000 grinding jobs per month, calculatemanpower and machines required. The company already has one grinding machine. Semester – IVP613 [3375]-418 M.B.A. (Sem. - IV) (408 E): LABOUR LAWS AND OTHER LA WS-ORGANISA TION SPECIALISATION (New)Time: 3 Hours Max. Marks: 70Instructions to the candidates:(Max. Marks: 70 1) All questions are compulsory. 2) Figures to the right indicate full marks.QI) Answer any two of the following: [10]a) State the contents of Report of Domestic Enquiry, punishments and proforma oforder of dismissal. Whether the dismissal without holding enquiry is valid?b) Employer, Industrial Establishment under Industrial Employment (standingorders) Act, 1946. .c) Offences and penalties under contract labour (Regulation and Abolition) Act,1970.Q2) State under Contract Labour (Regulation and Abolition) Act, 1970:a) Advisory Boards.b) Workman,c) Application of the Act. [15] ORState under Bombay shops and Establishments Act, 1947, "CommercialEstablishments" and state the rules regarding opening and closing Hours of suchestablishments.Q3) Explain Discipline and its importance in the Industry. Frame specimen of
  • 63. Charge-Sheet for indiscipline or misconduct of the employee. State how it is issued to guilty employee. [15]Q4) Explain in detail "Rules of Natural Justice" and how they have to be followed indomestic enquiry. [15]Q5) Answer any two ofthe following: [15] a) District Forum for consumer disputes Redressal and procedure followed for the complaint before it. b) Unfair Trade Practice. c) Income- Tax Returns for professionals. d) Suspension Allowance during suspension period. Semester – I December 2008 [3475)- 101 M.B.A. (101) ORGANISATIONAL BEHAVIOUR AND PRINCIPLES AND PRACTICE OF MANAGEMENT (Sem.- I) (2008 Pattern) Time: 3 HORS Max. Marks :70Instructions to the candidates: a) Question number five is compulsory. b) Attempt an three questions out of remaining questions. c) Marks are indicated against each question.Q. I) a) Explain the importance of planning as the beginning of process of management. State how decision making plays vital role in the exercise of planning. [9] b) Distinguish clearly between intrapersonal and interpersonal conflicts. Quote an example. How does it deteriorate team work in the organisation. [6]Q. 2) a) State how systems Approach and contingency Approach have played the role of integrating various fragmented approaches of management (9] b) Explain the theory of transactional Analysis. Discuss ego states as its link. [6]Q. 3) a) Which leadership style is suitable to HR Manager of I.T. industry in the present era. Give justification. [9] b) Discuss merits and demerits of formal and informal group formation in industrial organisation functioning at national level. [16]Q. 4) Write shol1 notes on any three. [15]a) Line and staff authority.b) Merits of decentralisationc) Management by objectived) Group Dynamicse) Maslows theory of Need Hierarchy.
  • 64. Q5)a) Mr. Ramakant kirad is entrepreneur of a company in Pune employing 300employees. It is manufacturing spare parts of four wheeler. The company beingquality conscious, it has earned good name and getting heavy orders from domesticand foreign markets. Mr. Kirad is planning to convert domestic company into multi-national company. As an Agent of change management, advise Mr. Kirad how to dealwith following theories of O.B. in his proposed project. i) Long term and short term planning. ii) Pro-active and Re-active approach. iii) Strategic planned change. (13)Mr. Sudhakar Soman is a leading Builder in Pune. During last decade, he has become popular in and around Pune as a prominent builder. The size of hisorganisation is increased tremendously. Mr. Soman has appointed his severalrelatives and friends on key positions. At the beginning of organisation, verymeritorious employees have been appointed who are now senior in status. Of late,the relatives and friends of Mr. Soman have been behaving very rudely andarrogantly. The result is seen in resigning by the senior employees. Some of themjoined the rival group of builder. When the owner ·Mr. Soman has realised the reasonof exodus, he has made up his mind to restore normalcy, stopping chaotic condition.Advise Mr. Soman considering following principles o"(management, for restoringhomogeneity. a) Principle of hierarchy b) Constructive leadership c) Recruitment and selection d) Informal organisation (12) Semester – I December-2008 P790 [3475] -102 M.B.A. (102) MANAGEMENT ACCOUNTING (2008 Pattern) (Sem.- I) Time: 3 Hour’s Max. Marks :70 Instructions to the candidate: 1) Question No.1 is compulsory. 2) Attempt any Two questions from section I and section II each. 3) Figures to the right indicate full marks. 4) Use of simple calculator is allowed. Q. l) Identify typical users of financial reports and accounting information. [10] SECTION – I Q. 2) Define overheads. What are the causes of under and over absorption of Factory overheads? How will you deal with them in cost accounts? [I5] Q3) What are the methods ~f pricing materials issues? When do you advocate pricing the issues at cost price based on last in, first out? [I5] Q. 4) Define and explain in brief [15] a) Journal b) Ledger c) Management Accounting. Q. 5) Write short notes on any three. [15]
  • 65. a) Zero Base budgeting (ZBB) b) Types of Assets. c) Labour turnover d) Accounting conventions. e) Items to be excluded while preparing cost sheet. SECTION – IIQ6) The details regarding composition and the weekly wage rates of labour forceengaged on a job scheduled to be completed in 30 weeks are as follows. [15] Standard Actual Type of workers. No of weekly No.of weekly workers rate Rs. workers rate Rs. Skilled 75 60 70 70 Semi - skilled 45 40 30 50 Unskilled. 60 30 80 20The work is actually completed in 32 workers. Calculate various labour vanances.Q7) a) Fill in the blanks for each of the following independent situations. [10] b) Give Performa cost sheet. A B C D Ei) Selling Price Per Unit --- Rs. 50 Rs. 20 --- Rs. 30ii) Variable costs as % 60 --- 75 75 ---of selling priceiii) No. of Units Sold 10,000 4,000 --- 6,000 5,000iv) Marginal 20,000 80,000 --- 25,000 50,000contribution (Rs.)v) Fixed costs (Rs.) 12,000 --- 1,20,000 10,000 ---vi) Profit/Loss --- Rs. 20,000 Rs. 30,000 --- Rs. 15,000 c) Give proforma cost sheet.Q. 8) a) For production of 10,000 electrical automatic irons the following are the Budgeted expenses. [15] per unit (Rs) Direct materials 120 Direct Labour 60 Variable overheads 50 Fixed overheads (Rs. 1,50,000) 15 Variable expenses (direct) 10 Sell ing expenses ( 10% fixed) 30 Administration expenses (Rs. 100000) rigid for all levels of production 10 Distribution expenses (20% fixed) 10 Total cost of sale p. u. 305 Prepare a budget for production of 6000, 7000 and 8000 irons, showing distinctly marginal cost and total cost.Q. 9) From the following balances extracted from the books of Mr. Amit prepare trading & profit & loss Account for the year ended 31. 03. 2004 and a balance sheet as on that date. Rs. Stock on 1. 04. 2003 10,000
  • 66. Purchases less returns 49,000 Wages 15,000 Loan from shri. Aman 1,50,000 Capita 60,000 Sundry debtors 42,700 Reserve for bad debts (1.4.03) 2,800 Rent. & taxes 1,000 Salaries 8,000 General expenses 900 Discount allowed 500 Sundry Creditors 20,000 Sales 1, 28,600 Plant & machinery 1,50,000 Furniture 18,000 Cash 2,300 Drawings 6,000 Sales returns 2,000 Cost of lease on 1. 04. 03 56,000 Adjustments: i) The closing stock was Rs. 9800. ii) Write off 10% depreciation on plant and 5% on furniture. iii) Write off bad debts Rs. 700 and maintain Reserve for bad debts at 6%. on debtors. iv) Write off Rs. 6000 in the current year from the cost of lease. [15] Semester – I December-2008 [3475] - 103 M.B.A. (103) MANAGERIAL ECONOMICS (New) (2005 Pattern) (Sem.- I)Time: 3 Hours Max. Marks: 70 Instructions to the candidates: I) Answer to Q.I is compulsory. 2) Answer any two questions from each section. 3) Draw suitable diagrams wherever necessary. 4) Figures to the right indicate full marks. Q. I) Explain with examples, the economic principles underlying the managerial decisions. [10] SECTION – I Q. 2) Why there is need for Demand Forecasting? Explain any two methods of demand forecasting for the established product. [15] Q. 3) Define Production Function. Explain with diagram, the three stages of the Law of Variable Proportions. [15] Q. 4) How is price and output determination under monopoly different from that under perfect competition? [15] Q. 5) Explain the following pricing strategies: - [15] a) Cost Plus Pricing. b) Penetration Pricing. SECTION – II
  • 67. Q. 6) what is Capital Budgeting? Describe the steps involved in project Evaluation (15] Q. 7) Justify the need for Government Intervention in the working of market. In what ways, can Government intervene? [15] Q. 8) Discuss the various methods of investment appraisal? [15) Q. 9) Write notes on any two of the following: a) Concept of optimisation. b) Exceptions to the law of supply. c) Methods of cost control. d) Product Differentiation. Semester – I December 2008 P792 [3475]-104 M.B.A. (104) STATISTICAL AND QUANTITATIVE METHODS (New) (2008 Pattern) (Sem. - I) Time: 3 Hour’s Max.Mark:70Instructions to the candidates:1) Question No.1 and question No.4 are compulsory.2) Solve anyone question from question No.2 and question No.3 and anyone from Question No.5 and question No.6.3) Use of electronic calculator and statistical table are allowed.4) Figures to the right indicate full marks.5) Graph paper will be· supplied on request. SECTION - IQl) Attempt any four:. a) Describe different measures of central tendency. [5] b) The incidence of a certain disease is such that on the average 20% of workers suffer from it. If 10 workers are selected at random, find the probability that more than 2 workers suffer from the disease. [5] c) In a marketing organisation out of 200 sales representatives 150 were_ males, 120 of them achieved their sales target during a financial year and 10 female representatives faile? to achieve their targets. Is there any association between the sex and sales performance? [5]d) Draw the less than ogive for the data given below and answer the following from graph : Marks No.of students
  • 68. 0-10 5 10-20 20 20-30 40 30-40 70 40-50 85 50-60 65 60-70 50 70-80 35 80-90 20 90- 100 10i) If 25% students get the distinction, determine minimum marks for distinction.ii) If pass marks are 35, what percentage of students pass the examination? [5]e) Probabilities of x, y, z becoming managers are 4, 2, and 1, respectively. 99 3 Probability that bonus scheme will be introduced if x, y, z become manager are 2, 1, and "4 respectively. What is the probability that bonus 10 2 5 Scheme will be introduced? What is the probability that manager was x if bonus scheme is introduced? [5]Q. 2) a) The following data gives the experience of machine operator and their performance rating, calculate regression lines of performance rating on experience and estimate the performance if operator has 7 years experience. [8] Operator Experience Performance rating 1 16 87 2 12 88 3 18 89 4 4 68 5 3 78 6 10 80 7 5 75 8 12 83b) The scores of 2 batsmen A and B in 10 innings during a certain season A: 32 28 47 63 71 39 10 60 96 14 B: 19 31 48 53 67 90 10 62 40 80 Find which of the two batsman, A or B, is more consistent in scoring. ORb) Explain partial and multiple correlation with illustrations and find multiple correlation RI23 if rl2 = 0.6, r23 = 0.7 and r l3 = 0.6.Q. 3) a) 44% of candidates get marks 55 or less and 6% of candidates get marks 80 or
  • 69. more assume that the distribution is normal, find average marks and standard deviation of marks. [8]Given Z 0.15 1.55 Area from 0.06 0.44b) Calculate rank z = 0 tocorrelation coefficientbetween marks assigned to 10 students by judges x and y in a certain competitive test: [7] S.No: 1 2 3 4 5 6 7 8 9 10 Marks by 52 53 42 60 45 41 37 38 25 27 Judge X Marks by 65 68 43 38 77 48 35 30 25 50 Judge y ORb) Calculate mode and Quartile Deviation for the following data: Marks 10 20 30 40 50 60 70 80 below No.of. 5 13 25 40 60 74 86 92 Students i- SECTION - IIQ4) Attempt any three: [20] a) A company is considering three magazines for releasing its advertisements. The relevant data are given here: Magazines A B C Readers 1,00,00,000 60,00,000 40,000 Prospectives buyers 10% 15% 70/0 of the product Cost perThe company advertisement (Rs.) 10,000 5,000 6,000has allocatedRs.l,OO,OOO for magazine advertising. It has also decided that there should be atleast 2 insertions each in magazines A and C, and that the number or insertions inmagazine B should not exceed 5. Formulate the LPP to maximize prospective buyers.b) In a bank every 15 minutes one customer arrives for cashing the cheque. The staffin the only payment counter takes 10 minutes for serving a customer on an average. Itis assumed that the arrival time follows poisson distribution and service time followsexponential distribution. Customers are served on first come first basis. Find out,i) Average number of customers in a bank.ii) Average time required by a customer to cash the cheque.iii) Second counter is justified if waiting time of a customer in a queue is 15 minutesor more, find out what should be new arrival rate to justify second counter.c) A small industry finds from past data that the cost of making an item is Rs.25/-.The selling price of an item is Rs.30/-. If it is not sold within a week, it could be
