1. Eco Farms
Agriculture Based Project On Organic Farming
It refers to a product that has been grown or made by avoiding
the use of artificial ingredients, preservatives, synthetic
pesticides and fertilizers, hormones, antibiotics, or irradiation.
In other words, an organic product is a healthier and a better
alternative for us and for the environment.
3. Why Organic?
1. Keeps chemicals out of the air, water, soil and our bodies.
2. Reduces off-farm pollution.
Non-organic farming doesn't only pollute the land and the farmers; it also harms the
environment. Pesticides affect non-farm communities with odourless and invisible
3. Protects future generations.
Studies show that even unborn children are at risk in the womb from the harmful
effects of chemicals. Pesticides can adversely affect the nervous system, increase the
risk of cancer, and decrease fertility.
4. Builds a healthy soil.
It has been proved that feeding the soil with organic matter instead of ammonia and
other synthetic fertilizers increases the nutrient content in the produce.
5. Promotes biodiversity.
Native plants, birds and hawks return usually after the first season of organic practices;
beneficial insects allow for a greater balance, and indigenous animals find these farms
a safe haven.
4. Organic Farming
Organic Farming is a form of agriculture that relies on crop rotation,
green manure, biological pest control, and mechanical cultivation to
maintain soil productivity and control pests. It excludes or at least
strictly limits the use of synthetic fertilizers and synthetic pesticides,
plant growth regulators and genetically modified organisms.
5. MYTHS About Organic Farming
1. Yields in Organic Farming are lower than chemical farming.
When properly followed, the yields in Organic Farming are, in the long
run, far greater than those obtained by chemical farming. In horticulture
crops, the effects are even better.
In the case of a chemical farm turning to organic however, there is often
a loss in yield and it takes a few years before yields increase and stabilize
at a level often higher than that achieved under a chemical regime. It is
therefore recommended to convert gradually over a period of three to
four years if income from the farm is a key issue.
6. MYTHS About Organic Farming
2. Organic Farming is not economical.
While certain practices such as mulching do entail greater costs on
account of labor, the overall cost of cultivation is usually lower than
chemical farming. However, an important point to note here is that the
farmer has to be self-sufficient in his requirement for composts and pest
control measures. Otherwise money could become an issue.
7. MYTHS About Organic Farming
3. The non-use of chemical fertilizers and pesticides is Organic Farming
While Organic Farming is all about maintaining soil health, it entails
producing the highest yields possible, in a sustainable, eco-friendly
manner using a number of techniques. Indeed, for any agriculture
system to succeed, it must take a responsibility towards feeding the
earth. Organic Farming entails a lot of hard work and a deep
understanding of Nature and her ways
One Of oldest organic farming project which began in 1990
with a group of 80 humble farmers together tilling about 100
odd acres in Yavatmal district of Maharashtra.
20,000 growers who in addition to cotton raise 40 different
crops in 60,000 hectares, are part of there ever growing
Earth Conscious:- Brand of organic clothing that includes
shirts, undergarments, baby clothes , bed linen and the like in
its product fold.
Omprakash Mor:farmer himself with over four decades of
hands on experience in farming. he is known for pioneering the
organic movement in India.He is easily today’s global farmercitizen with his exposure to modern farming techniques in
Europe,America And Israel.
To nurture a greener earth where we eat healthy, live healthy
and where those who till the soil can sustain a comfortable
To remain a dominant player in environmental-friendly practices
for fair and sustainable living.
At EcoFarms (India) Ltd., we believe most of the rural poverty is
due to lack of knowledge and guidance amongst the farmers.
Over use of pesticides and agro-chemicals have lead to low
quality produce and crop failures.
11. The Team
The company's management team is headed by Mr. Anand Mor who is
an engineer cum MBA. After having worked for nine years in
Investment & Banking industry he joined the company in 2003 to take
up the overall responsibility and expanding the company's activites. He
is ably assisted by experienced persons in the field of agriculture,
product development, processing and marketing.
The retailing activity of food products was initiated by Ms. Ashika Mor
in the year 2000 and is currently involved in the textile activities. After
having created the 'Earth Conscious' label, she has introduced a wide
collection of organic clothing both in knitted and woven fabrics to
cater to small and upcoming retailers/boutique who are wanting to
promote ecofriendly lifestyle.
12. Distribution Setups
EcoFarms sustains a supply chain that carries a very large
number of provisions to a vast network of retail outlets that
cater to diverse segments of organic consumers. The food
products are sold by the company under its brand name
'Ecofarms' in the domestic retail market. At present it is
supplying to around 300 stores all over India. It has tied up with
all the major retailers such as Big Bazaar, Reliance, Aditya
Birla(More), Shoprite, Le Marche, Piramyds(Tru Mart), Apna
Bazaar, Metro Cash and Carry etc. to market the products under
its own brand name.