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OPENGOV 2.0:
                        HOW DO WE GET FROM
                        HERE TO THERE?




OpenGov West     Megan Eskey
March 27, 2010   Steering Committee, Federal Intranet Content Managers
http://www.wikinomics.com
Beth Noveck recently
                                                                released her latest
                                                                book:

                                                                Wiki Government: How
                                                                Technology Can Make
                                                                Government
                                                                Better, Democracy
                                                                Stronger, and Citizens
                                                                More Powerful.




Beth Noveck is enacting these changes as the United States Deputy Chief Technology
Officer (CTO). She leads the President's Open Government Initiative in the White House.
On leave as law professor at New York Law School and a visiting professor of
communication at Stanford University, she lectures on intellectual property, innovation and
technology law. She is also the founder of the State of Play conferences.
Recent History of OpenGov
Sunshine Week: March 16, 2010
The White House Blog
Sunshine Over Washington D.C.
Posted by Norm Eisen on March 16, 2010 at 08:00 AM EDT

―This Sunshine Week, as we join individuals and organizations
  across the country in recognizing the vital importance of
  openness in government, we wanted to look back on the
  many areas where we have opened government up and let
  the sunshine in—and also look forward to how we will build
  on our efforts so far to promote transparency.

The White House today issued this Memorandum from the
  Chief of Staff and the White House Counsel taking due note
  of our successes—and urging the agencies to redouble
  these efforts in our second year in key areas such as
  Freedom of Information Act compliance.‖
January 20, 2009
January 21, 2009:



Transparent

Participatory

Collaborative
May – June 2009: White House IdeaScale Dialogue
Innovations Gallery: May – June 2009
June 2009
December 2009



Open Gov Progress Report:
http://www.whitehouse.gov/sites/default/files/microsites/ogi-progress-report-american-people.pdf
Federal Agency Open Sites: January 2010
Open
Government
Dashboard

January 2010
Federal Agency IdeaScale Sites: February 2010
GovLoop
OpenGov v2.0: How do we get from here to there?
OpenGov Playbook Wiki


   Self-managed – Anyone Can Contribute
   Agency Agnostic – Federal, State and Local
    Government
   Open to Non-profits, Academia and Private Industry
   Open to the General Public
   Next Open Gov Directive (OGD) Series Workshop:
    April 28, 2010
 Link to the OpenGov Playbook Wiki:
 http://www.opengovplaybook.org
OpenGov TV, Radio, Google group

   TV: http://www.opengovtv.com/news.html
   Email-group:
    http://groups.google.com/group/OpenGovernm
    entDirective
   Radio: http://www.OpenGovRadio.com
Challenges Ahead
   Government Public Web becomes outdated soon after
    we post a press release, a video, a blog, or an idea
   Today, it primarily serves as an archive of past
    information, or a mechanism for releasing timely
    information to the public about events, policy
    directives, new initiatives, accomplishments, etc.
   How do we move Open Government from Gov 1.0 to
    Gov 2.0?
   How do we overcome cultural barriers to participation?
   How do we engage citizens in a deeper
    and more meaningful way?
   How do we measure success?
Federal Agency OpenGov Plans:
                Due April 7, 2010
 Posted on http://www.[Agency].gov/open
 OpenGov 2.0: Moving from Open to Social

     Develop  Agency Social Strategies:
      Leadership, Customers, Enterprise, Innovatio
      n, Governance
     Develop Agency Social Media Policies that
      encourage and support open participation
     Better leverage traditional media to reach a
      broader audience:
      television, magazines, newspapers, radio
OpenGov 2.0:
Develop Agency Collaborative Platforms for Social Networking
OpenGov 2.0:
Develop Platforms for Community Contributed Apps and Widgets
Integrate with External Social Media Services
                                       APIs or Shindig
                                       Gadget Containers

                                       •Twitter
                                       •Facebook
                                       •Slideshare
                                       •Scribd
                                       •YouTube
                                       •LinkedIn
                                       •GovLoop (Ning)
                                       •iGoogle
                                       •myMSN
                                       •myYahoo
                                       •MySpace
                                       •And many more…