  • 70. disposed off at Rs.20/-. At the end of a week. Data for sales is given below Find optimum number of items per week the industry should purchase, Find E.VP.I Weekly sales 4 5 6 7 No. of weeks 10 20 40 30 d) Describe markov process and steady state condition. Q. 5) a) A company has three plants and four warehouses. The supply and demand in units and the corresponding transportation costs are given. The table below has been taken from the solution procedure of a transportation problem. [9] unit transportation cost Plants Warehouses Supply The present I II III IV distribution pattern is as A 5 10 4 5 10 follows: B 6 8 7 2 25 A to III - 10 C 4 2 5 7. 20 units B to I - 20 units Demand 25 10 15 5 55 B to IV - 5 units C to I - 5 units C to II - 10 units C to III - 5 units. Answer the following questions: i) Is this solution feasible? Why? ii) Is this solution degenerate? Why? iii) Is this solution optimum? Why? iv) Does this problem have more than one optimum solution? If so, show all of them. b) Describe characteristics of queuing theory. OR [6] b) Describe different criteria of decision making. [5]Q6) Attempt any three: a) Solve the following game Payoff Matrix B A I II III IV V VI I 4 3 1 3 2 2 II 4 3 7 -5 1 2 III 4 3 4 -1 2 2 IV 4 3 3 -2 2 2b) A company has a team of four salesmen and there are four districts where thecompany wants to start its business. The following is the profit per day in rupees foreach salesman in each district. Find the assignment of salesmen to various districtswhich will yield maximum profit. [5]
  • 71. Salesman District A B C D DJ 16 10 14 11Max Z = 300 XI + 400 D2 14 11 15 15X2 [5]Subject to the DJ 15 ]5 13 12constraints D4 13 12 14 155X + 4X2 ≤ 2003X1 +5X2 ≤1505X1 + 4X2 ≤ 1008X1 + 4X2 ≥ 80X1 > 0, X2 ≥ o.d) A confectioner sells confectionery items. Past data of demand per week (in hundred kgs) with frequency is given below: [5] Demand 0 5 10 15 20 25 Per week Frequency 2 11 8 21 5 3Using the following, sequence of random numbers, generate the demand for the next1 () weeks. Also find the average demand per week.Random Nos: 35, 52, 90, 13, 23, 73, 34, 57, 35, 83.********************************************************************************************** Semester – I December-2008 P793 [3475] - 105 M.B.A. (105) LEGAL ASPECTS OF BUSINESS (2008 Pattern)Time: 3 Hour’s Max.Marks:70Instructions to the candidates: 1) Attempt any FIVE questions. 2) All questions carry equal marks.Q. l) What is a "Contract" under The Contract Act 1871? What are the essential elements of a valid contract?Q. 2) What are the Rights, Duties and Liabilities of an Agent and Principal? How & when an Agency is terminated?Q. 3) What is a contract for "Sale of Goods" under the sale of Goods Act 1930? When a transfer of property or ownership completed?Q. 4) What is the importance of “Memorandum of Association" and "Articles of Association of a company? How & when the alterations are allowed?Q5) What are the "Unfair Trade Practices" and "Restrictive Trade Practices" under The Consumer Protection Act 1986? Explain with examples.Q6) What are the concepts of Patents, Copyrights, Trademarks and Designs under the Patents Act?Q7) Write short notes on Any Two:a) Rights of Indemnity Holder and Indemnifier.
  • 72. b) Digital signature & certificate.c) Prospectus and contents for an IPO.d) Contracts of Guarantee. Semester – I December-2008 P794 [3475] - 106 M.B.A. (106) BASICS OF MARKETING (2008 Pattern) (Sem.- I)Time: 3 Hour’s Max. Marks :70Instructions to the- candidates: 1) All questions early equal marks. 2) Solve any FIVE questions.Q. l) What do you mean by the terms-Marketing Myopia, Societal Marketing andHolistic Marketing? Explain and distinguish between selling, concept and Marketingconcept. .Q. 2) "If you are able to know why and how consumers buy, what they buy, you canbe successful marketer". Explain the statement considering various aspects ofconsumer buying behaviour. Describe the steps in consumer buying process.Q. 3) What is meant by the terms-Macro environment and Micro environment?Explain the term PEST analysis in the content of macro environment.Q. 4) Describe the various." bases of market segmentation. As a marketing managerof a company manufacturing variety of woolen garments, how would you segmentthe market for such products to be sold all over India? Make necessary assumptionsand justify your answer.Q. 5) "The term marketing mix basically includes consideration of 4 Ps. However,due to constant changes in marketing environment, few more Ps are added to theconcept." Explain the statement briefly considering the nature and importance ofvarious elements of marketing mix.Q. 6) Define Marketing control. Describe the marketing control process. Explain thescope of marketing audit.Q. 7) Write notes (Any two):a) Customer satisfaction and Customer Delight.b) Steps in marketing planning process.c) Matrix type of marketing organisation. Semester – I December-2008 PI040 [3475]-201 M.B.A. (Semester - II) (20]) MARKETING MANAGEMENT (2005 Pattern)Time: 3 Hour’s Max. Marks :70Instructions to the candidates:1) Solve any FIVE questions.2) All questions carry equal/marks.3) Draw neat figures wherever necessary.Q. 1) What is Product Life Cycle (PLC)? Explain various strategies to be adopted at
  • 73. each stage. Q. 2) Discuss the different pricing strategies. Give factors affecting pricing decisions. Q. 3) Extended Ps are more relevant in Services Marketing - Comment. Q. 4) Explain in detail the role of Physical Distribution in Marketing. Q. 5) Discuss the importance of Marketing Mix (4 Ps) in Marketing Management. Q. 6) State the role of Test Marketing before launching a new product. Illustrate your answer with relevant examples. Q. 7) Write short notes (any 2) a) PR. b) Inventory Management. c) Wholesaler. d) e-marketing. Semester – II December-2008 PI077 [3475]-202 M.B.A. (202) : FINANCIAL MANAGEMENT (New) (Sem. - II) (2005 Pattern)Time: 3 Hour’s Max. Marks :70Instructions to the candidates: 1) Q. 1 is compulsory. From Q. 2 to Q. 9, attempt any two questions section I and any two questions from section II. 2) Figures to the right indicate full marks. 3) Use of non programmable calculator is allowed. SECTION – I Q. l) Define Capital Budgeting. Explain the following techniques of capitalbudgeting with their respective merits and demerits. [10] a) Pay Back Period, b) Net Present Value. c) Average Rate of Return.Q. 2) Explain the factors that affect the planning o.f the capital structure of the Organization. [15]Q. 3) Distinguish between overcapitalization and undercapitalization. [15]Q. 4) Which are the characteristics of a good financial plan? [15]Q. 5) What is working capital? Explain the factors affecting the working capital management of the organization. [15] SECTION - II Q6) From the given information calculate: a) Debtors Turnover and b) Average collection period. Particulars 31 st Mar.2007 31 st Mar.2008 Debtors opening balance Rs.70,000 Rs.80,000
  • 74. Debtors closing balance Rs.90,000 Rs.I,OO,OOO Credit Sales Rs.6,00,00O Rs.7,00,000Consider 360 days a year.Q7) A firm having cost of capital of 10% is presently considering two exclusive proposals X and Y for the investment. The details are as follows. [15] Particulars Project X (Rs.) Project Y (Rs.) Investments 15,00,000 15,00,000 P:V. Cash Inflows at Factors @ the end of years :- 10% cost are, pt year - 1 1,00,000 6,50,000 0.909, 2nd 2 2,50,000 6,00,000 year - 0.826, 3rd 3 3,50,000 6,00,000 year - 0.751, 4 5,50,000 5,75,000 4th year - 0.683, 5th 5 7,50,000 5,25,000 year - 0.621. Calculate (1) Pay Back period, (2) N.P.V at 100/0 and (3) Profitability Index and suggest about the best proposal for investment.Q. 8) Siscon Ltd. has a capital structure comprising equity capital only. It has1,00,000 equity shares ofRs.10 each. Now the company wants to raise the fundsRs.2,50,000 for its expansion purpose. They have following alternatives to raisethese funds.a) Issue 25,000 equity shares of Rs.l0 each.b) Borrow a debt of Rs.2, 50,000 at 10%.c) Issue 2,500, 10% preference shares ofRs.100 each.Show the workings when the EBIT is Rs.3,20,000 and taxation rate is 50%. Which is thebest alternative on the basis of EPS valuation? [15]Q9) Write short notes (any three): a) Financial Leverage. b) Operating Cycle. c) Cost of debt capital d) Advantages of sole trading concern. e) Time value of money. Semester – II December-2008P864 [3475] - 203 M.B.A. (Sem. - II) 203 - HUMAN RESOURCE MANAGEMENT (2005 Pattern)Time: 3 Hour’s Max. Marks: 70Instructions to the candidates:- 1) Attempt any five questions. 2) All questions carry equal marks.Q. l) What is Human Resource Management? Explain the duties and responsibilities of Human Resource manager in changing economic environment. [14]Q. 2) "Manpower planning is the process of estimating the requirement of manpower". Explain this statement by giving process of manpower planning in detail. [14]
  • 75. Q. 3) a) Explain the difference between recruitment and selection. [7] b) Explain the process of selection in detail. [7]Q. 4) What is performance appraisal? Explain the modem methods of performance appraisal. [14]Q. 5) What is training and development? Explain the various methods of training. [14]Q. 6) Explain the relationship between Human Resource Management and Total Quality management for organisational effectiveness. [14]Q. 7) Write short notes (any two): a) Time management. b) Grievance handling procedure. c) Career planning. d) VRS - Golden Handshake. Semester – II December-2008 P795 [3475] - 204 M.B.A. (204) MANUFACTURINGAND OPERATIONS MANAGEMENT (2005 Pattern) (Sem.- II)Time: 3 Hour’s Max. Marks :70Instructions to the candidates: 1) Answer any FIVE questions. 2) All questions carry equal marksQ. l) Trace the historical development of Manufacturing Management beginning from division of labour to quality revolution and environment control.Q. 2) Discuss the advantages & disadvantages of selecting a site for plant in urban, rural & semi-urban area.Q. 3) Explain the essentials of good layout and factors which are needed to be considered while adopting a particular type of layout.Q. 4) What is the basis of selecting a production system such as Batch production, Mass production or Flexible manufacturing system. Explain all factors to be Considered.Q. 5) Production Planning and Control is the key to the success of a business organisation. Discuss the statement listing the various functions carried out under production planning & control and their purpose in brief.Q. 6) A municipal bus service in a metropolitan city is continuously facing problems of availability of buses due to frequent breakdowns. Suggest a maintenance system to improve the situation.Q. 7) Write short notes on (any three): a) Impo11ance of Inspection b) SQC c) O. C. Curve d) Acceptance sampling e) Standard TimeQ. 8) The activities of a project and estimated time in days for each activity are given below: Activity Duration
  • 76. (in days) 1-2 3 2-3 4 2-4 4 2-5 5 3-7 4 4-5 2 4-7 2 5-6 3 6-7 2a) Draw Network Diagramb) Calculate project duration & determine critical pathc) Determine slack for each activity. Semester – II December-2008 P796 [34751 - 205 M.B.A. (205) MATERIALS AND LOGISTICS MANAGEMENT (2005 Pattern) (Sem.- I I)Time: 3 Hour’s Max. Marks: 70Instructions to the candidates: 1) Answer any five questions. 2) All questions carry equal/marks.Q. I) Explain the objectives of materials management. Describe how profits can be maximized through effective materials management.Q. 2) a) State the purpose and describe limitations of EOQ model. b) Explain impact of high inventory of finished goods on. Profitability and delivery.Q. 3) State the basis and significance of Master Production Schedule. Describe the relationship of Master Production Schedule with other inputs of MRP system.Q. 4) Describe in brief basis and application of ABC, FSN and VED analysis.Q. 5) Discuss the responsibilities of Purchase Department taking an example of an engineering organization buying material locally and also through imports.Q. 6) Explain the concept of Logistics Management and its functions.Q. 7) Discuss how does standardization and codification facilitates efficient management of materials.Q. 8) Write notes on any two of the following: a) Import-Export procedure. b) Value analysis. c) Zero inventory. d) Exponential Smooting method. Semester – II December-2008 P797 [3475J - 206 M.B.A. (206) MANAGEMENT INFORMATION SYSTEM (2005 Pattern) (Sem.- II)Time: 3 Hour’s Max. Marks: 70
