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Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
Elex 2011
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Elex 2011

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  • 1. ELEX- For developersYour best publishing partner to the world outside Facebook<br />
  • 2. Not just a “middle man” <br />GDP Unified API aggregating 100+ different APIs+Ascend CloudGame oriented cloud computing solution+China Your best partner to Chinese market <br />But a series reliable service<br />
  • 3. GDP<br />
  • 4. GDP: Global delivery platform<br />90% of the Chinese top social game are published under GDP<br />One-time integration<br />15 languages + 40 platforms<br />Global Delivery<br />Cover the world outside Facebook<br />Acquisition + Retention + Monetization<br />Global payment collection, strong profitability.<br />Global monetization<br />
  • 5. Without GDP, developers need to <br />Negotiate various promotion resources on various platforms one by one <br />Only ELEX can assure high-quality promotions on 40+ different platforms outside Facebook<br />Manually difference of various platforms and payment channels one by one <br />Hundreds of different API to study<br />Hundreds of paper works and application forms to fill<br />Research culture difference and platform variation<br />Time zone + languages + virtual good price <br />Build up real-time customer service for different countries<br />
  • 6. With GDP<br />Integrating + user acquisition + monetization just in one hour<br />And<br />Achieve maximum coverage with minimum cost<br />Ensure the fastest time to market for Non-English market<br />
  • 7. Ascend Cloud<br />
  • 8. Ascend Cloud aim to <br />power small developers with the leading infrastructure<br />Backend framework + Frontend Framework + Analytics + Cloud hosting + Publishing + Globalization<br />Cloud based browser game development platform<br />Cut down R&amp;D cost <br />By generalize infrastructure &amp; service<br />Broaden the reach<br />by multiplying the language &amp; platform<br />Bridging the gap <br />between an idea to the worldwide market<br />
  • 9. With ascending cloud, developers don’t need <br />To build a Znyga like analytics platform<br />To take care maintenance of server <br />Monitor Server down and server up, add servers and remove servers <br />Deploy servers worldwide to ensure shortest delay<br />To build a robust backend infrastructure<br />Server -saving and scalable<br />To manage the localization into 20+ languages <br />Select and communicate translation agency <br />QA and manage the process of translation<br />To managing the difference of various hardware<br />Ascend cloud will do automatic conversion for iOS, Andorid<br />Solely need to focus on the game<br />
  • 10. Best partner for Chinese market<br />
  • 11. Your best partner to Chinese market<br />QQ.comis our strategic investors.<br />We can help you port the game into QQ.com<br />Strategic business partnership with other China’s leading internet platforms<br />Help you handle the complicated environment<br />Government regulation + strict platform policy<br />Help you outsource R&amp;D in China and cut cost<br />
  • 12. ELEX- For platformsYour best partner to monetization through virtual good<br />
  • 13. ELEX can provide platforms with <br />More localized game contents with highest quality<br />Improve the engagement of your platforms because of more interactive content<br />One stop service for building up a game channel<br />Diversify the revenue constitution<br />Not only advertisement but also virtual good ( like TencentDeNA and Gree )<br />
  • 14. Selling advertisement vs. Selling the virtual good<br />Visitors are to leave your websites when they click your advertisement<br />Visitors are to be more engaged with your websites when they play the game inside your website and buy the virtual good<br />
  • 15. One stop service for building up a game channel totally managed by ELEX<br />Program the overall game channel <br />Design the web pages and integrate into your own account<br />Include the badges and challenges and credit system<br />Select and license the promising browser games<br />Keep game pipeline more smoothly.<br />Hosting, integrating and localization <br />Localization usually require 3 iterations and 5 months<br />Optimize the monetization<br />Optimize the revenue between offer &amp; subscription fee &amp; virtual good<br />Optimize the channel cost between different payment channel<br />Optimize the economic system by adjusting the price or the challenges<br />Operate campaign and promotion <br />Handle the client service and manage the communities<br />
  • 16. For platforms Just need to say YES<br />And<br />Integrate the game channel is within 24 hours.<br />Monitor the daily revenue report and see the money flow in <br />
  • 17. Conclusion<br />Top web games + Top social games<br />Rich experience in cooperating with local platforms <br />Rich experience in monetization through game<br />Revenue &amp; Traffic<br />

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