The Open Stack:

OpenID, oAuth, XRDS-Simple, Portable
Contacts, OpenSocial
Transform Data into Apps
   Memo on Innovative Prizes and Engagement: March 2010
   http://www.slideshare.net/govloop/memo-on-innovative-
    prizes-and-engagement
   Apps for Air, Space, Earth, Life, Humanity: a guide to
    turning the data sets in data.gov into useful apps
   http://www.appsfordemocracy.org/guide-to-creating-your-
    own-apps-for-democracy/
   Provide APIs, Standard Data Formats, Opensource
    software components via ―CodeBanks‖, Online Guidance
   Coordinate Challenges and Contests led by Agency Public
    Affairs Offices
   Release High Value Data Sets for Data.gov:
      Agency Public-facing web sites and apps -> new
       gadgets, widgets, mobile device apps, innovative
       mashups, etc.
How To Get Involved Today
   Interact on OpenGov and Gov 2.0 Social Media Channels:
      Facebook Fan Sites:
             OpenGov West
             http://www.facebook.com/pages/Seattle-WA/Open-Gov-
              West/364870760796?ref=ts&v=wall
             GovFresh
             http://www.facebook.com/?ref=logo#!/govfresh
             GovLoop
             http://www.facebook.com/govloop?ref=ts&v=app_48008362724#!/govloop?v=wall&r
              ef=ts
     Use OpenGov, Gov2.0 and Social Twitter Hashtags:
      #opengov, #ogov, #gov20, #gov20la, #ogw, #social
   Get involved in upcoming OpenGov and Gov 2.0 online and F2F events
       OGD Workshop: April 28, 2010
             http://www.opengovplaybook.org
       Gov 2.0 Expo: May 25 – 27, 2010:
             http://www.gov2expo.com/gov2expo2010/
How to Take OpenGov 2.0 Viral
   Create an OpenGov 2.0 Playspace on the OpenGov
    Playbook wiki
   Create an OpenGov 2.0 Brand
     Logo, Mission Statement, Vision, Goals, etc.

   Spread the word about OpenGov 2.0 using Social Media
    Channels
       Twitter – #opengov20, @OpenGov20
       Facebook Fan Site : OpenGov 2.0
       YouTubes – interviews, overviews
   Organize OpenGov 2.0 ―uncamps‖
   Use ―Engagement‖ rating scales on OpenGov
    blogs, sites, posts, videos, contests, ideas, discussions, ga
    mes, etc.
References
   OpenNASA/OpenGov
       http://www.slideshare.net/meskey/opennasaopengov
   Open Gov: The Evolution of Engagement
       http://www.slideshare.net/govloop/opengovolution
   Open Government: Collaboration, Transparency and
    Participation in Practice
       http://oreilly.com/catalog/9780596804367
   Standard Requirements for Agency Next-Gen Open Platforms
       https://opengovdirective.pbworks.com/Standard-Requirements-for-the-
        Next-Gen-Open-Platform
   Putting the Fun in Functional
       http://www.slideshare.net/amyjokim/putting-the-fun-in-functiona
   Open Data Means Open Analytics
       http://govfresh.com/2010/03/open-government-means-open-analytics/
   Developing a Social Strategy
       http://www.slideshare.net/charleneli
Gov 2.0 and OpenGov YouTubes
Worth Watching
   Bon Jovi and Serve.gov
       http://www.youtube.com/watch?v=6FgVOI8IWhI&feat
        ure=player_embedded
   OK Go: This Too Shall Pass
       http://www.youtube.com/watch?v=qybUFnY7Y8w&fea
        ture=player_embedded
   Do it Ourselves: Tim O’Reilly
       http://www.youtube.com/watch?v=27IQu37oYks&feat
        ure=player_embedded
   Us Now
       http://www.youtube.com/watch?v=LlqU1o3NmSw&fea
        ture=player_embedded
How to Find Me

   Web Manager, NASA Ames Research Center
   Chair, NASA ARC Web Council
   Steering Committee, Federal Intranet Content
    Managers
   Twitter: @meganesque
   Facebook Profile
   GovLoop Profile
   LinkedIn Profile
Open Discussion

Removing Cultural Barriers
 to Participation
Measuring Success

Engaging in More
 Meaningful Ways
OpenGov 2.0 Wordle

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OpenGov v2.0: How do we get from here to there?