  • 77. Instructions to the candidates: 1) Question Nos. 1 and 7 are compulsory. Out of the remaining attempt 4 questions. 2) Neat diagrams must he drawn wherever necessary. 3) Figures to the right indicate full marks. Q. l) Design the following formats of reports produced by payroll system. What information the organization will get from these reports? a) Pay-Slip . b) Provident Fund Statement c) Departmentwise salary summary [15] Q. 2) Define the term System. Explain in detail various types of systems. [10] Q. 3) Explain the parameters used in deciding the value of Information. [10] Q. 4) Explain MIS structure based on management activity. [10] Q. 5) Explain different types of computer Networks with their advantages & disadvantages. [10] Q. 6) what is decision making? Explain different types of decision making with Example. [10] Q. 7) Write short notes on (any three) [15] a) Data mining. b) MIS as an instrument for organizational change. c) Spiral model. d) DSS V s. Expert system. Semester – II December-2008 P1140 [3475]-301 M.B.A. 301 : BUSINESS POLICY & STRATEGIC MANAGEMENT (2005 Pattern) Time: 3 Hours] Marks:70Instructions to the candidates: 1) Attempt any THREE questions from section I and each question carry IS marks. 2) Attempt ONE case from section II and each case carry 25 marks. SECTION – I Q. 1) a) Define the following terms: i) Vision ii) Mission iii) Objectives What role do they play in strategic management? b) Explain the process of strategic management. Q. 2) a) Describe GE Nine Cell Model. b) Explain BCG matrix. What is the advantage of GE Nine Cell over BCG matrix? Q. 3) Define a business model. List key aspects of the E-commerce business environment. How do they influence strategy formulation and implementation for E-commerce based business? Explain with appropriate examples. Q. 4) what is Environment Threat & Opportunity profile (ETOP)? What is its role in strategic
  • 78. analysis? Explain with relevant examples.Q. 5) Write short note on any three: a) Value chain. b) Diversification c) Core competencies d) McKinseys 7s frameworks e) Porters Five Forces Framework SECTION – IIQ. 6) CASE -DoCoMos Acquisition of Tata Tele Services (TTSL).Recently, Japans largest mobile operator NTT DoCoMo has announced the acquisition of a26% stake in Tata Tele Services (TTSL), the Tata groups telecom arm which offers CDMA -based service, for 2.7 billion dollars (nearly 12,770 crore ). This marks the entry of theJapanese giant in to the worlds fastest-growing telecom mar.!<et, which has over threetimes more subscribers than Japan.The transaction is a part of strategic alliance between DoCoMo and the Tata group,DoCoMo will also make a joint open offer with Tata Sons to acquire upto 20% ofoutstanding equity shares of Tata Tele Services Maharashtra (TTML), the listed subsidiaryof TTSL. At the ruling market rate - the TTML stock rose 7.6% to close at Rs. 17.99 onWednesday(l2-11-2008) - a 20% stake is valued ,at 683 crore. Tata Sons, the main holdingfir~ of the Tata group, holds 45% stake in the unlisted TTSL, which, in turn has 38% equityin TTML, a mobile service provider in Mumbai and rest of Maharashtra and Goa.Here are some of facts of the deal: -1. DoCoMo to get 3 board seats in TTSL.2. DoCoMo, Tata Sons plan joint open offer for 20% in TTML.3. TTSL holds 38% equity stake in TTML.4. TTML NTT DoCoMo has 53 million users over half of Japans market.5. Subscriber base : Over 30 million.6. Per - subscriber valuation - 346.6 dollars.7. JP Morgan advised DoCoMo, Lazard advised Tatas.8. 6% buy from existing shareholders.The transaction will require approval from the Foreign Investment Promotion Board (FIPB).In addition to Tata Sons A5% holding in TTSL, Tata-Communications hold 15% in thecompany. Singapore - based Temasek and Chennai - based investor C. Sivasankaran holdaround 9.9% and around 8% respectively in TTSL. The rest is held by various Tata groupcompanies.As on 12-11-2008, Bharati Air Tel, largest Indian telecom player, had a market cap of 24.3billion dollars. Air Tel had 80.1 million subscribers at October - end 2008.The Japanese giant had over 53 million customers in September 2008, over half of thatcountrys market. Of these, 46.4 million subscribe to FOMA, which is the worlds first 3G(third generation) mobile service. DoCoMos expertise is expected to help TTSL execute afast rollout of 3G services and gain expertise in the development and delivery of value -added services."This deal makes a lot of sense for TTSL, as its going into GSM services and needs cash forexpansion. Tatas will also benefit as DoCoMo is a major player in international connectivityand enterprise service sector", Garter principal research analyst Naresh Chandra Singhsaid.TTSL is expected to use the money for expansion in the CDMA and the soon~to-be-Iaunched GSM services. TTSL has also received start-up GSM spectrum in Tamil Nadu(including Chennai), Orissa and Mumbai.
  • 79. Questions –1. Carry out a ETOP for TTSL.2. Will thes deal between DoCoMo and TTSL have sustainable competitive Advantage (SCA)? Justify your answer.Q. 7) CASE - Indian Aviation Sector.After liberalisation, the Indian Air Space witnessed sea change due to. a fall out of openskies policy_. It is now no longer a monopoly of Indian Air Lines / Air India and presentlythere is intense competition among players, namely, Indian, Jet / Air Deccan / King Fisher,Spice Let, Go Air, IndiGo, Go Air etc.For few years air traffic increased multifold in India due to increased disposable incomes,growth of IT and ITES, rising international trade and increased acceptability of India as theinvestment destination.Of late, however, air traffic in India, reduced drastically due to increase in crude oil pricesfew months back and global economic slown down. Recently, however, as a sigh of relief,the crude oil prices have also been reduced.Air travellers finally have some reason to cheer. The countrys three lowcost Airlines - SpiceJet, IndiGo and Go Air - are likely to slash fares between 10% to 15% from November15-2008. This follows the oil companies decision to cut aviation turbine fuel (A TF) prices,coupled with the Governments move to withdraw 5% customs duty on jet fuel. The air lines. have taken an in - principle decision to slash fares to passon the benefit of fall .in A TFprices to customers.Meanwhile, in a related development, state-owned oil firms once again cut jet fuel prices byupto Rs. 2,1 00 per kilolitre. Another cut in A TF prices is likely to come on 15th November,2008. Thus, there has been a 20% reduction in jet fuel prices in three days.Interestingly, these three Air Lines (Spice Jet, IndiGo & Go Air) control one-fourth of thedomestic market. Sources said these three airlines plan to announce the decision on thesame day to get maximum mileage against full-fledged carriers-the Jet-Kingfisher allianceand Air India - which no plans to cut fares.Post the proposed cut, a Mumbai - Delhi ticket by Spice Jet, IndiGo and Go Air would costaround Rs. 3,800 including taxes, during non-peak hours as compared to Rs. 4,475 atpresent. In comparision, Jet, King Fisher and Air Indias fares in the sector are around Rs.7,237, Rs. 5,838 and Rs. 6,594 respectively.Currently, fuel constitutes 50% of the overall cost of airlines. Analyst say that A TF pricecuts would help loss making air lines to reduce their operating costs. Besides, air lineexecutives expect that a reduction in airfares would help increase the load factor, whichhas fallen from 75% a year ago to 45% now.Questions –1. Jet - King Fisher alliance and Air India have no plans to cut fares where as Spice Jet," IndiGo & Go Air are likely to slash fares between 10% to 15% from 15-11-2008. Is it a right strategy for Jet - King Fisher alliance and Air India? Comment.2. Carry out SWOT analysis for Jet-King Fisher alliance. Semester – III December-2008 [3475]-302 M.B.A. (302) : MANAGEMENT CONTROL SYSTEMS (N ew) (Sern. - III) Time:3Hours] Marks: 70Instructions to the candidates: 1) Attempt any three questions from 1 to 6.
  • 80. 2) Attempt anyone from 7 & 8. 3) Figures to the right indicate full marks.Q. l) Explain the control process thoroughly. Elaborate the role played by each of its elements. Elaborate scope of management control systems. [18]Q. 2) In a typical organization one can observe goal conflicts arrising out of different roles its people play/assume i.e. an individual, hierarchical, functional, organizational. How one can resolve this conflict? Explain with suitable example." [18]Q. 3) Explain input-output relationship. What role it plays in performance assessment of responsibility centers. Justify your answer with suitable examples: [18]Q. 4) Discuss the advantages and disadvantages of strategic planning. [18]Q. 5) Discuss the cause-effect relationship among the four perspectives of balanced score card. Give suitable example. [18]Q. 6) Compare (any three) : [18] a) Profit center and revenue center .. b) Rolling budget and zero based budget. c) MCS in a manufacturing unit and for a project. d)"Engineered cost and budget" and "Discritionery cost and budget". e) Financial and Non-financial measures. f) Traditional costing and ABC.Q. 7) ABC Ltd is a multidivision integrated company. One of its division "A" produces a product, which is being sold in open market entirely. However in view of demand from division "B", "A" supplies part of its produce to B. To keep motivated both the divisions, company has established a transfer pricing policy such that B shall pay actual full cost plus 50% of profit division. A would have made, if it would have sold the product in open market. Given below the sales and cost data for division A. Volume per annum 10,000 units External sales @ Rs.150 per unit 6,000 units Internal transfer as per TP policy 4,000 units. Variable cost Rs.80 per unit Fixed cost Rs.20 per unit. Required: a) Compute the transfer price per unit need to be born by division B in the Present circumstances. b) Incase demand from division B goes up from 4,000 to 6,000 units and division agrees to pay 60% of profit instead of 500/0 agreed earlier. Compute transfer price in this situation. c) Compute profitability of division A, in case of situations discussed in 1 & 2 above. d) Given selling price of final product by B is Rs.250 per unit, variable cost ofRs.30 per unit (excluding transfer price) and fixed cost ofRs.20 per unit (based on volume of 4,800 units).compute profitability of division B in both the above discussed situations- 1 & 2. Offer your comments on suitability of approach. [16] Q. 8) Mis. Mittal Ltd has two divisions M & N. Division M sales two third of its produce to division N and rest in the open market. Cost and revenue of these divisions and that of company for year 2,000 is given as under: (Amt.in Rs.) M N Company Sales (outside only) 16,000 48,000 64,000
  • 81. Cost of manufacturing 24,000 20,000 44,000 (Internal + outside sales) Profit 20,000There is no opening or closing stock. You are required to find out profit of each division andthat of company under following options of transfer prices- .~ a) at cost. b) at cost plus a margin of25%. c) at cost plus a margin of 25% ; but there is overspending in division M by Rs.3,000. d) at market price. [16] Semester – III December-2008 P798 [3475] - 303 M.B.A. (303 -A) MARKETING RESEARCH (Specialisation) (Sem.- III) (2005 Pattern)Time: 3 Hours {Max. Marks: 70Instructions to tile candidates: I) All questions are compulsory 2) Use of nonprogrammable calculator is allowed Q. l) "Marketing Intelligence is an integral component of Marketing Information system" Explain. Elaborate on internal sources of marketing information. [15] Q. 2) "The Research Design is a Blue print, which guides data collection & analyses frame of Research study". Evaluate the statement. [15] OR A marketing manager of a FMCG company is planning to introduce 3 different bathing soaps in Red. Pink & Green colour in order to understand whether there is any relationship between the gender of the consumer & the preference of colour of bathing soap. A survey was conducted of 200 consumers. The data collected is represented in table below. Gender Colour Total Male Female Red 30 .40 70 Pink 50 20 70 Green 40 20 60 Total 120 80 . 200 Given that chi-square value for 2df at 0.05, level of significance is 5.991. a) Calculate the expected frequencies for each cell. [5] c) Using chi-square test, test the hypothesis "there is no relationship between gender & preference of colour of soap". Mention the inference. [10] Q. 3) Write short notes on (Any Four) (4x5=20) a) Characteristics of good hypothesis. b) Viewership surveys c) Non probability sampling d) Cluster Analysis e) Mail surveys.
