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Understanding the demands on modern qualitative research - Hurriyet

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  • 1. Qualitative 360 Europe 2014 Gold Sponsor Silver Sponsor Supported by Organised by
  • 2. Any customer can have a car painted any color that he wants so long as it is black....
  • 3. SMART CUSTOMIZATION
  • 4. Is there a way to eliminate the agenda impact? News as a commodity due to internet? How to manage the perception? Paid content Price sensivity Competition analysis... How to find the best design? Emotional engagement? Define the needs...
  • 5. SPEED
  • 6. THANK YOU
  • 7. Qualitative 360 Europe 2014 Gold Sponsor Silver Sponsor Supported by Organised by