  • 1. OPENGOV 2.0: HOW DO WE GET FROM HERE TO THERE? OpenGov West Megan Eskey March 27, 2010 Steering Committee, Federal Intranet Content Managers
  • 3. Beth Noveck recently released her latest book: Wiki Government: How Technology Can Make Government Better, Democracy Stronger, and Citizens More Powerful. Beth Noveck is enacting these changes as the United States Deputy Chief Technology Officer (CTO). She leads the President's Open Government Initiative in the White House. On leave as law professor at New York Law School and a visiting professor of communication at Stanford University, she lectures on intellectual property, innovation and technology law. She is also the founder of the State of Play conferences.
  • 4. Recent History of OpenGov Sunshine Week: March 16, 2010 The White House Blog Sunshine Over Washington D.C. Posted by Norm Eisen on March 16, 2010 at 08:00 AM EDT ―This Sunshine Week, as we join individuals and organizations across the country in recognizing the vital importance of openness in government, we wanted to look back on the many areas where we have opened government up and let the sunshine in—and also look forward to how we will build on our efforts so far to promote transparency. The White House today issued this Memorandum from the Chief of Staff and the White House Counsel taking due note of our successes—and urging the agencies to redouble these efforts in our second year in key areas such as Freedom of Information Act compliance.‖
  • 7. May – June 2009: White House IdeaScale Dialogue
  • 8. Innovations Gallery: May – June 2009
  • 10. December 2009 Open Gov Progress Report: http://www.whitehouse.gov/sites/default/files/microsites/ogi-progress-report-american-people.pdf
  • 11. Federal Agency Open Sites: January 2010
  • 13. Federal Agency IdeaScale Sites: February 2010
  • 16. OpenGov Playbook Wiki  Self-managed – Anyone Can Contribute  Agency Agnostic – Federal, State and Local Government  Open to Non-profits, Academia and Private Industry  Open to the General Public  Next Open Gov Directive (OGD) Series Workshop: April 28, 2010  Link to the OpenGov Playbook Wiki:  http://www.opengovplaybook.org
  • 17. OpenGov TV, Radio, Google group  TV: http://www.opengovtv.com/news.html  Email-group: http://groups.google.com/group/OpenGovernm entDirective  Radio: http://www.OpenGovRadio.com
  • 18. Challenges Ahead  Government Public Web becomes outdated soon after we post a press release, a video, a blog, or an idea  Today, it primarily serves as an archive of past information, or a mechanism for releasing timely information to the public about events, policy directives, new initiatives, accomplishments, etc.  How do we move Open Government from Gov 1.0 to Gov 2.0?  How do we overcome cultural barriers to participation?  How do we engage citizens in a deeper and more meaningful way?  How do we measure success?
  • 19. Federal Agency OpenGov Plans: Due April 7, 2010  Posted on http://www.[Agency].gov/open  OpenGov 2.0: Moving from Open to Social  Develop Agency Social Strategies: Leadership, Customers, Enterprise, Innovatio n, Governance  Develop Agency Social Media Policies that encourage and support open participation  Better leverage traditional media to reach a broader audience: television, magazines, newspapers, radio
  • 20. OpenGov 2.0: Develop Agency Collaborative Platforms for Social Networking
  • 21. OpenGov 2.0: Develop Platforms for Community Contributed Apps and Widgets