  • 82. Q. 4) The worlds largest toy maker Mattel Inc. recalled 1.5 million fisher-price infant toysworld wide which were made in China, because of possible lead paint hazard for the childrensoon after in another incidence 9 million more Chinese made toys including popular Barbie,Poly pocket and cars were recalled because of lead paint and small magnets that could beswallowed by young ones. India has more than 130 million children below the age or 6 yrs.When children do chew and even swallow substances Indian toy manufacturer associationwants to guage the awareness among the Indian parents about the hazard of lead paint &small parts or the toys. a) Prepare a Research proposal to be submitted to the toy manufacturers association, highlighting the Research Method, tool for data collection, sampling techniques and sample size to be included in the research. [10] d) Design a suitable tool for data collection, in order to collect data regarding price, availability of toys in the Indian Market. [10] Semester – III December-2008 Pl171 [3475]-304 M.B.A. (303 B) ADVANCED FINANCIAL MANAGEMENT (2005 Pattern) Time: 3 Hours] {Max. Marks: 70Instructions to the candidates: 1) Attempt any five questions. 2) Use of electronic pocket calculator is allowed. 3) All questions carry equal marks.Q. 1) Estimate the Working Capital required from the following data. Cost per unit Raw material Rs. 40 Labour Rs. 10 Overheads Rs. 30 Projected Sales 75,000 units at Rs. 100 per unit. Debtors & Creditors are outstanding for 10 weeks & 4 weeks respectively. Raw material is in stock for 6 weeks & the finished stock for 8 weeks. Production & processing time is of 4 weeks & wages are paid once in 4 weeks. Contingency is 10% of Working Capital. Assume cash & bank balance of Rs. 1, 87,500/-.Q. 2) Discuss the concept of EVA as a tool of performance measurement. Differentiate between EVA & ROI. Give suitable illustrations in support of your answer.Q. 3) "Financial ratios does indicate the financial health of a firm from profitability, liquidity, stability point of view". Explain the statement with the help of suitable illustrations.Q. 4) S & Co. has been using a machine costing Rs. 15,000 for the past 5 years. The machine has 15 years of life. The current salvage value would be Rs. 2,000 & the tax tate for the company is 50%. Now the company desires to replace it by new machine costing Rs. 10,000 with salvage value of Rs. 2,000. The new machine has a life of 10 years. Cost of Capitals 10% & expected savings are likely to be Rs.3,000 p.a. a) Should the company go for the new machine? b) What would be your advice if expected savings increases by 50% p.a. & expected life decreases by 5 years?
  • 83. Depreciation is calculated on S.L.M. & salvage value of old machine at the end of its life is Rs. Nil. Q. 5) Explain in detail the meaning, need & importance of Funds Flow & Cash Flow statements in analysing firms finances in liberalised scenario. Q. 6) Write short notes on (Any Two). a) Cost of reserves. b) Capital budgeting under inflation. c) Modigliani & Miller theory. Q. 7) Discuss in detail the merits & limitations of following sources of capital :- a) Equity shares. b) Debentures. c) Preference shares. d) Public Deposits. Semester – III December-2008 P800 [3475] - 308 . M.B.A. (304-A) INTEGRATED MARKETING COMMUNICATIONS Marketing Specialization (Sem.- III)[Time: 3 Hours] [Max. Marks: 70] Instructions to the Candidates: 1) Attempt any 5 questions. 2) All questions carry equal marks. Q. I) Explain the concept of Integrated Marketing Communication. Discuss the importance ofIMC in the promotion strategy of an organization. [14] Q. 2) Define the term Promotion and discuss various types of promotion tools used in the market. [14] Q. 3) Draw an advertising strategy and make a print ad for one of the following a) Low cost airline Southern Airways OR b) Mobile telephone service provider Impact. [14] Q. 4) Define the term Advertising. Humour and Fear are the most common methods used in advertising, which do you think is better of acheiving high brand recall? [14] Q. 5) A large number of corporates are using internet as a medium for advertising, what are the advantages and disadvantages of doing so? Describe the characteristics of a good website. [14[ Q. 6) Discuss in detail various methods of evaluating a marketing communication program. [14] Q. 7) Write short notes on (any four) [14]
  • 84. a) Media Mix b) Functions of PR Department c) Direct Marketing d) Element of advertisement e) Corporate Advertising f) Copy Testing Semester – III December-2008 PI041 [3475]-309 M.B.A. (304 B) DIRECT TAXATION (2005 Pattern) (Sem. - III) [Time: 3 Hours) [Max. Marks: 70] Instructions to the candidates: 1) Q.No.1 is compulsory. 2) Attempt any four from the remaining. 3) Figures to the right indicate full marks. Q1) Write short notes: (Any Two) a) Tax evasion V s Tax avoidance. b) Short term Capital Gains. c) Deductions from income from house property. [10] Q. 2) Discuss in detail the provisions regarding the residential status of an individual under the Income Tax Act, 1961. [15] Q. 3) From the following information given by Smt. X; Calculate total income For the Assessment Year 2008-09. [15] Particulars Rs. a) Post office commission 20,000 b) Family Pension 90,000 c) Interest on P.P.F 40,000 d) Interest on Fixed Deposit 15,000 e) Rental of shop 60,000 (Depreciation thereon for the year is Rs. 20,000) f) Corporation taxes paid on shop 10,000 g) Dividend on company shares 40,000 listed on N.S.E. h) Commission paid for giving 12,000 shop on rental i) Insurance premium on shop 5,000 j) Purchase of N.S.Cs 1,00,000Q. 4) Discuss in detail the provisions regarding deduction of tax at source from the payment of professional and technical fees. [15]Q. 5) An assessee purchased a residential flat on 15t June 2006 for Rs.15, 00,000/- The said flat was sold by him on lOth March 2008 for Rs. 25,00,000/-. On 15th March 2008, the assessee has invested entire amount ofRs. 25,00,000/in the Capital Gains Tax Savings Bonds of Rural Electrification Corporation Ltd. Required;- . A) Compute the amount of capital gains. b) State & explain whether it is a short term or long term capital gain.
  • 85. C) Calculate the amount of taxable capital gains for the assessee for A- Y 2008-09 after considering the investment in Bonds. Explain your answer with reasons & provisions of The Income Tax Act, 1961. [15]Q. 6) a) Write a detailed note on Depreciation Allowance under section 32 of The Income Tax Act, 1961. [10] b) Write in detail on "Best Judgement Assessment" under The Income Tax Act, 1961. [5)Q. 7) Explain the following with suitable illustrations. [15]a) Conditions to be fulfilled in order to get the expenditure to be allowed as business expenditure.b) Deduction under section 80 G.c) Deduction under section 80 D. Semester – IIIDecember-2008 P865 [3475] - 310 M.B.A. COMPUTER SPECIALIZATION (304 C) : Relational Database Management SystemsTime: 3 Hours] [Max. Marks: 70 Instructions to the candidates:- 1) Question No.1 is compulsory. 2) Solve any five from Q; No.2 to Q. No.7. 3) Figures to the right indicate full marks. Q. l) Normalize the following upto 3 NF. [20] ABP Hospital Patient Bill No. : _________________ Registration No. : ____________ . Bill Date: __________________ Name: ________________________________________________________ Address ________________________________________________________ _________________________________________________________ Date of Admission Date of Discharge Room No. : Bed No. : ______________ ______________ _________ ________ Condition on Discharge : _____________ Treated by Doctor: ________________ Sr. No Particulars Vom Quantity Rate Amount (Rs.) Less advance (Rs.) : [ ________] Signature: Total Bill amount Rs. : [__________ ] Q2) a) Explain Hierarchical database in detail? [5] b) Explain RDBMS architecture. [5]
  • 86. Q3 a) Explain Generalization term il1 ER diagram. [5] b) Explain Dr. Codds RDBMS five any rule. [5]Q4) a) Explain views in SQL. [5] b) Define entity-relationship. How entity-relationship helps in designing data tables? Give example?Q5) a) Explain object-oriented data model concept in detail. [5] b) Explain set operators and ALTER type in OOD. [5]Q. 6) Write short notes on (any two): [10] a) Database administrator. b) Network data model. c) DCL commands. d) Weak entity, entity, entity set.Q. 7) Solve the following queries in SQL. (any five): [10]Tables:1) Supplier: (supno number (3), sname varcharz (20), supaddress varcharz (40)).2) Item: (itemno number (5), iname varcharz (20), stock number (4)).3) Supp-item: (Supno number (3), itemno number (3), rate number (6)).Solve any five: .a) List all suppliers from Bombay city.b) Display supplier name, rate who are supplying "washing machine".c) How many supplier supply TV.d) Insert a record in supplier table.e) Change supplier names to lower case.f) List all items having rate in the range 10,200 to 25,000.g) List item details for the items having stock less than 100.h) Create table supplier with constraints. Semester – IIIDecember-2008PI079 [3475]-311 M.B.A~ (304 D) : QUALITY MANAGEMENT Production and Materials Specialisation (Sem. - III) (2002/2005 Pattern) Time: 3 HoursJ [Max. Marks: 60 Instructions to the candidates: 1) Attempt any four questions. 2) All questions carry equal marks. 3) Your answers should he to the point.Q. l) Explain the concept of TQM. State the applications from design stage to post sales- service.
  • 87. Q. 2) Define quality as outlined by various quality gurus and comment on quality as a competitive weapon.Q. 3) Explain the behaviour and effect of components of quality costs on the cost of production.Q. 4 What is the concept of reliability? Define and explain the terms : i) MTBF ii) MTTF iii) Availability iv) Maintainability.Q. 5) What is understood by the term "Process under control"? Outline the steps involved in constructing attributes control chart.Q. 6) Shri.R. Narayan is frustrated by his inability to make a good cup of tea in the morning. Show how a fish-bone diagram can be used to analyse the process which he uses.Q. 7) Write short notes any three: a) ISO certification. b) Quality audit. c) Process capability index. d) Six sigma. Semester – IIIDecember-2008 P801 [3475J - 312 M.B.A. (304 E) INDUSTRIAL RELATIONS : HR-Specialisation (Sem.- III) (2005 Pattern) [Time: 3 Hours] [Max. Marks: 70] Instruction to the candidates: I) answer any five questions. 2) All questions carry equal marks.Q. l) What is Industrial Relation? Explain the objectives and scope of IndustrialRelations.Q. 2) Define Collective Bargaining. Explain the process and characteristics ofcollective Bargaining.Q. 3) Explain in detail about machineries to solve Industrial Disputes underIndustrial Dispute Act 1947.Q. 4) What is workers participation in management? Explain the forms and levels ofparticipation in detail.Q. 5) Explain in detail about the impact of global isation and information technologyon industrial relations.Q. 6) What is Trade Union? Explain the functions and problems of Trade Union.Q. 7) Write short notes (any two):a) Role of judiciary in Industrial Relations.
  • 88. b) Registration of Trade Union. c) Causes of Industrial Disputes. d) Inter Union Rivalry. Semester – III December-2008 P802 [3475] - 313 M.B.A. (Sem. - III) 305 A: Marketing Management Specialization Distribution and Retail Management (New) Time: 3 Hours] [Max. Marks :70 Instructions to the candidates:- 1) Attempt any two questions from section - I and any three questions from section II. 2) All questions carry equal marks. SECTION – I Q. l) "Managing physical distribution involves balancing distribution costs against acceptable level of customer services and satisfaction". Explain. Q. 2) a) Explain the need and functions of distribution channels. b) Compare in brief the channels for consumer products, industrial goods and services .. Q. 3) Write short notes on any two: a) Channel conflicts and techniques to resolve it. b) Trends in wholesaling. c) International marketing channel. SECTION – II Q. 4) "Franchising is the most popular way of distribution" comment. Q. 5) Explain various components of retail communication mix. Q. 6) Discuss Global vs Indian retail scenario. Q. 7) Define merchandising. Elaborate the steps in merchandise planning. Q. 8) Explain the salient features of store administration, with specific reference to store Inventories and displays. Semester – III P803 [3475] - 314 M.B.A. (Sem. - III) (305 B) MERCHANT BANKING AND FINANCIAL SERVICES (Finance Specialisation) (2005 Pattern) Time: 3 Hours] [Max. Marks :70 Instructions to the candidates:- 1) Answer any five questions. 2) All questions carry equal marks.Q. l) What is money market and how RBI controlling monitoring the growth of money market to present level?
  • 89. Q. 2) What is "Mutual Fund Movement" in India? How Mutual Funds thru different schemes help investors?Q. 3) How "Credit Rating" is done by the Agencies like CRISIL. ICRA, CARE etc.? How they are use:(ul to investors; company getting rating done and the Government?Q. 4) What is the role of stock Exchanges like BSE & NSE in the growth of Indian Capital Market to present stage?Q. 5) What is Merchant Banking you know? What are the different services off erred by them at present?Q. 6) What is "Venture Capital" you know? How & whom does "Venture Capital" help the entrepreneurs?Q. 7) Write short notes on any two: a) Guidelines for NBFCs. b) Primary Market & Secondary Market. c) Indian Economy as BRIC country. Semester – III December 2008 P807 [3475] - 401 M.B.A. (Sem. - IV)(401) ENTREPRENEURSHIP DEVELOPMENT & PROJECT MANAGEMENT (2005 Pattern) (Backlog Paper)Time: 3 Hours] [Max. Marks: 70Instructions to the candidates:1) Q. No.1 is compulsory.2) Solve any three out of the remaining.3) Figures to the right indicate full marks.What are the qualities required by an entrepreneur? [10]How can the problems & opportunities in a business be identified? [15]Q. 2) Discuss the nature, scope & importance of banks in the entrepreneurial development of the country. [15]Q. 3) Elaborate the role of state Government in providing incentives, subsidies, grants & tax concessions to the entrepreneurs & new ventures. [15]Q. 4) What measures do you suggest to promote women entrepreneurship? [15]Q. 5) Explain the role of ICICI in promoting entrepreneurship development. [15]Q. 6) "Developing countries need initiatives rather than innovative entrepreneurs". Comment. [15] Q7) Write short notes on (Any Three): SFC Entrepreneurial Culture. Reasons for low women entrepreneurs. Push factors & Pull factors. Entrepreneur. [15]
  • 90. Semester – IV December 2008 PI033 [3475]-402 M.B.A. (402) INTERNATIONAL BUSINESS MANAGEMENT (New Pattern) (Sem. - IV) (2005) Time: 3 Hours] [Max. Marks: 70Instructions to the candidates:1) Answer any three questions from Q. 1 to Q. 6.2) Q. 7 is compulsory.3) Q. 1 to Q. 6 carry 15 marks each and Q. 7 carries 25 marks. Q. l) Compare and contrast Adam Smiths theory of Imitational trade with David Ricardos theory. Q. 2) Explain in detail advantages and disadvantages of various methods of entry in overseas markets. Q. 3) Explain the functions of WTO. Describe the dispute resolution mechanism of WTO. Q. 4) What are the objectives of forming Regional Economic grouping? Write a detailed note on anyone such grouping. Q. 5) Explain global sourcing. Explain in detail the reasons for a company sourcing its requirements globally. Q. 6) Write short notes (any three): a) IMF. b) Non-tariff barriers. c) Advantages of globalisation. d) ASEAN. e) ADB. Q. 7) Case Study. Seven months after taking over as President of General Motors Asia Pacific Frederick Henderson came for a visit to India and announced, that his dream was to turn the worlds biggest car manufacturer into the biggest car marketer in India. GM. India is a very small player in India right now. It has a plant to produce 25,000 cars, but last fiscal sold only 8,473 cars. It seems to be stuck in the slow lane in India. In what will be a first in the Indian automotive industry, GM. Plans to use its 21-year-old global alliance with Suzuki, and a more recent one with Fiat to move into gear. What helps is that GM. owns 20% stake in both the companies. Combined in India, their purchasing will soar over Rs.6, 1 00 Cr a year, the dealership and service network will jump to 360, and make it an alliance with the widest range of passenger cars. Apparently, the idea is to create an Indian version of the Global Alliance that the three already have. They can now develop new products, sale each others cars in various market source components together and even enter into joint ventures. In India the alliance will form on the companies sharing each others products, buying components together in order to cut both components and sourcing costs, working on the engines and transmissions together, and entering into cross branding agreements.
  • 91. The Indian Automobile Industry is in for a big change. Under the new schemeof things, three players out of 12 players would, for all practical purposes,play the game as one. The Alliance could bring to India the Worlds largest carmakers vast portfolio of brands. And the volumes of Mar uti will give thealliance the leeway with vendors to source components cheap and expandmarkets through Marutis wide network.Fiat can help Maruti with its quest for Diesel engines, for cars. GM. and Fiatauto plan to invest $ 100 million at Fiats Ranjangaon facility in order toproduce new models and power trains. The EQUALLYOWNED joint venture,details of which are being worked out could also become a global source ofpower trains for small and mid-sized cars.There is little reason to doubt the partnership rolling in India. The Asia-Pacific region is after all, the fastest growing car market.Ravi Khanna, country President and M.D. Delphi Automotive Systems (INDIA),"Globally, the auto industry is now more agile as a result of consolidation. InIndia, circumstances may be peculiar or unique. But the pattern can be seenquite clearly.1.Analyse the case from the Globalisation point of view.2.What opportunities do you see for Indian companies in this alliance?3.How do you think other MNCs in this market will/should react to thisdevelopment? Semester – IV December 2008 P808 [3475] - 403 M.B.A. (Sem. - IV) (403) CURRENT TRENDS IN MANAGEMENTTime: 3 Hours] [Max. Marks: 70 Instructions to the candidates: 1) Answer any five questions. 2) All questions carry equal marks. Q. l) Illustrate the concept and practices of Lean Manufacturing by giving example. Q. 2) Explain the concept & steps in launching Six Sigma. Q. 3) Knowledge Management has became the buzz word in the last decade. Comment on the importance & future of Knowledge Management. Q. 4) Quality is in the minds of the customers. Do you agree? State the features and importance of Total Cost Management. Q. 5) Narrate the contents of Birla Committee Report on Corporate Governance. Q. 6) Explain the concept & importance of Corporate Social Responsibility by giving examples. Q. 7) Write short notes on (Any Two): a) BPO & KPO
  • 92. b) Regulatory Process for Mergers. c) Organisation for Six Sigma. Semester – IV December 2008 PI035 [3475]-404 M.B.A. SERVICES MARKETING (404 A) : Marketing Management Specialization (New) (Sem. - IV) (2005 Pattern)Time: 3 Hours. Max. Marks: 70 Instructions to the candidates: I) Attempt any Five questions. 2) All questions carry equal marks Q. l) The services sector in India is growing rapidly. Trace the reasons for its growth in the last ten years. [14] Q2) Define services indicating the salient characteristics. Elaborate how services marketing mix differs• from marketing mix of goods. [14] Q3) Discuss the relationship between customer satisfaction and customer retention. [14] Q4) Describe how market segmentation can be used in services. Explain the bases for market segmentation for services. [14] Q5) Discuss the basics of SERVQUAL measurement instrument. What are the criticisms levelled against this instrument? [14] Q6) Process and Physical Evidence are very important to financial services organizations. Explain with relevant examples. [14] Q7) Write short notes on (any two): A) Positioning of services. b) Service Marketing triangle. c) Types of service encounters. d) Mystery shopping Semester – IV December 2008 PI080 [3475]-405 M.B.A. (404 B) : INDIRECT TAXATION (Sem. - IV) (2005 Pattern)Time: 3 Hours} [Max. Marks: 70 Instructions to The candidates: 1) Attempt any five questions. 2) All questions carry equal marks. Q. l) Discuss the following terms under the Excise Act :- a) Related person. b) Time and place of removal. c) Price to be the sole consideration for sale. d) Primary packing. Q. 2) Explain the following terms with reference to the Central Excise Act, 1944 (any four)
  • 93. a) MRP based valuation. b) Job work. c) Warehousing. d) Manufacture. e) Provisional Assessment. Q. 3) Explain the following procedures under the Central Excise Act, 1944 :- a) Procedures of removal of the goods. b) Registration of factory premises. c) Periodic returns under Central Excise. d) Invoice for removal of goods. Q. 4) Discuss in detail the provisions regarding set-off under VAT Act with the help of suitable examples. Q. 5) Explain the nature of service tax. Also discuss any five taxable services with the help of suitable examples. Q. 6) Discuss in detail the following with reference to service tax:- a) Procedure of registration. b) Tax payment and return filing. Q. 7) What is the procedure of registration of dealer under VAT Act? Explain in detail with regard to voluntary and compulsory registration. Semester – IV December 2008 P809 [3475] - 406 M.B.A. (Sem. - IV) OOPCONCEPTS & BASIC JAVA (404 C) : Computer Specialization (2005 Pattern) Time: 3 Hours] [Max. Marks :70 Instructions to the candidates: 1) Question No.1 is compulsory. 2) Solve any Five out of remaining.Q. I) a) Fill in the blanks in each of the following: [20] i) An object of a class can be treated as an object of its corresponding class . ii) A "has a" relationship between classes represents . and "is a" relationship between classes represents _ ii) A method call resolved at rtm-time is referred to as __ binding. b) For each of the following, write a single statement that performs the indicated task. i) Compare the string in "S 1" to the string in "S2" for equality of contents. ii) Append the string "S2" to the string "S 1" using + =. iii) Determine the length of the string in "S 1". iv) c) Find the error in each of the following program segments and correct the error. i) While ( c < = 5) {product * = c ; c++ ; ii) if (gender = = 1) system. out. println ("WOMAN"); else; system. out. println ("MAN")
  • 94. iii) int sum ( int x, int y) { int result; result = x + Y ; }c) Trace the out put of the following: class B { static int [ ] x; static { x = new int [5] ; for ( int i = 0; i < 5; i + + ) } } class list Number { public static void main (string [] args) { for ( int i = 0; i < 5; i + +) system. out. println (B.x [i] ); } } Q. 2) a) What is a default Constructor? Explain. b) What is an applet. Explain life cycle of an applet. [10] Q. 3) Write a program in java to draw a vertical bar chart in order to represent the growth in sales ofa company over the past five years. [10] Q. 4) Write classes to do following a) Print fibonaci series between 0 to 100. b) Print numbers divisible by 7 between 0 to 100. c) Print Even numbers between 100 to 200. Write a myclass class to print above contents simultaneously. [10] Q. 5) Define a Thread to display the odd numbered element in an array of size .50. Define another Thread to display even numbered elements in another array of size 50. Create the instance of the above threads and explain their run in short. [10] Q. 6) Write a short notes on (Any Two): a) Abstract classes and Interface. b) JVM. c) try ... catch ... finally. d) Layout managers. [10] Semester – IV December 2008 P866 [3475] - 407 M.B.A. (Sem. - IV) INVENTORY MANAGEMENT (404 D) - Production & Material Specialisation (2005 Pattern) Time: 3 Hours] [Max. Marks :70 Instructions to the candidates:- 1) Answer any five questions. 2) All questions carry equal marks. Q. l) Explain the importance & essentials of Inventory Management. What are the problems in Inventory Management.