  • 22. Integrate with External Social Media Services APIs or Shindig Gadget Containers •Twitter •Facebook •Slideshare •Scribd •YouTube •LinkedIn •GovLoop (Ning) •iGoogle •myMSN •myYahoo •MySpace •And many more… The Open Stack: OpenID, oAuth, XRDS-Simple, Portable Contacts, OpenSocial
  • 23. Transform Data into Apps  Memo on Innovative Prizes and Engagement: March 2010  http://www.slideshare.net/govloop/memo-on-innovative- prizes-and-engagement  Apps for Air, Space, Earth, Life, Humanity: a guide to turning the data sets in data.gov into useful apps  http://www.appsfordemocracy.org/guide-to-creating-your- own-apps-for-democracy/  Provide APIs, Standard Data Formats, Opensource software components via ―CodeBanks‖, Online Guidance  Coordinate Challenges and Contests led by Agency Public Affairs Offices  Release High Value Data Sets for Data.gov:  Agency Public-facing web sites and apps -> new gadgets, widgets, mobile device apps, innovative mashups, etc.
  • 24. How To Get Involved Today  Interact on OpenGov and Gov 2.0 Social Media Channels:  Facebook Fan Sites:  OpenGov West  http://www.facebook.com/pages/Seattle-WA/Open-Gov- West/364870760796?ref=ts&v=wall  GovFresh  http://www.facebook.com/?ref=logo#!/govfresh  GovLoop  http://www.facebook.com/govloop?ref=ts&v=app_48008362724#!/govloop?v=wall&r ef=ts  Use OpenGov, Gov2.0 and Social Twitter Hashtags: #opengov, #ogov, #gov20, #gov20la, #ogw, #social  Get involved in upcoming OpenGov and Gov 2.0 online and F2F events  OGD Workshop: April 28, 2010  http://www.opengovplaybook.org  Gov 2.0 Expo: May 25 – 27, 2010:  http://www.gov2expo.com/gov2expo2010/
  • 25. How to Take OpenGov 2.0 Viral  Create an OpenGov 2.0 Playspace on the OpenGov Playbook wiki  Create an OpenGov 2.0 Brand  Logo, Mission Statement, Vision, Goals, etc.  Spread the word about OpenGov 2.0 using Social Media Channels  Twitter – #opengov20, @OpenGov20  Facebook Fan Site : OpenGov 2.0  YouTubes – interviews, overviews  Organize OpenGov 2.0 ―uncamps‖  Use ―Engagement‖ rating scales on OpenGov blogs, sites, posts, videos, contests, ideas, discussions, ga mes, etc.
  • 26. References  OpenNASA/OpenGov  http://www.slideshare.net/meskey/opennasaopengov  Open Gov: The Evolution of Engagement  http://www.slideshare.net/govloop/opengovolution  Open Government: Collaboration, Transparency and Participation in Practice  http://oreilly.com/catalog/9780596804367  Standard Requirements for Agency Next-Gen Open Platforms  https://opengovdirective.pbworks.com/Standard-Requirements-for-the- Next-Gen-Open-Platform  Putting the Fun in Functional  http://www.slideshare.net/amyjokim/putting-the-fun-in-functiona  Open Data Means Open Analytics  http://govfresh.com/2010/03/open-government-means-open-analytics/  Developing a Social Strategy  http://www.slideshare.net/charleneli
  • 27. Gov 2.0 and OpenGov YouTubes Worth Watching  Bon Jovi and Serve.gov  http://www.youtube.com/watch?v=6FgVOI8IWhI&feat ure=player_embedded  OK Go: This Too Shall Pass  http://www.youtube.com/watch?v=qybUFnY7Y8w&fea ture=player_embedded  Do it Ourselves: Tim O’Reilly  http://www.youtube.com/watch?v=27IQu37oYks&feat ure=player_embedded  Us Now  http://www.youtube.com/watch?v=LlqU1o3NmSw&fea ture=player_embedded
  • 28. How to Find Me  Web Manager, NASA Ames Research Center  Chair, NASA ARC Web Council  Steering Committee, Federal Intranet Content Managers  Twitter: @meganesque  Facebook Profile  GovLoop Profile  LinkedIn Profile
  • 29. Open Discussion Removing Cultural Barriers to Participation Measuring Success Engaging in More Meaningful Ways OpenGov 2.0 Wordle