  • 95. Q. 2) What do you understand by EOQ. Explain EOQ model with quantity discount. Q. 3) Outline an approach to improve inventory turnover ratio for an automobile industry., Q. 4) What is the relationship between machine set up time & WIP. What are the techniques which could be used to reduce WIP. Q. 5) Explain the concept of Distribution Inventory Planning & Control. Q. 6) Discuss how excess inventory can be a roadblock to world class manufacturing and the importance of requirement planning for Inventory Control. Q. 7) Write short notes on (any two): a) Computerisation in Inventory Management. b) Vendor managed inventory. c) Inventory turnover & productivity. Semester – IV December 2008 P810 [3475] - 408 M.B.A. (Sem. - IV) (404 E) LABOUR WELFARE HRM Specialization (2005 Pattern) Time: 3 Hours] [Max. Marks :70 Instructions to the candidates: 1) Question No.1 is compulsory. 2) Attempt any three questions from remaining.Q. I) a) Define Labour Welfare & examine the contributions of labour legislations towards labour welfare. [15] b) Explain the significance of social insurance for workers. [10] Q. 2) Explain the objectives of Workers Participation in Management & highlight On the conditions essential for its success. [15] Q. 3) Explain the structure & role of International Labour Organization in promoting the welfare of Labour. [15] Q. 4) Explain in detail Workers Education and Training with its three levels? [15] Q. 5) Discuss the role of various Non-statutory welfare agencies in labour welfare with examples. [15] Q. 6) Discuss in detail the impact of industrialization on developing countries like India. [15] Q. 7) Write short notes on (any three): [15] A) Industrial Hygiene. B) Duties and responsibilities of Labour welfare officer. C) Statutory welfare amenties under factories Act 1948. D) Components of Social Security. E) Labour Problems in India. Semester – IV
  • 96. December 2008 PSII [3475]- 409 M.B.A. (Sem. - IV) 407 (A) STRATEGIC MARKETING & RELATIONSHIP MANAGEMENT Paper 407 (A) (2005 Pattern)Time: 3 Hours) [Max. Marks :70Instructions to the candidates:1) Q1 & Q6 are compulsory and carry 15 marks each.2) Out of the remaining, attempt any two questions from section I and any two questions from section IL These questions carry 10 marks each.3) Answers to both the sections should be written in the same answer book. SECTION – IQ. l) Write short notes on (Any Three): a) Multibrand strategy. B) Penetration pricing C) Enviroscan D) e - Marketing. E) Target market.Q. 2) Distinguish between Market Leader Strategy and Market Nicher Strategy Give examples. Explain what is Push-Pull promotion strategy.Q. 3) State the differences between consumer goods markets and industrial goods markets. What marketing strategy would you adopt for marketing industrial goods and consumer goods? Explain with examples.Q. 4) What marketing strategies are appropriate at each• stage of the Product Life Cycle? Explain with appropriate examples.Q. 5) a) What factors should be considered for determining a distribution channel for micro-wave oven and washing machines in a developing country like India? b) What strategy should be adopted by a marketer to retain a dissatisfied customer of such house-hold appliances. SECTION – IIQ. 6) Write short notes on (Any Three): a) IT enabled RM. b) Emergence of CRM. c) Advantages through Relationship Marketing. d) Value profit chain. e) Customer defectionsQ. 7) Explain the concepts of database, data warehousing and data mining. Is customer database marketing really profitable to a small scale firm engaged marketing consumer products?Q. 8) Discuss the steps involved in developing a customer relationship plan with examples .Q. 9) "Information Technology has been highly instrumental in making CRM effective". Discuss with examples. December 2008 Semester – IV PI042 [3475]-410 M.B.A. (Semester - III) (407 - B) INTERNATIONAL FINANCE .
  • 97. (Finance Specialisation) (2005 Pattern)- Time: 3 Hours} {Max. Marks: 70Instructions to the candidates:1) Q.6 is compulsory.2) Answer any Three questions from Q.l to Q.5.Q. l) What do you mean by Balance of Payments? Draw the format of Balance of Payment and explain in detail. [18]Q. 2) Write a detailed note on Theories of Exchange Rate and explain Exchange Trading? [18]Q. 3) What are the Exchange Control Regulations and the role of FEMA & Foreign Exchange Dealers Association of India? [18]Q. 4) What do you mean by buyers credit and Suppliers credit in Export Import Financing Mechanism. Explain with illustrations. [18]Q5) Write any three of the following.a) ADRs and GDRsb) International Financial Institutionsc) Fixed V s Fluctuating Exchange Ratesd) FDIs & FIlse) S pot and Forward Exchange contracts [18]Q. 6) Consider the following INR/SGD direct quote ofICICI Mumbai: 26.50-75 [16]a) What is the cost of buying Rs. 60,000?b) How much will be the sale proceed ofRs.92,000?c) What is the cost of buying SGD 7,4507d) What will be the receipts if you sell SGD 18,340? Semester – IV December 2008 PIIII [347~]-411 M.B.A. 407-C : Project Management & IT Management (2005 Pattern) (Sem. - IV)Time: 3 Hours] [Max. Marks: 70Instructions to the candidates:1) Question No.1 is compulsory.2) Solve any 3 questions from remaining.Q. l) Given the following information regarding a project. Activity Optimistic time Most likely time Pessimistic time 1–2 4 6 8 2–3 5 7 15 2–4 4 8 12 3–5 10 18 26 3–6 15 20 25 4–6 8 9 16 5–7 4 8 12 6–7 1 2 3 7–8 6 7 8
  • 98. Construct the network and calculate the critical path. [ 10]Q. 2) a) How to mitigate risk? Explain the concept of risk management in detail. [ 10] b) Discuss performance evaluation techniques. [10]
  • 99. Q. 3) a) Explain various cost estimation techniques. b) Discuss Function Point Analysis in detail. [10]Q4) a) Explain the roles and responsibilities of an IT personnel. [10] b) What is the need for a test plan? Explain how to generate a test case with an example. [10]Q5) Write short notes on (any 4): [20]a) ISO.b) CASE tools.c) COCOMO model.d) Types of maintenance.e) Benchmarking.********************************************************************** Semester – IV December 2008 [3475] - 412 P812 M.B.A. (Sem. - IV) (407 D) PRODUCTION & MATERIALS SPECIALIZATION Case Studies In Production & Materials Management (2005 Pattern)Time: 3 Hours] Max. Marks :60Instructions to the candidates:1) Answer any 4 questions.2) All questions carry equal marks.3) Your answers will be valued as a whole.Q. l) Case:SDC CORPORATIONSDC Corporation is a large, high-technology manufacturer of sophisticatedelectromechanical devices. Its current manufacturing operations are diversifiedbetween several major product lines. Recently, SDC developed a new product linecentered around the production of an electronic tracking device. The tracking device isplaced in fleet vehicles such as taxi cabs, delivery trucks, and courier vans. Duringoperation, it emits an electronic signal that is monitored at a central tracking consolelocated near the dispatcher.To facilitate a rapid entry into the market, SDC decided to rely on HangsuManufacturing Company in Japan to provide four critical electromechanical switchingdevices. Hangsu has a proven record of accomplishment in supplying thesecomponents for, Japanese applications. Hangsu had produced 40,000 of thesecomponents used in a similar tracking device in Japan. At the time of the decision, theexchange rate was acceptable.SDC had experience selling finished goods on the international market; however, thiswas the firms first attempt to use foreign subcontractors. SDC decided to use MTC, aJapanese trading company, to negotiate the initial agreement with Hangsu. Theagreement was negotiated, and Hangsu supplied the components in accordance with
  • 100. the SDC performance specification. SDC has only one major competitor in the trackingdevice market. The total domestic market is estimated to be 100,000 units. SDC hadalready won one contract with Fleetway Trucking for 2,700 units, contingent on asuccessful pilot test of 100 units. Unfortunately, Fleetway subsequently terminatedthe contract due to nonperformance of the test units. The operating problem wasattributed to failure of the Japanese components to perform according to specification.Nationwide Cab Service awarded another contract for 1,000 units to SDC. Havingheard about Fleetways problem, however, Nationwide placed the contract "on hold"pending the outcome of a more stringent pilot test to be performed by SDC.SDC deals directly with Hangsu on technical and production problems. MTC operatesas Hangsus representative for all financial and contractual decisions. SDC feels thatthe devices operating problems are confined to the four components produced byHangsu. To resolve the problem, SDC has requested that Hangsu rework thecomponents contained in the original 2,700 units, and ensure that the next 1,000units fully meet the performance specification. Relations with MTC/Hangsu havedeteriorated somewhat now. Hangsu feels that the SDC specification has beenextensively modified and does not reflect the original design agreed on for thecomponents. With over 40,000 similar tracking devices operating successfully inJapan - all using the Hangsu components - Hangsu is confident that it has met allspecification requirements.Frustrated by the inability to reach an agreement, Tom Decker, supply manager forSDC, has decided to withhold $1 million from MTC/Hangsu to establish a betternegotiating position. In addition, deterioration of the yen/dollar exchange rate hasmade future dealings with Hangsu uncertain, at best. Tom Decker realizes that theJapanese will negotiate with a long-term perspective (four to five years) in mind, whilehe is being pressured to address SDCs current bottom-line difficulties.Questions: 1) How could Tom Decker have avoided the problems encountered with Hangsu? Discuss in detail. 2) What negotiation skills should Decker rely on to achieve SDCs objectives? 3) How can Decker get the 3,700 units reworked to meet specification?Q2) Case:ROCHESTER MANUFACTURING CORPORATIONRochester Manufacturing Corporation (RMC) was considering moving some of itsproduction from traditional, numerically controlled machines to a flexible machiningsystem (FMS).Its traditional numerical control machines have been operating in a high-variety, low-volume, intermittent manner. Machine utilization, as near as it can determine, ishovering around 10%. The machine tool salespeople and a consulting firm want to putthe machines together in an FMS. They believe that a $3,000,000 expenditure on
  • 101. machinery and the transfer machines will handle about 30% of RMCs work. The firmhas not yet entered all its parts into a comprehensive group technology system, butbelieves that the 30% is a good estimate.This 30% fits very nicely into a "family." A reduction, because of higher utilization,should take place in the number of pieces of machinery. The firm should be able to gofrom fifteen to about four machines and personnel should go from fifteen to perhapsas low as three. Similarly, flood space reduction will go from 20,000 feet to about6,000. Output of orders should also improve with this family of parts being processedin 1 to 2 days rather than 7 to 10.Inventory reduction is estimated to yield a one-time $750,000 savings, and annuallabor savings should be in the neighborhood of $300,000. Although the projections alllook very positive, an analysis of the projects return on the investment showed it to bebetween 10% and 15% per year. The company has traditionally had an expectationthat projects should yield well over 1,5% and have payback periods of substantiallyless than 5 years.Questions:1) As a production manager for RMC, what do you recommend? Why?2) Prepare a case by a conservative plant manager for maintaining the status quo until the returns are more obvious.3) Prepare the case for an optimistic sales manager that you should move ahead with the FMS now.Q3) Case:FOUR SQUARE LUMBER MILLJon Johansen was the supplies buyer at Four Square’s Valdosta plant. One day he satexamining a traveling requisition (TR) card for ten carborundum saw blades. Thespecified blade was made in Switzerland and is obtainable through a mill supplyhouse in Birmingham at a cost of $225 each, EO.B. Birmingham. Jon observed on theTR that some 110 blades were ordered a year. The requisition specified that nosubstitutes were permitted. Even so, Jon decided to see if any money could be savedthrough alternative sourcing. He contacted two of his better mill supply sources to seewhat they could do. Both suppliers indicated that the Dipson 412 blade was every bitas good as its Swiss counterpart. Based on an annual purchase of eighty or moreblades, one supplier quoted a unit price of$112.50 per blade. (The second suppliersprice was $115.00.) Both prices were EO.B. Valdosta.Jon then contacted Sam Sharpe, the foreman of sawing operations at Four Square.Jon explained the potential savings and asked Sam to give the American blade a try.Sam. was certain that the Dipson blade would not stand up to the Swiss blade. Afterseveral minutes of trying to convince Sam of the desirability of buying the Dipson 412,Jon said that he thought that they really should give it a try. Sam left in a good humorsaying, "O.K., but I know it wont work."
  • 102. Jon ordered ten Dipson blades. He included a provision that any unused blades couldbe returned for credit if the Dipson did not prove to be equal to the Swiss blade. Twodays after the blades arrived, Sam entered Jons office. Sam was grinning from ear toear, holding a saw blade in each hand. Both blades were burned as a result of theexcess heat generated during the cutting operation. Jon was convinced that the boysin the yard had treated the blades unfairly to ensure that they would fail.Questions:1) What could Jon have done to avoid this situation?2) What should Jon do now?3) What should Four Square Lumber Mill management should do from short and longterm perspective.Q4) Case:POLYESTER FILAMENT YARN PLANT AT RELIANCEThe manufacture of Polyester Filament Yarn (PFY) is done in three stages. In the firststage, the pre-polymerization activities include feeding in the required chemicals andcatalysts for further processing. The second stage is Continuous Polymerization (CP).During this stage, the polymer is created in molten form by a CP unit and sent forspinning. The molten polymer enters into the spinning machine through packs. Packsare small cylindrical assemblies packed with steel powder and act as filters. When themolten polymer passes through the pack, the impurities contained in it are removed.The polymer finally enters the spinning machine, where it is finally wound on bobbins.There are metering pumps to monitor the flow of the polymer as it comes out of the CPunit. There are 64 meters pumps that monitor the flow of polymer into each spinningmachine. A single inverter controls all the 64 metering pumps.Disrupting the production for certain changeover requirements is unavoidable.Changeovers are necessitated by the need for changing the packs, as packs have afinite life. Since packs act as filters over a period of time, impurities accumulate in thepack and this increases the pressure. When the pressure reaches a threshold level,the metering pumps will not be able to function properly. At this stage, the productionneeds to be disrupted for a pack change. A pack changeover involves the followingsteps: First, the metering pumps are stopped and the CP unit throughput is reduced.After the existing packs are removed, the pre-fabricated ready to use packs are preheaded to 280300°C and then inserted. The metering pumps are then started and theCP units throughput is restored to its original value over a period of time.The losses due to this are many. The CP unit works continuously, as stopping it willjeopardize the entire production unit in the following ways. During the time the systemis put on hold, the entire molten polymer produced will be wasted. There will also belosses due to quality until the CP unit stabilizes. Normally when there is a throughputfluctuation, the viscosity of the polymer is altered and this results in waste anddowngraded quality of finished products. Similarly, after every disruption, the polymertakes about two and a half hours to change from bright to semi dull. The outputduring this entire period also is wasted,
  • 103. Questions:1) Identify and discuss factors/issues which influence productivity in above case.2) Application of which management techniques/approaches would help in increasing output and how? Explain.3) Which information is required to make decision for increasing output and resource utilization.Q5} Case:SMITH-JONES ELECTRONICS CORPORATIONMr. George Brown was promoted in January to the position of senior procurementspecialist, a supply management position at Smith-Jones Electronics Corporation, aFortune 100 company in the northeastern United States. Within the first few monthson the job, he found it difficult to do his work well and wondered what action to take.Company BackgroundThe Smith-Jones Electronics Corporation was a forty-year-old electronicsmanufacturing company selling in three primary markets: defense electronics,commercial aviation, and consumer appliances. The company was a financially soundmultiplant organization. Current sales were $6 billion, and the company was enjoyinga rapid growth rate, according to Mr. Brown. It was a multinational company with77,000 employees worldwide.Supply Management PracticesSupply management at Smith-Jones was conducted primarily in a decentralized mode.Staff functions such as large contract supply management, training, policy andprocedure administration, and consulting on an as-needed basis were centralized in acorporate supply management department. Supply research was conducted usingresources outside the company, mainly supplier surveys. Plants had a dotted lineresponsibility to the corporate supply manager.Mr. George BrownMr. George Brown was a supply professional with more than thirty years of supplymanagement experience. Before joining Smith-Jones over fifteen years ago, he wasemployed by two large companies in the same industry. When, his predecessor leftSmith-Jones to work for another firm, Mr. Brown was promoted from purchasingmanager in the data systems group to his current position as senior supply specialist.Challenges to Improving Supply Managements OperationsA short time after Mr. Brown began his new assignment as senior supply managementspecialist he became disturbed about the difficulties, he encountered in attempting todo his j ob well. Drawing on his substantial supply management experience toevaluate job performance, he was able to identify those areas that he felt neededimprovement. He concluded that they could be classified as a lack of effective supplymanagement methods. For example, he found that production was not beingsupported in a timely fashion. In general, production management perceived supplymanagement as conducting price auctions and not as professionals making acontribution. A lack of effective criteria for an in-depth evaluation of responses torequests for quotation resulted in bids being awarded to low bidders without
  • 104. considering other factors, such as quality, that impact on cost. This perception wasfurther reinforced by an unusually large incidence of late deliveries. Cost comparisonswith the then current market activity revealed that prices being paid were too high.Supply managers were reacting to requisitions as they were generated. Due to lacx ofcoordination among plant supply managers, they were not making effective use of thecompanys buying power since they were operating independently of each other.Consequently, they were left to buy at the mercy of the marketplace. He found that amajor contributing factor was that there were too few internal resources available tosupply managers.The company did not have a strategic supply management plan to provide direction forthe supply group. Attempts to collect meaningful data were not successful because thecollection of data was inconsistent and usually incomplete throughout the supplymanagement community. Requests for forecasts could not be complied with sincethere was no internal base for developing supply forecasts. The only forecast dataavailable in the supply management group was that supplied in response to requeststo potential suppliers. Markets were not monitored by supply managers. The absenceof current market status, prediction of future market conditions, and an accurateforecast prevented supply managers from reacting to market conditions to assureconsistent sources of supply at competitive prices. Difficulties in assessing departmentproductivity were encountered because the lack of credible data did not allowmeasurement of performance. However, evei1 if such data were generated, theirusefulness would be restricted by lack of historical data on performance. Withouthistorical data for use as a base or an index, any attempt to measure productivitywould yield flawed results. Proper use of suppliers as resources could not be realizedsince no vehicle existed to obtain, verify, and use data obtained from them.There was no formal supplier recognition program to encourage and reward supplierparticipation in performance, achievements, product development, cost containment,market awareness, and, when appropriate, brainstorming. Some internal resistance tochange existed due to a lack of understanding of how to react to market conditions.The one encouraging area Mr. Brown discovered was quality. There were fewcomplaints about incoming quality and it was not considered an issue. He realizedthat any initiative for change would have to come from him-and he wondered where tostart.Questions:1) Identify and discuss the basic issues in this case.2) Suggest an approach for making supply function more effective with focus onmanagement tools and techniques.Q6) Case:Creative Engineering Pvt Ltd:Creative Engineering Pvt Ltds prices are high and the vendor is not in a position toreduce the prices further.
  • 105. Super Fasteners Ltd. are already exporting similar products and have ambitious planfor expansion. Super fastners Ltd have the capability, infrastructure and resources tomeet the requirement of Bonnet Stud. However, Mr. Joshi was wondering whetherSuper Fasteners Ltd, itself may become competitor to FIL by virtue of access toinformation Creative Engineers Pvt Ltds infrastructure in terms of skilled personnel inQuality were inadequate. Besides, they do not have enough experience in Salt Bathtype heat treatment process.The cost of Bonnet Stud manufactured in house works out to Rs.30.50 per stud. Theimporter is paying $.70 per Stud. At Rs. 48 per dollar conversion rate, the price inrupees works out to Rs.33.60 per stud. In view of the global competition and rupeelikely stablising against dollar, the price offered may further reduce.Mr. Joshi prefers to have one source of supply of Bonnet Stud, if bought from outside.However, distinct advantages like quality, delivery, flexibility and control in case ofinhouse manufacturing too deserves serious consideration in view of criticality of thebonnet stud.Questions:1) Should Mr. Joshi make the Bonnet Stud in house or buy from vendor?2) What factors should be considered by Mr. Joshi while making make-or-buy decision?3) In case if Mr. Joshi decided to buy from a vendor, on which vendor should he place order and why?4) Is the practice of single source for supplies is desirable? Give reasons.******************************************************************** Semester – IV December 2008 PS13 [3475] - 413 M.B.A. (Sem. - IV) (407 E): STRATEGIC HUMAN RESOURCE MANAGEMENT (HR Specialisation)Time: 3 Hours] [Max. Marks :70Instructions to the candidates:1) Attempt any five questions.2) All questions carry equal marks.,Q. l) Define strategic management and process of strategic management.Q. 2) State the relation between culture and strategy.Q. 3) Write in brief about Retrenchment and Turnaround strategies?Q. 4) What are different types of Recruitment and Retention strategies?Q. 5) What are different types of Reward and Compensation strategies?
  • 106. Q. 6) What is the impact of leadership, and power and politics on strategic management?Q. 7) What is 360 degree feed back?Q. 8) Write short notes on any Two:a) VRSb) Succession planning.c) Cross - Culture Training.d) On - line Recruitment.********************************************************************** Semester – IV December 2008 P814 [3475] - 414 M.B.A. (408A): PRODUCT & BRAND MANAGEMENT (2005 Pattern)Time: 3 Hours] {Max. Marks :70Instructions to the candidates:1) Attempt any five questions.2) All questions carry equal marks.Q. l) What are similarities & differences between "product focused organization" and "market focused organization".Q. 2) While developing product-strategy, how you will do customer. Analysis & Competitor - Analysis?Q. 3) Explain in details "methods of estimating market and sales potential & sales forecosting" .Q. 4) How the "Brand equity management" system is established and how sources of brand-equity" and "customer-mindset" is measured?Q. 5) Define & Brand value in the market is established? What are the steps involved in Brand Building?Q. 6) Write a detailed note on "Designing and Sustaining Branding Strategies" .Q. 7) Write short notes on any four: a) Factors influencing design of the product. b) New product development. c) Planning for involvement in international market. d) Brand challenges & opportunities. e) Brand portfolio.
  • 107. f) Brand hierarchy. December 2008 Semester – IV PI081 [3475]-415 M.B.A. (408 B) : STRATEGIC FINANCIAL MANAGEMENT (Sem. - IV) (2005 Pattern)Time: 3 Hours] [Max. Marks: 70Instructions to the candidates:1) Attempt any four questions out of questions 1 to 8.2) Attempt any 1 question from question 9 & 10.3) All questions carry equal marks.Q. l) Discuss in detail the factors influencing strategic management of wages. Also discuss the components of strategic wage package.Q. 2) Explain thoroughly the strategic approach to supply cost management. Can we define purchase department as profit center? If so under what circumstances? Justify your answer.Q. 3) What is meant by Corporate Restructuring and what are its strategic symptoms? Discuss in detail the financial aspect of Amalgamation and mergers.Q. 4) Explain in detail when the enterprise valuation is undertaken. What is market capitalization? Does it represent true and fair value of the firm? Justify your answer.Q. 5) What do you mean by CBA. "CBA with strategic perspective is of vital significance" - Elaborate.Q. 6) Elaborate in detail the financial aspect of Brand Management. Explain micro and macro approaches to brand building.Q. 7) Explain in detail the accounting disclosures for ethical financial management.Q. 8) Discuss in detail nine S model and its role in strategic financial management.Q. 9) Mr.Demelos wage structure is given as under:- Basic Pay Rs.I00 per hour Dearness Pay Rs.20 per hour Overtime Wages Rs.200 per hourProductivity Bonus Rs.15 per extra unit produced.Weekly Bonus Rs.I000.
  • 108. He gets one paid (Basic + D.P.) weekly holiday. His normal work hours are 8 per dayand he works on 6 days a week. Normal productivity expected is 1 unit of product in 2hours.During last week he put in actually 56 hours and gave an output of 30 units. Usingabove data compute normal wages, overtime wage, productivity bonus and effectivewage cost per unit for Mr.Demelo for last week.Q. l0) M/s.Venus Mfg. Ltd. is engaged in manufacturing of chemical products. Thefinancial data for the firm for the F.Y. 2001-02 is given as under: (Amt.in Rs.) Equity Capital 50,00,000 Reserves 10,00,000 Debentures @ 15% 30,00,000 Term loan @ 12% 50,00,000 Operating profit 80,00,000 Cost of Equity 14% (share holders expectations) Cost of capital 180/0 (Assumed by Head Quater for EVA computations) Growth Rate of Economy 5% Company pays tax @ 30% Company assumes increase in fixed assets by Rs.5,00,000 on account of market price appriciation during the year. Compute EVA & OVA (Owners Value Added) for the company. Explain significance of EVA & OVA. Semester – IV December 2008 Pll12 [3475]-416 M.B.A. (Computer Specialization) (408 C) BUSINESS APPLICATIONS (Revised) (2005 Pattern) (Sem. - IV)Time: 3 Hours] [Max. Marks: 70Instructions to the candidates:1) Attempt any 5 questions from Q.2 to Q.7.2) Q.1 must be answered3) Figures to the right indicative full marks4) Draw neat diagrams & state the assumptions clearly, wherever necessary.Q. l) Write short notes (any 2) [2 X 10 = 20]Services of lab & operation theatre.Production incentive.Fixed deposits in a bank.Ratio analysis.Q. 2) Explain the need of sales analysis in a manufacturing company. [10]Q. 3) What is down-time analysis. What factors affect machine - down / idleness. [10]
  • 109. Q. 4) Explain how to prepare BOM, using suitable computerised database. [10]Q. 5) Explain how to prepare debtors age wise outstanding report, using computer database. Draw the layout of outstanding report. [10]Q. 6) Describe the process of calculating annual bonus, using suitable computer tables. [10]Q. 7) Explain with the help of a block diagram a process of vendors bill passing. [10] December 2008 Semester – IV P8I5 [3475] - 417 M.B.A. (Sem. - IV) (408 D) CASES IN PRODUCTION & MATERIALS MANAGEMENT PRODUCTION & MATERIALS SPECIALISATION (2005 Pattern) (New)Time: 3 Hours] [Max. Marks :701) Answer any Two cases.2) Figures to tlte right indicate full marks.3) Use of calculator is allowed.Ql) Case: 1Global Technology IncA project team has been organized at Global Technology Inc (GTI) to design anddevelop slightly different version of one of the firms industrial robots. The new robot isnamed RAMOV (Random Access Mobile Orthogonal Vision) robot. One of the GTIsmost important customers wants to see the demonstration, technical proposal andcost proposal in 2 months. The project team listed activities, determined order ofactivities and estimated how much time each activity would take. This informationabout activities is presented in the table below; Activity Activity Immediate Activity Duration Code predecessor in days A Design RAMOV - 20 B Build Prototype unit A 10 C Perform test on prototype B 8 D Estimate material cost A 11 E Refine RAMOV design C,D 7 F Demonstrate RAMOV to customer E 6 G Estimate labour cost D 12
  • 110. H Prepare technical proposal E 13 I Deliver proposal to customer G, H, F 5 i) Draw a Network Diagram for the RAMOV project. ii) Identify critical path, critical activity and compute project duration. iii) Compute slack for each activity. iv) What additional infqrmation the Project Team needs to have if it decides to shorten the project duration. [35]Q2) Case: 2SABRE ENTERPRISESabre Enterprise is growing organization specializing in manufacture of spare parts forplant and machines. Sabre enterprises started their business as vendor for machiningCast Iron castings. Every day metal scrap/rejected material is collected in bin andstored in a compartment at scrap yard. Other scrap like paper waste, waste packingbox etc are dumped in the scrap yard in a separate compartment. Once in fourmonths scrap buyer used to visit the factory and collect the scrap.However Sabre expanded its activities from CI Castings machining to manufacturingspares from a variety of material like brass, gunmetal, mild steel, Cast Iron etc. Thetotal scrap generated is about 10 Tons per year. Now the scrap is being segregated asferrous and nonferrous and nonmetallic scrap and stored in scrap yard. Method ofdisposing scrap through scrap dealer remains unchanged. Storekeeper coordinatesscrap disposal activities. The price of scrap keeps fluctuating in the market due to anumber of environmental factors.Sabre has a new Materials Manager who feels that existing system of scrap disposalneeds to be changed. What should he do? [35]Q3) Case: 3STOP WATCH TIME STUDYStop Watch Time Study was carried out on Cylindrical grinding operation. Theelements of the operation and related data is as given below: Observed Time Rating Element Element Description Remarks in Minutes in% Pick up job and tighten A 0.20 90 carrier and position
  • 111. B Grind Diameter to size 0.80 100 C Spark off 0.06 100 Withdraw wheel to D 0.05 100 clear the job Once in E Measure diameter 0.20 85 five pieces Loosen carrier and keep F 0.15 90 the job aside. Once in G Dress wheel 0.40 90 twenty piecesTotal allowances -15% i) What is the Standard Time of the job? ii) If worker is producing 250 jobs a shift what is his efficiency. iv) If company has received order for 25,000 grinding jobs per month, calculate manpower and machines required. The company already has one grinding machine. [35] Semester – IV December 2008 Pl159 [3475] - 418 M.B.A. (Sem. - IV) (New) , (408 E): LABOUR LAWS AND OTHER LAWS - II ORGANISATION SPECIALISATIONTime: 3 Hours] {Max. Marks: 70Instructions to the candidates:-1) All questions are compulsory.2) Figures to the right indicate full marks.Q. l) State object, scope of Industrial Employment, (standing) Orders Act, 1946, for which establishments Act is applicable and for which it is not applicable? What are the matters to be provided in standing orders. [15]Q. 2) State under contract labour (Regulation and Abolition) Act, 1970: [15]a) Licensing of contractors.b) Procedure for payment of wages of contract labourers.c) Inspecting staff, Registers and Records. OR
  • 112. Explain rules regarding opening and closing hours of Hotels, Restaurants and EatingHouses under Shops and Establishments Act, 1948. What are daily hours of work andrules for Identity card for the workers?Q. 3) "Set-off, "set-on" for Bonus under the payment of Bonus Act, 1965. Minimum and Maximum amount of Bonus and state Disqualification for Bonus. [15]Q. 4) Explain under MRTU (PULP) Act, 1971: [15]a) Illegal strikes and Illegal lock-outs.b) Unfair Labour practice on the part of the employers. ORExplain the provisions of filing of returns of salaried persons, under the Income TaxAct, 1961.Q. 5) Answer any two: [10] a) Charge-sheet specimen to be served on Delinquest workers. State methods of service of charge-sheets. b) Principles o (natural justice. c) Duration and modification of standing orders. Semester – IV December 2008 Pl133 [3475]-49 M.B.A. (407 B): FINANCE SPECIALIZATION - CASE STUDIES (Sem. - IV) (2002 Pattern)Time: 3 Hours] [Max. Marks: 60Instructions to the candidates:1) Answer any three caselets from section-/. Each carries 10 marks.2) Answer any two cases from section-II. Each carries 15 marks. SECTION – IQ. l) ABC Pvt.Ltd. is a company limited by shares and all its shares are fully paid up.However the company liquidates and asks its shareholders to pay Rs.10,000/- eachtowards the liabilities of the company. Discuss in view of the Companys Act, 1956.Q. 2) The board of directors of a company has declared an interim dividend of Rs.2 pershare but before making its payment has cancelled the decision. Whether the act ofBoard is tenable at law?Q. 3) Two companies ABC Ltd. & XYZ Ltd. sells the same type of product. Theirbudgeted Profit and Loss Account for the year shows the following ;
  • 113. Particulars ABC Ltd. XYZ Ltd. Sales Rs.1,50,000 Rs.1,50,000 (-) Variable cost Rs.1,20,000 Rs.1,00,000 (-) Fixed cost Rs.15,000 Rs.35,000 Budgeted profit Rs.15,000 Rs.15,000Calculate Break-even point of each company. Also state which company is likely toearn greater profit in case ofa) heavy demandb) poor demand conditions.Q. 4) From the following make a statement of proprietors funds with details ;- a) Current ratio: 2.5 b) Liquid ratio: 1.5 c) Fixed assets/proprietory fund : 0.75 d) Working capital: Rs.60,000 e) Reserves and surplus: Rs 4O,OOO f) Bank overdraft: Rs.l 0,000 g) There is no long term loan or fictitious assets. SECTION – IICase No.1From the following particulars find the most profitable product mix and prepare astatement of profitability of that product mix. Products Particulars . A B C Budgeted production and sales (units) 1,800 3,000 1,200 Selling price per unit (Rs.) 60 55 50 Direct materials p.u. 5kg 3kg 4kg Direct Labour p.u. 4Hrs 3Hrs 2Hrs Variable overheads p.u. (Rs.) 7 13 8 Fixed overheads (Rs.) 10 10 10 Cost of direct materials per kg (Rs.) 4 4. 4 Direct labour Hour rate (Rs.) 2 2 2 Maximum possible units of sales 4,000 5,000 1,500All the three products are produced from the same direct material using the same typeof machines and labour. Direct Labour which is the key factor is limited to 18,600hours.Case No.2A company has developed two types of pocket T.V. sets Sunny and Deluxe .Themanagement wants to fix the prices of these products which will fetch a margin of20%on price. Following data is available :- Particulars Sunny Deluxe1) Maximum production & sales (units) 2,500 1,5002) Variable cost p.u. (Rs.) Direct materials 300 500
  • 114. Direct Labour . 100 2003) Attributable fixed overheads (Rs.) 2,50,000 3,00,0004) Labour Hours per unit 20 405. Machine Hours p.u. 30 15Other common fixed overheads relating to these products are Rs.8,58,000 p.a. Themanagement desires to have a statement of costs, revenue and profit for both theproducts. The accountant prepares two statements, one with common fixed costsabsorbed on labour hour basis and another with commonfixed costs absorbed on machine hour basis. Required :- i) Present the statement showing annual costs, revenue and profit for each product using both bases as per accountant. ii) Which set of prices would you recommend? iii) Do you think that cost plus pricing decision is valid for a newly developedproduct?Case No.3A) Annual demand for an item of inventory is 10,000 units, inventory carrying costp.u. per annum is 20% and ordering cost is RsAO per order. The price quoted by thesupplier is RsA p.u. However the supplier is willing to give discount of 5% for orders of1,500 or more. Is it worthwise to avail the discount offer?B) A purchase manager has decided to place order for minimum quantity of 500 of anitem to get 10% discount. In the last year, 8 orders each of size 200 units have beenplaced. Ordering cost is Rs.500 per order. Inventory carrying cost is 40% of theinventory value and the cost per unit is RsAOO. Is the purchase manager is justifiedin his decision? What is the effect of his decision to the company? Semester – IV Back To Syllabus page